Was a bit sceptical, as usually book direct and flights direct as booked with loveholidays once and absolute CRAP, my mate usually books us through TUI, which I've had no probs with, but bit pricey... See more
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I think Sunshine holidays offer a very competitive price, once booked, travel documents are sent very quickly. No issues on holidays. Highly recommend this company. Only book through Sunshine now. Qu... See more
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Booking process is easy and quick. Chat box is super helpful and instant with advice. Price is excellent. Choices of holiday venues and places are second to none so much variety and different options.... See more
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I've booked quite a few times with sunshine holidays. The main reason is they are very competitively priced, and I need to watch the pennies! Overall, I found the web search engine very good to naviga... See more
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Company details
About Sunshine Holidays
Written by the company
A note on the COVID-19 pandemic
We hope you are staying safe during this challenging and unforeseen time across the globe. We would firstly like to thank you for your patience and support as we work to respond to the thousands of individual customer queries, booking amendments and refunds.
We would like to note that due to Coronavirus outbreak, we have received a huge volume of contact from customers who are concerned about how their holiday is affected. It may take us longer than usual to respond at the moment, but rest assured we are working hard to reply to every customer query as quickly as we can.
When will I receive my refund?
We're working as quickly as possible to get any money back to those customers who are owed a refund. In many cases, we are waiting for the money for the cost of flights to be refunded by the airline.
Additionally, unlike many other travel companies, Sunshine.co.uk is offering eligible customers a full cash refund alongside the option to move their holiday to a later date.
The ongoing situation with Covid-19 is unprecedented and affecting us all in many different ways. We truly appreciate the patience and support of all of our customers during this challenging time.
Sunshine Holidays
Written by the company
- The idea behind Sunshine.co.uk was a simple one – if low-cost airlines could exist then so can a low-cost travel agent. Sunshine.co.uk started so we could sell amazing holidays as cheaply as possible, to ensure that no matter what your budget every customer can come to Sunshine.co.uk and find their perfect holiday.
- Sunshine.co.uk is a leading UK based low-cost online travel agency that provides a wide variety of hotel and flight options across a multitude of long and short-haul destinations worldwide. Sunshine.co.uk allows customers to build a perfectly customised holiday by giving them access to a wide selection of flights, hotels and transfer options across multiple providers and suppliers.
- All Sunshine.co.uk flight-inclusive package holidays are ATOL protected and we offer an honest, reliable and personal service. With hotel deposits for just £1 and the ability to secure your package holiday from just £30pp, there is no better reason to book.
- Sunshine.co.uk offer the top quality holidays for families, couple, singles and groups, taking into account the very specific needs of all types of holidaymakers. From luxurious All Inclusive getaways to Self Catering escapes on a budget – no matter what you’re looking for, we’ve got you covered.
- We believe that everybody deserves some sunshine.
Contact info
United Kingdom
- www.sunshine.co.uk
4.2
Great
14K reviews
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I've used this company twice
I've used this company twice , never again. The first holiday the hotel was awful falling apart . The second one well all I can say they never cleaned my room once . Had to clean it myself and get fresh towels. 4 people moved hotels due to how dirty it was . I was offered a 50 pound voucher to use once I re book another hoilday absolutely not . There customers service is appalling take ages to get back to you . I'm disabled so booking a holiday is stressful enough without the added stress of hotels been poor also . Angela
September 8, 2025
Unprompted review
Reply from Sunshine Holidays
Hi Angela,
Thank you for taking the time to share your experience, and I’m really sorry to hear how disappointing both of your holidays have been.
We’re especially concerned to hear about the cleanliness issues you experienced during your second stay, and that you felt you had to manage this yourself. This is certainly not the standard we expect from our hotel partners, and we understand how much added stress this would have caused — particularly given your circumstances.
While we act as the booking agent, the day-to-day running of the hotel, including cleanliness and maintenance, is managed directly by the hotel. These concerns should always be raised with reception during your stay so they have the opportunity to put things right. That said, we absolutely take this kind of feedback seriously and will pass it on to the hotel for review.
We’re sorry if the resolution offered didn’t meet your expectations, and for any delays you experienced when contacting our customer service team. We know how important timely support is, and this is something we’re continuing to improve.
