Choice Funeral Plans Reviews 

920
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 424 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff and representatives for being exceptionally helpful, kind, and professional when guiding families through sensitive arrangements. Consumers appreciate the clear explanations, reassuring communication, and supportive approach that significantly reduces stress during difficult moments. Many individuals note that the entire process feels easy, respectful, and comforting from the very first phone call to setting up the final plan. Some people were dissatisfied with occasional administrative delays, distant branch locations, or a lack of upfront pricing clarity. Despite these minor drawbacks, the overwhelming majority of consumers remain highly satisfied with the overall service quality and professional support.

What people talk about most

Staff

Clients share profound appreciation for the staff, frequently highlighting their kind, empathetic, and... See more

Service

Reviewers highlight positive aspects of service, describing the overall experience as excellent,... See more

User experience

Reviewers mention positive feedback about user experience, highlighting how helpful staff made the process... See more

Customer service

Consumers find customer service to be exceptionally supportive and professional, frequently praising staff... See more

Price

Users describe positive interactions with price, highlighting that the plans are much cheaper compared to... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Wombwell branch managed my late wife's funeral with dignity and respect two years ago. So was a no brainer when it came to sorting my funeral plan. Staff gave all relative information Were not p... See more

Rated 5 out of 5 stars

We Chose Pink’s Funeral Walingham (Choices) because we had used them before for my farther and also we have made a plan for my mother when it’s needed. As the service was so good and the lady was so h... See more

Company replied

Rated 5 out of 5 stars

After deciding to proceed with a Choice Funeral Plan for my elderly mother, I spoke with Hayley on the phone who was so thoughtful and helpful while guiding me through the whole process. We develop... See more

Company replied

Rated 5 out of 5 stars

Have used Earls funeral services in the past and always found them to be very helpful and considerate. They were very respectful of my wishes and explained everything in detail without any pressure. W... See more

Company replied


Company details

  1. Funeral Insurance Company
  2. also in
  3. Funeral Director

Written by the company

Our Funeral Plans enable you to prepay for certain elements of your funeral in advance and fix the cost of Funeral Director Services, protecting you from the risk of these rising. Choice Funeral Plans can be purchased direct, or they can be purchased in funeral homes which are operated by the Funeral Partners Group. Funeral Partners is a network of Funeral Directors throughout the UK, most of which are well-established local firms. Some of our businesses have been around for over 300 years.

A plan to suit you

Written by the company

Our Funeral Plan allows you to make arrangements for your funeral, which may protect your loved ones from uncertainty about your final wishes and risks of rising costs for these services.

Contact info

4.9

Excellent

TrustScore 5 out of 5

920 reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 83% of negative reviews

Typically replies within 2 weeks

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4.9

All reviews

(920)

387 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

The information that I received from…

The information that I received from Kelly and her experience was very helpful and very helpful and clear

August 4, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Damien

Thank you so much for taking the time to leave us a 5 star review.

We are glad to hear that everything was clearly explained to you by Kelly.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

It was all excellent

It was all excellent. The funeral director lady that advised me was outstanding in all aspects of making my arrangements.

July 22, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Mary

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that our team were able to provide caring and supportive service.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

The service was first class

The service was first class, experienced and thoughtful people. I was put at ease from start to finish and left feeling that all aspects of my funeral plan were covered. " hope it's not needed soon"

July 3, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Michael

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Funeral plan

It was so easy for me the lady who I seen explained everything in detail and made certain I understood everything she told me very professional. 10 out of 10.would recommend to everyone.

July 7, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Mary

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Gordon

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Caz was extremely helpful

Caz was extremely helpful, professional and understanding of my needs and was confident that my wishes would be adhered to. She explained in detail how the Plan worked and how our money was safe. She was very prompt in providing us with the completed Plan and I would recommend this company to anyone looking to invest in a Funeral Plan

July 20, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Geraldine

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that Caz was able to provide caring and supportive service.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

The funeral director was friendly…

The funeral director was friendly efficient and knowledgeable. She made us feel welcome and put us at ease in our decision making

July 20, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Phillip

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that our team were able to give you the support you needed.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Very helpful and friendly experience

Very helpful and friendly experience

August 14, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Geoff

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Funeral Arrangements

The room had a comfortable and relaxing atmosphere and our transaction ran smoothly, with Sarah guiding and answering any questions that we asked.

July 28, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Keith

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that Sarah was able to provide caring and supportive service.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Good experience

I purchased my plan through a local Funeral Director therefore I had no direct contact with Choice. The working relationship between the F.D. and Choice was good and I experienced no problems.

July 23, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Hilary

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 2 out of 5 stars

I took out a funeral plan with my loci al…

I took out a funeral plan with my local Thomas Bragg funeral director and after three weeks I still hadn't received my plan so after a couple of phone calls I finally got my plan which was a photo copy of the plan it wasn't even stapled together or put in a folder. I don't think they even sent i out my plan in the first place.

July 16, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Mr Johnson,

Thank you for taking the time to share your feedback. We value all feedback from our customers, as they help us review and improve our services.

We would like to sincerely apologise for the frustration and disappointment caused by the delay in receiving your funeral plan documents. We completely understand the importance of receiving this information promptly and in a professional format, and we are sorry that your experience did not meet the standards we aim to provide.

Following our recent discussion, we are pleased that we were able to send the documents to make sure it reaches you safely. While we are unsure why the original documents did not arrive, we have reviewed the situation and taken steps to ensure it was resolved as quickly as possible.

We would like to thank you for your patience and for giving us the opportunity to put things right.

If we can be of any further assistance, please do not hesitate to get in touch.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

The lady was very knowledgeable and…

The lady was very knowledgeable and helpful

April 24, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Mrs Jaffreys

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Everything was explained to us the…

Everything was explained to us the service that we received was excellent

July 21, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear John

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

The purchase was easy and met my needs…

The purchase was easy and met my needs exactly.

July 10, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Robin

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that you had a positive and easy process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

easy to take out the plan

easy to take out the plan. helpful staff.

July 10, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Dawn

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that you had a positive and easy process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Great service very helpful

Great service very helpful

July 10, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Tina

Thank you so much for taking the time to leave us a 5 star review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

i would like to say the man that me 10…

i would like to say the man that me 10 June was great he went through all the plans and i pick the i like he was very helpful.

Thank You. very much.

June 10, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Stephen

Thank you so much for taking the time to leave us a 5 star review.

We are so glad that you were impressed by the service you received from our team.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 4 out of 5 stars

no hard sell i was put at ease and was…

no hard sell i was put at ease and was given good answers to all my questions so i think that this was a very good choise

June 26, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Mr Ryecroft

Thank you so much for taking the time to leave us a review.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

Rated 5 out of 5 stars

Was really easy to go through plenty of…

Was really easy to go through plenty of information to guide me to the right plan for us.

July 23, 2026
Choice Funeral Plans logo

Reply from Choice Funeral Plans

Dear Maria

Thank you so much for taking the time to leave us a 5 star review.

We are pleased to hear that you had a positive and easy process purchasing a plan with us.

Please do not hesitate to reach out if you need anything else.

Warm regards,
Choice Funeral Plans

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