We drove over from Liverpool especially to see the shop and test out the sofas to see how comfortable they were. The staff were so helpful regarding information, knowledge of all the various ranges,... See more
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Sad state of affairs. I handed over £4700 for a sofa and 2 chairs 5 months ago, and still have nothing to show for it. In my case, they somehow “forgot” to process my order. Word advice to anyone... See more
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After visiting the Wilmslow Shack several times I was ready to place my order. The sales assistant was very helpful in guiding me to the most appropriate fabric to suit my lifestyle. Thank you for gre... See more
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The help and guidance from staff and the fact that nothing was too much trouble helped me to choose the right furniture for my kitchen diner. With so many fabrics and colours it was great to bounce of... See more
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Company details
- Furniture Store
- Bedroom Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
About Loaf - Wilmslow
Written by the company
Welcome to our Laid-Back World!
We make ridiculously comfy sofas and beds and lovely laid-back homewares to help people lead happier, more relaxed lives. We're champions of comfort and craftsmanship and use old-school know-how to make our wares. In fact, all our sofas and upholstered beds are made right here in Blighty. We've got a choice of over 150 kicked back colours across nine feel-good fabrics. You can help yourself to free swatches on our website. Don't forget to swing by one of our slowrooms to rest-test our range or give our team of Loafers a call, we're always happy to help.
NEW ARRIVALS SWATCHES SLOWROOMSLoaf
Written by the company
Contact info
Macclesfield Road 1, SK9 1BZ, Wilmslow, England, United Kingdom
- 02031418300
4.6
Excellent
158 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 99% of negative reviews
Typically replies within 24 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Reply from Loaf - Wilmslow
Hi Grazyna,
Thank you for your wonderful feedback!
I’m so glad to hear that our staff were able to assist you whenever needed. Providing friendly and reliable support is something we take great pride in and it’s always rewarding to know our efforts make a difference.
I truly appreciate you taking the time to share your experience!
Warm regards
Manny.
Reply from Loaf - Wilmslow
Hi Broady,
Thank you for your kind words! We’re so pleased to hear you had a great experience and love our products. Your feedback means a lot to us!
Warmest Regards,
Paris
Great store, staff and products
Helpful and knowledgeable staff helped me make informed decisions. Great service. Would recommend :)
November 5, 2025
Unprompted review
Reply from Loaf - Wilmslow
Hi Tom,
Thank you so much for your wonderful feedback!
I’m thrilled to hear that our team was able to provide the knowledge and support you needed to make confident and informed decisions. Delivering helpful advice and outstanding service is something we take great pride in and it’s fantastic to know that this made a positive difference in your experience. Your recommendation means a lot to us.
I truly appreciate your trust and look forward to hearing from you again in the future!
Kind regards,
Manny.
Reply from Loaf - Wilmslow
Hi Kevin,
Thanks so much! We’re delighted you enjoyed our showroom and had a great experience with the team.
Kind Regards,
Paris
Wonderful
Wonderful! Staff are all lovely and loads of nice things to buy.
November 1, 2025
Unprompted review
Reply from Loaf - Wilmslow
Hi Adrian,
Thanks so much for your lovely feedback! We’re thrilled to hear you enjoyed your visit and found plenty of things you liked.
Kind Regards,
Paris
Really helpful staff
Really helpful staff; they were all very patient with my indecision, giving valuable opinions when asked for guidance. Really good to see the furniture in the flesh, and to be able to sit and try out things before taking the plunge. It's really lovely to have the Tunnocks and Werthers too!
October 26, 2025
Unprompted review
Reply from Loaf - Wilmslow
Hi There,
Thanks so much for your lovely review! We’re chuffed to hear our team could help you find just the right pieces (and that you enjoyed the Tunnocks and Werther’s too!). It’s always nice to take your time and try things out in person.
Kind Regards,
Paris
Thank you to Benjamin at Wilmslow
Every time I visit the store all the staff are welcoming and helpful. Benjamin has a fantastic eye for design and colour combinations and always takes time to explore different options and offer advice. Thanks for all your help Benjamin it is very much appreciated
October 29, 2025
Reply from Loaf - Wilmslow
Hi Bernie,
Thank you so much for shopping with Loaf!
I’m delighted to hear that you always feel welcomed and supported when visiting our Shack. Benjamin will be thrilled to know his design advice and creativity have made a difference. We truly appreciate your continued support and look forward to seeing you again soon!
Always great to hear from you.
Warm regards,
Manny.
Staff at Wilmslow were excellent.
Staff at Wilmslow were excellent. So patient and extremely helpful, offering advice and lots of samples. I was truly spoilt for choice but they helped me decide what worked best for me.
October 28, 2025
Reply from Loaf - Wilmslow
Hi Wendy,
Thank you so much for your lovely feedback!