Thank you again for your feedback.
— On the Beach Team
Palmeiras Village big rezotrs room very…
Palmeiras Village big rezotrs room very clean,food not very good,dont have swiming pool in side just outside,staff good but I dont think I will back in this place agen ,near beach,not shop around just 1 shop local, bus problem need used uber,uber prise not very exspensive.for relaxs good place.
April 13, 2026
Reply from Sunshine Holidays
Hi there,
Thank you for sharing your feedback about your stay at Palmeiras Village. It’s great to hear that you found the rooms clean and the staff helpful — that always makes a difference to a holiday.
We’re sorry to hear that some aspects didn’t quite meet your expectations, particularly the food options and facilities like the lack of an indoor swimming pool. We understand how important these details are when choosing the right hotel.
It’s helpful to know your thoughts on the location too — while being close to the beach is a plus, we appreciate that limited nearby shops and transport options can be less convenient for some guests.
We really value your feedback and will pass this on to the hotel so they’re aware of your experience. Thanks again for taking the time to share your thoughts.
— On the Beach Team
Reply from Sunshine Holidays
Thanks for your kind words! So pleased you had a great experience with us 😊
Here's to many more fantastic holidays ahead!
The Team at Sunshine Holidays
I wanted to change my hotel sunshine…
I wanted to change my hotel sunshine was no help at all .I was told it would take 7days for them to get back to me.contacted them again and was told it takes 28 days for them to amend the booking . I was shocked that they were still taking money from the bank .this is not the first time I have had problems.this has been going on for months .think twice before you book you can only get in touch through chat don't bother with my sunshine you will never get through I have cancelled the holiday so still waiting
February 3, 2026
Reply from Sunshine Holidays
Hello Sidney,
I’m sorry to hear about your experience and how frustrating this has been for you, especially after trying to make changes to your booking over a period of time.
I understand how concerning this must feel, particularly in relation to timelines and payments, and I’m sorry for the inconvenience this has caused.
I can see that a message was sent directly to you via your booking on 16th March regarding this matter. Please check your booking messages and respond there so we can continue assisting you and get this resolved as quickly as possible.
Kind Regards,
Sunshine
I always book with Sunshine
I always book with Sunshine as they are cheaper than everyone else. Communication is straightforward and paperwork clear and simple. The booking process is very simple and I have never had a problem with this company.
August 15, 2025
Reply from Sunshine Holidays
Thanks Tracy! So lovely to hear you keep coming back to us for your holidays. Great value + straightforward booking process = the perfect combination 😊. We're chuffed that everything always runs smoothly for you!
The Team at Sunshine Holidays
The hotel and apartments were spacious…
The hotel and apartments were spacious clean and even had a carpet. The location was the best and the little village was lovely with plenty of cheap places to eat and drink. The only down side was the pool was empty and there were no sun beds around the pool, made it difficult finding somewhere to sunbathe as we are not beach lovers.
April 15, 2026
Reply from Sunshine Holidays
Thanks Linda! Delighted you loved the spacious accommodation and that charming village location 😊. Sorry about the pool situation during your stay - we know that can be disappointing when you're keen to catch some rays. So pleased the local dining scene made up for it though! Hope to help you find your next perfect getaway.
The Team at Sunshine Holidays
Unable to use gift voucher
We booked a holiday and had a £100 gift voucher which we have been unable to use. Nowhere on the website does it state the voucher can only be used if paying your holiday in instalments. We paid our holiday in full and have been unable to resolve the issue using the chat function. This is really disappointing and frustrating and puts me off using sunshine holidays again!!!!!!!!
April 16, 2026
Unprompted review
Reply from Sunshine Holidays
Hello Chris,
I’m really sorry to hear about your experience, I completely understand how frustrating this must be, especially when you were expecting to use your voucher without any issues.
I’m sorry as well for the difficulty you’ve had trying to get this resolved via chat. So we can look into this properly for you and clarify what’s happened, please contact us via the live chat available through your booking, where one of our team can assist you further.
We appreciate your feedback and the opportunity to help resolve this for you.
Kind Regards,
Sunshine
Qwara Palace Malta
Great customer service. No problem with flights. Hotel and grub superb.
