Naked Paper Reviews 1,619

TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 698 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the product quality, highlighting the effectiveness and eco-friendliness of the toilet paper, kitchen rolls, and tissues. Many appreciate the convenience of the subscription service, noting its ease of use and flexibility for adjusting orders and delivery schedules. People also commend the efficient delivery service, often mentioning its promptness and the plastic-free packaging. However, some customers expressed dissatisfaction with the product's quality, specifically mentioning that the toilet paper can be too thin, rough, or not soft enough, leading to using more sheets or causing drainage issues. A few also noted that the tissues were not as soft as they would have liked.

What people talk about most

Product

People report positive experiences with product, consistently praising its quality and environmental... See more

Quality

Clients share positive opinions on quality, particularly regarding the toilet paper, kitchen roll, and... See more

Delivery service

Customers had positive experiences with delivery_service. Many reviewers praise the speedy and convenient... See more

Order

Consumers find the ordering process to be very positive, highlighting its ease and flexibility. Many... See more

Subscription

Customers consistently note positive experiences with subscription. Many reviewers highlight the ease of... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Great product, loo rolls, Economical and on an easily suitable/ adjustable subscription basis. Would recommend as functional and yet without bleaching and hence toxins. 2 ply is absolutely fine and ro... See more

Rated 5 out of 5 stars

It's great to be using a selection of sustainable basic household products supplied by a company with its heart in the right place. The subscription process has proved very easy to use and adjust whe... See more

Rated 5 out of 5 stars

Love it. Yes, the toilet roll is not as soft as some supermarket sold brands perhaps, but at what cost softness! It's perfectly soft enough for the job required of it! And how can I choose any other p... See more

Rated 5 out of 5 stars

Love that you are so committed to being green and improving your processes. Think the government should reward you by lowering your tax burden maybe this would give more companies a nudge. I wish... See more



Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

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Replied to 92% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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Rated 5 out of 5 stars

Excellent!

Excellent product from a great company with very good communication and a very easy ordering and delivery service.

May 12, 2026
Unprompted review
Rated 5 out of 5 stars

Been using Naked Paper for around 6…

Been using Naked Paper for around 6 months now and really happy with them. They last so much longer than standard toilet paper, the delivery is quick and convenient (and no excess packaging!) and the paper is soft. You quickly get used to the brownish colour and I like that the paper is unbleached. I think the price is also very good value. Would recommend!

May 12, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent products

Excellent products - I’ve got kitchen paper, toilet rolls and tissues stored ready for use. Marvellous website with reminders when a delivery is due to take place and alternations can be easily made. Plus, their attention to production and sourcing is very commendable. Well done that man!

May 12, 2026
Unprompted review
Rated 1 out of 5 stars

Have paid for toilet roll on April 30…

Have paid for toilet roll on April 30 th and it has not been delivered yet . I sent 2 emails but declined to phone as its premium rate . . I am still hoping I will get this

April 30, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Hi Sandra, really sorry for the trouble with your order here. The support team have sent a few replies to your emails so it seems like these might have gone to a spam folder. If you could send us a direct email at: hello@nakedpaper.com we can try to get this sorted for you ASAP.

Rated 5 out of 5 stars

The product is great

The product is great - sustainably sourced, unbleached and no excess packing. I've been getting the loo rolls on subscription for several years. It's really easy to manage - to delay or speed up a delivery. I don't have to think about lugging bulky loo rolls back from the supermarket or feeling guilty because they don't have recycled or sustainably sourced products.
Naked Paper loo rolls are a great product at a great price. I Highly recommend them. And the same goes for the kitchen rolls.

April 30, 2026
Unprompted review
Rated 2 out of 5 stars

It's not as how it is marketed. Papers are dry.

Environmentally friendly product is always good, but false marketing ruins all the good intentions.

Their advertisement says 'super soft', and compare their softness with other big brands, but the softness is absolutely incomparable. The papers are dry and uncomfortable to the skin, think about this kind of paper marketed as super soft with other big brands, will then still receive good reviews?

It's not about you can't make everyone happy, it's just false marketing. It's not something acceptable just because it's a environmentally friendly product.

I'm so disappointed with their products, rather than feeling I'm supporting good causes, I just felt like I've been lied to.

April 24, 2026
Unprompted review
Rated 2 out of 5 stars

not good enough

It's just not nearly as good as the supermarket recycled toilet paper i've been using for years. It's too thin so I end up using twice as much. I've only tried the bamboo version of both the toilet paper and kitchen paper (And I have always prided myself on being economical with my use. Previous brand I would use 2 bits for a wee, but have to use up to 4 with naked) Often doesn't all flush - so either its floating around for ages or I have to flush again. Texture is fine for me, but then i don't usually use extra soft toilet papers. Such a shame as i really wanted to use something not bleached - stupidly it had never occured to me that regular is, as I never use bleach down my toilet.
The kitchen paper also isn't that useful as again have to use double the amount and also disentegrates with anything significantly wet.
Maybe all these 'good' reviews are by people being paid to review as its very hard to beleive. Or else they usually use lots of pieces of toilet paper so don't notice a difference.