We’re delighted to hear that our Wilmslow team took such great care of you. It sounds like they offered just the right mix of advice and patience to help you find the perfect fit, even with all those tempting choices!
We’ll be sure to pass on your kind words to the team.
Warmest Regards,
Paris
In my wife’s opinion Choi gave us as…
In my wife’s opinion Choi gave us as good customer service as she has ever had. I thought she was friendly and helpful.
October 26, 2025
Reply from Loaf - Wilmslow
Hi Diane,
Thank you so much for sharing your feedback. I’m delighted to hear that your experience with Choi stood out and that she provided such excellent customer service. It’s wonderful to know she made such a positive impression on both you and your wife.
We take great pride in our team and Choi will be thrilled to hear your kind words. They’re a true reflection of her dedication to helping our customers feel valued and cared for.
We truly appreciate you taking the time to let us know about your experience and we look forward to welcoming you back again soon!
Warm regards,
Manny.
Spectacularly unsuccessful company
You delivered me a damaged (dirty) sofa at the start of 2025. You are only now ordering a replacement sofa for me. Do I really need to point out again how poor that is? Last week’s email said you’ve now placed the order and it will take 17-19 weeks (so another four months plus before delivery). That’ll be well over a year to replace faulty goods. However, yesterday’s email says you can’t get the fabric and asks will I give the go ahead for something else. Zero information provided on what the something else might be. Who even knows which of the two latest emails is correct? Has a sofa been ordered or am I to agree to a complete mystery sofa? I have no idea. I don’t think Loaf has any idea either. Perhaps the plan is to wear me down to the point where I go away and just put up with the damaged goods. You ask that I be constructive- okay. The failure demand that has gone into this one purchase is untenable. You must overhaul your customer service and train the staff to meet a goal (i.e., help the customer) rather than complete the most immediate task on their pc screen (e.g., send customer the millionth AI-produced apology email without actually moving anything forward). I have filed all your correspondence and am now considering publishing a social media saga of one transaction with your company. If my experience is remotely representative, you won’t be trading in five years’ time and all the quirky fabric colour names and in-store notepads and measuring tapes won’t save you if you cannot successfully supply your core items to a customer.
Update- Loaf has proven exactly what I complained about by responding with yet another empty apology and empty assurance that the matter will be resolved quickly. No, it won’t. You’ve told me it’ll take another 4-5 months to get the replacement fabric plus build time from that point on. That will take us well beyond a full year to replace the sofa (you might even make it to a year and a half given the current “lead times” you’ve provided me). These times - which you provided- are clearly incompatible with your claim to resolve things quickly. Please at least be honest and don’t respond with untruths. No one is really sorry (if they were, they’d do something to fix it). Nobody is fixing things quickly (if they were, it would take a great deal less time than a year (minimum) to a year and a half (projected) to replace faulty items. More interest in service to a customer would be so much better than a bit of vacuous PR on a website to try to make the company look good. Sofas? Lovely. After sales service? All image and no substance, I’m afraid so if you chance upon a straightforward delivery, you’ll have some lovely furniture. If you’re unlucky like me, welcome to a long-term relationship with the company.
October 24, 2025
Reply from Loaf - Wilmslow
Hi M V.
Thank you for taking the time to share your feedback. I completely understand how disappointing and frustrating this experience has been. Especially given how long you’ve been waiting for a replacement. I want to sincerely apologise for the delays, the confusion in our recent communication and the overall lack of clarity you’ve received.
Your replacement order was placed as advised in our previous email.
However, we’ve since been informed by our supplier that the original fabric is no longer available. That’s why you received the follow up message asking for approval to proceed with an alternative.
I am personally looking into your case to make sure it gets sorted quickly from here.
Kind regards,
Manny.
Lovely shop
Lovely shop. Clean accessible toilet was a big plus as we were the Tunnocks teacakes! Staff all really nice and helpful.
October 25, 2025
Unprompted review
Reply from Loaf - Wilmslow
Hi Kevin,
Thank you so much for your lovely review!
We’re so pleased you enjoyed your visit and the Tunnock’s Teacakes, of course. It’s great to hear our team helped make your experience such a pleasant one.
Warm regards,
Cynthia
wonderful experience at your Wilmslow…
wonderful experience at your Wilmslow store, very helpful staff and welcoming.
Only suggestion, coffee or tea would be nice whilst whilst we are browsing :)
October 21, 2025
Reply from Loaf - Wilmslow
Hi Sara,
Thank you so much for taking the time to share your experience at our Wilmslow store!
I’m absolutely delighted to hear that you found our team so helpful and welcoming. I’ll be sure to pass your kind words on to them.
Creating a friendly and relaxed atmosphere for our customers is really important to us. So it’s lovely to know we’re getting that right.
I also really appreciate your suggestion about offering coffee or tea while browsing. That’s a wonderful idea! We’re always looking for ways to make our in store experience even more enjoyable and I’ll certainly share your feedback with our team for consideration.
