Lulu Reviews 6,052

TrustScore 4.5 out of 5

4.3

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the excellent quality of the products, including impressive print quality, phenomenal production, and great color quality for art books. Many people find the platform easy to use, straightforward, and user-friendly for creating and publishing books, appreciating the smooth process and helpful templates. However, some customers also noted issues with the website and delivery service. A few people experienced challenges with the website, such as difficulties with account creation, verification emails, or specific features like adding barcodes or text to covers. Some reviewers were not happy with delivery service, mentioning delayed orders, incorrect shipments, or quality control issues upon arrival, including blank pages or damaged covers.

What people talk about most

Product

Customers consistently note positive experiences with product quality. Many reviewers praise the impressive... See more

Quality

Reviewers highlight positive aspects of quality, with many praising the impressive print quality, vibrant... See more

User experience

Clients share positive opinions on user experience, with many praising the ease of use for uploading files,... See more

Website

Users describe ambiguous interactions with the website. Many reviewers praise the platform for being easy to... See more

Delivery service

Reviewers mention ambiguous feedback about delivery services. While some customers praise fast delivery, with... See more

Based on these reviews

Rated 4 out of 5 stars

I received the proof copy of my book and the print quality is very impressive. Excellent. Navigating the process of publishing on Lulu has some challenges but at least they are very thorough and it ha... See more

Company replied

Rated 5 out of 5 stars

It's free to upload your book, cover & inner templates and rather user-friendly. You can preview the whole book before publishing. The process is quick, except for global distribution. They offer Lulu... See more

Company replied

Rated 5 out of 5 stars

The quality of production is phenomenal and it's super easy to use the platform for creating. I was originally writing out things manually and passing them along to people I encounter. With Lulu, I'm... See more

Rated 5 out of 5 stars

I am an Self Taught Photographer and I have been trying to Reach Out to Loyal People & A Fan Base. The Agent 's were Excellent. I really appreciate Lulu Press Inc. For the Opportunity to Print My Crea... See more

Company replied


Company details

  1. Book Publisher
  2. Digital Printing Service
  3. e-Commerce Service

About Lulu

Written by the company

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics.

Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment.

Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey.

Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle:

  • Create and upload book files with flexible tools
  • Automate secure publishing workflows through API integrations
  • Print premium, on-demand books with intelligent global routing
  • Deliver direct to customers in 200+ countries and territories
  • Access to data and analytics for forecasting and sales visibility

As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment.

Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing.

Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

6K reviews

5-star
4-star
3-star
2-star
1-star

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

This is the third time I've self…

This is the third time I've self published my work. Fantastic

February 22, 2026
Lulu logo

Reply from Lulu

Hi Lorinda,

Thank you for your 5-star review! We’re delighted to hear you’ve chosen Lulu for multiple projects and that your publishing experience has been positive. We look forward to helping with your future creations.

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

LULU is for me the best publisher…

LULU is for me the best publisher around. If you just have one book you would like printed or 100 books, Lulu does it exactly as you want it. Another thing I like about it is that it is straight forward and the instructions are easy to understand. I'm okay with writing but not that great at the techniques of publishing. The costs are very fair. I can recommend LULU to everyone who wants their book(s) published.

February 22, 2026
Lulu logo

Reply from Lulu

Hi Eva,

Thank you so much for the 5-star review! We’re thrilled to hear that Lulu has made publishing accessible and straightforward for you. We’re honored to be part of your publishing journey and look forward to supporting your future projects.

Kind Regards
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

Good price

Good price. Fast service. Excellent quality product. All good.

February 18, 2026
Lulu logo

Reply from Lulu

Hi Colin,

Thank you so much for your kind review! We’re thrilled you had a positive experience, and we truly appreciate you choosing us for your publishing project. We look forward to supporting your future books!

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

The best book publishing service I’ve…

The best book publishing service I’ve ever used.

