Ordered the Cream coloured rocking chair with footstool from KUB and it is brilliant! Really well made wood and foam padding, really good quality. The sliding/rocking mechanism is great and super sm... See more
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I ordered a cot and mattress from Kub with next day delivery but only the mattress was delivered. I have tried several times to contact them but they have not replied. I need the cot for the baby to s... See more
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We have purchased a KUB mothercare chair several years ago from John Lewis. Years later, having used the chair to nurse 3 of our children, the chair is still in good working order. HAving lost a screw... See more
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Quality of the chair is fantastic, very sturdy wood and the cushions are happy medium between soft and hard - support back and arms very well. I like the side pockets as they are very handy during f... See more
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Company details
Written by the company
Since our establishment in 2007, Kub Direct has become well known for its range of quality nursing chairs, cots, baby mattresses, and toys that are sold directly to you at wholesale prices. Over 100,000 happy customers later we have cemented our reputation for providing safe and reliable products and great customer service. We understand that having a baby can be an overwhelming experience, but we are here to put your mind at ease and make the process of finding the right products for you and your baby as stress-free as possible.
Contact info
71-75 Shelton Street, WC2H 9JQ, London, United Kingdom
- 01923270300
- customercare@kubproducts.com
- kubdirect.co.uk
4.4
Excellent
938 reviews
Replied to 100% of negative reviews
Typically takes over 1 month to reply
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See how their reviews and ratings are sourced, scored, and moderated.
Excellent very helpful!
March 26, 2026
Reply from kubdirect.co.uk
Thank you so much for finding the time to leave us a review, super pleased we could help you!
Kind regards,
Kub Customer Care
Cot not arrived!
I ordered a cot and mattress from Kub with next day delivery but only the mattress was delivered. I have tried several times to contact them but they have not replied. I need the cot for the baby to sleep and very disappointed my money has been taken without receiving the item…
April 7, 2026
Unprompted review
Reply from kubdirect.co.uk
Hi there,
Thank you for your feedback, and we’re very sorry for the frustration and concern this situation caused.
We can confirm that we have refunded the express delivery charge for your order. We’re also pleased to confirm that the cot has since been delivered.
To clarify what happened, we did respond to your emails at the time, and unfortunately your order was affected by a temporary stock shortage in our dispatch warehouse. To resolve this as quickly as possible, we arranged for replacement stock to be sent directly from the manufacturing warehouse so we could process your order and dispatch it on an express service.
Now that everything has been delivered, we truly hope this resolves the issue for you and that the cot is working well for your little one. We’re very sorry again for the inconvenience caused and appreciate your patience while we put things right.
Kind regards,
Kub Customer Care
Reply from kubdirect.co.uk
We’re really pleased to hear that your order arrived promptly — that’s exactly the experience we aim to provide. We appreciate you taking the time to share your feedback and hope to help you again soon.
Brilliant cream coloured rocking chair!
Ordered the Cream coloured rocking chair with footstool from KUB and it is brilliant! Really well made wood and foam padding, really good quality. The sliding/rocking mechanism is great and super smooth. The chair also reclines which is useful when nursing or just sitting down (my dad loves it now haha). Was delivered very fast and very professional company. Super recommend it and such great prices too!
February 23, 2026
Unprompted review
Reply from kubdirect.co.uk
Thank you so much for your lovely review!
We’re delighted to hear how happy you are with your cream rocking chair and footstool — especially that smooth gliding motion and reclining feature. It’s great to know it’s being enjoyed by the whole family (sounds like your dad has claimed it too! 😊).
We really appreciate your kind words about the quality, delivery, and value — it means a lot to us.
Thank you again for your recommendation!
— The KUB Team
Really great nursing chair
Really great nursing chair. Looks great in my daughter nursery. Love the rocking stool for those overnight feeds. Chair is quite snug but as a UK size 18 I have no problem, maybe if you are more plus size will be tight on hips. Easy to also stand up whilst holding baby.
January 29, 2026
Reply from kubdirect.co.uk
Thank you so much for taking the time to leave such a lovely review for Kub Direct.
We’re delighted to hear you’re enjoying your nursing chair and that it looks great in your daughter’s nursery. It’s also wonderful to know the rocking stool is making those overnight feeds more comfortable — that’s exactly what we designed it for.
We really appreciate your honest feedback on the fit as well; comments like this are genuinely helpful for other parents when choosing the right chair for their space and comfort.
Thank you again for your support and for sharing your experience.
Fab service.
Easy to use website. Good prices. Very quick delivery. Thank you. Would highly recommend this company.
January 23, 2026
Reply from kubdirect.co.uk
Thank you so much for your lovely review and recommendation.
