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Review summary

Created with AI, based on recent reviews

Looking at 167 reviews, most reviewers were somewhat happy with their experience overall. Customers generally appreciate the user-friendly experience, finding the setup quick and the system reliable for managing calls and workflows. Many highlight the flexibility in managing extensions and call forwarding rules, which helps streamline operations and maintain a professional image, even for remote teams. The staff is often praised for their helpfulness and responsiveness, contributing to a positive overall impression. However, some people were dissatisfied with the service and customer support. Several customers reported issues with account verification, being asked for numerous documents without clear explanations, leading to frustration and delays. There are also mentions of calls being cut, SMS messages getting lost, and difficulties with international cloud services, with some feeling that support was unresponsive or unhelpful when these problems arose.

What people talk about most

Service

Reviewers mention ambiguous feedback about service. Many customers praise the service, highlighting stable... See more

User experience

People report positive experiences with user experience, highlighting its functionality, reliability, and... See more

Customer service

Reviewers highlight ambiguous aspects of customer service. Some customers praise the quick response times,... See more

Customer communications

Customers consistently note ambiguous experiences with contact. Some reviewers praise features like call... See more

Staff

Consumers generally express satisfaction with the staff. Many reviewers highlight the support team's... See more

Reviews shaping this summary

Rated 4 out of 5 stars

We’re a travel tech company, so our team is spread across Europe, Southeast Asia, and South America. Zadarma's e SIM feature has changed the game for us. Our product manager in Bali no longer has to h... See more

Company replied

Rated 4 out of 5 stars

We integrated Zadarma with Teams for internal and external calls and it’s smooth. Everyone can answer or transfer calls right from the Teams interface. Setup took maybe 20 minutes tops. There were som... See more

Company replied

Rated 4 out of 5 stars

We’re a small consulting firm with team members working remotely, and Zadarma has been very dependable so far. Call quality is consistently good, even when someone is on home Wi-Fi. We mainly use call... See more

Company replied

Rated 4 out of 5 stars

I travel between Lisbon, New York and Dubai for client meetings and used to rack up massive roaming charges. With Zadarma’s eSIM, I can activate a local data connection before I land in a new country,... See more

Company replied


Company details

  1. Telecommunications Service Provider
  2. Call Center
  3. CRM Provider
  4. Video Conferencing Service

Written by the company

Zadarma – Cloud communications platform Zadarma offers the best VoIP phone system – Cloud PBX, virtual numbers in 100+ countries, free CRM system and integration with top CRM systems, useful widgets, speech analytics, eSIM, low-cost rates on international calls and more.


Contact info

3.3

Average

TrustScore 3.5 out of 5

677 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 97% of negative reviews

Typically replies within 1 week

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Rated 1 out of 5 stars

Takes 20 days to approve the number

Takes 20 days to approve the number. You'll find that out after they already take your documents and your money. If you have any business plans that require speed avoid like the plague.

P.S. The response is below from Zadarma claims some other case (probably to a person with same name), as I have first used the service on September 2nd. That just makes more evident how many such cases happen. The problem is that the 20 day delay is a surprise for everyone and is not part of their marketing package. Thankfully I got a refund and now use a service that gave me a service next day. The support person said the following to me:
"Confirmation takes from 10 to 20 days" That seems to be the problem.

September 3, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Thank you for the feedback!
Unfortunately, it seems you may have misunderstood the explanations provided in the support ticket, so let us clarify once more:

1) You reserved the number on August 24, but after 10 days you wrote about a 20-day period. It looks like there was a mistake, so please correct this.

2) You stopped replying to our requests for additional data on August 30. After 72 hours without your response, the reservation was automatically cancelled. We cannot hold a number reservation for weeks without any feedback from the client.

3) You have been repeatedly offered to re-order the number, but for reasons unclear to us you keep declining.

