Sytner Group - Sytner Harold Wood BMW Reviews 

989
TrustScore 4.5 out of 5

4.4

A12 Colchester Road, RM3 0GX Romford, GB


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Rated 5 out of 5 stars

Excellent Service Excellent service from BMW. Julie was absolutely fantastic and went above and beyond to help me, especially with a few complications along the way. As I’m a full-time carer and co... See more

Company replied

Rated 5 out of 5 stars

Always had a very good service from all the team at BMW Sytner, shout out to Musa and Jake especially. The tracking facility I have not seen before and that’s a really good development from the last t... See more

Rated 4 out of 5 stars

Overall great service! Was greeted promptly and warmly welcomed. Kept informed with updates and and when collecting the experience was just as pleasant. Thank you to Musa Mohmood and the team at Harol... See more

Company replied

Rated 5 out of 5 stars

I recently took my BMW in for a recall at Sytner BMW and received excellent service throughout. Juliette Hall kept me updated at every stage, making the whole process straightforward and stress-free.... See more

Company replied


Company details

  1. Car Dealer
  2. Used Car Dealer

Written by the company

In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.


Contact info

  • A12 Colchester Road, RM3 0GX, Romford, United Kingdom

  • 01708 371234

4.4

Excellent

TrustScore 4.5 out of 5

989 reviews

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4.4

All reviews

(989)

11,871 reviews in the last 12 months

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Rated 1 out of 5 stars

Came in for a 90 minute fast lane…

Came in for a 90 minute fast lane service and was waiting for 2hours and 20 minutes, if you can’t keep to your claims why offer it. For over 400 pounds to get a oil service and micro filter change pretty poor was not kept up to date on what was happening until I asked, to be told it’s coming out now but still waited for another 15 minutes. The thing is I could get this service competed for nearly half the price and quicker . I gave this group another chance to see if the service improved but it hasn’t. I brought my other mini a John cooper works f57 to them and had a lot of service issues from MOTs and brakes with issues after. Since then I took this car to someone else who deals with minis and has been serviced and had pads changed in the past few weeks with better response times and better customer service.
The prices mini charges are just over priced but as a customer we are trapped. Won’t be using this group again.

August 29, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Dear Tony, thank you for sharing your experience. We sincerely apologise that the service did not meet your expectations, particularly regarding the wait time and communication. We appreciate your honest feedback about pricing and service standards, and we understand how frustrating it is to feel let down. Your comments are valuable and highlight areas for improvement. Could I ask that you please reach out to our Aftersales Manager, Davidhall2@sytner.co.uk so we can attempt to resolve.

Rated 5 out of 5 stars

From reception to pickup my experience…

From reception to pickup my experience was of professional and interested staff.
Julie was on the ball and the health review and valet appreciated

August 25, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you Ken for your kind words. We’re delighted Julie and the team provided a professional and attentive service. Your appreciation means a great deal to all of us at Sytner Harold Wood BMW.

Rated 4 out of 5 stars

Overall a pleasant and great experience

Overall great service! Was greeted promptly and warmly welcomed. Kept informed with updates and and when collecting the experience was just as pleasant. Thank you to Musa Mohmood and the team at Harold Wood Sytner.

August 25, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you for your kind words Syd. We’re delighted Musa and the team provided you with a warm welcome and excellent service throughout.

Rated 5 out of 5 stars

As expected

Straightforward. Kept me informed. Work was completed as expected. Good service from Besnik. Thanks

August 26, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you Y Lotun for your kind words. We’re delighted Besnik provided you with clear communication and good service. Your satisfaction means a great deal to all of us at Sytner Harold Wood BMW.

Rated 5 out of 5 stars

Good customer experience

Had car serviced and MOT, staff were polite, helpful and efficient. Car was given back washed and vacuumed. Very satisfied customer.

August 26, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you Joanne, for your kind words. We’re delighted to hear you found our team polite, helpful and efficient. It’s great to know your car was returned washed and vacuumed to your satisfaction. We truly appreciate your positive feedback.