Davy
April 12, 2026
Reply from Sunshine Holidays
Thanks Davy! Brilliant to hear everything went smoothly – from flights to fantastic food 😊. Sounds like the perfect holiday combo!
Hope to help you plan your next getaway soon.
The Team at Sunshine Holidays
Great site to book through quick and…
Great site to book through quick and easy lot's of amazing offers the booking process was so fast and easy from start to finish.
April 15, 2026
Reply from Sunshine Holidays
Thanks so much, Lorraine! Delighted to hear our booking process was quick and easy for you – that's exactly what we aim for 😊. Here's to many more amazing holiday deals ahead!
All the best,
The Team at Sunshine Holidays
Generally booking through sunshine is…
Generally booking through sunshine is usually easy and fuss free. However this year although we asked for a specific type of room we didn’t get it which was a real disappointment because we then didn’t get the service we thought we would.
April 1, 2026
Reply from Sunshine Holidays
Thanks Steve! Really appreciate you taking the time to share your feedback. We're chuffed that booking with us is usually smooth sailing, but genuinely sorry to hear your room request didn't work out as expected this time. We know how disappointing that must have been when you're looking forward to your holiday. Your feedback helps us keep improving, and we'd love to welcome you back for a smoother experience next time 😊.
The Team at Sunshine Holidays
Easy to book ,always competitive prices…
Easy to book ,always competitive prices
Recommended
April 12, 2026
Reply from Sunshine Holidays
Thanks for your kind words! Easy booking and competitive prices – that's exactly what we're all about 😎. So pleased you'd recommend us!
The Team at Sunshine Holidays
Very easy booking process,if I can do…
Very easy booking process,if I can do it then anyone can !
April 15, 2026
Reply from Sunshine Holidays
Thanks Caroline! If our booking process gets the seal of approval from you, we know we're doing something right 😊. Here's to many more easy bookings and fantastic holidays ahead!
The Team at Sunshine Holidays
SimplesEasy to use website good price good…
Easy to use website good price good flight times what more could you want
April 14, 2026
Reply from Sunshine Holidays
Thanks Stephen! Easy booking + great price + perfect flight times = the holiday hat-trick 😎✈️ Hope you have a fantastic trip, and we'd love to help with your next getaway!
The Team at Sunshine Holidays
Easy to navigate website
Easy to navigate website, good selection of various holidays at good prices compared to other websites.
April 9, 2026
Reply from Sunshine Holidays
Thanks Alan! Brilliant to hear our website made finding your perfect holiday so straightforward. Easy browsing + great value = the winning combo we're after 😎. Hope to help you book your next getaway soon!
The Team at Sunshine Holidays
We have booked our holidays with sunshine many years now and we have received first class service always.
We have booked our holidays with sunshine for many years now,and we find them competitive on price great value for money and ease to book with online.The hotels we have been to have been first class,as we normally book all inclusive we have no hesitation in recommending sunshine for any holidays in the future.
April 14, 2026
Reply from Sunshine Holidays
Thanks so much Michael! It's brilliant to hear we've been your go-to for holidays over the years 😊 Competitive prices + first-class hotels + easy online booking = the perfect holiday recipe! Your recommendation means the world to us, and we can't wait to help you plan many more all-inclusive getaways.
The Team at Sunshine Holidays
I’ve been trying to cancel holiday and…
I’ve been trying to cancel holiday and am unable to do so. I’ve tried contacting you but the number isn’t going through
April 15, 2026
Reply from Sunshine Holidays
Hi Aliesha,
Thank you for getting in touch, and we’re sorry to hear you’re having difficulty cancelling your holiday.
We understand how frustrating it must be when you’re trying to make changes and are unable to reach us by phone. Just to clarify, we do not have an inbound phone line. The best and quickest way to get support with your booking is via the Live Chat option within your My Booking account.
