Nordictrack UK Reviews 

1,716
TrustScore 4 out of 5

3.8

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Review summary

Created with AI, based on recent reviews

Considering 118 reviews, reviewers had a great experience with this company. Customers are really happy with the quality and stability of the equipment, finding it solid and well-built, making their workouts enjoyable and effective. Many appreciate the immersive experience provided by the large screens and the iFIT software, which offers a wide variety of engaging workouts and makes exercise feel less monotonous. Reviewers also frequently highlight the excellent customer service, noting helpful and supportive interactions that resolve issues efficiently. However, some customers also noted issues with product durability, experiencing breakdowns or parts becoming obsolete shortly after purchase, leading to frustration with the lifespan of their expensive equipment. A few other people also felt that customer service was unhelpful or slow in addressing problems, particularly concerning faulty machines or warranty claims. Some reviewers also mentioned minor annoyances such as noisy seat rollers, hard seats, or glare on the screen.

What people talk about most

Product

People report ambiguous experiences with product, with many reviewers expressing satisfaction with the... See more

Quality

Reviewers mention ambiguous feedback about quality, with some customers praising the equipment as fantastic,... See more

User experience

Users describe ambiguous interactions with user experience, with many praising the ease of setup and use, the... See more

Customer service

Clients share ambiguous opinions on customer service, with some reviewers reporting positive experiences,... See more

Service

Consumers find service to be ambiguous, with some reviewers reporting excellent experiences from order to... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Life changing when it comes to become more active. Enjoyable trail rides and spin classes give many options to ride easily with varied difficulties so caters to all riders. Occasionally, the auto set... See more

Rated 4 out of 5 stars

The delivery team could not have been more helpful, phoned me 30 min before delivery and despite it weighing 214kg soon had the running machine in place and everything cleared away, 5 stars. The e... See more

Company replied

Rated 4 out of 5 stars

Very easy to set up. The IFit trainers make the numerous exercises more enjoyable. Only issue for me personally is tahtbI find the seat a little bit to hard, but there are aftermarket covers you can b... See more

Company replied

Rated 4 out of 5 stars

Really good product, quick delivery. The trainers are really good too. I’ve loved getting back into fitness thanks to my new rower. The only thing I’d change on it is the rollers on the seat, they are... See more

Company replied


Company details

  1. Fitness Equipment Store

About Nordictrack UK

Written by the company

NordicTrack knows how to provide premium personal training at home because we’ve been perfecting it for years. Every treadmill, exercise bike, elliptical, or rower we create transforms how you experience fitness from the feel of the treadmill cushion to tracking apps that sync with your machine and extraordinary personal training programs created by the top trainers in the business. Our iFit experience is something special, and we want you to experience it everyday.
Shop Treadmills
Shop Ellipticals
Shop Exercise Bikes
Shop Strength
Shop Rowers

Contact info

3.8

Great

TrustScore 4 out of 5

2K reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 60% of negative reviews

Typically replies within 2 weeks

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3.8

All reviews

(1,716)

111 reviews in the last 12 months

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Rated 5 out of 5 stars

Great product

Great product, iFIT has great instructors

August 15, 2025
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Reply from Nordictrack UK

Hi, thank you taking the time to leave a review we really appreciate this. Kind regards, NordicTrack UK

Rated 5 out of 5 stars

Installation team friendly

Installation team friendly, courteous and professional.
Arrived on time and completed installation promptly explained the equipment fully and asked if I had any questions.
As a novice to walking on treadmills and having a ifit trainer this is brilliant equipment especially for my needs and health requirements. Would recommend to anyone to purchase.

August 15, 2025
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Reply from Nordictrack UK

Hi, thank you for taking the time to leave a review. We are delighted to hear how happy you was with the service you received and the iFIT workouts. Kind regards, NordicTrack UK

Rated 5 out of 5 stars

Very happy with this purchase

Very happy with this purchase. Excellent treadmill for walking or running. Large screen to enjoy the excellent iFit programmes.