Zadarma’s service is designed to be as automated as possible, making it simple and convenient to choose and purchase a number. Unfortunately, we cannot complete the order on your behalf. If you prefer not to proceed with a new order, we can issue a refund, which has also been offered to you multiple times.

Rated 3 out of 5 stars

Number is blocked while in…

Number is blocked while in verification.

I bought the number, it worked. Installed the trunk on my PBX. Changed all my outgoing and incoming rules. Informed my colleagues how to used it, shared the number with customers.

Then at the end of the day, I notice it's not working. I log in to Zadarma, and there is a message that I need to verify. I ask via chat why nobody informed me about it while registering, they just say, you need to verify. Fine, but the number is blocked...

I ask them what they need, they say a copy of the passport...

I upload that, they reject it, because they need it scanned in a specific way. I scan the way they asked me, then they give me instructions to do it differently. I do that, then I get a new explanation how to make a selfie with my passport and write the date on an A4 paper with Zadarma text... Why don't you say that the first time??

Now, three days later, still no verification, the number is blocked. I need to reroute everything to the old trunks (luckily I didn't cancel those).

On the chat, they all just reply that they can't help with verification.

Super frustrating.

I don't know if the number will work in the future, but I write this to anyone purchasing the number from them to plan a full week of verification process, before applying anything on your PBX.

*Reply after Zadarma's reply* 09-09-2025

I completely understand that you need to verify, I have zero problems with that. But you don't communicate it transparently. I was allowed to use the number for the full work day. And after I made the payments to start using it, you block it. You don't give instructions on how to register, until after the fourth upload.

And the point is that I have installed everything on PBX just before you blocked it.

I see many comments here on Trustpilot about this process, so do something about it.

September 1, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

We understand your frustration with the verification process. Please note that document verification is required by telecom regulations, and sometimes additional steps are needed to meet compliance requirements. Unfortunately, until the documents are fully verified, the number remains temporarily blocked.

To finalize the process and activate your number, kindly contact us at support@zadarma.com or via our ticket system so our team can assist you directly with your case.

Rated 5 out of 5 stars

API automation reduced errors

Our appointment system used to rely on staff remembering to call clients and send reminders, which inevitably led to missed calls and double bookings. Using Zadarma’s API, we connected our booking software to automatically trigger call reminders and send SMS confirmations when clients schedule or reschedule. It’s removed human error from the process and drastically reduced no‑show rates. We’ve freed up staff time and delivered a more reliable service experience.

August 29, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Linda, thank you for sharing!

Rated 4 out of 5 stars

Clear analytics changed our marketing

AS a small business, we don’t have a big marketing budget and previously made decisions based on hunches. We started assigning unique phone numbers to each advertising campaign, and the call reports revealed which ads drove actual conversations. For example, a pricey LinkedIn ad generated only three calls, while a modest Google ad brought in dozens, so we shifted our budget accordingly. It’s a level of clarity we never had before, and it has already paid for itself.

August 28, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Marlene, your feedback is highly appreciated!

Rated 1 out of 5 stars

Incompetent and Unprofessional Service

We’ve had a terrible experience with ZADARMA. Since August 21, 2025, we’ve been trying to verify just one phone number. We submitted all company data, employee photo with passport and current date, and every requested document.

After a week, nothing happened. Our documents were rejected because the date “no longer matched”—but that’s only because support replies once every two days! By the time they review, the date is outdated again.

Slow, incompetent, and unprofessional. I strongly recommend avoiding ZADARMA for business use.

August 26, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Unfortunately, the process was delayed because you declined to provide the requested documents. Please contact us to complete the document submission, and we will be happy to activate your number.

Rated 5 out of 5 stars

Integration with Microsoft Teams saved us

During lockdown, our company moved all communication and collaboration to Microsoft Teams. With Zadarma integrated, we take and transfer calls directly within Teams, see who is available, and even listen to voicemail without leaving the app. Our remote staff feel more connected, and we avoid toggling between multiple tools. It has simplified our tech stack and kept our focus on talking to customers rather than managing software.