February 17, 2026
Lulu logo

Reply from Lulu

Hi Roman,

Thank you so much for your kind words! We’re thrilled to hear you’ve had such a positive experience. If there’s ever anything we can assist with in the future, please don’t hesitate to reach back out; we’re always happy to help.

Warm Regards,
Stephanie P.
Lulu Press Inc.

Rated 5 out of 5 stars

I recently published my first book…

I recently published my first book through Lulu.com, and it was an incredibly smooth and empowering experience. The platform's user-friendly tools made uploading my manuscript, designing the cover, and setting up print options a breeze—even for a newbie like me. When i received my own copy of my book i was impressed by the quality of the impressions ( i have a lot of my artwork in it and they came out great ). When I ran into a minor issue with one of my orders (a copie was lost in the shipping), their customer service team was fantastic. I reached out via email, and they responded promptly—within hours—with clear instructions and a quick resolution, including a refund.

February 20, 2026
Lulu logo

Reply from Lulu

Hi Cree,

Thank you for the 5-star review! We're happy to hear that your first book publishing experience with Lulu was smooth and empowering. It's great to know you found our platform user-friendly, as we aim to make the process straightforward for our creators.

We're also glad our customer experience team resolved the shipping issue promptly. Thank you for sharing your experience, and please reach out to us if you ever have any questions!

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

I've printed 6 different books through…

I've printed 6 different books through Lulu.com over a number of years and the quality is outstanding. The ease of submitting my work and developing a cover is unmatched. I love that I can just have my customers buy the books directly from Lulu.com so I do not have to maintain an inventory of the books.

February 15, 2026
Lulu logo

Reply from Lulu

Hi Renee,

We truly appreciate the 5-star review and your continued trust in us! It’s wonderful to hear that our print-on-demand model has allowed you to get your books to customers without the need for inventory. We look forward to your future publications. Please reach out to us if you ever have any questions!

Warm Regards,
Stephanie P.
Lulu Press

Rated 4 out of 5 stars

The initial sample did not have the…

The initial sample did not have the cover that I had uploaded. The second sample copy did have that cover. The 500 books that I ordered arrived quickly and in good shape.

February 20, 2026
Lulu logo

Reply from Lulu

Greetings!

We appreciate you sharing your experience. We're glad the order arrived promptly and in good condition. We've noted the initial cover issue with the sample.

Thanks for your feedback!

Regis
Lulu Press

Rated 5 out of 5 stars

The book publishing process was easy.

The process was very simple it wasn’t hard to understand at all.

February 12, 2026
Lulu logo

Reply from Lulu

Hi Larry,

Thanks so much for the 5-star review! We aim to provide a user-friendly platform for every creator, and we're so glad it met your expectations.

Feel free to reach out to our team if you ever have questions down the road. We’re always happy to help

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

Incredible quality

I enjoyed creating a family history book on Lulu last year so much that I just finished another one. The quality is incredible for the price, and from the beginning to the end, the process is so easy. I recommend this for anyone wanting to make a family history, a memory book, an autobiography, even a novel. A great product!!

February 15, 2026
Lulu logo

Reply from Lulu

Hi Diane,

Thank you so much for the five-star review! We’re thrilled to hear that your second experience with us was just as rewarding as the first. It’s a privilege to help you preserve such important memories, and we appreciate you spreading the word to other aspiring authors

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

Again a great customer response time…

Again a great customer response time and delivery was as expected

The costs are very affordable

February 15, 2026
Lulu logo

Reply from Lulu

Hi Larry,

Thank you for taking the time to leave a review! We truly appreciate your feedback and are glad you had a positive experience with our platform. Your support means a lot to us!

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

Very effective for making non-published books

Very faithful to my idea of making a book for friends. Quality of photos on the cover is very good. This is my third production with Lulu and they have all been of a high standard.