If you would still like to proceed with cancelling your holiday, you can also do this yourself by following the steps below:
💻 On desktop:
Step 1: Go to My Booking and log in
Step 2: Select View and Manage Booking on the holiday you wish to cancel
💡 Please ensure you have selected the correct booking
Step 3: Scroll to Make Changes and select Cancel Booking
Step 4: Click Next to see a full breakdown, including:
• What you’ve already paid
• What’s refundable
• Any cancellation fees
• Your final refund amount (or any balance due)
📱 On mobile:
Step 1: Tap the menu (three lines), then open the Sunshine.co.uk section and select My Bookings
Step 2: Tap View and Manage Booking on the relevant holiday
💡 Please ensure you have selected the correct booking
Step 3: Scroll to Make Changes and select Cancel Booking
Step 4: Tap Next to view your full cancellation breakdown, including:
• What you’ve already paid
• What’s refundable
• Any cancellation fees
• Your final refund amount (or any balance due)
In addition, we have also sent you a separate email outlining the applicable cancellation charges for your booking in case you are unable to access the above. If you would like to proceed, please simply respond directly to that email and we’ll be happy to process this for you.
We’re sorry again for any inconvenience caused, and we’re here to help if you need anything further.
Kind regards,
Sunshine Holidays
Great customer services
Great customer services, good food. The staff went above and beyond (it was very busy).
April 14, 2026
Reply from Sunshine Holidays
Thanks so much Rhea! Brilliant to hear the staff went above and beyond despite how busy it was - that's exactly what makes a holiday special 😊. Hope you had the most wonderful time!
The Team at Sunshine Holidays
I always book through sunshine easy to…
I always book through sunshine easy to navigate booking and reasonable pricing
April 11, 2026
Reply from Sunshine Holidays
Thanks Angela! So pleased you find our booking process straightforward and our prices fair. Easy navigation + great value = the perfect combination 😊 We look forward to helping you plan your next getaway!
The Team at Sunshine Holidays
Holidays
The only company I will ever use best about great prices and destinations easy to book with and perfect payment plans
April 11, 2026
Unprompted review
Reply from Sunshine Holidays
Thanks for your kind words! So pleased you love our prices, destinations, and payment plans – that's exactly what we aim for 😊. Here's to many more brilliant holidays together!
The Team at Sunshine Holidays
It was a joke not a transfer with sunshine.co.uk
Overall, most aspects of the holiday were satisfactory; however, the transfer service was highly disappointing.
Firstly, the information provided on the voucher was incorrect, including the company name and instructions on how to locate the service. As a frequent traveller, I was able to identify the correct provider only after checking multiple transfer companies, which should not be expected of customers.
Additionally, the waiting time for the bus exceeded 90 minutes, which is unacceptable. The journey to the hotel was also unnecessarily prolonged, taking over an hour due to multiple stops and inefficient routing, including driving around the hotel area before finally dropping me off.
This experience does not meet the standard expected of a transfer service and was extremely frustrating. Based on this, I would strongly recommend booking transfers independently rather than through your company.
I hope the return transfer from the hotel to the airport will be handled more efficiently.
April 11, 2026
Reply from Sunshine Holidays
Hi Tomas,
Thank you for taking the time to share your feedback with us.
We’re pleased to hear that most aspects of your holiday were satisfactory, however we’re very sorry to learn that the transfer service did not meet your expectations.
We sincerely apologise for the confusion caused by the incorrect information on your voucher. We appreciate that, as an experienced traveller, you were able to resolve this yourself, but this is certainly not something we would expect our customers to have to do, and we understand how frustrating this must have been at the start of your journey.
We’re also very sorry to hear about the extended waiting time and the length of the transfer to your hotel. Waiting over 90 minutes and experiencing a prolonged journey with multiple stops is understandably disappointing, particularly after travelling. While shared transfers can involve additional stops along the way, the experience you’ve described does not reflect the smooth and efficient service we aim to provide.
Your feedback regarding the routing and drop-off process has been noted, as this should always be managed in a way that minimises unnecessary delays wherever possible.
If you are currently still in resort, please be assured that our in-resort team are available 24/7 via WhatsApp should you have any concerns or need assistance with your return transfer. They will be happy to help ensure everything runs as smoothly as possible for your journey back to the airport.
If you have already returned home, we would encourage you to follow our post-travel complaints process via our website so that we can investigate this further with the transfer provider.
We’re very sorry again for the frustration caused and appreciate you bringing this to our attention.
Kind regards,
Sunshine Holidays
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