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World First Travel Insurance Reviews 

12,222
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Considering 273 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently find the pricing to be fair and competitive, often noting it's much more realistic than other providers, especially for those with pre-existing medical conditions. People frequently praise the staff for being exceptionally helpful, polite, and professional, taking the time to understand complex medical details thoroughly. The service is described as efficient and understanding, ensuring comprehensive cover and peace of mind. However, some customers also noted that while the cover was acceptable, the price could be higher than they would have liked due to their specific health issues.

What people talk about most

Price

Customers consistently report positive experiences with pricing, finding quotes to be reasonable and... See more

Staff

People report positive experiences with staff, consistently describing them as helpful, professional, and... See more

Service

Customers consistently note positive experiences with service, often praising the first-class treatment and... See more

Customer service

Reviewers highlight positive aspects of customer service, consistently praising agents for being helpful,... See more

Website

Clients share positive opinions on the website, frequently describing it as easy to navigate and use for... See more

Reviews shaping this summary

Rated 5 out of 5 stars

World First Travel Insurance was the only company that I could buy a policy with online. All the other companies I tried required me to telephone them once I reached a certain point with my online app... See more

Rated 5 out of 5 stars

I don't go away very often, but I've used World First a number of times. Several of my holidays have been quite complex, but I've always been able to get insurance that meets or exceeds my needs. The... See more

Rated 5 out of 5 stars

Getting holiday insurance from World First was a straightford process and the lady i spoke to was incredibly helpful and understanding even when presented with a long list of health issues. The pric... See more

Rated 5 out of 5 stars

Every time I ring to arrange travel insurance the agent is always polite and explains everything to me, including any questions I have. As someone with complex health conditions it is extremely reassu... See more


Company details

  1. Travel Insurance Company
  2. Insurance Agency
  3. Insurance Company

About World First Travel Insurance

Written by the company

When we launched in 1973, our aim was to make travel insurance fairer. We succeeded! Today we provide cost-effective cover to all sorts of people, going to all sorts of places. And our flexible options make it easy to get the policy that's perfect for your plans. Get a quote now

What can you expect from World First?

Written by the company

New cover for COVID-19
All policies automatically include our COVID-19 cover. See our website for more details.
Choose your level of cover
With multiple levels of cover to choose from, you only ever pay for what you need.
Cover for medical conditions
Sophisticated medical screening means we can cover thousands of conditions, for less than you may find elsewhere.
Your cover, your way
Create a policy that's perfect for your plans with flexible extras like cover for gadgets, cruises and even winter sports.
Go explore!
We cover all sorts of holidays - whether it's a weekend break or the adventure of a lifetime.
Getting active?
All policies include cover for more than 150 sports and activities - such as tennis, bungee jumping and surfing.
UK customer service team
Our friendly customer service team is based right here in the UK.

Count on it...

Here’s what we can promise you.

Here’s what we can promise you.
  • 14-day money back guarantee
  • No credit or debit card fees
  • 24/7 access to English-speaking emergency medical assistance helpline
  • Members of the Association of Travel Insurance Intermediaries (ATII) and the British Insurance Brokers Association (BIBA)

Contact info

4.8

Excellent

TrustScore 5 out of 5

12K reviews

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4.8

All reviews

(12,222)

265 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Good quote based on detailed information

It was straightforward to apply for a quote. I have a medical condition, and the questions asked were relevant and detailed, so a reasonable quote could be given. Most insurers ask a limited set of generic questions on a medical condition and either won't insure based on this insufficient knowledge, or charge ridiculously high premiums.

February 16, 2026
Rated 5 out of 5 stars

My only choice for travel insurance.

The advisors take their time when noting all pre-existing conditions. The whole process of buying my policy was smoothly done.
I’ve been with World First for many years and wouldn’t dream of going elsewhere for my very well priced annual travel insurance policy.

February 16, 2026
Rated 5 out of 5 stars

Trouble free medical cpverl…

Every time I ring to arrange travel insurance the agent is always polite and explains everything to me, including any questions I have. As someone with complex health conditions it is extremely reassuring to know I am fully covered before I leave the UK. I used to purchase cover on trip to trip basis but now opt for annual cover as I feel confident every angle has been covered. I reccomend you to anyone I know is seeking medical cover. Thank you

January 27, 2026
Rated 3 out of 5 stars

I like this travel insurance company as…

I like this travel insurance company as I have used them before. I wasn't happy though when they added an extra premium on my world wide travel insurance because I intend to travel to India, because it was "world wide" travel insurance I wasn'taskedwhatcountriesI intended to visit.

February 12, 2026
World First Travel Insurance logo

Reply from World First Travel Insurance

Good Morning

Thank you so much for liking us :) More importantly, thank you for coming back to us for your travel insurance.

Looking at your policy notes :I can see that you contacted us in regards to your medical screening as there was something that you needed to change in regards to your plan to now travel to India. It was this that increased the premium unfortunately and not the destination itself. We appreciate this may have been frustrating or disappointing but, upon purchasing the policy if this question was answered to include this, the initial premium would have been quoted including this additional premium.

Hopefully the peace of mind that you are fully covered for your pre existing medical condition is worth the extra cost.

Wishing you safe travels.

Shushanah Rothwell
Senior Administrator

Rated 4 out of 5 stars

Easy process…

Medical condition questions don’t ask when condition/treatment occurred just was it over so many months ago…don’t understand the logic to this….anyway relatively easy process. One development would be to save customer details helping to make future quotes to be made significantly quicker.

February 3, 2026
Rated 5 out of 5 stars

Detailed Assessment

Asking more detailed questions regarding medical conditions allowed a more reasonable approach to be taken and a much better quote was provided.

February 3, 2026
Rated 5 out of 5 stars

Cost and service ⭐️⭐️⭐️⭐️⭐️!

I’ve never claimed on travel insurance but Word First always seems the best choice for cost. I took out another policy this year and was offered a 20% discount by a REAL PERSON! It’s easy to apply on line but you can always talk to someone if need be. Highly recommended!

February 7, 2026
Rated 5 out of 5 stars

USA travel insurance

I was looking for a competitive quote for a week’s travel to the USA. Having looked at various sites, world first travel insurance was far the best overall package. Using their site to choose and payment accepted, the documents just took a couple of minutes to receive.

January 29, 2026
Rated 5 out of 5 stars

So straightforward!

I was dealt with sympathetically and efficiently by a very polite young man. I didn’t have to wait, the phone was answered quickly and I was just impressed with your service.

February 2, 2026
Rated 5 out of 5 stars

Good value for holiday confidence

Getting holiday insurance from World First was a straightford process and the lady i spoke to was incredibly helpful and understanding even when presented with a long list of health issues. The price was very fair and good value. I know my wife and i can travel with confidence in a couple of months safe in the knowledge that in the unlikely event of our needing help it is just a phone call away. We have used World First several times and have always been satisfied.

January 30, 2026

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