White Magic Travels Reviews 

973
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Looking at 82 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the knowledgeable staff for their remarkable helpfulness, dedication, and polite attitude during all interactions. Consumers frequently highlight the exceptional customer service, noting how patient and supportive agents are throughout the planning. Travelers also appreciate the highly competitive prices and fantastic deals secured by operators who go above and beyond. People mention that queries are handled with impressive speed, ensuring a seamless and reliable booking process from start to finish. Many reviewers confirm they will gladly use these travel planning services again for future trips across the world.

What people talk about most

Staff

Users describe positive interactions with staff, praising team members for being exceptionally helpful,... See more

Service

Reviewers highlight positive aspects of service, describing agents as efficient, helpful, and professional.... See more

Price

Customers had positive experiences with price, consistently highlighting great deals and cheap flights found... See more

Customer service

People report positive experiences with customer service, noting that queries are handled quickly and... See more

Booking process

Customers consistently note positive experiences with booking process, highlighting that booking was easy and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We booked business class travel to New Zealand through WMT earlier this year - after trying several other travel agents Rebecca worked hard to find a deal that was acceptable Recently we re... See more

Rated 5 out of 5 stars

We have been using White Magic for the last 5 years and have booked a few trips across the world with them. Their service is extremely customer focused, cost effective with brilliant communication fr... See more

Company replied

Rated 5 out of 5 stars

DAVID DEALT WITH MY TICKET HE WAS EXTREMELY HELPFUL, PATIENT AND KNOWLEDGEABLE. I GIVE DAVID 100/100 BECAUSE HE WAS EXCEPTIONAL.I WILL RECOMEND THIS SERVICE TO ALL MY FRIENDS AND FAMILY . I DONT KNOW... See more

Company replied

Rated 5 out of 5 stars

I called and received by wonderful and welcoming lady Rachel Roberts. listened and helped in getting my ticket. Thanking her now. Adviced me to flexible but I had my own issues and so she helped a lot... See more


Company details

  1. Travel Agency
  2. Flights Search Site
  3. Hotel

Written by the company

At White Magic Travels, we understand that finding the best deals on flights and holiday packages can be time-consuming and stressful. That's why we're here to help. Our team of travel experts is dedicated to helping you find the perfect travel package to meet your unique needs and budget. We offer great deals on flights, holidays, and hotels to destinations all over the world. Whether you're looking for a relaxing beach getaway, an adventure-packed trip, or a luxury vacation, we can help you find the perfect package at an unbeatable price. One of the benefits of using White Magic Travels is our ability to get you the best deals on flights to the US, business class flights, and luxury packages. We have established relationships with major airlines and travel providers, which allows us to offer exclusive discounts and perks to our clients. Another benefit of using our services is our personalized approach to travel planning. We take the time to understand your needs and preferences, and we tailor our packages to meet your unique requirements. Our services can also save you time and money. Instead of spending hours searching for the best deals online, our team of experts can quickly and efficiently find the best packages for you. And with our exclusive discounts, you can save money on your travel expenses. So why wait? Contact White Magic Travels today and let us help you plan the perfect trip. With our great deals on flights and packages, personalized approach to travel planning, exclusive discounts, and time and money-saving services, we are the ultimate resource for all your travel needs.


Contact info

4.8

Excellent

TrustScore 5 out of 5

973 reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

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4.8

All reviews

(973)

73 reviews in the last 12 months

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Rated 1 out of 5 stars

False advertising - SCAM

I saw an ad from them online and kept checking it for 3 days. I then clicked on a return flight for London to Sydney advertised as from £505. NATHAN contacted me, got more details, although I had already input the dates. NATHAN then found flights (on different days) for £1,145.

When I questioned, why not the prices advertised, NATHAN said prices prices change frequently and sometimes they are out of date, I know this was not true as they had not changed for 3 days.

White Magic Travel mislead customers by offering low prices, as click-bait. It is a morally corrupt form of advertising. I guess ATOL, (of whom they are a member) have never investigated their practices.

I am happy to be contacted to supply copy of WhatsApp's from NATHAN.

July 19, 2025
Unprompted review
White Magic Travels logo

Reply from White Magic Travels

Dear Totteridge Millhillians Cricket Club,

Thank you for taking the time to share your feedback.

We are genuinely sorry to hear about your experience and fully understand that it can be disappointing when pricing does not match expectations, especially when you have taken the time to research fares over several days.

Please allow us to clarify that the fares shown on our website are clearly marked as “starting from” prices. These are based on the lowest available fares at the time of publication and are subject to change depending on real-time airline inventory, travel dates, and demand. While a fare may remain visible online, its availability may change behind the scenes depending on booking activity and system refresh intervals.

We truly regret that the fare you were interested in was no longer available at the time of your call. Our advisor, Nathan, aimed to provide the closest available alternative and also informed you of our price match policy — a policy we have implemented to remain competitive and transparent with our clients.

We take all feedback like yours seriously. White Magic Travels is an ATOL-registered company with a longstanding reputation for professional and ethical service. We are proud of the trust placed in us by thousands of satisfied travellers, and it is always disappointing when someone feels let down.

We would sincerely welcome the opportunity to speak with you directly and address any remaining concerns. Please feel free to contact us, and we will arrange for one of our duty managers to assist you personally.

Thank you again for bringing this to our attention, and we hope to restore your confidence in our service.

Warm regards,
Team at White Magic Travels

Rated 5 out of 5 stars

I had a great experience with this…

I had a great experience with this company and Nathan went above and beyond to meet my needs.
He was polite and prompt in a stressful situation for a last minute flight!
I would definitely booked with white magic travels through Nathan again!