We’re really pleased to hear you found the website easy to use, appreciated our prices, and were happy with the speedy delivery. Positive feedback like this means a lot to the whole team at .
Thanks again for taking the time to share your experience.
Fast delivery and great quality
Fast delivery and great quality chair, really pleased with it for the price
January 28, 2026
Reply from kubdirect.co.uk
Thank you so much for your great review.
We’re delighted to hear you’re pleased with the quality of your chair and that it arrived quickly. It’s wonderful to know you feel it offers great value for the price — that’s exactly what we aim for at Kub Direct.
Thanks again for taking the time to share your feedback.
Reply from kubdirect.co.uk
Thank you so much for your lovely review.
We’re really pleased to hear you’re happy with your rocking chair and the service you received from Kub Direct. Your feedback means a lot to the team.
Thanks again for taking the time to share your experience.
It was packaged very well
It was packaged very well. I was a little hesitant as I have never ordered from here before. But, the tracking was clear, and the chair is as described, brand new and I look forward to nursing my newborn. Plus not to forget the best price I could find... and boy did I look!
January 2, 2026
Reply from kubdirect.co.uk
Thank you so much for taking the time to share such a thoughtful review.
We’re really pleased to hear the packaging, tracking updates, and overall experience helped put your mind at ease — we know ordering from a new company for the first time can feel like a big step. It’s wonderful to know your chair arrived exactly as described and that you found the best price too.
Wishing you all the very best as you prepare to welcome your newborn, and thank you again for choosing Kub Direct.
Reply from kubdirect.co.uk
Thank you so much for your lovely feedback.
We’re so pleased to hear you absolutely love it — comments like this really make our day at Kub Direct.
Thanks again for taking the time to leave a review.
Customer service is excellent
Customer service is excellent. I ordered the wrong chair so had to return it. This was done almost immediately. Can’t rate them high enough.
January 2, 2026
Reply from kubdirect.co.uk
Thank you so much for your wonderful review.
We’re really pleased to hear you had such a positive experience with our customer service team. We always aim to make things as quick and easy as possible, especially when returns are needed, so it’s great to know this came across.
We truly appreciate your kind words and your support of Kub Direct.
The item was appreciated once it…
The item was appreciated once it finally arrived. Was scheduled to be delivered on 27 December (gift for Grandchildren) and I paid for Express Delivery.
3 business days.
Sadly, the items took until the 7 January.
January 2, 2026
Reply from kubdirect.co.uk
Thank you for your feedback, and we’re really sorry that your order didn’t arrive within the expected timeframe, especially as it was a gift for your grandchildren.
We completely understand how disappointing this must have been, particularly after selecting Express Delivery. While we always aim for deliveries to arrive as promised, we appreciate that delays can be frustrating when timings are important.
As an apology, we have refunded your Express Delivery charge.
We’re pleased to hear the item was appreciated once it arrived, and we truly value you taking the time to share your experience. Your feedback helps us continue improving both our service and communication at Kub Direct.
Missing part not been resolved.
I ordered a Paxton Nursing Rocking Chair from Kub. While the chair itself appears to be of reasonable quality, the outer packaging arrived badly damaged. More importantly, an integral part of the chair legs was missing, meaning the chair cannot be used at all. I raised this with Kub immediately and was assured that a replacement part would be sent within five days. It has now been 25 days, and the missing part has still not been received. I've reached out to them twice since hoping to get this resolved. This is extremely frustrating, particularly as our baby is due imminently, leaving us with a chair that is currently unusable.
December 15, 2025
Unprompted review
Reply from kubdirect.co.uk
Thank you for your feedback, and we’re very sorry for the delay and frustration this situation has caused.
We completely understand how disappointing this must have been, especially with your baby due soon and the chair being unusable while waiting for the missing part. This is not the experience we want for our customers, and we sincerely apologise for the inconvenience caused.
We can confirm that the replacement part has now been delivered. Thank you for your patience while we worked to get this resolved.
Your feedback is really important to us, and we will be reviewing this internally to help improve our service and communication going forward at Kub Direct.
Perfect gift for my new grandson
The delivery was quick and well packaged with very simple instructions that my daughter was able to follow easily.
The end result is a well made chair and stool and the perfect seat for my daughter an son in law to nurse their new baby
December 22, 2025
Reply from kubdirect.co.uk
Thank you so much for your lovely review.
We’re delighted to hear the chair and stool made the perfect gift for your new grandson, and that the delivery, packaging, and instructions all made the experience smooth and easy for your family. It’s wonderful to know the finished result is a comfortable and well-made seat for those special nursing moments.
Thank you again for choosing Kub Direct and for taking the time to share your experience.
Good price and quick delivery.
November 24, 2025
Reply from kubdirect.co.uk
Thank you so much for your review.
