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Review summary

Created with AI, based on recent reviews

Reviewers had a great experience with this company. Customers consistently praise the exceptional quality and comfort of the products, particularly highlighting the softness and breathability of the fabric. Many people appreciate the durability of the garments, noting that they maintain their color and shape even after multiple washes. The customer service is frequently described as excellent, with consumers commending the helpfulness and responsiveness of the support team. While the majority of customers are very satisfied, some people have experienced issues with the ordering and delivery processes, including lost parcels or delayed shipments. A few reviewers also mentioned concerns about certain products fraying after a short period or packaging arriving open.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, often praising the comfort, softness, and durability... See more

Quality

Customers had positive experiences with quality. Many reviewers praise the products as well-made,... See more

Customer service

People report positive experiences with customer service. Many customers praise the excellent and outstanding... See more

Order

Customers consistently note ambiguous experiences with order. While many reviewers praise the ease of... See more

Delivery service

Users describe ambiguous interactions with delivery services. While many customers experienced swift and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I used the measuring for individual items and found the crop bras very comfy. One star lost because the ordering process was awful. The free item is not free as you lose any discount if you are using... See more

Rated 5 out of 5 stars

An excellent company with ethics that are comparable with my own. Products are great quality The garments keep their colour during multiple washes I’m a regular customer and I also enjoy the po... See more

Company replied

Rated 5 out of 5 stars

Boody provide exceptional customer support alongside their lovely natural bamboo products. I needed help with choosing a PJ top and Ivy at CS helped me through that process but more importantly, when... See more

Company replied

Rated 5 out of 5 stars

I am in love with boody products, love their PJs but also the underwear is so so comfy. The best I think is the full bust tshirt bra with padding (extremely comfortable and looks good as well). Custo... See more

Company replied


Company details

  1. Clothing Store
  2. Men's Clothing Store
  3. Underwear Store
  4. Women's Clothing Store

Written by the company

Make yourself comfortable. ☁️ Underwear, loungewear and apparel 🌱Certified Organically Grown Bamboo Viscose 🌎 Proudly B Corp and 1% For The Planet


Contact info

4.2

Great

TrustScore 4 out of 5

698 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 75% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service. There was an issue with part of my order and i just want to shout out Ivy. They were super helpful in resolving the issue, quick to respond, and I was offered a free replacement which was immediately shipped within the hour of me confirming I would take the replacement. The other part of my order was perfect, super comfortable and supportive bras, suitable for larger busts. Would definitely order from here again!

February 19, 2026
Unprompted review
Rated 5 out of 5 stars

Very helpful team

I placed an order, or at least I thought I had but was confused when I received no confirmation. I contacted Boody and was delighted with their helpful response. They were great. I was able to place another order and received my purchases very quickly. I’m delighted with the fit and quality of everything and will definitely purchase more!

February 7, 2026
Unprompted review
Rated 5 out of 5 stars

Fast customers service, good quality

I ordered three bras and was very surprised how well they felt and fit. I wanted to have some for regular days to prioritise comfort.
One of them, however, did not fit that well and was not built for my size. Creating a return shipping label on the website did not work, so I contacted them. Within a day I got an answer and a return shipping label. They were super nice and I think I will order again.
For those with a bigger bust: at first they might seem a bit strange, since they have no wire. But they are nice and comfortable. I would suggest going for one with more fabric under the cup, it'll make sure everything is in place :)

February 10, 2026
Unprompted review
Rated 3 out of 5 stars

More greenwashing :(

I'm a relatively new customer but I've placed enough orders now to know that 1) the edging on the hipsters has come apart on two pairs in the 3 months that I've had them. That's not a good failure rate. The garments were replaced on both occasions but that's not the point, especially for the environment; and 2) in addition, the packaging is not at all eco-friendly and contradicts the company's supposed green ethos. It seems that whatever the size of the order (including one pair of replacement hipsters), it's placed in a large box which is costly to produce, transport and recycle. And it's a real pain that it can't be posted through the letter box. Even Amazon are now using thick paper bags. I have a photo that demonstrates this clearly but it can't be attached to this review - let me know if you want to see it Boody. Are you going to be changing your packaging any time soon? It's beginning to be a deal breaker.

February 11, 2026
Unprompted review
Boody UK logo

Reply from Boody UK

Hi Emma,

Thank you so much for taking the time to share your detailed feedback.

We’re really sorry to hear about your experience with the underwear purchased and the issues with the seams.
This isn’t the experience we want for our customers, and we completely understand your disappointment.

Please know that your feedback has been shared with our Design Team, as we continually review and improve our products.
We truly appreciate your patience and for giving us the chance to make things right with replacements.

Regarding the packaging, we’re sincerely sorry it hasn’t met your expectations. If it’s not too much trouble, we’d love to see the photos you mentioned; they help us see exactly where we can improve.

