HSL Chairs - Romford Reviews 

102
TrustScore 5 out of 5

4.8

270 Hornchurch Road, Roneo Corner, RM11 1PZ Romford, GB


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Rated 5 out of 5 stars

The STAFF were very polite and very friendly. I had bought a reclining chair from HSL a couple of years ago for my son, whom is very ill, and now wanted new covers for the arms & back of chair. I st... See more

Rated 5 out of 5 stars

I recently visited the HSL branch in Romford to find a recliner chair for myself & had a wonderful experience. The assistant, Helen, was fantastic. She was incredibly helpful, patient & knowledgeable... See more

Rated 5 out of 5 stars

I took delivery of a Stressless Opal Chair and Footstool and the whole experience was exemplary. Jason and Ashley informed me when they were thirty minutes away and then arrived smiling. They set the... See more

Rated 5 out of 5 stars

Haley and Elaine at the Romford Store were ever so helpful and knowledgeable in helping us decide and purchase a new chair. They were extremely patient whilst we navigated chair designs and fabric opt... See more


Company details

  1. Furniture Store
  2. Disability Equipment Supplier
  3. Furniture Manufacturer
  4. Mobility Equipment Supplier

About HSL Chairs - Romford

Written by the company

HSL is an award-winning family furniture business with stores nationwide. We’ve been handcrafting and delivering beautiful furniture to provide true comfort for over 50 years. Making people comfortable is part of our DNA and that is why we do it.


We have spent over half a century making it our mission to understand the different sizes, shapes and needs of our customers. We have learnt how people sit, rest and sleep; how their bodies bend and move; and where and why they ache. We call this knowledge CleverComfort™, and it goes into the design and manufacture of every chair, sofa and bed we make – ensuring that our furniture fits the bodies of our customers perfectly.


Award Winning

HSL has also been recognised by The Queen’s Awards for Enterprise for one of our innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation.


Made in Yorkshire

Whilst our roots still remain in Yorkshire, we have welcoming showrooms nationwide spanning the entire country and a national network of Home Visit Comfort Specialists performing consultations in our customers’ own homes.


Family Business

As we’ve grown, one thing that has never changed is the passion for comfort and furniture being at the heart of our business. We’re still family-run, we continue to hold traditional values in our hearts, and we have always been dedicated to providing a caring service and excellent value for money for all of our customers.

About HSL Chairs

Written by the company

Up to 25 Year Guarantee
Over 50 years of craftsmanship and dedication to exceptional customer service have made us who we are today. We still only employ furniture makers with the experience, skill and commitment to manufacturing the highest quality products. That’s why we are confident to cover a large number of our furniture ranges with a 25-year frame guarantee. In addition, all electrically adjustable chairs have a 5 year guarantee covering mechanical fault on the motor and handset.
Queen's Award Winners
HSL has been recognised by The Queen’s Awards for Enterprise for one of our recent innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation. 

Occupational Therapist Approved

All products are independently tested

As a member of the British Association of Occupational Therapists, Julie Jennings Dip COT HCPC, is highly qualified and greatly respected. Julie is frequently consulted for independent advice by a wide range of clients throughout the UK and Europe. All our chairs, sofas and beds at HSL are approved by Julie Jennings. Thanks to her work, you can relax in comfort knowing that each piece in our range has been thoroughly tested and evaluated by an independent health expert.

Contact info

  • 270 Hornchurch Road, Roneo Corner, RM11 1PZ, Romford, United Kingdom

4.8

Excellent

TrustScore 5 out of 5

102 reviews

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4.8

All reviews

(102)

3,889 reviews in the last 12 months

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Rated 3 out of 5 stars

50% Sale (up to) very confusing

The staff especially Cheryle were very professional, helpful and an asset to HSL.
The sale of up to 50% off is very deceiving. There was not one item either chair, sofa or bed at 50% off.
I was then told it was 50% of a fabric.
Very confusing and a little unfair.