August 8, 2025
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Reply from Nordictrack UK

Good afternoon, thank you for taking the time to leave a review we really appreciate this. Kind regards, NordicTrack UK

Rated 1 out of 5 stars

Never buy

Never buy. Bought a treadmill about 2 years ago. Contacted Nordictrack for help. replaced run deck and belt. Motor dies when weight is applied to belt. Treadmill used in the home. Treadmill was moved to different location for repairs and nordictrack are claiming its the location of treadmill thats the issue. The threadmill was used in a clean dry room in the house. They are make any reason not to fix. Motor has failed. Nordictrack won’t replace.

August 4, 2025
Unprompted review
Rated 5 out of 5 stars

I purchased the x22i in Aug 2024

I purchased the x22i in Aug 2024. Great machine, had to have to fans replaced. 6mths in there was a horrible knocking noise when running. The CS were brilliant kept me informed. The parts were taking weeks to arrive so I was given an upgrade to the x24 and it was delivered/ collected within a week. FANTASTIC. Feel very happy with Nordic Track. Hope all goes well with this machine which is awesome !!!! I cant complain at.the support in my case. Thank You Nordic Track

July 9, 2025
Unprompted review
Rated 5 out of 5 stars

Service was smooth and easy

Service was smooth and easy from ordering to delivery.

The equipment was easy to assemble and works as expected.

The bonus of the years membership was a welcome addition.

April 29, 2025
Unprompted review
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Reply from Nordictrack UK

Hi Darran, thank you taking the time to leave a review we really appreciate this. Kind regards, NordicTrack UK

Rated 1 out of 5 stars

Poor finishing, poorer customer service

Just a follow up, 6 months after providing details to the Nordictrack trustpilot team, not a single representative has made contact. The poor service continues.

Exercise is important part of my daily routine. I decided to buy again from Nordictrack when my previous Nordictrack cross trainer (of 8 years) had no issues. The quality of my previous purchase made me confident that continuing my exercise journey with Nordictrack was the right thing to do.

Unfortunately, I was wrong. From my recent
experience, Nordictrack do not offer the same quality of product or service as they once did.

The first cross trainer was replaced due to a
fault. Due to the unforeseen requirements
placed on the collection by Nordictrack (no
more than 4 items), I had to purchase packing materials to return the faulty cross trainer, I also had to take a day off work to facilitate the collection of the faulty cross trainer and the delivery of the replacement.

The second cross trainer also appeared to have a similar problem and also sharp edges on the handles. These sharp edges mean that when using the cross trainer you have to take care where you place your hands and be mindful of pressure and quick movements, as the sharp edges have the potential to cause cuts.

I have been in contact with Nordictrack
regarding these issues since the 11th April, It
has been frustrating with emails being ignored, having to repeat questions and issues a number of times before they are answered or addressed.

They have dismissed the sharp edges as being within 'manufacturing tolerances' and have refused to evidence this statement. They are happy for the parts of the cross trainer that are meant to be held to have the potential to cause harm.

They have even lied to the CDRL, stating that the hard plastic handles are made of a soft flexible material, which they are most certainly not.

My recent experience has been less than ideal and I have lost out. Dealing with Nordictrack customer service has been traumatic and rather than enjoying my new cross trainer, I'm seeing it as a problem waiting to happen.

July 14, 2025
Unprompted review
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Reply from Nordictrack UK

Hi there, we are very sorry to receive your review. Our customer service team are here to help all of our customers in any way they can and we would appreciate the opportunity to speak with you further to see how we can put things right. We have requested some further details from you so we can find your account in our system so we will look forward to hearing back from you and speaking with you directly. Thanks, NordicTrack UK

Rated 5 out of 5 stars

X24 Highly Recommend

I bought an X24 treadmill and my experience has been excellent. Very solid, well built machine that is easy to use and a pleasure to run on. I have also very much enjoyed the variety of runs available.

July 14, 2025
Unprompted review
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Reply from Nordictrack UK

Hi, thank you for taking the time to leave a review we really appreciate this, it's great to hear how much you are enjoying the iFIT workouts. Kind regards, NordicTrack UK

Rated 1 out of 5 stars

Really poor customer service from this…

Really poor customer service from this company.

