THE best prices for quality cupcake boxes. My wife recently tasked me with finding cupcake boxes in bulk that she could use for her small catering business. Through a lot of searching I found The Van... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Great company. I had an issue with a crushed cake drum that was dealt with promptly and efficiently. Always use VV although I feel a £50 spend for free delivery is high compared to another company. Al... See more
Company replied
Everything was easy to find on the website and they let me know straight away when something was out of stock and the refund was immediate. All the items were as they looked in the picture and as desc... See more
Company replied
Great company. Always order from vanilla valley when i need cake decorating supplies. Good packaging of items and ive never had any issues. I usually order items once a year for decorating my children... See more
Company replied
Company details
- Cake Decorating Equipment Shop
- Bakery Equipment
- Baking Supply Store
- Craft Store
- Hobby Store
- Kitchen Supply Store
Written by the company
The Vanilla Valley prides itself in providing a complete range of cake decorating supplies and baking equipment for bakers of all abilities from hobby bakers to professionals. Since our establishment in 2008 as a manufacturer of acrylic cupcake stands, we have grown our ever-increasing catalogue to encompass all things cake and baking, and pride ourselves on being one of the UK's leading cake decorating retailers. Whether you need essentials such as cake drums, cake boxes, baking tins, sugar paste and food colouring, or tools for the latest cake trends, you should find it all at The Vanilla Valley at a competitive price. We stock from all of the leading brands including Renshaw, PME, Saracino, and more. Shop online or in our Cardiff store today!
Written by the company
- Free UK Shipping on Orders over £50
- For the lowest delivery charges shop at The Vanilla Valley. Our Standard delivery service is £3.99 or free over £50. Receive your order within 5 working days. Resctrictions apply.
- Trade Accounts
- If you're a regular baker or have a cake-making business then you might benefit from one of our Trade accounts. We offer discounted prices on all products, exclusive offers, and no setup fee! Minimum spends to maintain the accounts are low and there are no rewards to expire. Head to the website to apply - thevanillavalley.co.uk/warehouse-account.html
- Local Click and Collect
- If you live in Cardiff or the surrounding area we offer a Click and Collect service! Place an order on the website as normal and choose "Click and Collect" instead of one of our delivery options. Your order will be ready the next business day at our retail unit in Nantgarw, Cardiff.
Contact info
Unit 1 Cardiff Road, CF15 7SR, Nantgarw, United Kingdom
- sales@thevanillavalley.co.uk
- www.thevanillavalley.co.uk
4.7
Excellent
13K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Good cases and a good price
Useful baking cases at a good price and carried well packed
August 6, 2026
Reply from The Vanilla Valley
Hello Mark,
We’re so pleased to hear you were happy with the baking cases, the price and how well they were packaged. Thank you for your review 😊
Waste of time and money
Ordered an item from this company to pick up. I was told it would arrive within 48 hours. It was due to be delivered the day before I needed the product.
I got the notification for the pickup 3 days after the pickup date, once the event had already passed.
Tried to contact customer service about what had happened. No reply, no follow up. Terrible experience, would not reccomend.
August 6, 2026
Reply from The Vanilla Valley
Thank you for your feedback. We’re sorry to hear about your experience and understand how frustrating this must have been, particularly with your event date approaching.
To clarify, your order was placed on our Pick Up Next Working Day service. Your order was dispatched on Friday 7th and, under normal circumstances, should have been ready for collection on Monday 10th. Unfortunately, there was an unexpected delay with the courier, and your order became available for collection on Tuesday 11th instead.
We also did respond to the email you sent to our customer service team. It’s possible our reply may have been filtered into your junk or spam folder, which may explain why you didn’t see it.
We sincerely apologise for the courier delay and for the inconvenience this caused, especially given the timing of your event. We appreciate your feedback and will continue to work with our courier partners to minimise the risk of delays like this occurring.
Good experience but the delivery time…
Good experience but the delivery time is too long.
August 6, 2026
Reply from The Vanilla Valley
Hello,
Thank you for your review! We’re pleased to hear you had a good experience overall.
We completely understand that delivery times can feel a little long. Your order was placed using our Standard Shipping service, which typically takes 3–5 working days, and we’re pleased to confirm that your order was delivered on the 4th working day, within the stated delivery time frame.
We do appreciate your feedback, and we’re always looking at ways to improve our delivery options and make the service as convenient as possible. Thank you for choosing us!
Reply from The Vanilla Valley
Hello,
Thank you for your review 😊 We’re delighted to hear you continue to find our service quick, efficient and reliable.
