Shopper Approved Reviews 

831
TrustScore 5 out of 5

4.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 135 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the company's service, highlighting its effectiveness in helping businesses grow and manage their online presence. The staff and customer service team are frequently commended for being highly responsive, helpful, and knowledgeable, often going above and beyond to resolve issues and provide guidance. Many people appreciate the quick response times and the seamless integration of the platform with their websites, which contributes to a smooth user experience. However, some customers also noted difficulties with the review submission process, experiencing issues with providing information or accessing review links. A few other people also felt that the service might be company-centric.

What people talk about most

Staff

Consumers find staff to be positive, consistently describing them as professional, responsive, and genuinely... See more

Customer service

Reviewers consistently express satisfaction with customer service, highlighting the team's professionalism,... See more

Service

Customers had positive experiences with service, with many reviewers thrilled and highly recommending it,... See more

Response time

Clients share positive opinions on response times, with many reviewers highlighting the quick and efficient... See more

Website

People report positive experiences with website, highlighting its ease of use and seamless integration.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We trust Shopper Approved to help us manage and publish the ratings and reviews for our online store. They are a great service and always working to improve to keep up with the latest trends in e-comm... See more

Rated 5 out of 5 stars

The team at Shopper Approved have been great with the setup of their review platform on asgonlinestore.com. They have also assisted in encouraging customer engagement in leaving reviews. They don't... See more

Rated 5 out of 5 stars

Shopper Approved gives us everything we need. A way to provide honest reviews for our customers. Lots of tools we like to use such as spreading our reviews across multiple platforms and even the abili... See more

Rated 5 out of 5 stars

"I had the pleasure of working with Jordan Neuenschwander from Shopper Approval, and I couldn’t be more impressed! When we encountered issues with their API, Jordan was quick to step in and help us re... See more


Company details

  1. Software Company
  2. Media Company
  3. Review Site

About Shopper Approved

Written by the company

Shopper Approved is one of the oldest and largest online rating and review services in the United States, though we serve clients world-wide.

Our innovative solutions, great employees, and strategic partnerships with Google, Yahoo, and Bing have greatly attributed to our client's success.

Shopper Approved is an Inc. 500 "Fastest Growing Company in America" two-time award winner, and is the highest-rated online review platform in the world according to the BBB (A+), G2 (4.9), Capterra (4.9), and TrustPilot (4.8).

There's a reason why companies like 1800Flowers, B&H Photo, NameCheap, and VividSeats choose Shopper Approved for their customer ratings and reviews.

************************************************* ATTENTION - PLEASE READ BELOW *************************************************

If you look at our Trustpilot Ratings Chart above, you will see that it is comprised of mostly 5-Star ratings and 1-Star ratings. This is because we have two very different groups of people that leave reviews here.

- The 5-Star ratings are from our actual clients, who are comprised of thousands of online businesses around the world who use our services to collect reviews on their behalf.

- The 1-Star ratings are from some of our client's customers who have had a bad experience with the client, and not with us directly.

As one of the largest rating and review companies in the world, we collect millions of reviews every month, so it is natural for some of our client's customers who have had a bad experience to want to reach out.

That being said:

- If you're one of our client's customers, please know that we care about you and want to help you resolve whatever issue you are having. Please call or email us and we will do whatever we can to assist you.

Or...

- If you're a business owner or a consumer researching our company, we hope that knowing this information will help you to put things into a better perspective.

*************************************************

Contact info

4.8

Excellent

TrustScore 5 out of 5

831 reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 71% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(831)

127 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Shopper Approved have helped us at ASG Services

The team at Shopper Approved have been great with the setup of their review platform on asgonlinestore.com. They have also assisted in encouraging customer engagement in leaving reviews.
They don't just sell the platform, they make sure it works, which isn't always the case with others.

September 18, 2025
Unprompted review
Rated 1 out of 5 stars

Really loved the platform the past…

Really loved the platform the past couple years that they provided our company (KT Performance). Now they have decided to tell us that put over our integration (Q&A with Answerbase) was never included and will have additional cost. However they have not been able to supply any communication that discussed this was only a trial for that part of our integration. All the communications I have from the setup seem to point to it all being included for our account.

But it seems that maybe they are just like so many other software companies out there that always trying to get one over on their customers.

September 10, 2025
Unprompted review
Shopper Approved logo

Reply from Shopper Approved

Hi Wayne,

Thanks for reaching out about this.

We try to do everything we can to be upfront with the features and tools included in our plans, but we can always do better.

If there's be any confusion about Q&A being a separate cost, I sincerely apologize.

Our Q&A tool is a strategic collaboration with Answerbase, which makes it amazing because they've built one of the best Q&A engines on the planet, but there is an additional cost.

I'm sure we can try to work something out here. Feel free to email me directly at scott @ shopperapproved.com and I'm happy to talk.

Best Regards,

Scott Brandley
CEO, Shopper Approved

Rated 5 out of 5 stars

Wonderful Company with Excellent Support!

We recently switched to Shopper Approved, and it has been a fantastic experience! The transition from our previous company was smooth, and the support from Matt and Kelton was incredibly helpful and friendly. The system is user-friendly and well-structured, and we've already noticed an improvement in our rating. I'm excited to continue working with them and appreciate their great support! Highly recommend!

September 10, 2025
Unprompted review
Rated 5 out of 5 stars

Working with ShopperApproved has been…

Working with ShopperApproved has been an excellent experience from start to finish. The platform is easy to use, provides great insights, and is very affordable compared to other review services and making it a fantastic value for any business.

What really stood out, though, was the support I received from Colton. He is extremely knowledgeable, patient, and professional. Colton took the time to explain everything in detail, answered all my questions thoroughly, and guided me through the process step by step. His expertise and responsiveness gave me complete confidence that we were in good hands.

I truly appreciate how helpful Colton has been throughout this entire experience. ShopperApproved is a great platform on its own, but having someone as dedicated and knowledgeable as Colton supporting us makes it even better. Highly recommend both the service and Colton!

September 4, 2025
Unprompted review
Rated 1 out of 5 stars

They can stop people reviewing who haven't had a good experience.

I received an email "hope you're enjoying your new product".... with a link to shopper approved review site. I messaged them saying it's late and not been despatch yet..... The link no longer works.

If they are able to selectively cancel links, and especially if you do, the sites using shopper approved have no credibility. Shopper approved have no credibility.

Pay them if you wish, but I'll never trust a word as they are selective reviews.

In response to the reply from shopper approved.

I apologize if I gave the impression shopper approved stopped had deactivated the link I was sent, I don't think this was the case. However, they must allow it.

The issue is that the company that asked me to review them broke/deactivated the link once they realized they had asked me to review the use of an item they had delayed sending and was late, therefore, maybe a review they wouldn't want. I've asked for a new link, if I don't get it I'll review them on here anyway.

September 4, 2025
Unprompted review
Shopper Approved logo

Reply from Shopper Approved

Hi Lee,

Thank you for sharing your feedback—we really appreciate it, especially if something didn’t work the way it should.

It’s unusual for a review link not to work. The most common reason is if a review has already been submitted and then the same link is used again. That’s because we have a built-in safeguard to prevent duplicate reviews.

Please rest assured—we never block reviews from being published, regardless of the rating or the experience. Transparency is something we pride ourselves on.

If you’re still having any trouble, our friendly support team is happy to help. Just email support@shopperapproved.com
with your name and the company you purchased from, and we’ll get it sorted out quickly.

Sincerely,
Scott Brandley
CEO, Shopper Approved

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look