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See what reviewers are saying

Rated 5 out of 5 stars

Mathew my case manager and all the other Zeal staff I dealt with were extremely clear and professional and delivered what they said they would. They were patient and explained everything along the way... See more

Rated 5 out of 5 stars

I came across Zeal Tax advisors almost by chance. My second lucky break was having Thomas Pullen as my case manager. From our first telephone conversation Thomas was super helpful and explained the co... See more

Company replied

Rated 5 out of 5 stars

We made a claim a few years back with the help of HJR (now Zeal) and were really happy with every aspect of that. Now selling our business, we contacted Zeal just for some advice and got so much more.... See more

Company replied

Rated 5 out of 5 stars

Thomas and all of his colleagues were responsive and helpful throughout the process. I am very glad that I eventually committed to making the claim. It was effortless and my fears were unfounded!

Company details

  1. Tax Department
  2. Alternative Financial Service
  3. Tax Advisor

Written by the company

Wave goodbye to conventional tax advisors. Say hello to Zeal. Zeal are Chartered Tax Advisors who help business owners claim a specialist tax relief on the embedded fixtures found in and under their commercial properties. Items like electrical and heating systems, pipework, flooring, kitchens, bathrooms and more. On average we help owners save around £35,000 in tax - many even receive a cash tax rebate for tax they didn't know they had overpaid. Zeal work on a paid-by-results basis so there are no fixed or upfront fees. As members of the Chartered Institute of Taxation, our team have many years of experience in capital allowances and our process is fully compliant with HMRC guidelines. We have claimed back millions of pounds in tax for business property owners and are proud of our 100% success rate on HMRC submitted claims. We offer an excellent aftercare service and are here as long as you need us to give you support in applying your savings to future tax payments. For more visit www.gozeal.co.uk


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

437 reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Effortless Tax Savings – Zeal Made It Happen!

From the very start, I experienced a highly professional and seamless service from Zeal. Tom Pullen was exceptional—he guided me through the process with expertise and efficiency. After providing the necessary information about my property, Zeal handled everything, securing a substantial capital allowance tax relief that I can now benefit from moving forward. The entire process was smooth, hassle-free, and delivered outstanding results.

I highly recommend Zeal to anyone looking to maximize their tax relief opportunities—exceptional service and a 10/10 experience!

March 7, 2025
Zeal logo

Reply from Zeal

Thanks for such a great review Aslam! Really appreciate it :)

Rated 5 out of 5 stars

I received really great specialist…

I received really great specialist advice from Kelly at Zeal. She was very knowledgable and generous sharing advice on complex tax changes applicable to FHLs. Thank you!

March 13, 2025
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Reply from Zeal

Thanks for the great review, thrilled we could help you out!

Rated 5 out of 5 stars

Matt and his team are amazing

Matt and his team are amazing! They are really friendly and approachable to work with, and the tax savings they can get for people are mind-blowing. I cannot rate them enough and it's a pleasure to work along side them to support my accounting clients.

March 11, 2025
Unprompted review
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Reply from Zeal

Thank you for the kind words and the vote of confidence Ashleigh :)

Rated 1 out of 5 stars

I'm very angry with Gozeal

I'm very angry with Gozeal, I was told the process was that once they had gained a tax rebate it would be paid by HMRC to Gozeal. They would then deduct their commission and then pay me. So no outlay on my behalf and any future gains were mine alone. However the reality was I was paid directly by HMRC, £2k, and Gozeal then billed me for £6.5k. So in four years time I might start seeing some benefit and in the mean time I have 4.5k dept that I'm going to struggle to pay. These people are crooks who blatantly lied to get me to sign up with them. If you have had a similar experience with them please report it here so that others can see how untrustworthy they are. As for paying them....not a chance, I'd only be helping they to scam someone else.