We’re really pleased to hear you were happy with the price and quick delivery. Your feedback is truly appreciated by all of us at Kub Direct.
Thanks again for taking the time to share your experience.
Reply from kubdirect.co.uk
Thank you so much for your lovely review.
We’re really pleased to hear you found the website easy to use and were happy with the delivery speed and communication. Feedback like this means a lot to the team at Kub Direct.
Thanks again for your support.
We got a very good price and delivery…
We got a very good price and delivery was quick and easy.
The chair is very nice, very comfy and the motion is very smooth. The only problem, so far, is that the cushion covers are not machine washable and the cushion filling can't be changed ( no zips ). This is less than ideal for a nursing chair.
The other small issue with assembly was that the protective cover over the cushion on the footstool couldn't be removed without unscrewing some bolts.
September 29, 2025
Reply from kubdirect.co.uk
Thank you for taking the time to leave such a detailed review.
We’re really pleased to hear you were happy with the price, quick delivery, and that you’re finding the chair comfortable with a smooth motion — that’s lovely to hear.
We also appreciate your honest feedback regarding the cushion covers and footstool assembly. While the covers are not machine washable, they can be wiped clean with a warm damp cloth and a small, minimal amount of diluted Fairy liquid to help keep the fabric fresh and clean.
Comments like this are genuinely helpful, as they allow us to review product design and instructions and continue improving the experience for future customers.
Thank you again for sharing your experience and for choosing Kub Direct.
Faulty and Unsafe Gliding Chair – Poor Customer Support
I bought the Chatsworth Gliding Chair for my child’s nursery, and it has turned out to be extremely dangerous. When it first arrived, the right armrest was scratched, but the company replaced that part within a day or two- so far, so good.
However, within just a few days of receiving the chair, the locking system started seizing up randomly while I was gliding with my baby, suddenly stopping mid-glide and causing a sharp jolt forward. This happened repeatedly and felt very unsafe. Now, the chair stops abruptly so much, making it completely unusable.
I even tried to send the company a video showing the fault, but their email system doesn’t allow attachments, so I’ve been unable to provide visual proof. Despite this, I’ve sent multiple emails explaining the issue, and they are choosing to ignore me.
At this point, I’m left with a faulty chair that does not glide and feels unsafe to use. I am very disappointed and would like this matter resolved as soon as possible. I believe a refund is the fairest outcome given the circumstances.
Update: They got back to me the same day i wrote this review and stated they would only process my refund if I edited or removed my Trustpilot review, which is a clear breach of consumer protection regulations. Thankfully, as I paid through Klarna, the matter was resolved. Consumers should be cautious!
September 23, 2025
Unprompted review
Reply from kubdirect.co.uk
Thank you for your review. We’re sorry to hear that you feel disappointed with your experience, but we would like to clarify the actions taken on our side.
As soon as you reported the seizing issue, we arranged and sent a replacement chair base unit to resolve the problem. We also attempted to assist with receiving video evidence — we normally have no issues receiving videos, however they do need to be sent in a compatible email format in order to be delivered successfully, and we did try to help guide you through this.
We would also like to clarify that we did not ignore your messages. All emails received were responded to, and we worked with you throughout to try and find a suitable resolution. Although replacement parts were provided, we understand you were still unhappy, and as a gesture of goodwill we ultimately issued a full refund for the order.
While we are sorry you feel this way, we do feel that we made every effort to support you and resolve the situation, including providing replacement parts and a full refund. We always aim to assist our customers fairly and professionally at Kub Direct.
Parcel Force communications very poor
Stated delivery was excellent but I would urge you to reconsider the use of Parcel Force. They let you down with poor communications. No card was left through the door on two failed delivery dates and my attempts at numerous phonecalls to their depot resulted in not being able to get through. Not your fault. Delighted with the product however.
September 22, 2025
Reply from kubdirect.co.uk
Thank you for taking the time to leave your feedback.
We’re really pleased to hear you’re delighted with the product, and we truly appreciate you sharing your delivery experience as well.
Parcel Force is an independent delivery company, so while we work closely with them, we do have limited control over their delivery processes and communication once a parcel is in transit. That said, we completely understand how frustrating this must have been, and feedback like yours is helpful for us to pass on when reviewing courier performance.
Thank you again for your honest comments and for choosing Kub Direct.
Really nice company to deal with
Really nice company to deal with, their customer service team are so nice and really quick to reply. Product is really good quality and delivery was efficient!
August 27, 2025
Reply from kubdirect.co.uk
Thank you so much for your lovely review.
We’re really pleased to hear you had such a positive experience with our customer service team and that you were happy with the quality of the product and efficient delivery. Feedback like this means a lot to all of us at Kub Direct.
Thanks again for taking the time to share your experience.
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