After two false starts regarding delivery, my chair was delivered this morning by Dean and Jibreel. Both young men polite and efficient and had my chair installed and me instructed adequately befor... See more
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Today Chris + Konrad delivered, set up + adjusted my Dual Control Recliner Chair. They took a lot of time + effort to get it just right. They also explained the technical details carefully so we could... See more
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Very good customer service,delivery people very polite and prompt in putting up new bed,and also explaining everything to us Neil and Mel very good helping out dismantling old bed and showing us... See more
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Martin and Stuart, delivered order number 1034SRC17187. They were quite simply a credit to your company. They called ahead to give me an approximate time of delivery. They arrived bang on time, and w... See more
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Company details
The Recliner Factory
Written by the company
- British Built Riser Recliners at Factory Direct Prices
- At the Recliner Factory, we’re passionate about making quality products and offering excellent service – that’s why our customers trust us again and again with their comfort.
- Peace of Mind
- All of our riser recliner chairs come complete with a reassuring 3-year labour and parts guarantee as standard. This offers you complete peace of mind. In the rare event of a problem with your chair, we will ensure one of our own fully-trained engineers is sent out to resolve the situation without any disruption.
- Hand Built in Britain
- The Recliner Factory has been handcrafting high quality British made chairs for over 25 years. Our purpose built factory is situated in the heart of the West Midlands, in Brierley Hill. A key reason behind this was its traditional links to the furniture industry, allowing us to draw on the wealth of skills and knowledge provided by the local workforce.
- Free UK Mainland Delivery
- Your new riser recliner will be delivered by appointment on a day suited to you. Our experienced two-man delivery team will install and set up your recliner, demonstrate all of its functions to you again and remove your existing recliner if required.
Contact info
Pedmore Rd Industrial Estate, DY5 1TJ, Dudley, United Kingdom
- 0800 988 2898
- sales@reclinerfactory.com
- www.reclinerfactory.com
4.8
Excellent
2K reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 100% of negative reviews
Typically replies within 1 week
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Neil & Dean arrived on time for…
Neil & Dean arrived on time for delivery of Chair. Very helpful and worked very quickly
Very nice Chaps would highly recommend them and Chair is very comfortable
February 3, 2026
Unprompted review
Reply from The Recliner Factory
We’re delighted to hear that Neil and Dean arrived on time, worked quickly, and were so helpful throughout the delivery. It’s great to know you found them friendly and that you’re very pleased with how comfortable your new chair is.
Thank you for your recommendation it’s truly appreciated.
Warm regards,
The Recliner Factory Team
Professional Service Throughout
Reference Number SRB08919. Installers arrived on a Tuesday to install a Riser Recliner Bed in a upstairs bedroom. It was immediately apparent to them that, because of the nature of the staircase, it was not possible to get the bed up the stairs to the bedroom. The 2 guys were very apologetic, phoned their base, and agreed the bed would need to be returned to the factory to be disassembled and then redelivered as "a kit of parts" to be assembled in situ. The bed was redelivered first thing the following Monday. The two installers, Dean and Neil, were incredibly professional, polite and cheerful and had completed the task within 90 minutes. This included moving the single bed that was being replaced to another bedroom and taking away a double bed I has already disassembled.
February 2, 2026
Unprompted review
Reply from The Recliner Factory
While we’re sorry that the initial installation couldn’t be completed due to the staircase access, we’re pleased to hear that the situation was handled promptly and professionally. Thank you for your understanding while the bed was returned to our factory to be disassembled and prepared for installation as a kit of parts.
We’re delighted to know that Dean and Neil delivered such a positive experience on their return visit. Their professionalism, politeness, and cheerful approach along with completing the installation efficiently and assisting with moving and removing existing beds is exactly the level of service we strive to provide.
Your feedback will be shared with the team, and we truly appreciate you choosing us.
Warm regards,
The Recliner Factory Team
Excellent until something goes wrong!
Excellent until something goes wrong!
I purchased a double motor recliner in 2021. During the warrantee it had 3 motors that need replacing. I then needed yet another replacement just as the 3 year guarantee had run out and they wanted me to pay for it. I had already paid an enormous price for the chair and as the experience of consequent motors failing, I was not compelled to throw any further money at the problem. Just a note here. I had previously owned a recliner from a high street store which was a fraction of the cost and in 20 years, not a single breakdown.
November 2, 2025
Unprompted review
Reply from The Recliner Factory
Hello Colleen,
Thank you for your review. We are sorry to hear that you have not been satisfied with your purchase. From reviewing the account, we did attend twice to resolve an issue that was being experienced, although neither of these were manufacturing faults we repaired for you without any charge.