August 26, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Langley, we are so pleased to hear that!

Rated 4 out of 5 stars

IVR that makes sense

We recorded custom greetings that guide callers to sales, support or billing, and the whole system sounds polished and friendly instead of robotic. Clients reach the right person quickly, which cuts down on transfer times and improves their mood by the time they get to a human. On top of that, we can change prompts easily for promotions or holiday hours, ensuring the system always reflects our current needs. It feels like having a mini contact center without the cost.

August 25, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Donna, thank you for the review!

Rated 1 out of 5 stars

Extremely low lever of service

August 22, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

We regret that our service left you disappointed. If you’d like us to review your case and assist further, please reach out to support@zadarma.com
or open a ticket at https://my.zadarma.com/tickets/

Rated 5 out of 5 stars

Flexible pricing for a growing business

When it was just me and my partner, we needed only two lines and a few basic features, and Zadarma’s entry level plan fit the bill perfectly. As we hired more employees and expanded to new markets, we upgraded our plan twice, and each change was instant—no contracts, no hidden fees, and no downtime. I appreciate paying only for what we actually use. This flexibility has allowed us to grow without being locked into an oversized plan we couldn’t yet justify.

August 22, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Oliver, thank you for the feedback!

Rated 5 out of 5 stars

Fantastic call quality on poor Wi‑Fi

Our marketing team works from cafés and coworking spaces with unpredictable internet, and we were concerned that VoIP would drop calls or sound choppy. Even on shaky Wi‑Fi connections, calls stay clear, voices don’t break up, and we’ve never had a call drop unexpectedly. That reliability means we can hold client presentations or internal meetings without embarrassment or frustration. We’ve stopped worrying about audio quality altogether, which has been a pleasant surprise.

August 20, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Angelina, we are so pleased to hear that!

Rated 4 out of 5 stars

Saved us from roaming fees

I travel between Lisbon, New York and Dubai for client meetings and used to rack up massive roaming charges. With Zadarma’s eSIM, I can activate a local data connection before I land in a new country, and I still call clients from my usual office number. I no longer have to scramble for local SIM cards or worry about surprise bills, and my clients never see a foreign caller ID. It’s eliminated a stressful part of travel and saved hundreds in fees.

August 19, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Charles, thank you for the review!

Rated 5 out of 5 stars

Speech analytics actually helped

At first, I thought speech analytics was an unnecessary extra and that we could coach agents through experience alone. Then we received a complaint that was hard to pin down until we pulled up call sentiment acores and discovered one of our support agents often interrupted customers, a habit we hadn’t noticed in live calls. We used real excerpts during training, and within a week our satisfaction scores improved dramatically, proving the value of data-driven coaching. Now I routinely check speech analytics reports to catch small issues before they grow.

August 18, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Willie, thank you so much for your review!

Rated 4 out of 5 stars

Improved sales call efficiency

Our sales reps were drowning in follow‑up tasks because they had to log each call manually in the CRM, which often led to missed details. After integrating Zadarma with HubSpot, every call is logged automatically and recordings attach to the deal record, so the rep or manager can review context without guesswork. We’ve saved countless hours that used to be spent on data entry, and our close rate has improved because follow‑ups happen faster and are more informed. The integration has turned our sales process from chaotic to streamlined.

August 14, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Patricia, thank you for the review!

Rated 5 out of 5 stars

Finally, real local presence

Our software company sells in the UK, Canada and Australia, and customers often hesitated to call an unfamiliar international number. We used to rely on a single global line, but now we have local numbers in each market, and we discovered that clients are much more comfortable reaching out. Being able to answer these calls from anywhere in the world while displaying a local area code has made us look far more established. Since making the switch, we’ve noticed more inbound inquiries and longer conversations with prospects.

August 11, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Hi Martin, thank you for the review!

