Waggel Reviews 

14,400
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Looking at 3,791 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for being exceptionally helpful, kind, and knowledgeable when dealing with policy questions. Consumers find the overall service remarkably efficient, noting that setting up new coverage and managing policies is extremely smooth and hassle-free. However, some customers also noted frustrations regarding unexpected price increases over time or suddenly higher monthly costs. A few reviewers expressed dissatisfaction because certain claims were turned down or experienced lengthy delays during the approval stage. People mentioned feeling stressed when trying to navigate pre-existing condition exclusions and complex reimbursement requirements.

What people talk about most

Claim

Consumers find claim experiences to be mixed, as opinions vary significantly regarding the processing times... See more

Service

Reviewers highlight positive aspects of service, noting prompt pre-authorisations and quick claims processing... See more

Customer service

Customers consistently note positive experiences with customer service, praising the team for great... See more

Price

Users describe ambiguous interactions with price, often highlighting great initial value alongside steep... See more

Payment

Customers had ambiguous experiences with payment. While some reviewers report speedy service, prompt... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Wow! Libbie is a superstar! Not often you can say dealing with insurance claims is straightfoward, informative and actually a pleasure. However, Libbie at Waggel has been incredibly patient, knowledge... See more

Rated 5 out of 5 stars

My dog requires a scale and polish. Received an estimate from the Vets and submitted a pre-authorisation claim online. Easy to complete. Provided a brief history of previous dental check-ups. The fol... See more

Rated 4 out of 5 stars

I have made my first claim for my 15 year old cat after having had to take her to an out of hour emergency vet, because she suffered from sudden blindness . It took a lot longer than expected for tha... See more

Rated 5 out of 5 stars

We had to make a claim for our dog Olly they walked us through everything nothing too much trouble lovely people to talk to as you would expect will renew next year thank you all so much


Company details

  1. Pet Insurance Company

About Waggel

Written by the company

Less stress, more love.

At Waggel, we’re just as obsessed with pets as you are - and we understand better than anyone why you want the best for them. That’s why we created a pet insurance policy that’s simple, clear and packed with everything your pet might need (and then some). No sneaky surprises, no confusing jargon - just one Lifetime policy that’s got your back from puppyhood to your pet’s golden years.

Our Lifetime pet insurance covers the big stuff like dental care, cancer and diabetes. But it’s not just about the policies. It’s about you and your pet feeling safe and supported every step of the way.

With over 15 years of insurance experience under our belts, we’re here to make sure you’re always in good hands with a personally assigned UK-based vet nurse to help manage your claims. This means you’ll never be left on hold for hours and can wave goodbye to mountains of paperwork.


Why Waggel?

We’re here to take the hassle out of pet insurance. No endless options, just one simple Lifetime policy that you can customise to fit your budget and needs. Here’s what sets us apart:

  • One policy, endless love. Our Lifetime policy covers a range of conditions and costs, from dental care to cancer.
  • No surprises, just clarity. Transparent pricing, easy-to-understand policy wording and a smooth claims process.
  • Your pet’s personal cheerleaders. You’ll have a dedicated claims handler with you every step of the way - because we know how important it is to feel supported when you need it most.
  • Giving back. We partner with charities to support dogs and cats in need because there’s nothing better than spreading the love.

Contact info

  • 1st Floor, 5 St Helen's Pl, London, EC3A 6AB, London, United Kingdom

  • www.waggel.co.uk

4.5

Excellent

TrustScore 4.5 out of 5

14K reviews

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4.5

All reviews

(14,400)

3,603 reviews in the last 12 months

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Rated 1 out of 5 stars

I was with waggle for a year not once…


I was with waggle for a year not once if I had to use the company for my dog when I started the policy was £89 which I didn’t think was too bad due to my dog being a French bulldog who has no breathing problems and he is 10 years of age he’s never had any issues. I didn’t want the author of anyone because I always look around. They auto renewed it from £89-£130 which was taken out of my account even though I did not want the renewal not only if they took the money and now cancelled the policy. They also refused to pay about the £130 that they should never have took in the first place I would avoid.