July 14, 2025
Unprompted review
Rated 5 out of 5 stars

The company understands what make customers tick.

The company understands what make customers tick, I think. My experience with White Magic has been great. Rebecca who served me was particulary and exceptionally good at handling my transaction. She navigated my booking in such a profession way indeed as it required changes in between to sort out. I recommend her to her Bosses for another star this year!

July 14, 2025
Unprompted review
Rated 2 out of 5 stars

Don't expect the price you see!…

I went on their website looking for flights to Australia and they were priced for £530 so rang them up to make the booking. They then wanted to charge me between £1200-1400 which is much more than other sites.
I said I can get better price myself and was asked to ring them back and they will match the price. I'm not going to go back it's up to them to get me a better price
They have asked for more information I think I've given enough. They say 1 price and charge another

July 8, 2025
Unprompted review
White Magic Travels logo

Reply from White Magic Travels

Dear Keith,

Thank you for taking the time to share your feedback.

We’re genuinely sorry for any confusion caused during your recent enquiry.

The fare of approximately £900 was quoted based on the available inventory at that moment. We understand you were referring to a lower fare displayed on our website, and we regret that we were unable to retrieve that exact option during the call.

Please note that the fares on our website are “starting from” prices and subject to availability, which can fluctuate based on real-time demand and airline pricing.

We also offer a price match policy, allowing us to match any cheaper, verified fare found elsewhere. Rachel did her best to communicate this and maintained a professional approach throughout the conversation.

Once again, we sincerely apologise for any inconvenience caused. We appreciate your feedback and would be happy to assist further should you wish to explore alternative options or take advantage of our price match guarantee.

Warm regards,
Team at White Magic Travels

Rated 5 out of 5 stars

I had an excellent experience with…

I had an excellent experience with Nathan from white magic. He went above and beyond to assist me with my flight ticket, even working overtime to resolve my issue. His dedication and prompt responses made the entire process smooth and stress-free. Highly recommend his services!

July 1, 2025
Unprompted review
Rated 1 out of 5 stars

Scam website!

The website is pure 100% SCAM!

The prices on this website are completely bogus and made up.
I was looking for flights being priced between £350 - £450. The gentleman on the phone quoted me over GRAND!, yes, that's right, over £1000 more!

Also, the gentleman on the phone kept saying that they are more because of taxes and fees.
But it clearly says under every price "per person incl. taxes and fees"

The whole purpose of the website is to lure you in for a call.

100% pure scam website!

July 2, 2025
Unprompted review
White Magic Travels logo

Reply from White Magic Travels

Dear Jason,

Thank you for taking the time to share your feedback. We're sorry to hear about your experience.

We’d like to clarify that White Magic Travels is a UK-based, ATOL-registered travel agency, and we are proud to have earned over 90% 5-star reviews from our valued customers. We genuinely regret that you felt disappointed, and given the opportunity, we would be more than happy to try and secure the best available fare for your travel needs.

Please note that the fares displayed on our website are “starting from” prices, based on the lowest fares available at the time of listing. As with all travel providers, these are subject to availability and may vary due to travel dates, seasonal demand, airline pricing policies, and other market factors.

We understand how disappointing it can be when fares differ from initial expectations — especially during peak periods or when availability is limited. However, we would like to assure you that all fares on our website clearly state they include taxes and fees, and we do not engage in misleading practices.

Thank you once again for your feedback. We remain committed to offering honest, transparent, and customer-focused service.

Warm regards,
Team at White Magic Travels

Rated 5 out of 5 stars

Booking with Nathan - Highly recommended

Nathan have understood my requirements very quick. I have booked a ticket for my mother in law, during my conversation with Nathan he have sounded out to be experience understanding the needs of a elderly person travel. He has given me very good price, professional approach during the inquiry made and made booking next day. I must say great communication too. Thank you for your services.
I have been booking tickets with White Magic since last few years, always had a good experiences and very clean good transactions.

June 18, 2025
Rated 5 out of 5 stars

Mark at White Magic Travel 🤩

Mark at White Magic Travel is just fantastic, myself & my wife have booked 2 long haul holidays with him, one being just flights to Brisbane (no accommodation needed) & the other a trip to the Maldives.

Mark listened to our requirements & did his best to tick all the boxes, he contacted the resort to ascertain the answers to our questions & he kept us updated on a regular basis… it wasn’t a case of once booked that’s it enjoy your holiday, it was a caring service right up until departure & even then he checked in during the holiday to ensure everything was satisfactory.

We highly recommend Mark & without doubt he is our go to holiday guy 😊

December 24, 2024
Unprompted review
Rated 5 out of 5 stars

What a Fantastic experience I have had…

What a Fantastic experience I have had with Nathan, and White Magic Travels. Nathan done all the foot slogging for me found a few great flights let me pick the one that suited my needs best and kept me informed of all the arrangements at each point even as the flight changed Nathan kept me informed straight away even to the point when he went on leave he followed the booking up and made sure that I had received my e-tickets and everything was OK. Thank you Nathan top Star well top 5stars

June 2, 2025
Rated 5 out of 5 stars

NATHAN WAS FANTASTIC WITH HIS APPROACH

NATHAN WAS FANTASTIC WITH HIS APPROACH, ADDRESSED ALL MY QUERIES PROFESSIONALY AND REASSURINGLY. WILL GIVE HIM 5 🌟 🤩 ⭐️ 🌠 💫
INDEED DOUNG BUSINESS WITH WHITEMAGIC WAS LIKE A REAL MAGIC.
REASONABLE PRICE,GOOD CUSTOMER CARE AND PROMPT RESPONSES. THER ARE AMAZING.

May 31, 2025

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