Rated 1 out of 5 stars

I've been trying to aEndless verification, no service – worst support everctivate a number…

I've been trying to activate a number for over a week. Zadarma keeps asking for more documents, even though I’ve already provided my passport and everything they initially requested. They’ve also received my payment – yet I still have no active number. Each time I contact support, I’m told to submit “one more” document, without any clear explanation. It feels like data harvesting more than a real verification process. This is by far the worst customer service I’ve ever dealt with – unresponsive, unhelpful, and extremely frustrating. Avoid this company at all costs.

August 8, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

We understand your frustration, but in some cases, telecom regulations require additional documents beyond the initial request to complete verification. Without them, we cannot activate the number. If you’d like us to review your case in detail, please contact us at support@zadarma.com or open a ticket at https://my.zadarma.com/tickets/ so we can check exactly what is needed to finalize activation.

Rated 1 out of 5 stars

Misleading SMS Activation Policy – Feels Like a Trap

I bought a virtual number and topped up my account specifically to receive SMS. Only after paying did I discover that SMS is locked unless you prepay 3 months in a single payment — a condition buried in external pages and not clearly shown during checkout or setup.

Support offered a partial refund, but the damage is done. The interface feels intentionally confusing, and key limitations are hidden until after you’ve paid. Won’t use again.

August 5, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

We regret that the SMS activation terms were not clear to you. The requirement to prepay three months for SMS functionality is listed in our documentation, but we understand it can be missed.
If you still wish to enable SMS, please contact us at support@zadarma.com or via https://my.zadarma.com/tickets/.

Rated 1 out of 5 stars

poor service and slow

I have uploaded my ID document already a week ago and i'm just not getting any service from this company only charges

August 7, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Greetings!
We can’t check the reason for the delay without your account details. Please contact us at support@zadarma.com or open a ticket at https://my.zadarma.com/tickets/ so we can review your verification status and help activate the service.

Rated 1 out of 5 stars

When you order number its not write…

When you order number its not write that you have to upload any document...
But whatever, after buying number phone, it asking me to upload....
OK...a waiting 24H.
Then, it shows me that my documents are accepter, but can't use number to receive SMS...?

Very dissapoiting service.
For your next customer : before charging them, write them before that they i have to upload documents BEFORE buying number and share them that they cannot receive sms BEFORE buying number.

August 6, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

The need to upload documents before number activation and the SMS reception rules are listed in our documentation, but we understand they can be overlooked. Your feedback is noted, and we’ll pass it on to improve clarity before purchase.
If you need help enabling SMS for your number, please contact us at support@zadarma.com or via https://my.zadarma.com/tickets/.

Rated 2 out of 5 stars

Unable to provide proper SIP service

As others mentioned, their onboard process for SIP virtual commercial numbers is over complex and even when you provide all valid documentation several times, they reject it without providing any proper reason or guidance. Tried the online chat support and got nothing usefull to solve the issue, except the refund that for that they were efficient, probably because of the aumout I see here they are use to give. Petty they are not so efficient for the service itself. Going for competitor, Localphone, simple, but also more efficient that is more important than multipe services we may not even use.

August 6, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

It’s possible that the documents provided contained inaccuracies or did not fully meet the telecom regulator’s requirements, which prevented us from completing the activation. To review the details and advise on the exact documents needed, please contact us at support@zadarma.com or open a ticket at https://my.zadarma.com/tickets/.

Rated 5 out of 5 stars

No complaints, only praise

I've been using Zadarma for 5 months and haven't had any issues since. I wasn't familiar with virtual numbers before and had to spend some time, figuring out what to do. The big advantage of Zadarma is that it has all the instructions (clear enough to grasp the required information!) Technical support is always happy to help if there's something still not clear.

My advice for people not satisfied with their experience - make sure you follow all the instructions and requirements mentioned. It's not as difficult as it might seem and really saves time/nerves.

August 1, 2025
Unprompted review
Zadarma logo

Reply from Zadarma

Thank you for sharing your experience and kind words. We’re glad our instructions and support have been helpful, and we appreciate your advice to other users.

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