So happy there's an Indie Canadian online retailer, and love the long list of brands you carry, they are AWESOME! You offer great prices, customer service, prompt replies to my questions, and very im... See more
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Company details
- #1 of 11 best companies in Cosmetics Store
- #1 of 3 best companies in Cosmetics Industry
Written by the company
We are an indie makeup shop from Canada, based in Squamish, British Columbia. We carry indie cosmetics brands from the US, Europe, and Asia under one Canadian roof, focused on the kind of specificity mass beauty rarely makes room for: multichrome and holochrome eyeshadow palettes, duochrome lipsticks, themed collaborations, limited runs, and colour stories built for the customers who want them rather than for the broadest possible audience. Indie brands are not owned by major cosmetics holding companies and are not answerable to shareholders optimizing for mass sales. That commercial freedom changes what they can make. The result is a category built around creative range and technical specialization rather than volume, and a community of artists, formulators, and small teams whose work we want to bring to Canadian shoppers. We started I FEEL BEAUTIFUL because buying these brands directly is hard for Canadian customers: expensive international shipping, long delivery timeframes, and high, unpredictable customs and brokerage fees on top of the order. Bringing them together under one Canadian roof means orders arrive faster, at each brand's own pricing, with no duty or brokerage surprises for Canadian buyers. Our catalogue is curated by Dasha, our co-founder, who personally vets every brand and product we bring in. Orders ship from Squamish, BC in 1-2 business days. Canadian orders ship duty-free with no hidden customs or brokerage fees. We offer Sezzle and Shop Pay Installments at checkout for buyers who prefer to split payment, and Route protection on shipments in transit.
Contact info
v8b0z3, Squamish, Canada
- contact@ifeelbeautiful.ca
- ifeelbeautiful.ca
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Ifeelbeautiful is a fantastic company
Ifeelbeautiful is a fantastic company! They are quite local to me so shipping is very fast and their selection is great. They also keep all of their products very affordable.
Fast Shipping
Ordered and received my order in 2 business days during the holidays! Always amazingly packaged and amazing products! Always so happy with my orders!!
Where do I start
Where do I start , the timely shipping ,the thoughtful packaging 📦.
So glad I found this business
So glad I found this business! Blend Bunny wanted about $40 to ship one eyeshadow palette to Canada, but I Feel Beautiful was a lot more reasonable. Everything arrived really well packaged, and shipped super fast!
Even better than I imagined
I've been wanting a palette from this company for ages and finally gave in for the Black Friday sale, and I am beyond happy with my purchase! They were super ontop of shipping notifications, and once it arrived it was packaged like a museum relic with how many layers of protection it had. I already knew I would be in love with the product, but this company really went above and beyond to deliver so thank you so much!
Love the selection
Love the selection, package came quickly! Love having a Canadian alternative to order indie brands from; will definitely purchase more in the future!
Happy repeat customer - love IFB!
Nothing to not love here. Super fast shipping. Great communication. They get in so many great brands, which can be a pain to order in to Canada (or impossible) otherwise. This is my 3rd order and I will be back for more!
Love Ifeelbeautiful
Love Ifeelbeautiful, even when brands run discounts the shipping is so much I find it’s so much better to go to this website and not only save $ on shipping, but it’s also usually here within a week.
Amazing packing of orders!
Fantastic communication and easy shipping! I was so impressed with the level of care that went into packing my order. I was a bit worried about my eye shadows coming broken because this palette is quite fragile but they were all intact!! The amount of bubble wrap and packing paper was quite impressive and worth it! Thank you!
Great care
I love the great care you put into shipping your products. They come so well protected. My daughter always ask for your products for gifts, So I know they will always arrive intact. Customer service is quick to respond and are very helpful with any questions you have.
Excellent customer service
I made a few purchases already and everytime the palettes are carefully wrapped so nothing breaks during transit, great great service !
Thank you !
Great Site! Can't wait for them to carry more brands.
I got my package earlier than expected. It took so much less time than international shipping. Everything came extremely well packaged, my palette had a thick bubble wrapped sleve. I also got some water activated liners that came loose in the box, but I prefer that since they were safe next to the bubble wrap but not overly packaged. They had an absolute TON of shipping options. My only complaint comes from them being a new small business. They don't have a full range of stalk for every brand they carry. Nor do they have all the brands I would like to see. I do think this will change as they get bigger. I will definitely use this site again.

Reply from I FEEL BEAUTIFUL
Processing time was insanely fast
Processing time was insanely fast, they had my order ready for shipping within an hour of it being placed, everything was packed very thoroughly and tightly. Everything arrived in mint condition despite me watching the delivery driver chuck it at my door
I was very impressed
I was very impressed with the way items were packed and the fast ship time. Will be back again
Absolute 10/10 shopping experience!
First thing I noticed was that their price was exactly the same as what I would’ve paid, had I bought from the US. After ordering, I got consistent updates about my package up until it was delivered. I was very surprised with how fast the delivery was! 4 days, considering I’m all the way in Ontario! 10/10 for ‘I feel beautiful’. I hope your business continues to flourish. Thank you!
Best indie brands ever accessible in Canada? Yesss!
Ifeelbeautiful ships so fast and packages everything with great care. I’ve placed multiple orders over the time they’ve been open and I’ve always been impressed. The owners are so kind and absolutely lovely to speak to and are always open to brand suggestions. 10/10 in my books
Easy to find what I needed
Easy to find what I needed, quick delivery and items wrapped securely. Thank you!
Fast shipping and exceptional customer…
Fast shipping and exceptional customer service.
My package came exceptionally well…
My package came exceptionally well wrapped and without delay, despite the Canada Post strike. Highly recommend and we will definitely be ordering more from this site.
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