Easy to order and delivery was prompt, even over the Bank Holiday weekend. We love the fact that Pura spearheaded nappy recycling initiatives around the UK, and look forward to hopefully seeing this c... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Outstanding nappies! Honestly I couldn’t imagine using any others - EVER!! My baby’s nappies never leak even if I’ve left them on for a long duration overnight & they weigh a tonne! Theyre super absor... See more
Company replied
Besides the products themselves working brilliantly (Big happy baby, no leaks, or nappy rash), Pura's customer service team are excellent too. We had a slight mix up with one our deliveries, size 5... See more
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I have repeatedly bought these nappies for my newborn as I refuse to put him in mainstream nappies filled with toxic chemicals and god knows what else. These nappies have excellent ethos and fit my li... See more
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Company details
Written by the company
Pura. Made by parents, for parents. We wanted to give our babies the best possible start in life. When we couldn’t find diapers and wipes that we could trust to protect their delicate skin (with less impact on the planet) we created our own. Pura was born to provide all parents with clean, safe and toxin-free baby products, made more sustainably. No compromise. We’re so proud to be changing the world, one bottom at a time. Guy, Abi, Ezra and Enzo
Contact info
3 Worley Court, Bolesworth Road, CH3 9HW, Tattenhall, Chester, United Kingdom
- Hello@mypura.com
- mypura.com
4.5
Excellent
2K reviews
Replied to 100% of negative reviews
Typically replies within 48 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Had a problem with delivery
Had a problem with delivery, but this was quickly rectified. Not yet used the nappies but looks good.
March 2, 2025
Reply from Mypura.com
Hi,
Thanks for leaving us a review. We're glad to hear that we were able to quickly resolve your delivery issue. We hope that you love our eco-awesome nappies just as much as we do once you try them too!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Worst nappies
They are really thin and cheap looking, my babies wee leaked through. Probably the worst ones I've tried
March 26, 2025
Reply from Mypura.com
Hi Leah,
Thanks for leaving us a review. We're really sorry to hear that you're finding our nappies to be thin and to leak. We honestly don't receive this feedback often but appreciate this doesn't help your situation.
We do find that when leaks occur, this is usually due to the size not quite being suited to your little one. Normally sizing up can quickly resolve any issues with leaking.
We've reached out to you directly to help you further with this issue.
We look forward to hearing back from you.
Warm Regards,
The Pura Team
Very good BUT
The wipes are very good, they do what they are meant to do BUT
Can someone tell me which idiot decided to put on the back of the packet - use one at a time!?
No matter how hard I try, the sheets will NOT come out one at a time and it’s infuriating as hell.
March 31, 2025
Unprompted review
Reply from Mypura.com
Hi Miss Hermon,
Thanks for leaving us a review. We're thrilled to hear that you're enjoying our nappies. We purposefully avoided using any chemical nasties to ensure that they're as gentle as possible on your little one's skin!
We really appreciate your feedback.
Warm Regards,
The Pura Team
I was looking for a more affordable…
I was looking for a more affordable nappy option that would be gentle on my baby’s skin. This one ticked both aspects, unfortunately the absorbing strength is very low and gets bulky quickly, they have a very weird waste shape (very loose so I need to tighten them at maximum, which can increase the belly discomfort, when bulging from the wee) and ended up using double for this reason…will have to find others…
Later edit: I decided to continue with Pura after kindly being advised by their customer support to try one size up since it might be a bit too small for my baby. Tom is a superstar, he even offered a complimentary pack for us to try. Now happy we found the right size and that we can use Pura further.
March 14, 2025
Reply from Mypura.com
Hi Sory,
Thanks for leaving us a review. We're really sorry that you're finding our to not absorb well. We honestly don't hear of this happening often but appreciate this doesn't help your situation. When this or leaks happen, it usually due to needing to change size which should help resolve this issue.
We've reached out to you directly to discuss this further with you.
Warm Regards,
The Pura Team
The best nappies and the best customer service!
Started using Pura after baby was a couple of weeks old and started getting really bad nappy rash. Love these nappies such amazing quality and so soft. Barely ever get any leaks, rarely a sign of nappy rash either. I reached out to the company after I purchased some old revision of these nappies in a supermarket and they were more then helpful to exchange these for me after experiencing some leaking with the older revision. Super friendly member of staff I spoke to via email Amazing customer service. 10/10 would recommend the company and nappies to everyone.
March 21, 2025
Unprompted review
Reply from Mypura.com
Hi April,
Thanks for leaving us a review. We're thrilled to hear that you're loving our eco-awesome nappies. We purposefully use no chemical nasties to ensure that they're as gentle as possible on even the most sensitive of skin.
Thank you for the kind words about our friendly customer service too. We're always here if there's anything you need!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Little pack
March 6, 2025
Reply from Mypura.com
Hi Harpeet,
I'm really sorry that you're finding our free trial pack of wipes to be too small. These are intended to be a trial/sample pack where you can try 20 of our eco-awesome wipes for just 99p postage. These are a separate product to our standard 60 pack cases of wipes.
I'm happy to say that our non-trial pack wipes come in large packs of 60, with the option for 12 of 18 packs per case. These also come with completely free next day delivery and the option to subscribe and save.
We've reached out to you directly to discuss this further with you.
