We were looking for some assistance booking a Viking cruise and came across Panache as a highly referred travel company to work with. When we called we started a conversation with Eric. What an amazin... See more
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Review summary
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Reviews shaping this summary
This was my first time booking with Panache, but I have booked many cruises, both directly and with various travel agents. I was very impressed with the service I received. All my questions were answe... See more
Company replied
Robert Ledsham was superb in exploring what we were looking for on our first River Cruise and then provided us with a number of options and even went the extra mile in researching these again to find... See more
Company replied
I thought I was logging in to the Scenic website, but logged into Panache by mistake. That was my good luck, as the service I received from Helen was fast, accurate and exemplary. Within an hour of... See more
Company replied
Company details
Written by the company
Established by James Cole the founder of many of the top cruise retail companies in the UK - Panache Cruises is a specialist in Ultra Luxury cruises and expedition cruises. Exceptional customer service with exclusive deals from the worlds most prestigious cruise lines
Contact info
Strawberry Fields, PR7 1PS, Chorley, United Kingdom
- 01615138200
- info@panachecruises.com
- www.panachecruises.com
4.9
Excellent
3K reviews
Replied to 37% of negative reviews
Typically replies within 1 week
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We contacted Lonnie Fowler at Panache…
We contacted Lonnie Fowler at Panache Cruises in July of 2025 to help us plan a river cruise in Europe to celebrate our 50th wedding anniversary. After a number of ocean cruises on large ships we were wanting to experience a smaller vessel and with unique stops and excursion/extension options that gave us a better sense and understanding of the region we were visiting.
Lonnie found just the right cruise to fit our interests, our timeline, and the budget we had set for this celebration. We recently returned from the AMA Magna wine cruise on the Danube (Vilshofen to Budapest) and are happy to report that it greatly exceeded our expectations. Lonnie, Panache, and AMA did a great job of coordinating our travel with AMA air, a pre-cruise extension in Munich, and a schedule that allowed us some time on our own (post-cruise) to see Prague and also spend some time with our niece in Germany before returning home.
Thanks for your remarkable knowledge and guidance in coordinating our travel experience!
March 26, 2026
Unprompted review
Reply from Panache Cruises
Dear Rich McConaghy,
Thank you for sharing such a thoughtful and detailed review. We’re delighted to hear that Lonnie was able to help you find the perfect river cruise to celebrate your 50th wedding anniversary. It’s wonderful to know that the AMA Magna experience, along with the Munich extension and your post‑cruise travels, exceeded your expectations. We’re honoured to have played a part in such a special milestone and truly appreciate your kind words.
Best Regards,
Panache Cruises
This was our first experience of…
This was our first experience of booking an ocean cruise. We found Lisa Buckley both helpful and efficient helping us to book with confidence knowing that all our questions and requests were covered. Just looking forward to the actual cruise now.
April 18, 2026
Unprompted review
Reply from Panache Cruises
Dear Christine Godfrey,
Thank you for sharing your experience. We’re delighted to hear that Lisa made your first ocean cruise booking feel easy and reassuring. Knowing that all your questions and requests were handled efficiently is exactly the experience we aim to provide. We hope the excitement continues to build as you look forward to your cruise.
Best Regards,
Panache Cruises
Amazing service
Amazing service, really prompt and thorough!! Jen was amazing she answered all my questions and gave me recommendations for my holiday
April 29, 2026
Reply from Panache Cruises
Dear Harry,
Thank you for taking the time to share your experience. We’re thrilled to hear that Jen made the process so easy with her prompt responses, detailed answers, and thoughtful holiday recommendations. We’re glad she helped make your planning stress free and enjoyable.
Best Regards,
Panache Cruises
Outstanding Service
I thought I was logging in to the Scenic website, but logged into Panache by mistake. That was my good luck, as the service I received from Helen was fast, accurate and exemplary. Within an hour of deciding to travel on the cruise, we were booked in, flights arranged, and all questions answered. Advice on the best available suites was invaluable.
April 28, 2026
Unprompted review
Reply from Panache Cruises
Dear Deryk King,
Thank you for sharing such wonderful feedback. We’re delighted to hear that your experience with Helen was outstanding and that she was able to assist so quickly and thoroughly. It’s great to know the booking process, flights, and suite selection all came together smoothly. We truly appreciate your kind words.