Thanks again for visiting and for your thoughtful review. I hope to welcome you back to Wilmslow again soon!
Kind regards,
Manny.
Brilliant service
Fabulous visit to the Loaf Wilmslow showroom earlier today - great advice and customer service. Cannot wait for our new soda and footstool to arrive- would highly highly recommend !
October 20, 2025
Unprompted review
Reply from Loaf - Wilmslow
Hi AW,
Thank you so much for leaving us review
We’re thrilled to hear that our Wilmslow team made your visit such a positive experience. It’s lovely to know that our team were helpful with great advice
We truly appreciate your feedback we'll be sure to pass it on to the team. We can't wait to deliver your lovely sofa and footstool to your beautiful home.
Warm regards,
Cynthia
Maisie was so professional
Maisie was so professional and knowledgeable and kind at the Wilmslow store - Thank you for helping us - recently had a house fire and need three sofas - Maisie was so patient and showing us all alternatives-Great service . The manager and other staff members were also lovely
October 19, 2025
Unprompted review
Reply from Loaf - Wilmslow
Hi Susan,
Thank you so much for leaving us a review
We’re thrilled to hear that our Wilmslow team made your visit such a positive experience. It’s wonderful to know that you felt supported by Maisie and that our team remained patience and knowledgeable .
We truly appreciate you taking the time to share your experience and look forward to welcoming you back again in the future.
Best regards,
Cynthia
Squishmeister sofa bed
The staff made the experience memorable. They were very patient with me as I needed to do measurements and test the mattress! Everything explained well!
Thank you Ben and Choi
October 17, 2025
Reply from Loaf - Wilmslow
Hi Ellie,
Thank you for shopping with Loaf and for your kind words!
Amazing to hear that Ben and Choi made your experience a memorable one. Taking the time to find the right mattress is important and I’m glad they could support you patiently and thoroughly throughout the process. I’ll be sure to pass along your appreciation to them!
Enjoy your new mattress and please don’t hesitate to reach out if you need anything in the future!
Kind regards,
Manny.
We had a lovely experience
We had a lovely experience, the assistant was helpful without being pushy. Allowing us space to discuss the furniture. There were lovely touches, for example, being offered water, and when finding out it was my daughter's birthday giving her a mug and recommending somewhere for finding curtains.
October 16, 2025
Reply from Loaf - Wilmslow
Hi Clare,
Thank you for shopping with Loaf and for taking the time to share your experience!
I'm so happy to hear that you had a lovely experience with us. It's great to know that our team struck the right balance between being helpful and giving you the space to make your decisions. I’m especially glad your daughter felt celebrated on her birthday. I hope she enjoys the mug!
If you need any further help with furniture or home styling, we’re always here to assist. Thanks again for your thoughtful feedback.
Hope to hear from you soon!
Warm regards,
Manny.
Beautiful showroom
Beautiful showroom, lots of choice, love the large fabric samples & very helpful & knowledgeable staff.
October 12, 2025
Reply from Loaf - Wilmslow
Hi Sue,
Thank you so much for your review
We’re so happy to hear you enjoyed the beauty of our shack and found the team both helpful and knowledgeable
It’s wonderful to know that our different fabrics range and product knowledge from the team helped find the perfect piece for your lovely home
Warm regards,
Cynthia
Great wilmslow store with lots of free…
Great wilmslow store with lots of free little goodies to keep the kids entertained plus a few games and even pac man! Super helpful and knowledgeable staff. A luxury retail experience. Just waiting for my new sofa to arrive, lets hope it goes as smoothly as the visit in store 😀
September 19, 2025
Reply from Loaf - Wilmslow
Hi Kim,
Thank you so much for leaving us a review
We’re thrilled to hear that our Wilmslow team made your visit such a positive experience especially with the treats and that our team’s patience and product knowledge helped you
We truly appreciate you taking the time to share your experience and look forward to delivering your new sofa to you.
Best regards,
Cynthia
Great experience
Great experience - staff were so helpful, but not 'in your face' which is always appreciated! Very knowledgeable and friendly
October 7, 2025
Reply from Loaf - Wilmslow
Hi Ella,
Thank you for shopping with Loaf and for taking the time to leave us such a thoughtful review!
Exciting to hear you had a great experience and that our team struck the right balance. Helpful but never overbearing. Our Shack assistants are a loving and caring bunch. I'll be sure to pass on your kind words to the staff.
Hope to welcome you back again soon!
Kind regards,
Manny.
Customer care
Customer care managed to contact me and got my order all sorted, Jasmine was very helpful.
Thank you
October 6, 2025
Reply from Loaf - Wilmslow
Hello!
Thank you for taking the time to update your review, so glad that we got it sorted out!
Here to help always!
Kind Regards
Jasmin
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