The last contact we can see on the account was in 2024, if there is another issue we would be more than willing to assist, as although out of warranty we can still attend to identify the cause of the fault.
Kind Regards
Customer Services
fabulous range of furniture and great…
fabulous range of furniture and great demonstration! British made too!
January 31, 2026
Unprompted review
Reply from The Recliner Factory
We’re delighted to hear you enjoyed the fabulous range of furniture and found the demonstration so helpful. It’s wonderful to know our British‑made products stood out to you we’re incredibly proud of the craftsmanship that goes into every piece.
Thank you for taking the time to share your experience. If you need anything else or would like further assistance, we’re always here to help.
Warm regards,
The Recliner Factory Team
Very good service
Very good service, everything explained fully and all options given.
Simon was very professional and very pleasant throughout the whole appointment.
January 30, 2026
Unprompted review
Reply from The Recliner Factory
We’re so pleased to hear that you received such a good level of service and that everything was explained clearly with all options presented. It’s wonderful to know Simon made the whole appointment professional, pleasant, and informative he’ll be delighted to hear your feedback.
Thank you for taking the time to share your experience. If you need anything else, we’re always here to help.
Warm regards,
The Recliner Factory Team
Great Company-size chair to fit you, not you to their range
I researched several companies before deciding on the Recliner Factory. I was pleased to discover, that unlike some major nationwide companies, this company measures the customer and builds the chair to fit them, rather than trying to fit the customer into one of 3 or 4 off the peg size chairs. Although for those who wish, such chairs are available.
The sales rep David was pleasant, punctual, informative and helpful. He set up the demonstration model and showed how to use the handset. He asked relevant questions to ensure my needs were met, and explained about associated accessories, but did not push them if I didn't want/need them. He showed me fabric samples, and as we are vegetarian, pointed out the nonleather ones. We chose the Kenilworth recliner in a 'tan' fabric. he made a note of my measurements and efficiently packed everything up.
The delivery agents, Alex and Laurence, phoned ahead to let us know when they were 40 minutes away. When they arrived they were well mannered, efficient, professional and friendly. They set the chair up and explained everything in a clear and understandable manner. They informed us of products that might be helpful, if required, but didn't hard sell them. They checked if anything needed to be collected and cleared packaging and other detritus away. They asked if we had any questions and referred us to the company if we later had any queries after they had left. A credit to the company.
All in all a great experience from start to finish, I thoroughly recommend this company. I am so pleased I chose a seat model with 'knuckle' armrests as I have balance problem and they are a great help when standing and sitting.
If I have one niggle, it is that the 'tan' colour sample I chose, looked brown, but the chair appears more burgundy than brown, despite its 'tan' name. However it is so comfortable I wouldn't be without it, even to change the colour to suit our decor. Hence 5*
January 29, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for taking the time to share such a detailed and thoughtful review. We’re delighted to hear that your experience with The Recliner Factory has been so positive from start to finish.
It’s wonderful to know that our bespoke, made‑to‑measure approach was an important factor in your decision. Ensuring each customer receives a chair that truly fits their needs rather than being limited to a small range of preset sizes is something we’re genuinely proud of.
We’re so pleased that David provided a pleasant, punctual, and informative visit. It’s great to hear how carefully he guided you through the demonstration, asked the right questions, explained features clearly, and respected your choices without any pressure. We’re also glad he was attentive to your preferences, including pointing out the non‑leather fabrics.
Your kind words about our delivery team, Alex and Laurence, mean a lot. We’re delighted they made the final stage just as smooth friendly, professional, clear in their advice, and helpful in setting everything up and taking away all packaging. They will be thrilled to hear your praise.
We’re also very pleased that the Kenilworth recliner is proving so comfortable, and that the knuckle armrests are particularly helpful for your balance it’s lovely to know your chair is supporting you exactly as intended.
Thank you as well for your honest comment regarding the fabric colour. While we aim for samples to be as accurate as possible, natural fabrics and lighting can occasionally create slight differences. We really appreciate your understanding, and we’re glad the comfort and support of the chair outweigh the colour variation.
All in all, we’re incredibly grateful for your recommendation and the trust you placed in us after your research. It means a great deal to the whole team.
Warm regards,
The Recliner Factory Team
Have had a bad experience with this…
Have had a bad experience with this firm in the past Bradley has tried to allay my fears and concerns and trying to put right what went wrong checking measurement and trying to adapt to my needs listening to what I was saying
January 29, 2026
Unprompted review
Reply from The Recliner Factory
Thank you for sharing your feedback. We’re truly sorry to hear that you had a bad experience with us in the past, and we appreciate you giving us the opportunity to put things right.