February 22, 2025
Unprompted review
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Reply from Zeal

Hi Chris,

We are sorry to hear your concerns regarding your recent claim with Zeal. We want to assure you that we always operate with honesty and transparency, and have never, or would ever, intentionally mislead our clients. If there has been any confusion or misunderstanding, we are fully committed to resolving it.

The service we provide is not 'a scam', as is testament by our excellent Trustpilot rating from the hundreds of commercial property owners we have helped over the years.

Unfortunately, as your company had not paid sufficient tax to obtain a refund to cover our fee in full, the difference is payable to Zeal (as clearly set out in our terms and conditions). You have however, secured a significant £20,000+ in tax savings to offset against your future tax liabilities.

Typically, HMRC rebates for our clients are refunded to Zeal (as your agent), our fee is deducted, and then any remaining cash benefit is then repaid to the client. In your case, the HMRC refund was paid directly to you. This therefore means an invoice for our fee has been sent to you. Please note, our fee us also tax deductible at your tax rate (20%/40%) and the 20% VAT can also be reclaimed.

Our team has already been in touch, and we have arranged for a Director to review your case. They will be reaching out to you shortly to discuss this matter further and work towards a resolution.

If you have any additional questions in the meantime, please don’t hesitate to contact us directly.

Kind regards,
Zeal Tax

Rated 5 out of 5 stars

Capital allowance claim

Really happy with Zeal and particularly our case manager, Thomas Pullen. What a credit he is to the company! With lots of changes happening around the FHL regime ending, it was several months between first contacting Zeal to submitting a claim. Tom would check in once in a while, was really helpful with questions and super responsive, but never pushy. We were kept up to date with the proposed changes in regulation throughout until we eventually submitted our claim which has now completed. We’ve made a significant tax saving as a result! Zeals high review score is fully deserved, I would certainly recommend them!

January 20, 2025
Unprompted review
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Reply from Zeal

Thank you for taking the time to leave such a fantastic review Gregory. We are thrilled we could help you navigate the upcoming FHL changes and claim your tax relief entitlement. Anything you need in the future, please let us know! :)

Rated 5 out of 5 stars

The process was clear and efficient…

The process was clear and efficient right from the start via the PASC seminar to completion with HMRC. Thomas Pullen answered calls and E-mails immediately with clear responses. Would highly recommend this company.

January 21, 2025
Unprompted review
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Reply from Zeal

Thank you for giving Zeal a 5* review Alex! If you need any further assistance in the future, please feel free to reach out.

Rated 5 out of 5 stars

FHL capital allowances

Learnt about capital allowances for holiday lets via PASC uk, huge tax savings to be made over many future years!
Tom Pullen from Zeal so professional and helpful, organised and always responds quickly to emails. The whole process, from site visit to applying to HMRC was efficient and worked first time. Would thoroughly recommend.

December 9, 2024
Unprompted review
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Reply from Zeal

Great to hear your claim was such a success, thank you for sharing your experience with Zeal :)

Rated 5 out of 5 stars

Solid help, easy process

Found it easy to set up an appointment and attend. Matt is obviously very knowledgeable and made some great recommendations for our first tax return. Am now feeling much more comfortable with what I need to do both in the short and long term. Thanks.

January 17, 2025
Unprompted review
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Reply from Zeal

Glad we could help! Thank you for taking the time to leave a review.

Rated 5 out of 5 stars

Responsive expert advice

Responsive expert advice. Matt Jeffery has been more than helpful answering questions quickly and efficiently in an expert capacity.

January 15, 2025
Unprompted review
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Reply from Zeal

Thank you for leaving a 5* review!

Rated 5 out of 5 stars

Very professional

Matthew guided us through the practice methodically. It all worked out as he said it would, such a professional with a lovely manner. Thank you Matthew, your work for us is much appreciated. Colin and Wendy

January 14, 2025
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Reply from Zeal

Thank you for the 5* review Colin & Wendy. Anything you need in the future, just reach out :)

Rated 5 out of 5 stars

Efficient and quick from start to…

Efficient and quick from start to finish !
Thomas Pullen was really happy to explain the process and instruct the rest of the team, who completed everything for me in just a few weeks. Wouldn't hesitate to recommend Zeal.