Best Regards,
Panache Cruises
Reply from Panache Cruises
Dear MS,
Thank you for your review. We're pleased to know our team was able to provide helpful, efficient, and friendly service. Your feedback is greatly appreciated.
Best Regards,
Panache Cruises
our agent Wendy was on another level my…
our agent Wendy was on another level my wife 80 and me 82 she helped us non stop to help us a star
April 28, 2026
Unprompted review
Reply from Panache Cruises
Dear Eve,
Thank you for your lovely review. We’re delighted to hear that Wendy provided such exceptional support and helped you both every step of the way. Her patience, care, and dedication truly make a difference, and she’ll be thrilled to know how much you appreciated her help.
Best Regards,
Panache Cruises
We've just booked our second cruise…
We've just booked our second cruise through Catherine Divan at Panache Cruises. Catherine is a delight to deal with and is able to provide exactly what we're looking for at a great price. Could not recommend enough.
April 27, 2026
Unprompted review
Reply from Panache Cruises
Dear Gillian Smith,
Thank you for your wonderful review. We’re delighted to hear that Catherine has once again delivered exactly what you were looking for and secured a great price. We truly appreciate your continued trust and recommendation.
Best Regards,
Panache Cruises
Excellent service
Excellent service, Helen Fensom listened carefully to our requirements and spent time and effort in proposing cruises tailored specifically to our needs. Amazingly efficient, she even emailed us shortly after 7am one morning.
April 25, 2026
Unprompted review
Reply from Panache Cruises
Dear William Noel Dilks,
Thank you for your excellent review. We’re delighted to hear that Helen listened so carefully to your requirements and tailored cruise options to suit your needs. This is the level of service we strive for.
We appreciate your feedback and look forward to assisting you again.
Best Regards,
Panache Cruises
Helen at Panache Cruises was so lovely…
Helen at Panache Cruises was so lovely to book with. She has first hand knowledge of our cruise and was very helpful and informative. She got back to us very quickly with a couple of queries we had that she couldn’t answer immediately. We are very impressed with the service we have been given.
April 24, 2026
Unprompted review
Reply from Panache Cruises
Dear Wendy Rogers,
Thank you for your lovely review. We’re delighted to hear that Helen made your booking experience so enjoyable, offering first hand knowledge, clear information, and quick follow up on your queries. We’re thrilled you were impressed with the service.
Best Regards,
Panache Cruises
Friendly Booking with Panache
Good, friendly open dialogue on the phone, fully understanding our requirements for the type of river cruise we wanted to take. Competitive offer.
April 27, 2026
Unprompted review
Reply from Panache Cruises
Dear Vaughan Dickinson,
Thank you for your kind review. We’re delighted to hear you enjoyed a friendly, open conversation and that we fully understood your river cruise requirements. It’s great to know our offer was competitive too.
Best Regards,
Panache Cruises
Had heard good things about Panache and…
Had heard good things about Panache and decided to give them a go. Nicole was fantastic. I was so impressed with how she dealt with me I booked a 2nd cruise. She just got what I wanted and flexed with me to make it happen. Thanks Nicole. We will cruise with you again.
April 23, 2026
Reply from Panache Cruises
Dear Lesley,
Thank you for your wonderful review. We’re delighted to hear that Nicole made such a strong impression and understood exactly what you were looking for so much so that you booked a second cruise. We truly appreciate your trust and look forward to arranging many more memorable cruises for you.
Best Regards,
Panache Cruises
Once again Panache cruises went the…
Once again Panache cruises went the extra mile and delivered what we were looking for. Great service A*
April 23, 2026
Unprompted review
Reply from Panache Cruises
Dear Kim Sneddon,
Thank you for your wonderful review. We’re delighted to hear that, once again, our team went the extra mile and delivered exactly what you were looking for. Your continued trust means a great deal to us.
Best Regards,
Panache Cruises
Reply from Panache Cruises
Dear D Edmunds,
Thank you for your great review. We’re delighted to hear you received fast, efficient service and secured the right price. Your feedback is truly appreciated.