We’re very pleased to hear that Bradley has been working hard to address your concerns. Taking the time to re-check measurements, listen carefully to your needs, and adapt wherever possible is exactly the level of care we aim to provide. Your comfort and confidence mean a great deal to us, and we’re committed to ensuring your experience moving forward is a positive one.
Thank you again for your honesty it helps us improve, and we’re grateful for the chance to restore your trust.
Warm regards,
The Recliner Factory Team
Neil and dean delivered a chair today…
Neil and dean delivered a chair today for my friend who has dementia they were friendly and very helpful
January 29, 2026
Unprompted review
Reply from The Recliner Factory
Thank you for sharing this lovely feedback. We’re so pleased to hear that Neil and Dean provided friendly and very helpful service while delivering the chair for your friend. We understand how important it is to offer patience, respect, and support especially when assisting someone living with dementia and it’s wonderful to know they made the experience a positive one.
Warm regards,
The Recliner Factory Team
Great Experience
Arrived early on the promised day with my new chair.
Andy & Mike were very thorough & professional. Extremely helpful in demonstrating the chair. Everything explained in great detail
January 16, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your lovely feedback! We're delighted to hear that your new chair arrived early on the promised day. It’s wonderful to know that Andy & Mike were thorough, professional, and extremely helpful throughout the setup and demonstration.
We’re glad they took the time to explain everything in great detail that’s exactly the experience we want every customer to have.
Warm regards,
The Recliner Factory Team
Excellent service all round
Excellent service all round, great quality furniture!
January 28, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your wonderful feedback! We're delighted to hear you’re pleased with the service and the great quality of the furniture. Your kind words mean a lot to the whole team.
Warm regards,
The Recliner Factory Team
AVOID AT ALL COSTS ***WARNING Customer service is non existent.
My review stands and I have found them to be very arrogant. Don’t order without examining the Terms and conditions and I recomend someone else is present at any appointment. Customer service is non existent. the salesman came and demonstrated the product. I had arranged for an alternative company to come so didn't want to make a decision immediately. It turns out that The Recliner Factory, are the same as Willowbrook which was the second appointment. I understand they have several trading names. I reluctantly placed an order placed an order and paid the deposit. Last Thursday, I received a call to say my chair was ready and would be delivered Monday. The lady said the balance needed paying in full before delivery. I explained the times deliver would be acceptable and the lady said she would pass it to the team. I then paid the balance. On Friday I received a call saying my deliver would be first which was completely contrary to the information I gave before paying the balance. The reason given was because I was the furthest point, they needed to do me first because they wanted to get home. I feel they took the balance under false pretences. No mention of this when I placed the order. I sent a message Friday evening which has gone unanswered. I phoned customer services yesterday and explained the problem and was told I would need to be transferred to a different department. The call went unanswered, my name was taken for a return call which hasn't happened. I searched for small print, and yes it is very small and bearing in mind I can't read it, absolutely worthless. I want the order cancelled and a full refund so I purchase a chair from a more reputable supplier. If I did have the chair and had a problem, there is absolutely no chance of any service.
It is pressure selling at its worst. It is too late for me, PLEASE BE WARNED
January 23, 2026
Unprompted review
Reply from The Recliner Factory
Hello Mr Gale
Thank you for your review and we are sorry that you are unsatisfied without service this far. From reviewing the account we can see that our Customer Service team have reached out to you to hopefully find a resolution.
We are very keen to have a delivery date confirmed with you, however, the options that have been given this far have been rejected. Please reach out to share your availability and we can confirm a date with yourself.
Thank you
The Recliner Factory
Bradley came and did a great demo…
Bradley came and did a great demo really looking foward to delivery of my chair
January 27, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your lovely feedback! We’re delighted to hear that Bradley gave a great demonstration he’ll be thrilled to know you enjoyed it. We’re just as excited for you to receive your new chair, and we hope it brings you comfort and enjoyment for many years to come.
Warm regards,
The Recliner Factory Team
Great efficient punctual service
Neil & Dean were great. The delivery was prompt and well within the timeslot given. They worked hard to get the chair through an awkward doorway. They were patient when demonstrating how to adjust and use the controls. They removed the old furniture, again through a difficult doorway. A shame the weather was so wet!
January 21, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your lovely feedback! We’re delighted to hear that Neil & Dean made your delivery experience such a positive one. It’s great to know the delivery was prompt and well within the timeslot, and that they worked so hard to get the chair safely through a tricky doorway.
