One of the best teams if you need help answering any questions. Their team is really responsive and really personable/down to earth with suggestions. The two people i have had interactions with Danni... See more
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Asetek is a global leader in mechatronic innovation and a Danish garage-to-stock-exchange success story.
Founded in 2000, Asetek revolutionized the PC cooling market with the innovative all-in-one liquid cooler and in 2021, Asetek Racing burst onto the sim racing scene with our groundbreaking hydraulic Invicta™ Pedals.
We have since expanded and are now offering steering wheels, direct drive wheelbases, and pedals in three different line-ups: La Prima™, Forte® and Invicta™.
Everything we do is based on three words that define Asetek Racing.
PERFORMANCE: Because racing is in our DNA. We want to win – and that's why Asetek Racing was founded in the first place. To develop sim racing hardware that can make you a better racer.
PRECISION: Going from PC cooling to sim racing gear may seem like quite the leap, but from an engineering perspective, the two are quite similar. We conquered the world of liquid cooling by excelling at ‘mechatronics’, which is the integration of mechanics, hardware, and software, and that is exactly what sim racing gear consists of.
PASSION: We are racers at Asetek Racing. Founder and CEO of Asetek, André Eriksen, has always had a burning passion for racing, and everything we do is based on real life racing and authenticity.
Skjoldet 20, 9230, Svenstrup J, Denmark
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Excellent customer service for RMA. Even though my specific unit has an issue the build quality is second to none. You can't appreciate an Asetek product until it's in you hands. The La Prima I bought is light years ahead of my outgoing Fanatec. Props to Danni!

Reply from Asetek Racing

Reply from Asetek Racing
I have been waiting for a refund on the 2 items I sent back to your company almost 30 days ago. You confirmed you received the items and then you said you will be working on a refund. It's been almost 25 days and still no refund... My email is omardd98@hotmailcom

Reply from Asetek Racing
Incredible support. I needed help with purchase and their response was really quick.

Reply from Asetek Racing
Amazing service, I had an issue with my wheel base and within 8 days it was sent back under warranty to Denmark and returned fixed to the uk. Could not ask for more.

Reply from Asetek Racing
Support was knowledgeable of my problem and was able to quickly resolve the issue.

Reply from Asetek Racing
Good Support and Service! Fast shipping and good Quality of the products

Reply from Asetek Racing
The best in the game!
We have multiple rigs all equipped with asetek echo system.
Never tried any other brands and I don't see a single reason to do so.
Looking forward for the shifter and hand brake.

Reply from Asetek Racing
I had an issue and sent an email asking if they had any idea of a solution. The solution? They sent an email saying they felt it was an interior cable, and had already sent a replacement with instructions on how to replace it. Took me about ten minutes (I went slow to be sure not to create more problems) and now everything works perfect. Possibly the best customer service over ever had.

Reply from Asetek Racing
Bought the La Prima Bundle. Quick delivery, top quality products. Especially build quality is top notch.

Reply from Asetek Racing
Everything arrived very quickly. I am extremely pleased with the quality of the product. Every thing is extremely well built, engineered perfectly. Sometimes i just sit at my setup to feel the wheel and play with the shifters. I love how it looks industrial grade, built to last forever. I came from a g29 and I am blown away at the quality. I cant describe in words how good the ffb feels, just that I had no idea that it could be like this. I feel like i have entered a different dimension. Grabbing this during the sim racing expo sale was the best purchase i have ever made in my life.
Andre and everyone at the sim racing division at company is doing a fantastic job. I look forward to buying more asetek products. The GT button box with the comfort+ wheel, and the psu upgrade for my la prima wheelbase are on my list of next upgrades.

Reply from Asetek Racing

Reply from Asetek Racing
I bought the La Prima bundle and found the ordering process easy. The delivery to the UK was quick and everything arrive in perfect condition. I’m delighted with the equipment’s performance and quality. It’s an easy recommendation.

Reply from Asetek Racing

Reply from Asetek Racing
Quality of products is sublime. I had an issue with delivery (not Asetek's fault) and they handled it perfectly.

Reply from Asetek Racing
My order was handled quickly and I received everything in a few days.
Great quality of products.

Reply from Asetek Racing
I got the La Prima button box and the round wheel. It looks horrible, it feels too thin but works.

Reply from Asetek Racing
Your products are fantastic and I enjoy using them. One point of criticism I have would be the wheel color kit. I thought I was getting new buttons instead of cheap plastic caps to stick on top of my buttons, the QR stickers seem lesser quality than what is on there from the factory as well. You should probably add to the description on this item. Other than that you guys are doing such a great job, and my customer service experience on a prior order was excellent.

Reply from Asetek Racing
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