Warm Regards,
The Pura Team
Reply from Mypura.com
Hi Cath,
Thanks for leaving us a review. Thank you for the kind words about our customer service and it's great to hear that you're enjoying our eco-awesome products too!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Best wipes l have found but they still…
Best wipes l have found but they still need to work onlayering, to make each wipe come out cleanly
February 27, 2025
Reply from Mypura.com
Hi Judith,
Thanks for leaving us a review. We're glad to hear that our wipes are the best you've used. However we do appreciate your feedback on their dispense. I want to reassure you we are listening and are already in the process of tweaking our pack design to make removal even easier.
Warm Regards,
The Pura Team
Excellent quality
Excellent quality, soft touch like fabric, holds wetness well for hours. Baby's bottom is smooth, no signs of rash. Using this nappies for over a month already used to buy the packs online but the subscription is much cheaper.
February 2, 2025
Reply from Mypura.com
Hi Vera,
Thanks for leaving us a review. We're glad to hear how well our eco-awesome nappies have been working for you and your little one. We purposefully keep them free from chemical nasties to ensure that they're as gentle as possible on your little one's skin!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Subscription Customer
I ordered the trial pack online, had an issue which Tom responded to efficiently. With the great customer service I decided the subscription was for me and have now received my first batch of nappies. The nappies themselves are great, no leaks or nappy rash.
Update: I had a subscription issue with the order being processed earlier. They responded but feel like this was an error in that I never selected that time frame. I was also just notified of an increase so not as happy. Leaving 5 stars for now as nappies still seem good.
February 10, 2025
Reply from Mypura.com
Hi Aimee,
Thanks for leaving us a review. We're thrilled to hear that you're enjoying our eco-awesome nappies and thank you for the kind words about our service. Our friendly team are always happy to help!
We really appreciate your feedback.
Warm Regards,
The Pura Team
On the expensive side but well worth it…
On the expensive side but well worth it because of the quality. The cotton material is so soft to touch and very comfy for my baby in comparison to Pampers and other brands I've tried. It's also great peace of mind to know there are no plastics in the nappies.
February 8, 2025
Reply from Mypura.com
Hi Anna,
Thanks for leaving us a review. We're thrilled to hear how well our super soft nappies are working for you and your little one!
Our nappies are totally chlorine free, made without allergens, fragrance, lotion and latex to ensure that they're as gentle as possible on even the most sensitive skin.
We really appreciate your feedback.
Warm Regards,
The Pura Team
Nappy pants instead of nappies
I ordered nappy pants instead of nappies but in fact they still worked for a 5 month old baby, but they are expensive, and they took a few days to arrive.
Thank you
January 28, 2025
Reply from Mypura.com
Hi Jenny,
Thanks for leaving us a review. We're glad to hear that our eco-awesome nappy pants worked well for your little one.
While our trial packs do take up to 3-5 business days to arrive, I'm happy to say that all full cases are sent on free DPD next day!
We really appreciate your feedback.
Warm Regards,
The Pura Team
I have used my pure flushable toilet…
I have used my pure flushable toilet wipes for years and am happy with the product. However I have noticed that it is now impossible to extract one wipe at a time. Is this the improvement recently made? If somI wonder how and who tested the improvement? I am so frustrated I am considering looking elsewhere.
February 2, 2025
Unprompted review
Reply from Mypura.com
Hi Myra,
Thanks for leaving us a review and for being a loyal customer for so long. We're really sorry to hear that you're finding it tricky to remove our wipes one wipe at a time. After receiving customer feedback on this in the past, we have interleaved the wipes so that each wipe now leads on to the next one in the pack with the aim to make removal easier.
However we are listening to all customer feedback since we launched and are taking it on board. I'm happy to say that we are in the process of updating our pack design to make it easier to remove one wipe at a time.
We really appreciate your feedback.
Warm Regards,
The Pura Team
Reply from Mypura.com
Hi Samantha,
Thanks for leaving us a review. We're glad to hear that you're enjoying our speedy service and eco-awesome products!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Reply from Mypura.com
Hi Uroy,
Thanks for leaving us a review. We're glad to hear that you're finding the Pura ordering experience to be efficient!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Reply from Mypura.com
Hi Kevin,
Thanks for leaving us a review. We're glad to hear that you're loving our eco-awesome products!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Setting up a subscription was easy
Setting up a subscription was easy, delivery was quick and we think the nappy pants are really great for our child's sensitive skin. So glad the nappy pants go up to larger sizes.
January 12, 2025
Reply from Mypura.com
Hi Becky,
Thanks for leaving us a review. It's great to hear that you're enjoying our super convenient subscribe and save service along with our speedy next day deliveries.
We're glad that you're enjoying our eco-awesome nappy pants too. We purposefully keep them free of chemical nasties to ensure that they're as gentle as possible on even the most sensitive skin!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Great nappies with sustainability credentials
We're really pleased with how Pura nappies are performing and also knowing that the environmental impact is low.
November 22, 2024
Reply from Mypura.com
Hi,
Thanks for leaving us a review. We're thrilled to hear how well our eco-awesome nappies are working for you and your family!
We really appreciate your feedback.
Warm Regards,
The Pura Team
Great quality
November 8, 2024
Reply from Mypura.com
Hi Carlos,
Thanks for leaving us a review. We're glad that you're finding our eco-awesome products to be great quality!
We really appreciate your feedback.
Warm Regards,
The Pura Team
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