Their patience during the demonstration and their persistence in removing the old furniture again through that difficult doorway is exactly the level of service we aim to provide.
A real shame about the wet weather, but we’re glad everything went smoothly despite it!
Warm regards,
The Recliner Factory Team
Recliner chair
My father wanted a recliner due to his Parkinson’s. The team that came out to visit were friendly, very knowledgeable and treated both my parents with respect. They were not at all pushy. They spent time answering their questions. When they delivered the chair they again spent time making sure they were happy. Would definitely recommend.
November 18, 2025
Unprompted review
Reply from The Recliner Factory
Thank you so much for sharing this thoughtful feedback. We’re truly pleased to hear that your father and both your parents felt respected and well looked after throughout the process. Our team always aims to provide friendly, knowledgeable support, especially when helping customers choose a recliner for health-related needs such as Parkinson’s.
It’s wonderful to know that the team took their time, answered every question, and ensured everything was perfect both during the visit and upon delivery. We’re delighted your family felt comfortable, never pressured, and fully supported.
Thank you again for your kind recommendation it means a great deal to us.
Warm regards,
The Recliner Factory Team
Excellent Service
Mr Andy P came to set up the adjustable bed. He was very experienced and very professional. He explained how it all worked and took away our old bed, cardboard and plastic bags. He was vey approachable and friendly. I would have no worries at all if Andy had to come back to sort anything out. Excellent
January 26, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your excellent feedback! We’re delighted to hear that Mr Andy P provided such a professional and experienced setup service. It’s wonderful to know he explained everything clearly, handled the removal of your old bed and all packaging, and made the whole experience easy and stress‑free.
Your kind words about his approachable and friendly manner mean a great deal and we’re glad you’d feel completely confident having him return if ever needed.
Thank you again for taking the time to share your experience.
Warm regards,
The Recliner Factory Team
New bed
The sales representative was helpful as well as Neil and Dean who took the old bed aperture to replace the new one
January 22, 2026
Unprompted review
Reply from The Recliner Factory
Thank you for sharing your feedback.
We’re so pleased to hear that our sales representative was helpful, and that Neil and Dean provided great support during the delivery carefully removing your old bed aperture and installing the new one. Their professionalism and teamwork are something we’re very proud of.
If there’s anything more we can do for you, please don’t hesitate to get in touch.
Warm regards,
The Recliner Factory Team
Excellent and prompt service
Excellent and prompt service . Rob Lincoln demonstrator/salesperson was pleasant and informative. The deliverymen/installers Neil and Dean
were excellent ,helpful ,efficient and a credit to the company,
January 22, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your excellent review.
We’re delighted to hear that you received such prompt and professional service from the whole team. Rob will be thrilled to know that you found his demonstration pleasant and informative.
We’re equally pleased that Neil and Dean made such a positive impression during delivery and installation their helpfulness, efficiency and professionalism are a real credit to the company.
Thank you again for taking the time to share your experience. If you need anything further, we’re always here to help.
Warm regards,
The Recliner Factory Team
Excellent service from Steve and…
Excellent service from Steve and Lawrence.
Arrived on time, friendly, professional.
Made the whole experience lovely.
Thank you for great customer service.
January 23, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your fantastic review!
We’re delighted to hear that Steve and Lawrence provided such excellent service. Arriving on time, being friendly, and maintaining a professional approach are exactly the standards we aim for, so it’s wonderful to know they made the whole experience lovely for you.
Thank you for recognising their great customer service — it truly means a lot to our team.
Warm regards,
The Recliner Factory Team
Simon Williams was very thorough and…
Simon Williams was very thorough and explained everything clearly. Beautiful furniture and I'm looking forward to mine being delivered
January 22, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your lovely review!
We’re delighted to hear that Simon Williams was so thorough and explained everything clearly during your visit. It’s wonderful to know you were impressed with the furniture, and how exciting that yours will soon be on its way!
If you need anything at all while you wait for delivery, we’re always here to help.
Warm regards,
The Recliner Factory Team
Belden was extremely helpful and polite…
Belden was extremely helpful and polite and he explained everything on the chair that would be helpful to me extras etc. I am over the moon with my purchase and extremely happy with the service I have received today.
January 22, 2026
Unprompted review
Reply from The Recliner Factory
Thank you so much for your wonderful review!
We’re delighted to hear that Belden was so helpful, polite, and took the time to explain everything about the chair and the optional extras. It’s fantastic to know you’re over the moon with your purchase and so happy with the service you received today.
Your feedback means a great deal to us, and we’re always here if you need anything in the future.
Warm regards,
The Recliner Factory Team
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