We’ve recently introduced a variety of different-sized boxes, all made from 70% recycled materials (recycled plant fibres and corrugated board) and FSC certified. The design of our webboxes has been updated to reduce material usage by 30%!
For smaller orders, we're also introducing new satchels made from 25% cassava-based material and 75% post-consumer recycled plastic. Unlike traditional plastics, this material, called BioFlex, is engineered to biodegrade, even in landfill conditions.

We truly appreciate your honesty, Emma; it helps us continue to improve both our products and our environmental practices.

Thank you for being part of the Boody community.

With Gratitude,
~ Team Boody

Rated 4 out of 5 stars

Bra comfy but ordering process frustrating

I used the measuring for individual items and found the crop bras very comfy. One star lost because the ordering process was awful. The free item is not free as you lose any discount if you are using multi buy. And the option of adding £1.98 for returns kept disappearing so I had to keep emptying the basket and starting again. So very frustrating.

January 25, 2026
Unprompted review
Rated 2 out of 5 stars

Nothing in stock

First time on the website, and I haven't actually bought any products. I wanted to buy quite a lot of underwear, but couldn't. It was out of stock of every single item that was midi rise / black / size L. There was the occasional product where I could buy a single item, rather than an multi-pack but the price would quickly become ridiculous buying in any quantity. Plus the website jumps everywhere as images load, so it makes you feel a bit sick. These are just the basics to get right aren't they?

In response to your reply: I have managed many factories in my life and stock is not managed 'thoughtfully' if it isn't available for the customer to buy. And the fact that it isn't available until 24th Feb generally means it is coming from China in bulk, rather than being 'carefully crafted' in the UK.

February 7, 2026
Unprompted review
Boody UK logo

Reply from Boody UK

Hi there,

Thank you for sharing your experience with our website.

We’re really sorry that you found the stock limited and the browsing experience challenging; we completely understand how disappointing that must have been when you were ready to shop.

Our production process is a little different from other brands. Each Boody product is designed and crafted with care, which means we produce stock thoughtfully rather than in large volumes. This helps us avoid overproduction, work within realistic timelines with our production partners, and stay proudly away from fast fashion.

That said, we’re always restocking! Specifically, our Midi Briefs – Black / L are expected back around February 24th.

You can also use the “Email Me When Available” button on any product page to be alerted as soon as an item is back in stock.
Our customer care team can provide details on other restocks as well; simply reach out via live chat, contact form, or email.

We also wanted to clarify that our pack/bundle discount can be mixed and matched across styles, colours, and sizes, as long as it’s from the same category (e.g., underwear), which may help with future purchases.

We’re really sorry for the experience you had on-site, and we’d love to gather more details to help improve it.
Please feel free to contact our customer care team at customercare.uk@boody.com; we’d love to get you into the comfort of Boody soon.

We’d also like to clarify a point raised in your follow-up.
We're an Australian brand, founded and headquartered in Sydney, where all of our garments are designed. We work with long-term production partners across Vietnam, China, and India, selected for their expertise, ethical standards, and quality craftsmanship. This information is readily available on our website, as transparency is important to us.
For extra info, you can look at our Boody Supplier Code of Conduct, which is viewable to everyone on our website.

When we refer to producing thoughtfully, we’re speaking to our approach of forecasting conservatively and avoiding excess production and waste, rather than manufacturing at scale to guarantee constant availability. We understand this can be disappointing when you’re ready to purchase, and we appreciate that perspective.

If you’d like to learn more about our design and production process, our customer care team is always happy to share further details; we’re here to help.

With Gratitude,
~ Team Boody

Rated 5 out of 5 stars

Having problems getting correct bra…

Having problems getting correct bra size after breast surgery which has left me uneven. The first two bras turned out to be too small but no trouble to send them back. Waiting for a limited edition bra which may be the solution. Very sympathetic and helpful company. Would highly recommend.

January 24, 2026
Unprompted review
Rated 4 out of 5 stars

The bamboo is nice but would size down in bras

I bought the wireless t-shirt bra, the unpadded seamfree crop bra and the shaper long undershorts.

I’ve just started having perimenopausal hot flushes so really appreciate the material being bamboo and not synthetic.

The t-shirt bra is a nice shape, I bought the size the website suggested but it’s not very supportive and wish I’d sized down. I’m a 36 C/D/DD (depending on the shape and brand) and bought the size XL.

In the seamfree crop bra I bought an L. This also is not supportive and if anything drags by boobs down! Who wants that! This bra is not adjustable in any way.

The shaper shorts are great! I’m size 16-18 and bought XL, they’re smoothing under e.g satin trousers and again the bamboo is fab!

Then I placed a 2nd order for bamboo pyjamas and I’m really pleased with these, they’re very soft and seem to wash well, but I’ve only washed them twice so far.

