Everything was handled well by Alex at Dunmow. Correspondence was good and answered questions well. Professional service and very happy with the Rocket TFC !
Company replied
Location
Switch locationUnit 1, Oak Industrial Park, Chelmsford Road, CM6 1XN Great Dunmow, Essex, GB
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See what reviewers are saying
Not really impressed with the handover takeover of my new bike. The salesman didn’t appear to know very much about the technical aspect of the Bike, including what accessories the Bike had.
My experience was 5 stars at the Gt Dunmow branch Alex looked after me from the word go nothing was to much trouble very polite and very knowledgeable. Where the Ipswich branch where I live was terr... See more
Company replied
Johnathan at Dunmow was extremely helpful and patient whilst accommodating my indecisions about going for a new bike or one a few months old. He allowed me a test ride and then went out of his way to... See more
Company replied
Company details
- Motorcycle Dealer
- Bicycle Store
- Motorcycle Equipment and Accessories Store
- Motorcycle Shop
- Triumph Motorcycle Dealer
- Used Motorcycle Dealer
Written by the company
Lings Powersports based in East Anglia - Main Dealers in the UK for Triumph, KTM, Husqvarna, GasGas, CFMOTO, ZEEHO & Honda Offroad Motorcycles. Full Workshops and MOT facilities. Over 50 years of Trust, Value & Service.
Lings Powersports - Family owned & run since 1913.
Written by the company
- Trusted by our Customers and respected by our Competitors.
- Founded as a Wheelwright and Blacksmith in 1874, the Lings Motor Group moved into the Motor Trade in 1913. Customer service was at the heart of the business at the beginning, and it is as true today. Family owned and operated for over 100 years has meant that these values are at the core of the business.
Contact info
Unit 1, Oak Industrial Park, Chelmsford Road, CM6 1XN, Great Dunmow, Essex, United Kingdom
- 01371512022
Rider-approved Motorcycle Dealer Group
4.6
Excellent
396 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 47% of negative reviews
Typically replies within 1 week
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Christian
I dealt with Christian who was so helpful and i never thought for one minute that I would be buying a new motorcycle from 260 miles away without seeing it but from enquiring about the bike to receiving it was 2 days. I am thrilled with the bike and the service I received from Lings and also I would like to thank the driver who delivered the bike as he was a star, thanks all at lings from Jeff Manning
May 19, 2026
Reply from Lings - Triumph Essex
Hi Jeff,
Thank you so much for the fantastic review!
Buying a new bike sight unseen from 260 miles away is a huge leap of faith, so it means the world to us that you trusted Christian and the team to make it happen. We are thrilled we could get your new Speed 400 delivered to your doorstep just two days after your initial enquiry!
I’ll be sure to pass your kind words on to Christian, and to our delivery driver for being a star on the road.
Enjoy every mile on that incredible Speed 400, and welcome to the Lings family!
A friendly and professional service ...
A friendly and professional service by Jonathon Palmer (manager)at Lings Triumph Essex.
April 23, 2026
Reply from Lings - Triumph Essex
Thank you for taking the time to leave us such a kind review!
We are delighted to hear that you experienced a friendly and professional service at our Essex branch. I will be sure to pass your thanks along to Jonathon and the rest of the team; they work hard to make sure every customer feels welcome, regardless of which brand they choose.
The Royal Enfield HNTR 350 is a fantastic, stylish choice for hitting the road, we’re sure you’re going to have a brilliant time on it.
Enjoy the new ride, and we look forward to seeing you again soon!
Purchased a Triumph speed twin on the…
Purchased a Triumph speed twin on the 18 April. Christian from start to finish was very helpful. Made the process easy. Contacted a few later as there was an issue with the display not holding the dates and the service light keeps coming on when it shouldnt. Contacted Cristian a few times he always got back to me straight away and said his manager would contact me to sort the issue out. I live 2.5h away so i cant pop in. Still waiting and still being told i will be contacted. Dissapointed with lack of customer care. Wont recommend or be back.
April 18, 2026
Unprompted review
The salesman Christian was very helpful…
The salesman Christian was very helpful and efficient.
May 7, 2026
Reply from Lings - Triumph Essex
Thank you for the great feedback, Clint! We’re pleased to hear Christian made the process smooth, helpful and efficient for you. Enjoy every ride on your awesome new Triumph Street Triple 765 RX, and thanks again for choosing Lings Essex Triumph!
Fabulous service
Fabulous service, help me out in my hour of need.
Very impressed with Ashley’s personal service.
Highly recommend
Tim
April 27, 2026
Unprompted review
Reply from Lings - Triumph Essex
Hi Tim,
Thank you for the fantastic 5-star review! We’re really pleased we could help when you needed it most – that’s exactly what we’re here for.