Reply from The Vanilla Valley
Hello Irene,
We’re delighted you were happy with your purchase and enjoyed the range we offer. Thank you so much for your review 😊
Reply from The Vanilla Valley
Hello Jane,
We’re so pleased to hear that ordering was easy, your delivery arrived on time, and you were happy with the product. Thank you for your review 😊
Always love looking at the things you…
Always love looking at the things you sell thank for my last buy it was very helpful xx
August 5, 2026
Reply from The Vanilla Valley
Hello Jennifer,
We’re delighted to hear that you always enjoy browsing the things we sell and that your recent purchase was helpful. Thank you so much for your review 😊
Very helpful
Everything was easy to find on the website and they let me know straight away when something was out of stock and the refund was immediate. All the items were as they looked in the picture and as described and the delivery service was great
August 3, 2026
Reply from The Vanilla Valley
Thank you so much for your wonderful review! We’re delighted to hear that you found everything easy to navigate, and that our communication around the out-of-stock item and refund was prompt. It’s fantastic to know you were happy with the products and delivery service too.
Reply from The Vanilla Valley
Thank you for your lovely review! We’re delighted to hear you found our service quick and efficient. We really appreciate your feedback
What a great company
What a great company. Very comprehensive list of products and a few I wasn’t expecting.
Really reasonably priced and delivery was very quick, with the items packed well.
Thanks so much
July 25, 2026
Reply from The Vanilla Valley
Thank you so much for your lovely review! We’re delighted you were impressed with our range, prices and speedy delivery. It’s great to hear everything arrived well packed too.
THE best prices for quality cupcake…
THE best prices for quality cupcake boxes. My wife recently tasked me with finding cupcake boxes in bulk that she could use for her small catering business. Through a lot of searching I found The Vanilla Valley and then compared their prices with other online retailers. I wasn't sure about the quality but I decided to order a few and let my wife decide. When they arrived she was very well pleased and regretted buying from anywhere else. She said the quality is far superior to others she has used and said the price is outstanding. When the wife is happy, everyone is happy.
August 5, 2026
Reply from The Vanilla Valley
Thank you so much for such a fantastic review! We’re delighted that your wife was so pleased with the quality of our cupcake boxes and that you found our prices outstanding. We’re especially happy to hear we could help with her catering business — and we completely agree, when the wife is happy, everyone is happy! 😄
Reply from The Vanilla Valley
Thank you so much for your lovely review! We’re delighted to hear you’ve always found our team polite and friendly.
Easy to use website
Easy to use website. Good selection of products at a reasonable price. Quick delivery.
August 2, 2026
Reply from The Vanilla Valley
Thank you for your lovely review! We’re so pleased you found our website easy to use and were happy with our product selection, prices and quick delivery.
Reply from The Vanilla Valley
Thank you for your lovely review! We’re delighted to hear you were happy with the quality, careful packaging and prompt delivery.
Always reliable
Always reliable, speedy delivery, customer service excellent, I have never been let down
August 5, 2026
Reply from The Vanilla Valley
Thank you so much for your continued support and fantastic feedback! We’re delighted to hear you’ve always found us reliable, with speedy delivery and excellent customer service. It means a lot to know we’ve never let you down. 😊
Quality product at very good price with…
Quality product at very good price with quick delivery. Thank you
August 4, 2026
Reply from The Vanilla Valley
Hello Tina,
We’re delighted to hear you’re happy with the quality, price, and quick delivery. Thank you so much for your review 😊
Love every experience with vanilla…
Love every experience with vanilla valley x I’ve ordered the drips to try this time x bulk ordered on my Masonite boards, cake boxes and cupcake boxes too x
August 1, 2026
Reply from The Vanilla Valley
Hello Gillian,
We are thrilled to hear that you are happy with the service and products. Thank you so much for your review 😊
Reply from The Vanilla Valley
Hello Richard,
We’re delighted to hear that you were happy with the quick delivery and that everything arrived as described. Thank you so much for your review 😊
Reply from The Vanilla Valley
Hello David,
We’re so pleased to hear that you found it easy to place your order and were happy with the quick delivery. Thank you so much for your review 😊
A great company
A great company, well packaged and quick delivery. Will definitely use again.
July 31, 2026
Reply from The Vanilla Valley
Hello Deb,
We’re delighted to hear that you were happy with your order, packaging and speedy delivery. It’s fantastic to know you’ll be using us again. Thank you so much for your review 😊
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.