Top service and very friendly personal. Especially at the car Rental station in Firenze City. Everything has been prepared for me when picking up my car. Also, the availability of the Call Center is v... See more
Company replied
Location
Switch locationVia Maso Finiguerra, 31R, 50123 Firenze, Firenze / Toscana, IT
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See what reviewers are saying
Locauto was great to rent from, and I was very happy with the perfect car for enjoying both Autostrada and twisty back roads - Opel Corsa with a manual transmission - not too big, enough space for our... See more
Company replied
Excellent rental car service! Everything was fast, smooth, and hassle-free. The car was in perfect condition, and there were no hidden or unexpected extra costs. Very reliable and professional company... See more
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Excellent car rental experience in Florence! I had a great experience with Locauto in Florence, especially thanks to Francesco. I arrived just 5 minutes before closing, and he was incredibly he... See more
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Company details
Written by the company
Presso l'ufficio Locauto Rent di Via Maso Finiguerra, 31/R potrai scegliere tra un'ampia gamma di auto a noleggio per le tue vacanze o i tuoi viaggi di lavoro. L'Ufficio di noleggio non è dotato di key box, ma è possibile la riconsegna fuori orario fino alle ore 02.00 presso l'adiacente Garage Excelsior (Via Palazzolo, 94). Accesso ZTL free. Servizio Elefast: il noleggio digitale, che ti permette di prenotare e ritirare l’auto in modalità contactless direttamente in parcheggio, senza passare dal banco di noleggio.
Contact info
Via Maso Finiguerra, 31R, 50123, Firenze, Firenze / Toscana, Italy
- +39 0243020419
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4.6
Excellent
1K reviews
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Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for your wonderful review, we're so happy you enjoyed the trip to Italy with us! See you at the next rental, Erika
Reply from Locauto Group - Firenze Borgo Ognissanti
Thanks for your positive feedback, we are glad you enjoyed your trip with Locauto. See you soon, Gaia
The car was an upgrade of the one…
The car was an upgrade of the one ordered. Some waiting to pick it up, smooth return. Decent cost, friendly service.
June 2, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you Jerzy for sharing your positive feedback and renting with Locauto!
We are delighted to hear that you were satisfied with our service! We hope to welcome you back soon!
Anna
Our check in experience host was very…
Our check in experience host was very kind and pleasant. We had a baby with us which while challenging for us, was made an easy process as had infant car seats available. We would absolutely recommend this company.
June 2, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for leaving us a positive review! See you soon, Enrico
Reply from Locauto Group - Firenze Borgo Ognissanti
That's great to hear! See you soon, Angelo
It was easy to get the car e give it…
It was easy to get the car e give it back. The car was clean.
May 25, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Many thanks, see you soon! Erika
Good car
Good car; great receptionist at Florence outlet with good English; clear instructions on returning.
May 31, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you so much for your positive feedback and for taking the time to post this review. Gaia
Every thing was good after booking online
Every thing was good after booking, except the pickup process. When we arrived to pickup the vehicle there as only 1 person on staff in the early AM. Stood in line for about half an hour to get all of the paper work done. There should be at least two people on staff to handle checkins.
Picked up the vehicle in Florence and dropped in La Spezia. Vehicle was new and in good condition. Booking process was straight forward. Staff were pleasant. Overall very pleasant experience.
One of the reasons we went with LocAuto was because they actually provide the 3rd party insurance coverage themselves, as opposed to going through a 3rd party insurer. You know up front exactly what your costs are rather than finding out out at the pickup counter if you wanted extra insurance and haven't already purchased 3rd party insurance on your own. Insurance was more expensive that through a 3rd party, but it always is.
May 19, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Dear William,thank you for sharing your experience anf for your loyalty.
We are glad that you enjoyed our service and our staff.
We are really sorry for your waiting at the counter, we are aware that our customers' time is valuable.
We have taken note of your feedback to improve our service.
We hope to welcome you back soon.
Elisa
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you very much for such a great review! We work really hard to offer the best rental experience. See you soon, Stefania
Friendly and efficient service
The whole process was efficient and easy going. Very friendly and competent personnel and great car!
Great service, keep it on!
May 20, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Hey, thank you so much for your kind words. we hope to see you soon! Erika
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for taking the time to send your review of your rental experience. See you soon, Ginevra
I booked an Opel Corsa or something…
I booked an Opel Corsa or something similar and got a new Jeep Avengers with 2000 km on board. Very serious company, I didn't pay warranty or full insurance.
May 26, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for taking the time to leave us a positive review. See you soon, Enrico
Overall
Overall, we are extremely satisfied with the company. That's why we choose Locauto every time. But this time we were a bit disappointed. We had chosen a Toyota Aigo, but we got a Fiat Panda without air conditioning. The trip was unpleasant. We didn't read anywhere that the car would be without air conditioning. Otherwise, the employees are great. I hope we won't be disappointed again, I hope it was a misunderstanding, not practice. We would choose Locauto again, but much more carefully.
May 22, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Dear Ivanova,thank you for sharing your experience with Locauto and giving us the opportunity to explain.First of all, we are glad that you appreciated our staff's behaviour.
We want to reassure you that usually, we provide our customers with a free upgrade in case the reserved category is not available. In your specific case, the Panda was an upgrade. We are sorry if the car didn't meet your expectations this time. Please note that every car has air conditioning.
We thank you for your review and we will discuss it with the relevant department to ensure it remains an isolated case.
We hope to welcome you back soon.Elisa
Easy check in
Easy check in. Upgraded to a bit bigger car that had a GPS system that we requested and paid for.
May 20, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thanks a lot for your comment! It has been a pleasure to receive you! See you soon, Ginevra
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you for taking the time to leave a 5-star review. See you soon, Fausto
It was quick and easy at the check in…
It was quick and easy at the check in counter and getting the car. They went over the car details with us and getting back.
May 11, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thanks for your positive feedback, we are glad you enjoyed your trip with Locauto. See you soon, Gaia
Reply from Locauto Group - Firenze Borgo Ognissanti
Great feedback, and thank you so much for choosing Locauto, can't wait to host you again in Italy in one of the 90+ offices all around the Country. Erika
From registering to pickup and drop…
From registering to pickup and drop off, everything went smoothly. Car was clean and ready in time. Instruction to bring it back through ZTL was very clear.
May 16, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
Thank you very much for such a great review! We work really hard to offer the best rental experience. See you soon, Stefania
The car was great
The car was great! A brand new Peugeot. The agents were friendly, kind and efficient. Directions were clear. I highly recommend this car rental agency.
May 14, 2026
Reply from Locauto Group - Firenze Borgo Ognissanti
The team is thrilled to hear such good feedback, and we're proud to be one of the most efficient rental car offices. We look forward to seeing you again soon, Davide
Reply from Locauto Group - Firenze Borgo Ognissanti
We are so happy about your all-out stressless experience. Lucrezia
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