West Midland Safari and Leisure Park Reviews 157

TrustScore 2 out of 5

1.8

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Review summary

Created with AI, based on recent reviews

Considering 44 reviews, most reviewers were unhappy with their experience overall. Many customers found the safari drive to be pointless and a waste of time, often experiencing long traffic jams with few animals visible. People frequently reported that the animals seemed to be prioritized for lodge guests, leaving day visitors with limited viewing opportunities. The general sentiment was that the park felt overpriced and offered poor value for money, with many feeling it had become a 'money grab'. Additionally, many reviewers were dissatisfied with the staff, describing them as rude, miserable, and unhelpful, particularly at ticket collection and during ride operations. Food and drinks were consistently criticized for being extremely expensive, with some noting poor quality and hygiene issues. However, some people did appreciate the lodges and the close animal encounters offered to guests staying overnight, and a few found the walk-through areas and specific talks enjoyable.

What people talk about most

Price

Customers had negative experiences with price, frequently describing it as a waste of money and overpriced.... See more

Location

Consumers find the location experience to be ambiguous, with many reporting significant issues with traffic... See more

Staff

Reviewers highlight negative aspects of staff, with many describing employees as rude, miserable, and... See more

Value for money

Customers consistently express disappointment with the value for money, frequently describing their... See more

Service

Reviewers mention negative feedback about service, expressing disappointment with various aspects of their... See more

Reviews shaping this summary

Rated 2 out of 5 stars

Everything now seems geared to the lodges, with animals being moved to the lodge viewing areas, there really seems little point in the safari drive. Held in the pens only to find no wild dogs (the... See more

Rated 2 out of 5 stars

Dont bother. Very few tired dirty looking animals. Nothing to enrich them. Didnt see many water troughs about. So sad. You presume that lions or tigers would be roaming round. No all locked away.... See more

Rated 2 out of 5 stars

The safari is totally pointless. Basically sat in a traffic jam for 2 hours with 3 bored kids. I can’t understand why it took 2 hours to drive around? There is literally nothing to see. T... See more

Rated 2 out of 5 stars

Went to West Midlands safari park 2/5/26 for our grandsons 3rd birthday,Riding round to see the animals was a very big disappointment there were fields with nothing in at all half the animals wasn't... See more


Company details

  1. Tour Operator
  2. Tour Agency
  3. Travel Agency

Information provided by various external sources

West Midland Safari Park is home to some of the world's most beautiful and endangered exotic animal species. Safari Drive-Through, theme park and more


Contact info

1.8

Poor

TrustScore 2 out of 5

157 reviews

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Rated 1 out of 5 stars

Waste of time

Came before. Had lots of white lions etc. NOW...nothing!!..lack of animals...lack of everything! Total dross..and complete scam..
Would not come back..even if it was free!.
Owners should be sued for scamming customers

June 26, 2025
Unprompted review
Rated 2 out of 5 stars

Upon arriving

Upon arriving, we wanted to freshen ourselves up and get a bite to eat after a long journey before the safari drive. I thought that once my tickets were scanned at entrance of the safari drive, I would be able to safely park near the refreshment area but that was not the case. When I realised my mistake, I appealed to the better nature of the entry staff but he was too stern and firmly told me that I would HAVE to go all the way around the safari drive before entering the visitors car park. Again, I politely asked that we need to go to the toilets first. He would not oblige so another member of your team stepped in and he was kind enough to resolve our problem amicably. All I want to suggest is that please make it clear to your customers that the safari drive is a one way system that forbids you to stop anywhere on the route therefore before entering the safari drive please follow your route to the visitor's carpark for comfort relief. By the way, the food place called Amigos was closed this side of the ticket scanning area entering the theme park. If we had entered the theme park to find another eatery, we would have missed our slot for the safari drive. Not a good experience I am afraid.

May 29, 2025
Unprompted review
Rated 2 out of 5 stars

Not many animals to see

O currently visit the park ,I think it was the 6th time going there and I was so disappointed this time. It looked like animal disappeared , is it not allowed to feed them anymore , it was boring and even my 4 year old child got bored driving through.
There are definitely not so many animals like it used to be and not been able to feed them it’s definitely made a negative impact on the experience.

May 24, 2025
Unprompted review
Rated 1 out of 5 stars

Not as inclusive as you would think…

I bought my sister who is profoundly disabled (Rett Syndrome) an annual pass for her 40th birthday. Having seen that staff were being taught makaton etc, I felt under the impression that it was a really inclusive attraction. WRONG! My sister managed only two slightly successful trips there. Often there were no disabled spaces, frequently taken up by non badge holders and nobody policing this, the drive round took hours only to see very few animals and of the few larger animals, they seemed to be directed at the lodge areas for their visitors. Many of the paths were not wheelchair friendly at all, meaning places like lemur woods were an impossibility. Disappointed just doesn’t cut it at all. I feel like I really wasted my money and what should have been a super special gift for my sister who has a life limiting disability, was just a gutting waste.

