WhiskyInvestDirect Reviews 

282
TrustScore 3 out of 5

3.0

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Rated 2 out of 5 stars

Very deceptive, valuations are often 2 or 3 times what any buyers are offering. Substantial fees accrue while one waits for an upturn in prices which may never come.

Company replied

Rated 2 out of 5 stars

I have been using the platform for a number of years now. In the beginning it worked well. I could buy and also sell my Whisky. But as of late the liquidity on the platform has dried up and I have bee... See more

Company replied

Rated 1 out of 5 stars

Do not invest through this platform - highly misleading and you are highly likely to lose a lot of money. ‘Valuations’ that are provided by whiskey direct in no way reflect even the midpoint... See more

Company replied

Rated 5 out of 5 stars

Within minutes you can invest in 1 litre of spirit, or 1000 litres of aged single malt. This is a trustworthy, well thought out company, with a well executed website and efficient, helpful staff. Inve... See more

Company details

  1. Investment Service
  2. Alternative Financial Service
  3. Asset Manager Service
  4. Investment Company
  5. Non-Bank Financial Service

About WhiskyInvestDirect

Written by the company

See live buy & sell prices of all our maturing Scotch whiskies - no personal details required.

Everyone can review all historical prices for each of the 220+ maturing Scotch whiskies available to buy and sell on WhiskyInvestDirect.

We also publish all the prices paid and returns made when Whisky industry bidders purchase large volumes of maturing Scotch via our Bulk Trade Bid process.

WhiskyInvestDirect is the only whisky business that publishes an Audit online. It proves that your whisky and currency are where they should be in full every time the audit is published.

WhiskyInvestDirect is supplied by many of the top Scotch distilling companies including Diageo, Pernod Ricard, Distell, Beam Suntory and Whyte & Mackay.

WhiskyInvestDirect

Written by the company

Enabling private investors to access the good returns from whisky maturation since 2015.
Private investors can now access the maturing Scotch whisky market. You can buy & sell single malt & grain whisky stored in the distiller's bonded warehouse. Our users buy and sell 24/7 using our live order board and once they have sold their funds are available to withdrawal instantly.

Contact info

3.0

Average

TrustScore 3 out of 5

282 reviews

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3.0

All reviews

(282)

28 reviews in the last 12 months

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Rated 5 out of 5 stars

Good model

I like the model of small investments in different casks. I've also interacted by phone with Charlie, who has been very professional and helpful.

February 17, 2022
Rated 5 out of 5 stars

Easy access to whisky investments.

After a quick tutorial on how to buy/sell I made several orders and all went smoothly. It allows me to diversify my investments in the Spirits industry with a clear view of the price and fees. I recommend it.

February 15, 2022
Rated 4 out of 5 stars

Have invested using WID since the…

Have invested using WID since the start, never thought of it as a ‘get rich quick scheme’ rather as a sensible form of diversification. If you know something about whisky I’m sure it would help, I don’t and I do not feel disadvantaged. The ability to hold a range of whiskies at any one time is great and the diversification that results increases the probability of useful gains and reduces risk. Underlying the whole thing is a real expectation that whisky is a potentially sound investment with a probability of being a hedge against inflation; as such it is, in my opinion, a sensible place to invest cash. This is especially true when taking into account the ability to rapidly trade your holdings and release cash. I see it as a minimum 5-10 year investment strategy.

January 18, 2022
Rated 3 out of 5 stars

Becoming questionable

I have used this platform for years. There appears to be an influx of new investors to the platform causing problems which are not being addressed. It is near impossible for the platform to fill a substantial bid (say 100LPA+) due to the number of bidders.

How can you sell an investment tool if you cant even get past the on-ramp? The staff at WID need to get more distilleries on board and look at Ireland and Japan. Its turning into a waste of time.

January 15, 2022
Unprompted review
Rated 2 out of 5 stars

it should be indicated clearer that the…

it should be indicated clearer that the investment should me of 220 liters to minimize the fee impact.

December 17, 2021
WhiskyInvestDirect logo

Reply from WhiskyInvestDirect

Dear JAVIER RUBIO GOMEZ,

We are transparent regarding our low charges and proud of them. We draw attention to them at the top of our home page and link to our published tariff:

https://www.whiskyinvestdirect.com/help/tariff.html

In summary you pay a 1.75% commission when you trade, and storage (including insurance): £0.175 per Litre of Pure Alcohol per year (£3 per month minimum).