Best Regards,
Panache Cruises
Professional and helpful service…
Professional and helpful service providing confidence in the booking process
April 23, 2026
Unprompted review
Reply from Panache Cruises
Dear Michael Hooley,
Thank you for your kind review. We’re delighted to hear that our team provided a professional, helpful service and gave you confidence throughout the booking process. Your feedback is greatly appreciated.
Best Regards,
Panache Cruises
Excellent Service
Really efficient. Contacts you when they say they are. Happy to sort out queries. Thank you.
April 23, 2026
Reply from Panache Cruises
Dear Jennifer,
Thank you for your excellent review. We’re delighted to hear you found our service efficient, reliable, and helpful, and that your queries were handled promptly. Your feedback is greatly appreciated.
Best Regards,
Panache Cruises
Excellent service
The service I received was excellent. The young lady who advised was very pleasant and helpful, and explained everything clearly.
April 20, 2026
Reply from Panache Cruises
Dear Mr Amphlett,
Thank you for your lovely review. We’re delighted to hear you received such excellent service and that our advisor was pleasant, helpful, and clear throughout the process. Your feedback is truly appreciated.
Best Regards,
Panache Crusies
First Cruise
This will be my first foray into cruising so I needed my “hand held” to be able to understand and navigate (pardon the pun) the process and Rob Ledsham was perfect in this regard. Nothing was too much trouble or insignificant for him. I really enjoyed his detailed explanations and our conversations - some of them not cruise related. A very personable and extremely efficient young man. I am most happy that he is my Cruise Ambassador and shan’t hesitate to ask him any questions that may pop up before I go in September (in fact he positively encouraged it). Excellent service. Thank you Rob & Panache.
April 23, 2026
Unprompted review
Reply from Panache Cruises
Dear Jane,
Thank you for your wonderful review. We’re delighted to hear that Rob made your first step into cruising such a comfortable and enjoyable experience. His detailed explanations, patience, and personable approach are exactly what we strive for, and it’s great to know he guided you through every stage with confidence and care.
We truly appreciate your kind words and look forward to supporting you and answering any questions you may have before your September sailing. Enjoy the excitement of planning your first cruise.
Best Regards,
Panache Cruises
Explora
After a bit of a slow start, Roxy stepped in and made the process seamless for an Explora trip this fall.
Cabin selection, dining and excursion options were explained and the pricing was great.
She was thoughtful in explanations and questions we had and gave concise and detailed information and made us feel at easy as this was out first time booking via the internet.
Would recommend to anyone looking for the quality of service you expect but sometimes don't find these days.
100% 5 starts.
April 21, 2026
Reply from Panache Cruises
Dear MacCoy,
Thank you for your fantastic review. We’re delighted to hear that Roxy stepped in and made your Explora booking experience seamless. It’s wonderful to know she clearly explained the cabin, dining, and excursion options, provided excellent pricing, and helped you feel completely at ease especially for your first online booking. We truly appreciate your recommendation and your kind words about the quality of service.
Best Regards,
Panache Cruises
Excellent customer service
We have just booked a Mediterranean cruise with Louise Barlow at Panache Cruises. She has been so helpful and professional. She worked very hard to ensure that we and our four friends booked the right cruise, the right cabin and she gave us all the details we needed. We were more than satisfied with the level of service we received from her. I would definitely recommend her and Panache cruises to anyone who is thinking of booking a cruise or holiday. Many thanks to Louise
April 2, 2026
Unprompted review
Reply from Panache Cruises
Dear Linda,
Thank you for your excellent review. We’re delighted to hear that Louise provided such helpful, professional support and worked so diligently to ensure you and your friends found the perfect Mediterranean cruise. It’s wonderful to know her service exceeded your expectations and we truly appreciate your recommendation.
Best Regards,
Panache Cruises
Jo Hawkins was friendly
Jo Hawkins was friendly, helpful and very efficient. It was a pleasure dealing with him.
April 22, 2026
Unprompted review
Reply from Panache Cruises
Dear Doreen Bournemouth,
Thank you for your kind review. We’re delighted to hear that Jo was friendly, helpful, and efficient, and that it was a pleasure working with him. Your feedback means a great deal to us.
Best Regards,
Panache Cruises
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