February 16, 2026
Lulu logo

Reply from Lulu

Hi Michael,

Thank you for your kind and continued support of Lulu! We’re truly happy to hear that your projects have consistently met your expectations and that the print quality helped bring your idea to life.

We appreciate you choosing us for your productions!

Warm Regards,
Stephanie P.
Lulu Press

Rated 4 out of 5 stars

Globally Great

Globally Great
But the Design phase is really not perfect when there is something wrong and you really don't know what to do to fix it.

February 17, 2026
Lulu logo

Reply from Lulu

Good afternoon,

We appreciate your feedback. We're glad you find our service globally great. If you ever need assistance with the creation process, please feel free to reach out to our customer support agents by making a ticket: https://help.lulu.com/en/support/tickets/new

Have a wonderful day,

Regis
Lulu Press

Rated 5 out of 5 stars

Great value for money

Great value for money, fast production and shipping. Also nice to have the option for submitting PDFs.

February 8, 2026
Lulu logo

Reply from Lulu

Hi Gunnar,

Thank you for the fantastic review! We’re glad to hear you were pleased with the value and turnaround time. We truly appreciate you taking the time to share your feedback!

Warm Regards,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

The printing was impeccable

The printing was impeccable. The manuscript preparation guide was very helpful and straightforward.

February 17, 2026
Lulu logo

Reply from Lulu

Hi Juan,

Thank you for sharing your experience! We’re so pleased to hear that you were happy with the final print result and that our Book Creation Guide helped make the process clear and manageable.

We appreciate you taking the time to leave such thoughtful feedback!

Warm Wishes,
Stephanie P.
Lulu Press

Rated 5 out of 5 stars

Great quality printing!

Very professional, good quality, easy to use website, love everything about this company!!!

February 14, 2026
Lulu logo

Reply from Lulu

Hi Mr. John Simmonds,

Thank you for the 5-star review! We truly appreciate your support and are grateful you took the time to share your experience.

Kind Regards,
Stephanie P.
Lulu Press

Rated 4 out of 5 stars

Love working with ya.

Love working with ya.

February 13, 2026
Lulu logo

Reply from Lulu

Hi Tracy,

Thank you so much for your kind feedback!

We are so happy that you have enjoyed using Lulu, and are grateful to be a part of your experience.

Kind Regards,

Taylor P
Lulu Press, Inc.

Rated 3 out of 5 stars

It’s fine but not great

They load the downloads and pdfs n terr8ble

February 16, 2026
Lulu logo

Reply from Lulu

Good afternoon,

We are sorry to hear that your experience with us could have been better. If you would like to create a support ticket we could look over the ebook's you've received to see if there is anything we can do to help. Please create a support ticket so that our support team is able to help you with this. You can create a support ticket here: https://help.lulu.com/en/support/tickets/new.

Warm regards,

Regis
Lulu Press

Rated 5 out of 5 stars

Great Product

My book was made perfect to order! Can’t wait to use it for my studies.

February 16, 2026
Lulu logo

Reply from Lulu

Hi Nic,

Thank you so much for your kind review! We’re really glad everything turned out just as you hoped. Wishing you all the best with your studies, and we appreciate you choosing Lulu!

Warm Regard,

Stephanie P.
Lulu

Rated 5 out of 5 stars

Hillbilly

Easy to use website.
Everything just as I ordered.
The timely discount was nice.
H

February 11, 2026
Lulu logo

Reply from Lulu

Greetings!

We're happy to hear that you found our website easy to use and received your order as expected. We are so glad to hear the discount code you received was in good timing with your order.

Have a great day,

Regis
Lulu Press

Rated 5 out of 5 stars

Lulu is easy to use

Lulu is easy to use, and the shipment came quickly. Thank you!

February 8, 2026
Lulu logo

Reply from Lulu

Good afternoon,

We're happy to hear that Lulu is easy to use for you, and we appreciate your feedback on the fast shipment!

Kindly,

Regis
Lulu Press

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look