Ashley will be delighted to hear your kind words, and we’ll be sure to pass them on.
Johnathan at Dunmow was extremely…
Johnathan at Dunmow was extremely helpful and patient whilst accommodating my indecisions about going for a new bike or one a few months old. He allowed me a test ride and then went out of his way to organise the delivery of the bike I chose from Norwich in double quick time. I was able to collect it a couple of days later and am very pleased with it.
April 15, 2026
Reply from Lings - Triumph Essex
Hi Bob,
Thank you for the fantastic review! It’s great to hear Johnathan looked after you so well — we know choosing the right bike isn’t always an easy decision, so we’re glad he could give you the time and support you needed.
Delighted we could get everything turned around quickly and have your Trident 660 Triple Tribute ready for collection in no time. An awesome choice of bike — we’re sure you’ll love every ride!
Thanks again for choosing Lings, and enjoy the new machine.
5 star customer service from Jonathan…
5 star customer service from Jonathan and his team, special thanks to Christian Clark for his above and beyond customer service, back in March I decided I wanted a Triumph Tiger rally pro, I shortlisted it was the 1200 I was after and after offering Triumph Oxford a very reasonable offer for a 2024 1200 that was declined I contacted Lings and after some negotiations they sold me a 2024 1200 Rally Pro Explorer which is quite the machine! I flew into Stansded airport where I was picked up and chauffeured to the Lings Triumph Essex dealership, 5 star customer service - well done Lings!!!
March 27, 2026
Reply from Lings - Triumph Essex
Thank you for such an incredible review, Michael!
We’re absolutely delighted to hear about your experience with the team, and that Jonathan, Christian, and the rest of the crew looked after you so well from start to finish. Going the extra mile, right down to collecting you from the airport, is all part of making sure your journey to the perfect bike is as smooth and enjoyable as possible.
The Triumph Tiger 1200 Rally Explorer is an incredible machine, and we’re thrilled we could help you secure the right one after your search.
Enjoy every mile on your new bike, and thank you again for choosing Lings, we really appreciate your support!
Great service from Christian
April 17, 2026
Reply from Lings - Triumph Essex
Hi Mick,
Thank you for the great feedback! We’re pleased to hear you had a fantastic experience with Christian—he’ll be glad to know his service made a difference.
Enjoy your new Triumph Tiger 900 GT Pro, and we look forward to welcoming you back soon!
Excellent experience despite teething problems
Buying a used motorbike was a very smooth easy process, however the broke down the day after due to a faulty fuel gauge, hence losing a star. However, Christian and the delivery team collected and diagnosed the problem on the same day and everything was sorted under the three month warranty. Absolutely love the bike and is running like a beauty now.
March 28, 2026
Reply from Lings - Triumph Essex
Thanks for your review, Jack!
We’re really pleased to hear the whole buying process was smooth and easy, and that the team were able to get everything sorted quickly for you. Christian and the delivery team will be glad to know their efforts made a difference.
Most importantly, it’s great to hear you’re loving the T120 and that it’s now running perfectly – such a fantastic bike to be out on!
If you need anything at all going forward, we’re always here to help. Enjoy the ride and we’ll see you again soon!
Reply from Lings - Triumph Essex
Thanks for the 5-star review, Anthony!
We really appreciate your support and are glad you chose us for your new Tiger 900 – an incredible bike.
Enjoy the ride and we’ll see you again soon! 🙌
Polite
Polite, professional and did exactly as I asked. More than happy with the whole service I received.
April 7, 2026
Reply from Lings - Triumph Essex
Thank you for the great feedback, Marky!
We’re really pleased to hear everything was handled just how you wanted and that you’re happy with the service from start to finish. Enjoy your new 700MT – a fantastic choice, and we’re sure it’ll deliver on every ride!
If there’s anything you need going forward, don’t hesitate to get in touch – we’re always here to help. 👍
Very professional outfit run by proper…
Very professional outfit run by proper motorcyclists made it a very easy & pleasant experience. Christian the guy I was dealing with was incredibly knowledgeable & ensured my bike was ready on time & sent me a video of my bike all prepared complete with extras U specified fitted which was a nice touch.
April 3, 2026
Reply from Lings - Triumph Essex
Thank you for the fantastic review, Mark!
We really appreciate your kind words about the team – it’s great to hear the experience was smooth, professional, and enjoyable from start to finish. Christian will be pleased to know his knowledge and attention to detail made a difference, and we’re glad you liked the personalised video and prep of your bike – it’s all part of making the experience that bit more special.