May 5, 2025
Unprompted review
Rated 1 out of 5 stars

Don't waste your money!

The safari experience is now awful, we have been coming here for 30 years plus and this was the last time we will visit. They have stopped you feeding the animals, so now most of them are nowhere to be seen. The park is now focused on their very expensive lodges.
There has been no new rides on the fair for years and the food and drink is well overpriced. Waste of money!

May 4, 2025
Unprompted review
Rated 1 out of 5 stars

A waste of time and money!

It looks like many people have beaten us to it. This is probably the worst zoo/safari experience we've ever had. We sat bumper to bumper for 2 hours going round the safari. We also did this last week on the M6 because they closed it, and it was less stressful and didn't cost us £64! It was chaotic, no one paying attention to the left/right lane rules, sometimes there were no road markings, and no one was managing this. The zoo itself is small, there are more outdated rides than anything, and apart from the 3 baby tigers, it was a complete waste of time and money. We won't be back, even if they have real dinosaurs!

April 27, 2025
Unprompted review
Rated 1 out of 5 stars

Disorganized traffic control

Spent £90 for 3 Of us to sit in traffic jams within the park when all that could be seen by my daughter was a sea of cars and no animals on either side. Overpriced admission to sit in traffic

April 25, 2025
Unprompted review
Rated 4 out of 5 stars

We enjoyed it

Surprised to see so many poor reviews as we had an enjoyable time. Got there for 10am and very quiet. We had a nice walk round and there was plenty to do and look at before we headed off to the theme park. All the staff we encountered were lovely. We were able to just walk on lots of rides with no queuing. The rides weren't as exciting as some of the other larger Theme Parks but for us were aimed just right. As we were able to just walk on it was stress free and enjoyable. We then had something to eat and the food although a bit limited was actually quite good. Gift shop ok although sweet shop on the way out did not have much choice. We also went through safari and we saw a lot of animals and I quite enjoyed being able to rest after being on our feet for some time. It did take a good 2 hours at some points being stuck in queues with no animals to be seen so young children could get bored. After safari we headed back to theme park and watched the sea lion show which was excellent, went on a few more rides then headed home. We had a full and enjoyable time and there were lots of other walks etc that we didn't get time to do so I feel it was good value for money.

April 19, 2025
Unprompted review
Rated 1 out of 5 stars

ABSOLUTE BIGGEST RIP OFF EVER

ABSOLUTE BIGGEST RIP OFF EVER, Charged £128 just to enter the so called Fair which has long since seen better days, so drab and not seen a lick of paint or a new ride for years, I stated that we were not interested in queuing to see animals that were either no where to be seen or asleep !!!!!!! (caught out before on this) still charged £128 for 2 adults and 2 children just to enter the Fair, then a further £44.70 for 2 wristbands !!!!!!! as you walk around a further £10 for 5 balls to throw into a bucket that you are never going to achieve !!!!! hook a duck a further £10 however we did win a cheap dinosaur !!!!!!! Luchtime, 3 x Chicken nuggets, 4 fries and water £68 !!!!!! fries were soggy and nuggets greasy !!!!! with ice cream and a must have souvenir to remember the day a total of £350 OMG NEVER AGAIN, After looking at the reviews I note that WMSP do not reply to any review so I am not expecting a reply to this one, Shame on You Rip Off Merchants !!!!!!!!!!!!!!!!!!!!!!!

April 13, 2025
Unprompted review
Rated 1 out of 5 stars

Biggest disappointment ever

Biggest disappointment ever. Queue for traveling round the park was nose to nose, total disregard for the signs stipulating no stopping in the right hand lane, all of which I could have over looked if I had been enthralled by the animals. Unfortunately they had taken themselves off for a Sunday outing! There was not one wild Dog, not one lion or tiger to be seen, despite going through the rigmarole of abiding to the traffic light system and being enclosed for an hour in various locked spaces as the staff went through the process of monitoring the traffic in each "dangerous" enclosure. In all we saw 1 elephant, 3 camels , 5 giraffes, 2 rhinos and a smattering of deer / antelope. It was not a safari park by any stretch of the imagine!

Other drivers were as exasperated as I, as I queued, other drivers were throwing up their arms and mouthing wheres the animals?????

This was a complete waste of money and time. The advertising for this is false at best, some would say fraudulent! £80 for 4 people in a car.... thats a lot of money , especially if you multiply it by the amount of traffic going through daily. Money gained through false pretences, clearly all profit as there are no animals to upkeep!

