I now find that the cakes and cupcakes are not tasting as great anymore and are not as moist as cakes and cupcakes should be. I especially think for the prices they should be tasting great. Also the b... See more
Company replied
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I now find that the cakes and cupcakes are not tasting as great anymore and are not as moist as cakes and cupcakes should be. I especially think for the prices they should be tasting great. Also the b... See more
Company replied
This is not the first time that we have ordered from Lola’s. We have tried almost all kinds of cupcakes, Vegan Birthday cake and recently we tried the Velvet Birthday Cake. OMG, it was sooo delicious... See more
Consistently the absolute BEST cakes and cupcakes! Whether I've picked up from Selfridges or ordered to my home, Presentation, consistency, flavour, always so so amazing! SO impressed by how well pac... See more
Every Friday evening after work as my treat, I make my way to selfridges to be greeted by the lovely ladies on the lola's counter. I always order a one vanilla and one chocolate hazelnut cupcake. The... See more
Written by the company
Written by the company

Finest ingredients, passionate bakers, handcrafted cupcakes.

Food Hall, Selfridges, 400 Oxford Street, W1A 1AB, London, United Kingdom
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I bought the Easter brownies. The Brownies were so chocolatey and delicious. The Brownies were the best ever . Really high quality ingredients. So incredible. So creamy and yummy. The Easter design on the Brownies was fantastic. I love Lola's cupcakes. I highly recommend Lola's cupcakes
My son loved their cupcakes, he’s obsessed with it and he won’t like from anywhere else, really we all love it ❤️
Personally standard cakes from Lola is too sweet for me and our family. I chose the less sugar cream cheese frosting chocolate cake for my son’s birthday and everyone said its sweetness is perfect and the best they had in UK! Please make more less sweet cakes!
I usually get the cakes from Lola but this time the cake didn’t taste fresh at all. The sponge was dry and crumbly. Wasn’t very happy at all and we didn’t end up eating the cake.

Reply from Lola's - Lola's Selfridges London
The cake was delicious and looked beautiful. Very easy to order and collect. Good value in my view. I would confidently recommend.
Amazing chocolate flavour, very good quality…. thank you very much
Every time it’s my boyfriend’s birthday, I choose Lola Cupcakes to surprise him. It is always delicious and never disappoints! Thank you for always making his day super special!!
I brought a cookie dough brownie and I thought it was quite cakey and didn’t really give me that satisfying brownie texture

Reply from Lola's - Lola's Selfridges London
Love Lola’s cupcakes for several reasons! The cupcakes are exceptionally good - it’s so tasteful and fresh every single day! The service is also amazing! I miss having a local shop in Reading so I didn’t need to travel to London to buy it. That should be great!
I have had Lola’s carrot cake each year now for 8 years to celebrate my birthday . Each year I have a birthday open-house morning when I place my Lola birthday cake in the centre . Always the exact same design .
The unanimous response, without exception, “ BRILLIANT”
The cake was absolutely delicious. The reason I'm unhappy is because when I collected my order from Selfridges in London, they had no big bags. I had to carry my mums cake all the way to West Norwood in my hands. The Young man was not very helpful.
You need to make sure that you have bags for customers so that they can carry their cakes with ease.
I ordered mini season special cupcakes and regular gluten-free/vegan cupcakes for my child’s Christmas party, and all the children and adults were happy with them! The fascinating cupcakes made the party more shiny, and the prompt service from the friendly staff made it even better. Highly recommend Lora’s cupcakes/cakes for your special occasions!
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