We also explain in our FAQs on our homepage that: “You can buy as little as one LPA, but with our minimum storage charge of £3 per month such small purchases are not economical.”

If you have any questions, please contact us via the channels listed below.

Kind regards,

The WhiskyInvestDirect Team

Email: support@whiskyinvestdirect.com
Phone: UK and International: +44 (0)20 8600 0135
Opening Hours: 9am to 5:30pm (UK), Monday to Friday

Rated 5 out of 5 stars

Delighted on doing business with WDI

Delighted on doing business with WDI. They are very professional and always provide up to date information about opportunities in rhe whisky market. Small hiccup when transferring cash to my account but the law is very strict with respect to money laundering issues and at the end it does benefit everyone.

December 15, 2021
Rated 1 out of 5 stars

very low revernue around 1.3 per cent…

very low revernue around 1.3 per cent per year... and then with their fees to hold the whiskey plus the fee to withdraw money ... happy they make me not to pay for their own profit... closest to scam that I have seen

November 1, 2021
WhiskyInvestDirect logo

Reply from WhiskyInvestDirect

Dear VP,

Thank you for sharing your thoughts on our platform, we are always interested to hear user feedback.

I can see that you have only been with us a short time, while we would typically suggest that investment in whisky is best as part of a longer term strategy. Furthermore, I believe you may not have understood the purpose of the storage fees we charge.

These fees are not for our own profit, but to pay the warehouses where your whisky is stored, and to insure your whisky. The cost of storage is a necessary part of maturing whisky, not just for investment but for the whole industry, and the cost involved in storing your whisky for a length of time is tied into the increase in value of that whisky. As far as we are aware, our storage fees are the lowest available for investment in cask whisky, and we are committed to maintaining this in the long term.

Our fees are transparent, and available for all to see on our tariff page:

https://www.whiskyinvestdirect.com/help/tariff.html

To help customers understand the long term prospects of investment in maturing whisky, we provide analysis of the performance of whiskies on the platform, inclusive of all costs, on the following pages:

https://www.whiskyinvestdirect.com/about-whisky/whisky-investor-account-examples
https://www.whiskyinvestdirect.com/about-whisky/whisky-investment-previous-years

Of course, you are entitled to use your capital in whatever way seems best to you, and if you have not been satisfied with the performance of your investment then it is your right to close it, however we would not want you to leave with any misconceptions about how the platform operates.

If you have any questions, please contact us via the channels listed below.

Kind regards,

The WhiskyInvestDirect Team

Email: support@whiskyinvestdirect.com

Phone: UK and International: +44 (0)20 8600 0135

Opening Hours: 9am to 5:30pm (UK), Monday to Friday

Rated 5 out of 5 stars

I had to change my bank link because I…

I had to change my bank link because I moved to another country.
The representative was very efficient, helpful and polite: 100% satisfied.
However, their policy to change the bank is complicated. I hope they can come up a little easier way to do so...

September 13, 2021
Rated 5 out of 5 stars

Experience with WhiskyInvestDirect about validation process

To be honest, my validation experience with WhiskyInvestDirect was quite complicated. But i think that is pretty much up to the laws they have to follow to act transparent and legal. Seen from that perspective, they couldn´t have made it much easier for me to validate my transferwise account and the support through mrs Tedde was excellent.

August 27, 2021
Unprompted review
Rated 5 out of 5 stars

Excellent service and support team

Excellent service, great support team that helped me very carefully through complicated procedures and even reduced my fees! Fantastic work!
If 6 stars would be possible - I would have given it!!

August 19, 2021
Rated 5 out of 5 stars

Thank you for quickly resolving the…

Thank you for quickly resolving the issue of transferring funds. The service is very good and easy to understand in different languages. I propose to supplement the agreements between the client and WhiskyInvestDirect with an investment agreement. This formality will simplify transfers for clients from countries such as Russia. Since local credit organizations in Russia require a copy of the contract to make the transfer. Thank you for your cooperation.

August 17, 2021

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