Brought a treadmill last year, worked great till recently. The treadmill is still in warranty so I emailed the customer service team.

This process has now taken over a week and I’m no closer to getting my treadmill looked at, this is despite sending pictures and video.

The treadmill is leaking some form of oil and also stops during use, so is now to dangerous to use.

The machine cost around £2500, so I would expect far better service for such a premium product.

July 6, 2025
Unprompted review
Rated 1 out of 5 stars

Faulty design

Bought a very expensive elliptical from NordicTrack 2 years ago. Put it together and found that the holes for the bolts that holds the centre column in place was already threaded and so has since been a wobbly paperweight ever since.
Complained numerous times over the last couple of years, and yet no one has ever gotten back to me. Absolutely avoid!
I want an engineer to come out and re-thread the bolt holes or you can come take it away and replace it because this is ridiculous... I will be complaining to the CEO if this isn't resolved soon.

Update 14/07/2025: my communication attempts have been previously through web chat shortly after getting the machine and also a year later, which I’m guessing there’s no record of.
As of about 2 weeks ago I raised a complaint on the web form, and it wasn’t possible to do this on your website a couple of years ago so had to go through customer service. Still nothing from the complaint.

Update 15/07/2025: still no sign of anyone contacting me. Appears communications with this company go into a black hole 🕳️

July 10, 2025
Unprompted review
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Reply from Nordictrack UK

Hi Matt, thanks for providing your details so we can find your account in our system. Firstly, we are sorry to hear you have encountered issues with your NordicTrack Elliptical, this is not what we expect at all.
Unfortunately we are struggling to find any communications from you using the details you've provided to any of our UK teams. We will ask our customer service team to reach out to you directly and if you could please provide a copy of your previous communication attempts with us too, we can look into this further for you.
Thanks. NordicTrack UK

Rated 1 out of 5 stars

God awful. Avoid like the plague

God awful.

Avoid like the plague.

Bought a treadmill about 18 months ago.

You CANNOT use it without an internet connection. Without one all you have is an expensive brick.

They updated the software after about 6 months to a new system, and we were forced to use it. After we put up with the buggy mess that it was for a few months we found a way to revert to the previous software. Since doing so, we have to turn it off and on again practically every time we try to use it, because of software errors, and today we've tried to use it to find its stuck on the load screen and no matter what we do we cannot get it to work.

The software is laggy, poorly designed and awful to use.

There are many, better alteratives to nordictrack on the market, and if you value your sanity and money go elsewhere.

I'd give these 0 stars, but trustpilot wont let me, so they can get the minimum of 1.

Update: it’s not been too long since this review. In the mean time, the treadmills console has proceeded to completely break.

Now all we have is a black screen, am unable to use the treadmill and effectively have a £2000 brick.

Again, I would strongly recommend avoiding nordictrack as much as humanly possible

July 7, 2025
Unprompted review
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Reply from Nordictrack UK

Hi Mark, we are very sorry to receive your review of your treadmill.

We advertise our machines on our website as requiring an internet connection. As with a lot of modern day equipment designed for home use, WiFi provides over-the-air updates across multiple devices, enabling users to experience the latest technological advances with their existing and compatible equipment as soon as new data is available.

iFIT received a big update to their software earlier this year, just like you receive with your smartphone software, which offered eligible FIT and NordicTrack customers more features on their equipment via the integrated screen, including access to entertainment apps such as Netflix, Amazon Prime and Spotify. The update also provided a new interface, making the menu more accessible and upgraded safety features on their iFIT account. This update required an internet connection, as you already know and was available on most treadmills post 2020, whilst older machines where the operating hardware was not able to support the update remained on the previous version of iFIT. It sounds like your machine may require some software updates to get it back on the latest version in order for your machine to run smoothly and not encounter any more issues. You do however require a strong WiFi connection to enable the download and streaming services to work correctly (e.g, when doing a workout or planning a Google Maps run, or using the entertainment apps - iFIT Pro membership required).

If you would like some support with your machine please do feel free to reach out to our dedicated customer support team who will be able to assist you. You can use the contact form on our NordicTrack website or email csuk@ifit.com. We hope this information helps you to restore your iFIT software back to a working order and you can go back to enjoying your NordicTrack treadmill experience.