Rated 5 out of 5 stars

Excellent Service & Exceptional Customer Care

Excellent Service

Excellent service from BMW. Julie was absolutely fantastic and went above and beyond to help me, especially with a few complications along the way. As I’m a full-time carer and couldn’t take my car to the showroom, she kindly arranged for it to be collected, which was a huge help. The whole team were friendly, efficient and professional, and the job was completed quickly and to my satisfaction. Thank you Julie and the BMW team!

August 16, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you Amardeep for your kind words. We’re delighted Julie and the team could assist you so efficiently. Your satisfaction means a great deal to us. We truly appreciate your feedback.

Rated 5 out of 5 stars

Sytner

Excellent service from Charlie

August 20, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you David for your kind words. We’re delighted Charlie provided excellent service.

Rated 5 out of 5 stars

Great service but costly.

Always had a very good service from all the team at BMW Sytner, shout out to Musa and Jake especially. The tracking facility I have not seen before and that’s a really good development from the last time I used their services. The only gripe is the outrageous service costs which is why I don’t tend to use them. 1st ‘simple’ service with 5-6L oil changed, 2 filters and 1-1.5 hours of technician time and £400 later!! I had it serviced there as an engine drivetrain message come up and needed that sorted properly. Great customer service, great team but high service costs.

August 20, 2026
Unprompted review
Rated 5 out of 5 stars

Juliette Hall was very helpful…

Juliette Hall was very helpful throughout the day she provided world class customer service. My MOT and health check was all completed on time. Thank you BMW and Juliette.

August 14, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Dear Waqar Malik, Thank you very much for your kind words. We’re delighted to hear that Juliette provided you with world class customer service and that your MOT and health check were completed promptly. It’s always our aim to ensure a smooth and positive experience for our customers. Your feedback is greatly appreciated and will be shared with Juliette and the team. Thank you once again for choosing Sytner Harold Wood BMW. We look forward to welcoming you back in the future. Best regards, Sytner Harold Wood BMW Team

Rated 5 out of 5 stars

Brought my M4 Competition into Sytner…

Brought my M4 Competition into Sytner Harold Wood BMW for its service and received first-class treatment. The team was highly professional, the communication was excellent, and the turnaround time was surprisingly quick. It is refreshing to find a dealership that handles high-performance cars with such attention to detail. Highly recommend their service department!

August 13, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you, Pablo, for your kind words. We’re delighted to hear you appreciated our professional service and attention to detail. Your recommendation means a great deal to our entire team.

Rated 1 out of 5 stars

Formal Complaint Regarding Unacceptable Service at Sytner BMW Harold Wood


I am writing to lodge a formal complaint regarding the extremely disappointing and unacceptable level of service I received from Sytner BMW Harold Wood on 11 August 2026.

I booked my vehicle for a full service and replacement of the front and rear brake pads, with an appointment scheduled for 11:00am on 11 August 2026. I delivered my vehicle punctually and was initially quoted £1,170 for the agreed works.

During the course of the day, I received a telephone call from your technician advising that additional work was recommended, specifically air conditioning servicing and wheel alignment, at an additional cost of £249. Acting in good faith and relying on your professional advice, I authorised these further repairs, bringing the total invoice to £1,419.

At the time of authorisation, I was expressly assured by Sytner BMW staff that my vehicle would be ready for collection by 3:00pm. As I reside in Dartford, it was impractical to return home and travel back again within a short period. Consequently, I made alternative arrangements and remained in the local area with a friend while awaiting collection.

However, I was subsequently informed that the completion time had been delayed until 5:30pm. Although disappointed, I accepted the revised timeframe. To my further frustration, at approximately 3:30pm, I received another telephone call from a member of your staff, Mr Matthew Tomlinson, informing me that the required front brake pads were not available and that I would need to return on the following day for the work to be completed.

This situation was wholly unacceptable. It is reasonable to expect that a BMW authorised service centre would ensure the availability of parts before confirming a booking for a major service and brake replacement. The repeated changes to the completion schedule demonstrate a serious lack of planning, communication and customer care. More importantly, promises made to me as a customer were not honoured.