April 19, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Thank you for trying Naked Paper but sorry to hear it wasn't a good fit for your home. We're always looking to improve and adjust the products to work for everyone so appreciate the feedback and we'll share within the team. If you need any help with your account or order please do get in touch with the support team at: hello@nakedpaper.com

Rated 5 out of 5 stars

Customer Service Brilliant.

Customer Service Brilliant.
Have been using this product for a since 2023. I am very happy with the products.
My last delivery went missing after it was delivered. Turns out the Royal Mail thought it was a collection and took the item!!

The customer Service team were really helpful Thank you Bethan and Joe

March 30, 2026
Unprompted review
Rated 5 out of 5 stars

Sustainable loo paper

Whats not to like. sustainable loo paper. We've been using Naked paper for 6 months now and feel no need to go back to the supermarket brands. The simple fact that Naked is better for the planet is enough.

March 7, 2026
Unprompted review
Rated 5 out of 5 stars

Easy to order

Easy to order, reliable, don't have to think about buying and carrying bulky items from supermarkets......great quality.....much better for personal skin health in those important little places.....

March 4, 2026
Unprompted review
Rated 5 out of 5 stars

Guilt free loo roll!

This is a product that is really kind to the environment. It as also really easy to manage my subscription by altering the delivery dates if I need to

February 26, 2026
Unprompted review
Rated 5 out of 5 stars

Good product - even better customer service.

I decided to give this a try after a previous experience of bulk purchasing eco-friendly loo roll left me underwhelmed.
The texture/strength combination of this product is far superior and I am very pleased with it.
Also, the customer service was very impressive. The initial order was severely compromised by a thoughtless delivery driver, but was dealt with quickly and efficiently by Naked Paper.

February 20, 2026
Unprompted review
Rated 1 out of 5 stars

Blocks drains

I won't be using Naked Paper toilet roll again. It blocked my drains mainly because it doesn't dissolve like your standard toilet paper (I did comparative tests) but also I found I had to use about double the amount to get the job done

February 23, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

We're really sorry to hear Naked Paper didn't work well for you. Our rolls are designed to break down like normal toilet paper but everyone's system is different so we do offer a refund guarantee. If you haven't yet been in touch please do email the support team at: hello@nakedpaper.com who will be able to help process that.

Rated 3 out of 5 stars

Unbleached but inadequate!

I love the idea that I am helping the environment by using unbleached toilet paper. However I need to use twice as many sheets to get the same absorbency and the perforations are not good enough as the paper rarely tears at the point of the perforations.

February 22, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Thanks for getting in touch about this. We're really sorry to hear the rolls aren't working perfectly for you. From your description of the perforations it seems like this might be related to a production error of some kind. If convenient please do get in touch with the support team at: hello@nakedpaper.com and they'll be able to look into this and help adjust for the wasted paper too.

Rated 5 out of 5 stars

A product that makes you feel good

Great quality product that helps improve the impact my family has on the environment through a sustainable toilet roll. We have been using Naked Paper for a while now and I appreciate the constant improvements made and the feedback taken on. I also like supporting a conscientious company that has the environment in mind but also looks after their employees. User experience is fab, it has always been easy to amend and review my upcoming orders. All round great purchase.

February 17, 2026
Unprompted review
Rated 5 out of 5 stars

Service is excellent

Service is excellent, the best part is being able to change order dates very easily to suit requirements of usage. Love the fact we are making as least negative impact on the planet by buying naked bamboo toilet paper. The product isn’t quite as soft as other paper but the ethos outweighs this

February 13, 2026
Unprompted review
Rated 5 out of 5 stars

Thank you for creating such a brilliant…

Thank you for creating such a brilliant product! You are helping us to tick all the boxes that help us to help our world. I’m currently having a short trip in Thailand where my son lives and of course, loo paper is rarely used here because of their poor drainage/sewage systems (or at least I believe those are the reasons?). It makes you think about the whole thing. So, yes, thank you! You are an ethical, thoughtful business, not just out to make profits… and… most of you are women! Hurrah! But thank you, men, also. You’re all part of something good.

February 13, 2026
Unprompted review
Rated 5 out of 5 stars

Our household has been using Naked…

Our household has been using Naked Paper loo rolls for a couple of years now. We were searching for loo rolls that were ethically and sustainably produced. As far as we could see, Naked Paper is one of the very few that meet those qualities, if not the only one.
We will try and persuade other households we know, to try using Naked Paper. I think the colour might put people off. But not us. We love it. Thanks for the reminders and good service.

February 12, 2026
Unprompted review

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