Save your money and go round the M5 for a couple of hours, much more fun!

April 13, 2025
Unprompted review
Rated 1 out of 5 stars

Absolute waste of time and money!

Would be a great experience if managed properly. Signs all through the Safari Drive saying "no stopping in right hand lane", the system either needs monitoring or updating. Queues from the entrance with both the left hand and right hand lane stopped dead the entire way around.
Hundreds of cars with their engines running for 2+ hours viewing very little with zero management or monitoring the experience is a scam.
Don't waste your money!

March 30, 2025
Unprompted review
Rated 5 out of 5 stars

What an amazing day!

What an amazing day!! Being able to drive through and get so close to the animals was fantastic and being told we could stop in the right lane as the animals had been fed. Our check in time for the drive through safari was 10am and yes it was busy but it didn’t take away from our time of 1 1/2 hrs driving round. Our grandson who loves animals throughly enjoyed himself and said it was the best day and actually cried when we said we were going home!!
We can’t wait to come again!!

March 29, 2025
Unprompted review
Rated 1 out of 5 stars

Absolutely awful!

Absolutely awful. This was the most disappointing day out we’ve had. We went on a Friday morning and the safari park was already so busy by 10:30am! The mini bus that you can go on with the actual safari park kept overtaking the cars and parking in the right hand lane, which the signs specially tell you not to do, and they were blocking the animal and roads. There were two huge coaches full of secondary school children that were driving far too quickly around the safari and overtaking everyone. There were people driving far too quickly round certain enclosures, and there were no rangers around to stop this. The safari drive through needs better monitoring! Then in the actual park, it is so rundown, I felt sorry for the animals there. Most of the areas were closed too so we didn’t see a lot. The clientele that are at the park are not the kind of people you want around and we saw lots of people just smoking as they were walking around which was disgusting to walk through. West Midlands clearly have all the wrong priorities now as the new lodges there that people can stay in have completely taken over the welfare of the animals already on site. Wouldn’t recommend it here at all.

March 28, 2025
Unprompted review
Rated 1 out of 5 stars

Awful experience

Awful experience, like being stuck in a motorway traffic jam. Hardly any animals and the overall stench was vile. Total waste of time and money.

March 23, 2025
Unprompted review
Rated 1 out of 5 stars

Just plain awful

Just plain awful. I can't believe I actually paid somewhere to ruin my day.
The safari is not too dissimilar to being to being on the M25. It took 2.5 hrs to get around - and they just let far too many cars through. And with all the cars engines running while stuck in the enforced traffic jam - it can't be good for the animlas?? Surely??
But that aside - it was one of the worst days out / experiences I have ever had in the UK - honestly. Would not recommend.
I very rarely leave reviews - but actually felt compelled to on this one - it was that disappointing.

March 22, 2025
Unprompted review
Rated 1 out of 5 stars

Where were the animals

Where were the animals? Let far too many cars drive around the safari and there were too many delays. Took 2 and half hours to drive around!

Starting to look run down and shabby in most areas. Needs an update.

March 22, 2025
Unprompted review
Rated 5 out of 5 stars

First time Visit

First time for myself and my 15month son but was my partners and his sons second time. We choose to go around by the safari with a guide on the mini bus, (sorry can't remember the guide name now but for south Africa) he was amazing with us all & the little ones, he had made us all feel well come aswel as at ease when going up close to the animals, he made sure we had all our questions answered of we had any, explaining everything about the animals to even some of their back rounds. He made us laugh alway are the safari.
We would definitely recommend taking the tour bus with the guide.

The food was abit pricey but was lovely and fresh.

The fair rounds were amazing for my step son but unfortunately their wasn't any baby slow rides for my son as he wasn't tall enough 0.8 even if I went on with him he still wasn't aloud.

But all In all we has an amazing day looking forward to.going back soon, hopefully to stay in the cabins.

March 9, 2025
Unprompted review
Rated 1 out of 5 stars

Disappointing Experience – Not Worth the Money

Visited West Midlands Safari Park recently, and honestly, it was a huge letdown. First off, there were barely any animals to see—felt more like a long drive through empty enclosures than an actual safari. When we did spot something, it was from such a distance that it wasn’t even worth it.

The whole experience was made worse by the sheer amount of cars. It was bumper to bumper the entire way, moving at a snail’s pace, which made it frustrating rather than enjoyable. If I wanted to sit in traffic, I could’ve just stayed on the motorway.

To top it off, the food and drinks were ridiculously overpriced. A basic meal cost more than it should, and the quality didn’t match the price tag.

Overall, not worth the time or money. If you’re expecting a real safari experience, look elsewhere.

March 8, 2025
Unprompted review

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