December 7, 2025
Unprompted review
Rated 5 out of 5 stars

Super bralette

Super bralette - I’ve never had a bralette in my life as I was fat! Since losing a lot of weight my quest is to buy super underwear, even matching underwear. This bralette is soooo comfy I forgot I was wearing it!
Easy to order and super swift delivery.
Highly recommend
Liz H

January 27, 2026
Unprompted review
Rated 5 out of 5 stars

Soft but Supportive

Genuinely the most comfortable underwear set I’ve ever worn. I’m replacing all my old underwear with these from now on. It doesn’t even feel like you’re wearing pants. I got the full bust t-shirt bra and it’s so soft but still supportive. Customer service was excellent when I needed it. I just wish I knew about the NHS discount before making such a big order! Order # UE384443

January 24, 2026
Unprompted review
Rated 5 out of 5 stars

A swift bamboo conversion

Product quality and size as expected, quick delivery, minimally packaged. Husband immediately started sleeping in his new soft bamboo Ts, I had expected more loyalty to his lumpy old cotton ones, but he was seduced by comfort, in particular how much easier it is to turn over without heaving the duvet around.

January 12, 2026
Unprompted review
Rated 4 out of 5 stars

Follow up to original review called Dire customer service- useless bots

I am prefacing my original 1 star review below with an update, having also upgraded the star rating to reflect the latest efforts by Boody. After posting the review at the bottom below, the customer service at the parent company in Australia finally contacted me promptly once given further details via Trustpilot. They took on board my complaint, recognised I had been badly served and finally followed up on shipping out the missing free bra, which arrived within 4 days, along with another free bra and briefs set as an apology for the hassle. They also asked me to forward all my original emails so they could investigate where things went so wrong before, which I duly did. Certainly they have responded as well as possible to a complaint posted via Trustpilot. Hopefully they can now also improve the direct email UK customer service for everyone! I’ve amended to 4 stars, to reflect prompt action after the original review, but still reference the very poor UK service that triggered my original review.

ORIGINAL REVIEW BELOW
Firstly - products are great - well made and super comfortable.
My problem has been with the computer system process for adding a free gift offer to your order, and the subsequent dire follow up by the customer service department for the UK. I placed a larger order than i would otherwise have done in October 2025, tempted by the offer of a free bra and briefs set, if I reached certain order values. At checkout the process for adding the free items was behaving weirdly. I’d exceeded the order value needed for the free bra and also attained the level needed to add in the free briefs too. At checkout a choice between 2 different free bra styles was offered, and I selected my preferred one at least twice, expecting to see it add to the order, but nothing showed up on the total order. It also offered a place to add the free briefs - these did go into the basket, I assumed that the free bra would automatically be included since I couldn’t have got the free briefs unless I already qualified for the free bra. However, when my order was delivered no free bra was included- the system had failed to pick up my choice despite at least 2 attempts to choose my preferred bra.
I contacted customer service by email immediately but heard nothing and had to chase them 5 days later. It took 2 further emails to get any response at all on 23 Oct and that was still from a bot that ‘escalated’ my complaint to a human. The excuse for no bra was that it needed to be added by me during checkout- something I had explained checkout refused to let me do. Also said that a free gift couldn’t be given after checkout. The following day 24 Oct after another email from me explaining that I had tried several times to add the free bra during checkout and their system consistently failed to pick up my choice, an actual human replied, reiterating that the free gift had to go in the basket at checkout, BUT stating that as a ‘gesture of goodwill’ I would be sent the missing bra if I confirmed my style and size choice and address for delivery. I emailed these back immediately and …. NOTHING. No confirmation of receiving my email, no missing bra delivered to me. I chased AGAIN on 30 Oct. 31 Oct I suddenly received an automated email from their customer service asking me to rate ‘how they had done’ with my query to them! Needless to say my response was less than impressed- and I still received no reply from them. Having still received nothing, I finally tried one more time on 13 Nov, summarising all the previous emails and the offer they had made to send the bra ‘as a gesture of goodwill’. To date, not the slightest further acknowledgment they have seen my complaints.
In the meantime, their marketing department has no trouble bombarding me with frequent emails encouraging me to buy more from them, including with more ‘free’ gifts.
This company is bogged down in relying on useless AI to perform the functions that really need to be handled by a human with a brain. I was constantly fobbed off with ‘computer says no’ type reasons for the failure to include the free bra and clearly at the end, a computer overruled the one sensible offer made by a real human and sent my whole complaint down an AI black hole.
My advice - don’t be sucked in by their ‘free gift’ offers. Their order system isn’t up to managing them properly and you will get nowhere fast with the dire customer service system, which is entirely bot managed.

January 18, 2026
Unprompted review

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