December 18, 2024
Unprompted review
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Reply from Zeal

Thank you for the vote of confidence Sally and for leaving a lovely review :)

Rated 5 out of 5 stars

Excellent result and fabulous customer care

This is the first review I have written, but I have been so impressed by Zeal that I feel compelled to write one. I used Zeal for a capital allowance for my holiday let business. The process was incredibly easy and Thomas Pullen was extremely helpful. I got a fabulous result, saving me thousands of pounds.
I have contacted various people in the company with questions regarding my STL and EVERYONE has been exceptionally kind and helpful. Special thanks to Thomas and Keshia and to Matt (one of the directors) who offered me very useful advice.

December 17, 2024
Unprompted review
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Reply from Zeal

Over the moon to hear your kind words, thank you very much for leaving a 5* review :)

Rated 5 out of 5 stars

Helped me even though I wasn't going to be able to be a client.

I had a tax query regarding FHL and capital allowances. I had googled and tried contacting HMRC to no avail, so I rang Zeal. I spoke to Thomas, who was so helpful. He listened to my dilemma and we realised early on that Zeal wouldn't be able to do the work for me (my property value is under 90k). Thomas was very upfront about it which I really appreciated and he went to great lengths to help me and give me general advice to point me in the right direction. I now know how to proceed.

November 6, 2024
Unprompted review
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Reply from Zeal

Hi Natalie, thank you for taking the time to leave a review following your call with Thomas. We have actually been trying to reach back out to you as we referred your case to our Tax Director and he believes there may be something we can do to help you save tax after all! Could you please give us a call on 01633 287898 or email us at hello@gozeal.co.uk and we'll pass you through to Thomas to discuss this further. Thanks, Zeal.

Rated 5 out of 5 stars

I was very sceptical at first.…

I was very sceptical at first having seen some negative comments on the cattery and kennel forum but having spoken to a young man called Nick Warner who explained everything from start to finish and the positives going forward I decided to give it a go. To be fair, left to my own devices I probably wouldn't have gone ahead it was purely down to Nicks tenacious and persuasive attitude to the claim that convinced me. After all I had nothing to loose as if there was nothing to claim back Zeal wouldn't benefit either. I am so glad I took the leap of faith. Not only did I get a good reduction on my second to last tax assessment but having now closed my cattery and finalised my accounts, Nick and the team from Zeal has worked their magic and I have just recieved an amount in excess of £16,500 ( that's the net figure with their commission already taken!!) I could not believe it! and to think I very nearly didn't go ahead. I can't thank Nick enough and any one who is sitting on the fence, go for it. Speak to Nick and the specialists at Zeal and let them work their magic for you.
Thank you Nick.

November 1, 2024
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Reply from Zeal

We are so pleased we could help you secure such an incredible result. Thank you for sharing Sarah!

Rated 5 out of 5 stars

Thomas at Zeal is a star!!

I came across Zeal Tax advisors almost by chance. My second lucky break was having Thomas Pullen as my case manager. From our first telephone conversation Thomas was super helpful and explained the complexities of capital allowances in simple terms. Thomas was always available at every stage and made the process smooth, resulting in some great news just today from HMRC. Thank you Thomas.

October 24, 2024
Unprompted review
Zeal logo

Reply from Zeal

Thanks for leaving such a great review Michael, so pleased we were able to help you save tax!

Rated 5 out of 5 stars

Excellent service, easy with not hitches

At first I was a bit sceptical about going ahead with my enquiry with Gozeal . How wrong was I. Jay Hogan made the whole experience so easy, he explained the process from beginning to end and walked us through it. They do exactly what it says on the "tin".
Would recommend them.

October 21, 2024
Zeal logo

Reply from Zeal

Thanks Don for the 5* review!

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