Enjoy your Trident 660 Triple Tribute – an incredible machine, and a real head-turner! If there’s anything you need going forward, we’re always here to help. 👍
The process of part exchange and new…
The process of part exchange and new bike was extremly slick and made simple by christian,all done in a short time. Very pleased with the whole procedure..
March 13, 2026
Reply from Lings - Triumph Essex
Thanks for the great review, Ian!
We’re delighted to hear the whole part exchange and new bike process was smooth and straightforward — Christian will be especially pleased with your feedback. It’s exactly the level of service we aim to deliver.
Enjoy your new Tiger Sport 800 Tour — a brilliant all-rounder! If you need anything at all, the team at Triumph Essex are always here to help.
Wishing you many happy miles ahead!
Bought my Superduke r
Bought my Superduke r , had nothing but help during the process , great people would highly recommend this company.
March 24, 2026
Reply from Lings - Triumph Essex
Thanks for the great review, Scott!
We’re really pleased to hear you felt supported throughout the whole process — that’s exactly what we aim for. The team will really appreciate your kind words.
Enjoy your new KTM Super Duke R — an absolute beast of a machine! Thanks for the recommendation, and if you need anything at all, the team at Triumph Essex are always here to help.
Ride safe and enjoy every mile!
Great experience
I know Alex at Essex has only been there a short time but I was very impressed with his knowledge of the bikes and was very helpful.
Delivery of the bike was on time and everything was explained. The satnav was a nice touch.
February 25, 2026
Reply from Lings - Triumph Essex
Thank you, Mr. Brown, for your brilliant 5-star review and for choosing Lings Triumph Essex for your new T120.
We’re really pleased to hear you were impressed with the overall experience — from knowledgeable support through to on-time delivery and a thorough handover. It’s especially great to know the satnav was appreciated; we always aim to add those little touches that make collecting your new bike even more special.
We hope you’re loving every mile on your T120 and we look forward to seeing you again soon. Ride safe and enjoy!
5-Star Service and Great Motorcycles
At the time of review, Lings are rated at 4.8. 4.8? Not 5 stars, what's going on!? I frequent the Ling's Triumph in Great Dunmow and I cannot find anything to justify taking two stars off. The ladies in the Service/Parts and Sales departments are thoroughly charming and male staff friendly and informative. The stock is predominantly Triumph (of course) but there is also a variety of bikes of other makes in the second-hand section of the store. The service package is not cheap but paying for servicing in instalments makes it a lot less painful. Waiting in-store for a service is no hardship either with plenty of free coffee, chatting to the staff and loads of beautiful machines to ogle while you wait. All-in-all, they get a 5 from me!
June 17, 2025
Unprompted review
Reply from Lings - Triumph Essex
Hi Paul,
Thank you so much for taking the time to leave us such a fantastic review
We’re really pleased to hear how much you enjoy visiting Lings Triumph Essex, and your kind words about our Service, Parts, and Sales teams will genuinely mean a lot to them.
We’re also glad the servicing options, coffee, and showroom help make waiting time an enjoyable part of the experience rather than a chore — that’s exactly what we aim for.
Thanks again for your support and recommendation. We look forward to seeing you again soon and helping keep you on two wheels.
Friendly and helpful staff
Friendly and helpful staff, efficient service, courtesy phone calls.
January 20, 2026
Unprompted review
Reply from Lings - Triumph Essex
Hi Paul,
Thank you for taking the time to leave us a review — it’s much appreciated.
We’re really pleased to hear you found the team friendly and helpful, and that the service and courtesy calls met your expectations. Providing clear communication and an efficient, welcoming experience is something we work hard on, so it’s great to know it made a difference.
Thanks again for choosing Lings Triumph Essex, and we hope to see you again soon.
Staff very helpful always there to give…
Staff very helpful always there to give advice and help
January 15, 2026
Reply from Lings - Triumph Essex
Thank you for the five-star review, Mr. Warren. We’re really pleased to hear you found the team helpful and supportive. Enjoy every ride on your Rocket 3, and don’t hesitate to pop in if you ever need advice or assistance 👍
Tiger 660 sport
Happy with the purchase but very disappointed that it has no owners manual. I have had no luck downloading one as instructed and I'm still waiting for a manual. Otherwise a good service, so far!
December 29, 2025
Reply from Lings - Triumph Essex
Hi, thanks for your feedback — we’re really pleased to hear you’re happy with your purchase overall.
For current new Triumph motorcycles, the owner documentation has largely moved away from traditional printed books and is now provided online.
You can access them here with your VIN: https://www.triumphmotorcycles.com/owners/manuals
Reply from Lings - Triumph Essex
Thanks for the great review, Shaun ⭐️
We really appreciate your trust and are pleased you were happy with the service from the team at Lings.
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