Thanks, NordicTrack UK

Rated 5 out of 5 stars

Delivery was great!

Delivery was great!
I’m enjoying the treadmill especially with IFIT! I like that I can fold it to take up less space.

June 19, 2025
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Reply from Nordictrack UK

Hi Kaidian, thank you for taking the time to leave a review we really appreciate your 5 star review. Kind regards, NordicTrack UK

Rated 4 out of 5 stars

Brilliant rower

Brilliant rower, smooth, stable and I find the seat very comfortable. The foot rests are amazing comfortable and very easy to adjust. The TV screen is clear bright and easy to use with many great features. The ifit is what let's it down somewhat, the classes are very good and instructors amazing, the down sides are however the search engine is horrendous, if you set your own row you are limited to what you can set up for example my favourite time is Kevin Scott's tabita row which you can't replicate and the screen for your own row is just a 400 meter running track, very poor and boring

June 19, 2025
Rated 5 out of 5 stars

The Tour De France bike is an amazing…

The Tour De France bike is an amazing bit of kit and coupled to the wide ranging Ifit workouts it's enabled me to improve my bike fitness and make it interesting and informative at the same time

June 19, 2025
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Reply from Nordictrack UK

Hi Kev, thank you for the time to leave a review we are delighted to hear how happy you are with the your Tour De France bike and the iFIT programmes. Kind regards, NordicTrack UK

Rated 5 out of 5 stars

Easy to set up payments and organise …

Easy to set up payments and organise delivery date of choice. Delivery company put the bike exactly where I wanted it!

June 13, 2025
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Reply from Nordictrack UK

Hi Craig, thank you for taking the time to leave a review we really appreciate this. Kind regards, NordicTrack UK

Rated 3 out of 5 stars

Solid machine but high subscription costs prevent full access

I thought that the buying process was easy, 0% interest made a big difference. Delivery was ok, i got a lot of emails about delivery and the delivery partner could have a better system. My delivery came in 3 different delivery days which was annoying. Treafmil, weights and then accessories. The delivery of the treadmill was fine and they took it to the room i asked.

Setup i needed help as i am visually impaired but it was pretty straightforward. It is a sturdy and heavy maching which is what i wanted. I am 6ft nearly 100kg and can run pretty fast sprints and the things is rock solid.

My only gripes are
Everything is all tocuh and has not other ways of increasing or decreasing speed. I cant see the controls properly so on the cross bar i have had to put little rubber things to make it tactile so i know where to push.

The screen has too much content to see at once. Again this is only an issue for visually impaired people.

The cost of the IFIT subscription is high and the frustrating thing is without it i cant even use third party apps, Additionally, the amount of apps i saw furing my free trual as limited and i could find things like BBC or Sky news. If you dont pay the high subscrition you can only use the running track mode. I dont expect access to created content but i do expect access to other apps. After paying about £3k for this i would expect a longer complimentary eubscription or more access to 3rd party apps.

I really wish there was a high contrast mode which would help people like me.

June 16, 2025
Rated 1 out of 5 stars

Nordictrack products are very poor…

Nordictrack products are very poor quality. My experience of ordering, customer service and delivery of a disappointing product has made me want to warn others to avoid Nordictrack purchases and look elsewhere.

June 10, 2025
Unprompted review
Nordictrack UK logo

Reply from Nordictrack UK

Hi, we are sorry to receive your review. Our sales and customer service teams are always on hand to offer assistance and every representative of NordicTrack will always try to help our customers in any way they can. We are unable to find any details about your purchase or interactions with us and you did not respond to our request for further information so we are unable to provide you any assistance via TrustPilot I'm afraid. If you would like to reach out though to discuss your experience we would like to speak with you further and hopefully put things right if anything has gone wrong for you following a purchase.
Kind regards, NordicTrack UK

Rated 5 out of 5 stars

Delivered on time

Delivered on time, kept up to date with information

May 30, 2025
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Reply from Nordictrack UK

Hi, thank you for taking the time to leave a review we really appreciate this. Kind regards, NordicTrack UK

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