August 4, 2026
Unprompted review
Waggel logo

Reply from Waggel

Dear Symone,

Thank you for taking the time to share your feedback. We're sorry to hear that you've had a frustrating experience, particularly regarding your renewal and billing.

We understand how disappointing it can be when a renewal and payment aren't what you were expecting. As we can't discuss the details of your policy in a public review, we'd really like the opportunity to look into this for you and explain what happened.

Our team can review your concerns, including the renewal and payment, and do everything they can to help. You can get in touch via your online account and reach us via live chat.

The Waggel Team

Rated 5 out of 5 stars

Nancy rescue cat insurance

I just found d it so easy to follow the instructions to obtain insurance for my wee rescue cat. I'm 76yrs old and not to good doing things on line but that was so easy and I'm quite proud of myself that I didn't need any help.

August 4, 2026
Unprompted review
Rated 1 out of 5 stars

Extremely Upsetting

After trying unsuccessfully to unsubscribe to Waggel emails several times, I wrote a bad review in an attempt to get them to unsubscribe me. All I got was a public, through Trustpilot, apology (I no longer have my beloved dogs) and today, I have again received an email!!!!!!!!! AGAIN when trying to unsubscribe, I get the all to familiar "something went wrong message" Please stop torturing me!

August 4, 2026
Unprompted review
Waggel logo

Reply from Waggel

Dear Kay,

We are truly sorry to hear about the persistent difficulties you've experienced with our email communications and the distress this has caused, especially given your recent loss. We understand how frustrating it must be to repeatedly encounter issues when trying to manage your preferences. We are actively investigating the technical problem preventing you from unsubscribing and are taking immediate steps to ensure your email address is removed from all our mailing lists.
We appreciate you bringing this issue to our attention.

The Waggel Team

Rated 1 out of 5 stars

Waggle don't honour loyalty.

My dog passed away due to sudden onset of bloat and Waggle refused my claim. They said because my dog was over 8 years old (she was 10) and died of what they classed as an illness they would not pay out. I paid into this insurance company for years and this is how they treated me, loyalty means nothing to them. I was heartbroken at losing my dog and Waggle only added to my stress at this difficult time. I disputed their decision but that made no difference, they stuck to it.

July 24, 2026
Unprompted review
Waggel logo

Reply from Waggel

Dear Jenny,

Thank you for sharing your experience. We are truly sorry to hear about the loss of your beloved dog and understand how incredibly difficult this time must be for you. We regret that our decision regarding your claim added to your stress.

We understand your disappointment with the outcome of your claim. Our policies outline specific conditions for claims related to age and illness, and we are sorry that these terms meant we were unable to approve your claim in this instance. We understand this was not the outcome you had hoped for, especially after being a loyal customer. Your feedback is important to us, and we will ensure it is shared with the relevant teams as we continuously review our policies.

We offer our deepest condolences once again during this very sad time.

If you remain dissatisfied, please get in touch with complaints@waggel.co.uk so the team can investigate your concerns.

The Waggel Team

Rated 5 out of 5 stars

My new policy…

It was a straight forward website and I decided to use Waggle for my dog

August 1, 2026
Waggel logo

Reply from Waggel

Hi Janice,

Thank you for choosing Waggel for your dog - we're so happy to hear you found our website was straightforward.

Thank you for your great review!

Lydia

Rated 5 out of 5 stars

Dog insurance

Waggle are great they accepted me straight away I give them my details about me and my dog ,and I was excepted no hassle!

August 1, 2026
Waggel logo

Reply from Waggel

Hi Marion,

We're so pleased to hear that joining us was a smooth and hassle-free experience for you and your dog.

We're really grateful for your review, it means a lot to us.

Thank you again,

Lydia

Rated 5 out of 5 stars

So easy to put a claim in

So easy to put a claim in. I paid vets upfront and then Waggel paid me.

July 31, 2026
Waggel logo

Reply from Waggel

Hi there,

Thank you for your great review!

We are so pleased to hear that you found the claims process easy!

Thank you again,

Lydia

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