August 3, 2026
Unprompted review
HSL Chairs - Romford logo

Reply from HSL Chairs - Romford

Good morning Ms Massey,

Thank you for taking the time to share your feedback. While we're pleased to hear that Cheryle and the team provided professional and helpful service, we're sorry that the promotional offer caused confusion and disappointment. I am keen to gain further feedback on your experience if you would be so kind as to email me your details i will make contact with you to discuss further.
Kind Regards
Lauren Elliott
Customer Care Manager
lauren.elliott@hslchairs.com

Rated 5 out of 5 stars

The STAFF of ROMFORD.were very polite and very…

The STAFF were very polite and very friendly. I had bought a reclining chair from HSL a couple of years ago for my son, whom is very ill, and now wanted new covers for the arms & back of chair. I still had the paperwork for the chair, which made it easier for them to order re colour & material, and also what else I had purchased with the chair when I bought it.
This was the original store I went with ROMFORD and the staff were so helpful that I would recommend them to anyone living in or around that area if they want a personal service. Thankyou HSL your staff were lovely ☺️

July 14, 2026
Rated 5 out of 5 stars

Recliner Armchair

I recently visited the HSL branch in Romford to find a recliner chair for myself & had a wonderful experience. The assistant, Helen, was fantastic. She was incredibly helpful, patient & knowledgeable about the different options. Helen took the time to understand exactly what i needed for my personal comfort & guided me through the choices without any pressure. Her excellent customer service made the whole process easy & enjoyable. I highly recommend visiting Helen at the Romford store for top tier service.

July 7, 2026
Unprompted review
Rated 5 out of 5 stars

I took delivery of a Stressless Opal Chair and Footstool

I took delivery of a Stressless Opal Chair and Footstool and the whole experience was exemplary. Jason and Ashley informed me when they were thirty minutes away and then arrived smiling. They set the items in place efficiently and explained the workings of both with expertise. I love my chair!

June 4, 2026
Unprompted review
Rated 5 out of 5 stars

Very Helpful

Very good customer service- we were allowed to look around and not pressured.
Helen explained what we needed to know.

May 27, 2026
Rated 5 out of 5 stars

My Comfort Specialist guided me through the range of HSL chairs

I am currently in the process of purchasing a replacement chair and found Helen to be extremely knowledgeable and helpful in guiding me towards the right choice. She spent a considerable amount of time with me, carefully suggesting models that would best suit my comfort requirements and individual needs.

Helen and her team are highly knowledgeable, and customers are given as much time as they need to try different options and make an informed decision.

I would therefore highly recommend HSL. They offer a wide range of comfortable chairs in a variety of matching colours and styles, ensuring there is something to suit every preference.

June 3, 2026
Unprompted review
Rated 3 out of 5 stars

Power assisted chair purchase

We were overall very satisfied with our choice of chair. We have previously purchased contentedly from this branch. Our only issue is that the assistant on this occasion had a very loud voice which was off-putting at times. She was however informative about the best product for my wife's needs.

May 27, 2026
Rated 5 out of 5 stars

Successful visit to HSL store

My son and I visited your HSL showroom in Romford Wednesday 6th May 2026 to look at recliner/riser chairs for me. We were greeted warmly by Helen, Sales Manager who looked after us very well and gave us good advice and information throughout our time with her. Her knowledge, help and courtesy was greatly appreciated, and helped us with our decision to make a purchase whilst there. I consider Helen to be an asset to HSL. The store had a wide range of chairs, sizes and materials and had a pleasant atmosphere.
I would happily recommend HSL to others to visit for professional advice.
I am now looking forward for the delivery of my chair and future comfort, which I will review then.,

May 6, 2026
Rated 5 out of 5 stars

I would definitely recommend HSL chairs

On the 11th May I visited the Romford branch of HSL to purchase a reclining riser chair and was served by a lovely lady named Cheryle. She was very knowledgeable and patient and took the time to answer all my questions whilst serving me tea and biscuits. The experience was stress free without any rush and i eventually purchased a very comfortable Burrows chair. I would thoroughly recommend Cheryle and the store.

May 11, 2026
Rated 5 out of 5 stars

All the staff I dealt with on the two…

All the staff I dealt with on the two occasions I went to the store, were very friendly and helpful, and gave me plenty of time to sit in the chair I was thinking of purchasing without any pressure. I did buy a recliner.

May 6, 2026
Rated 5 out of 5 stars

HSL home comfort visit

Dan and Andy did home visit for my elderly mother with dementia. The service was incredible, respectful and dignified. They listened to mum and me and offered the best opinions with explanations. Would highly recommend.

April 28, 2026
Unprompted review
Rated 5 out of 5 stars

We had a warm welcome

We had a warm welcome, and were shown several recliner chairs which we said we were looking for. After making sure the recliner was the correct fit and materials were chosen, the paper work was easily done. There was no pressure on the visit to the shop and the female staff member was very helpful

April 13, 2026

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