Given the substantial amount charged, I expected a professional standard of service commensurate with the premium prices paid. While I accepted the quoted cost of £1,419, I did so on the understanding that the agreed works would be completed within the promised timescale. Regrettably, Sytner BMW failed to meet this fundamental obligation.

As a Private Hire Taxi Driver, my vehicle is essential for my livelihood. Due to the delays and failure to complete the agreed work as promised, I lost the opportunity to work during the evening of 11 August 2026, resulting in a direct loss of income. This financial loss was entirely foreseeable and arose directly from your service failures.

Furthermore, Sytner BMW provided me with a courtesy vehicle overnight and asked me to return the following day. During these arrangements, I was assured that the Dart Charge fee (£7) incurred would be reimbursed. Despite this assurance, I ultimately had to pay the charge myself. This represents yet another example of commitments being made and subsequently disregarded.

The overall experience caused significant inconvenience, wasted time, unnecessary travel, disruption to my work schedule, financial loss, and considerable frustration. As a paying customer, I am entitled to expect competent service, accurate information, reasonable care and skill, and clear communication. In my view, the service provided fell substantially below the standards that should reasonably be expected from a premium BMW dealership.

I therefore request that Sytner BMW formally investigate this matter and provide an appropriate remedy in recognition of:

The failure to complete the agreed work as scheduled;
The repeated and unacceptable delays;
The inconvenience and disruption caused;
My loss of earnings on 11 August 2026;
The unreimbursed Dart Charge payment of £7; and
The distress and inconvenience resulting from unmet commitments and poor customer service.

I expect a full written response addressing each of the issues raised in this complaint. Should a satisfactory resolution not be achieved, I reserve the right to escalate this matter through Sytner BMW's Head Office complaints procedure and seek advice regarding referral to the appropriate consumer dispute resolution and regulatory bodies.

August 11, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Dear Mr Rahaman, We sincerely apologise for the inconvenience and distress caused by the delays and communication issues during your recent service with us. Could you please reach out to Duty Manager - Nick Philp, nickphilp@sytner.co.uk, so we can address your outstanding issues.

Rated 5 out of 5 stars

Friendly and efficient staff and a…

Friendly and efficient staff and a clean car.

August 10, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you Keith for your kind words. We’re delighted you found our staff friendly and the car clean. Much appreciated!

Rated 5 out of 5 stars

Sean at Harold Wood was very helpful…

Sean at Harold Wood was very helpful job well done

August 4, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you M Applebee, for your kind words. We’re delighted Sean provided helpful service. It’s always a pleasure to assist and ensure a positive experience for our customers.

Rated 5 out of 5 stars

Nice staff give good service always…

Nice staff give good service always thanks

August 1, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Dear Mahavir, Thank you ever so much for your kind words. We are delighted to hear that our staff provided you with excellent service and made your experience a positive one. It means a great deal to us to know that our commitment to customer care has been appreciated. Your feedback encourages us to continue delivering the best possible service. We look forward to welcoming you back to Sytner Harold Wood BMW in the future. Best wishes, The Sytner Harold Wood BMW Team

Rated 5 out of 5 stars

BMW recall

I recently took my BMW in for a recall at Sytner BMW and received excellent service throughout. Juliette Hall kept me updated at every stage, making the whole process straightforward and stress-free. She even took the time to make a follow-up call a few days later to ensure everything was as expected. Juliette is a real credit to the team, and I wouldn’t hesitate to recommend Sytner BMW. Thank you!

July 30, 2026
Unprompted review
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Reply from Sytner Group - Sytner Harold Wood BMW

Thank you Chris for your kind words and for taking the time to share your experience. We are delighted to hear that Juliette provided you with such attentive and thorough service during your recall visit. It’s wonderful to know that the process was straightforward and stress-free, and that Juliette’s follow-up call gave you additional peace of mind. Your recommendation means a great deal to us, and we truly appreciate your continued support of Sytner BMW. Thank you once again.

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