The Brief Reviews 

182
TrustScore 2.5 out of 5

2.7

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Rated 1 out of 5 stars

The app is terrible!! The designs that you make often export looking differently, and it's been an ongoing issue since the app was named Creatopy. Exporting issues seem to have gotten worse, from de... See more

Rated 2 out of 5 stars

The base product just gets worse and worse. there are bugs from years ago that still occur, the template resizing barely works. I have to download GIFs 3 or 4 times to get them to actually downloa... See more

Company replied

Rated 3 out of 5 stars

I'm not happy with creatopy, when delivering ads to my business partners in Europe and Asia, I am constantly having to adjust the html file manually in order to meet google ads standards. that is to... See more

Company replied

Rated 5 out of 5 stars

You can create banner ads from scratch (JPG, PNG, GIF, Flash and HTML5). They also have a platform for creating and managing ad campaigns without going to Google, Facebook and others. You can create b... See more

Company details

  1. Software Company
  2. Online Marketing Agency

Written by the company

The Brief is an AI-powered marketing platform and creative sidekick that helps brands create, launch, and optimize digital campaigns at scale. Today’s marketing teams are under constant pressure to deliver more personalized ads, keep up with performance data, and launch faster across multiple channels. The Brief makes that possible by combining AI-driven creative automation with a continuous optimization loop, so every campaign becomes smarter and more effective over time. At the heart of The Brief are four intelligent agents that collaborate like an extension of your team: The Create Agent generates on-brand ad variations and personalized assets in minutes, ensuring consistency across formats and platforms. The Inspire Agent delivers fresh ideas, creative trends, and insights that keep campaigns relevant and competitive. The Launch Agent seamlessly publishes ads across social media, display, and programmatic channels, saving hours of manual work. The Optimize Agent tracks campaign performance in real time, surfaces actionable insights, and feeds them back into the creative process. This closed-loop system of creation and optimization transforms data into direction, helping teams refine targeting, scale content production, and continuously improve campaign results. By eliminating repetitive design tasks and providing actionable performance insights, The Brief empowers marketers to focus on strategy, storytelling, and growth. With industry benchmarks like the U.S. display ad clickthrough rate averaging less than 1%, brands need an edge to break through the noise. The Brief gives marketers that advantage by ensuring every campaign learns, adapts, and performs better than the last. Whether you’re running social ads, programmatic campaigns, or display advertising, The Brief streamlines the process from start to finish—making it the go-to AI marketing platform for creative teams that want speed, scalability, and smarter results.


Contact info

2.7

Poor

TrustScore 2.5 out of 5

182 reviews

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Replied to 83% of negative reviews

Typically replies within 1 week

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2.7

All reviews

(182)

31 reviews in the last 12 months

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Rated 5 out of 5 stars

The best banner maker for the pros

If you are a designer and your time is precious you should use Bannersnack. You can create .gif and .swf in a minute and you have everything in the app. You don't need to carry your laptop or desktop just to design a banner. Bannesnack is always with you: just connect to the app and you have all your banners there.

July 6, 2015
Unprompted review
Rated 5 out of 5 stars

Great prices, great products, and above all great support

I discovered Bannersnack out of the blue, when I was looking for a much more convenient and cheaper alternative to Google Analytics. OK, Bannersnack rocks, period. Cheaper, great cover, awesome banner creator, it's the way to go if you don't know anything about online advertising.

But, to me, the most interesting thing about Bannersnack is the support : my accout manager, Diana, is sooo sweet and professionnal, it's a real pleasure to work with her. She has great advices and a true expertise about how to create a campaign that rocks, and is always available if I have a question. Could'nt recommand more to drop all your google products and go to Banner Snack.

That was my honnest review...
Cheers guys !

June 29, 2015
Unprompted review
Rated 5 out of 5 stars

Very positive experience

I only invested a small amount of money in retargetting campaign and was skeptical at first whether was going to work or not. What i can say now after good months of having advertising campaigns with Bannersnack is that is a very easy to use service, i had sales increased with about 25-30%, Cristina the Account Manager was very nice answering all of my questions and suggesting good ideas to get best results in my campaigns. I will keep advertising with Bannersnack:)

May 20, 2015
Unprompted review
Rated 5 out of 5 stars

Best banner maker ever !!!

Has incredible resources with fancy and outstanding features that allows you to create professional banners and manage ad campaigns which will increase your brand awareness and profits.

March 23, 2015
Unprompted review
Rated 5 out of 5 stars

The best tool for online advertising

You can create banner ads from scratch (JPG, PNG, GIF, Flash and HTML5). They also have a platform for creating and managing ad campaigns without going to Google, Facebook and others. You can create banner ads, display campaigns, retargeting and search campaigns, run AB tests, measure campaign engagement and so forth. The service is outstanding. You should try it!

January 19, 2015
Unprompted review
Rated 5 out of 5 stars

Needed a quick tool to make a banner ad, thumbs up!

I really don't make banner ads, but darn it, I needed one, two, three. Like any tool, it takes time to get used to it.. And nay-sayers, you might just not understand that it does take $$ to run a business, so yes it costs money. Duh... Any hoot, I work for a company that 3rd party creates ads and it takes too much time and much more $$. So, for like 30 bucks, I created the banners, maybe less/more but heck it's done and I'm not waiting on a creative from someone else. I'm happy..

October 25, 2014
Unprompted review
Rated 4 out of 5 stars

Great Value but, Read The Fine Print

Bannersnack is a great tool for small digital marketing agencies. Rather than needing a designer, or hiring a freelancer bannersnack is an affordable alternative for display banner ad creation. Furthermore, if you use their creation service you're working with someone directly it's like having a team member. So far the two I've dealt with have been native english speakers and have had their manager CC'd on all communication. It was a swell experience.

Please do not be surprised at the fact you have to pay to use their tools. They provide a free testing option but, that's it. Subscribe, it's cheap and if you're running display ad campaigns is well within your budget!

Thanks,

Jesse Fogarty
Adaptive Marketing

October 7, 2014
Unprompted review
Rated 1 out of 5 stars

Beware the Bait & Switch

They offer a FREE banner creation tool... You do all your work, and then if you want it FREE, they place an advertising watermark ON TOP OF your work....

May 9, 2014
Unprompted review
The Brief logo

Reply from The Brief

BannerSnack is a free banner creation tool, that also has a paid version. You can create a banner and publish it for free. Of course there are some differences between the free and paid versions, and one of them is the watermark.
On the homepage the "it's free" notification is linked to the Pricing page that shows the free version's limitations.

Rated 2 out of 5 stars

Misleading pricing - scammers

Misleading price list. There is no way to see this until signing up.

They falsely encourage people to get tangled in their product before hitting them with higher fees than anticipated.

Cost is over $30 a month when it says $12 a month on website.

SCAM

January 23, 2014
Unprompted review
The Brief logo

Reply from The Brief

Jay, there is nothing misleading about the price system. The cost is $12/month, for a 1 year subscription ($144/year = 12months x $12). The cost for a single month is $32.

The fees aren't higher than what we advertise. People can get a yearly plan (which we encourage, of course)and if you do the math, it really is $12/month.

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