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Now Pet Reviews 2,026

TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 525 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness and professional service, often highlighting specific individuals for their excellent support and clear explanations. The customer service is frequently described as outstanding, with many appreciating the personalized and patient approach taken by representatives. However, some people were dissatisfied with the claims process, mentioning issues with delays and repeated requests for information. Additionally, some customers expressed concerns about pricing, particularly regarding renewal increases and the perceived value for money, with a few noting that claims payouts were significantly less than expected due to various deductions or policy limitations.

What people talk about most

Staff

Consumers consistently report positive experiences with staff members. Many reviewers highlight the... See more

Customer service

People report positive experiences with customer service. Many customers praise the helpfulness and... See more

Service

Reviewers mention positive feedback about service. Many customers praise the excellent and first-class... See more

Claim

Reviewers highlight ambiguous aspects of claim. Many customers report significant issues, including rejected... See more

Price

Customers consistently note ambiguous experiences with price. Many reviewers express dissatisfaction with... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Conrad phoned me back promptly. He did his best to find me a good deal, it just isnt worth my while at the moment. I understand that insurance companies have to make a profit but theyre supposed to sa... See more

Company replied

Rated 5 out of 5 stars

Nancy was lovely and helped me within minutes, she is a credit to the company. What I don’t like however is how much the company takes advantage when renewing customers quotations… I saved £100 per... See more

Company replied

Rated 5 out of 5 stars

Conrad was able to assist me with an issue I had with renewal costs. He gave me a full explanation of why there was an increase but also helped me by being able to give me a discount so that I could s... See more

Company replied

Rated 5 out of 5 stars

george was very efficient. he phoned me back as he said he would once my renewal was available. George explained the increase and detailed what i could expect re: cover in the new policy. The increase... See more

Company replied


Company details

  1. Pet Insurance Company

About Now Pet

Written by the company

Affordable, no-nonsense lifetime pet insurance for dogs and cats

Caring for your pets shouldn’t break the bank. That’s why our policies are built to keep costs low and value high – smart cover that saves you money while ensuring your pets get the quality care they deserve.

Get a Quote now

Now Pet customers get access to

  • FREE 24/7 vet support
  • UK customer service
  • 15% multi-pet discount
  • Excesses from as low as £99
  • 0% interest monthly plans

    Lifetime cover as standard

    With lifetime cover as standard, flexible excesses, round-the-clock vet support, discounts on prescription medication, a generous 15% multi-pet discount, and a UK-based team, Now Pet Insurance combines life-long protection with value-for-money.

    Get a pet insurance quote now

    Cover for dogs and cats, sorted in minutes!

    Get a Quote now

  • Contact info

    4.6

    Excellent

    TrustScore 4.5 out of 5

    2K reviews

    5-star
    4-star
    3-star
    2-star
    1-star

    Replied to 100% of negative reviews

    Typically replies within 24 hours

    How this company uses Trustpilot

    See how their reviews and ratings are sourced, scored, and moderated.

    Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

    Rated 5 out of 5 stars

    Just spoke with Kim and she was very…

    Just spoke with Kim and she was very helpful as I’ve never had to claim on Pet insurance before and she was understanding and gave me the information I needed and has offered support if I get stuck with anything 👍

    March 5, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Sharon, thank you for taking the time to leave us your feedback.

    Rated 5 out of 5 stars

    Easy to deal with

    Easy to deal with. Offered good insurance deals and ease of cancelling the policy after I had rehomed my dog

    March 5, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Graham, thank you for taking the time to leave us a review.

    Rated 5 out of 5 stars

    Renewing my policy

    Nancy was very pleasant and professional. She thoroughly explained everything I needed to know about the other options available but at no time did I feel pressured to take any. Based upon my experience I would recommend using Now Pet

    March 5, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Elaine, thank you for taking the time to share your experience with us. We appreciate your lovely feedback.

    Rated 5 out of 5 stars

    First call does it all

    One call and everything explained
    First class service all the way
    Would definitely recommend

    March 4, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a lovely review.

    Rated 5 out of 5 stars

    Connor

    Connor, the call handler was friendly, professional and informative. He took his time to answer all of my questions and I did not feel rushed.

    March 4, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hi Sam, thank you for taking the time to leave us your feedback.

    Rated 5 out of 5 stars

    The operator investigated the problem I…

    The operator investigated the problem I was experiencing with my claim and offered to call me back when he had more information. The operator called back and gave me all the information about my claim and had asked for the claim to be dealt with as a priority due to the long wait time I had experienced.

    March 3, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Zoe, thank you for taking the time to leave us your feedback.

    Rated 5 out of 5 stars

    Nancy listened and explained issue…

    Nancy listened and explained issue reason. She was very empathetic and we had a chuckle at he end of our call.
    Refreshing having a Real Human Being to talk to treating me as a valued customer.
    Thanks Nancy

    March 3, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review.

    Rated 5 out of 5 stars

    Excellent customer service

    Rang the company. My call was answered straight away. Gentleman called Will dealt with my questions. Very helpful and answered all my questions clearly and precisely. Great customer service.

    March 3, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hi Jean, thank you for taking the time to leave us your feedback

    Rated 1 out of 5 stars

    Diamond price for Bronze coverage.

    Don't be fooled by the £4,000 Diamond limit. NOW Pet hides "sub-limits" in the small print that make it impossible to actually claim that amount. They capped my dog’s emergency anaesthesia at £250 (the vet charged £800+) and hospitalisation at £100. They "shaved off" over £1,000 of legitimate life-saving vet fees by claiming their own "statistical research" knows better than a real surgeon. Shady way to run an insurance business.

    February 3, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Raj, I am sorry to hear you feel this way. As TrustPilot is a third-party platform, I have sent you a message directly via TrustPilot for further details (please note that this will come from TrustPilot and not Now Pet Insurance). If you can reply to that message with your policy number and contact number, I will take a further look into this.

    Update: Hello Raj, thank you for providing your details. Unfortunately I cannot locate a policy registered under your name. In general terms our Diamond policy does look to cover up to £4000 per condition per policy year, less excess and co-payment for dogs over the age of 8 and cats over the age of 10.
    If the registered policy holder wishes to contact the Now Pet team to discuss this further, they can do so by calling 01922 218921, or emailing claim@nowpet.co.uk. Alternatively they can use our livechat system on our website. Our contact center is open from 9am-5pm Monday to Friday.
    If the registered policy holder would like to submit a complaint, they can do so by emailing customerresolutions@nowpet.co.uk.

    Rated 5 out of 5 stars

    Great Customer Service

    Jakub, who I spoke to, was very polite, professional and helpful with the renewal of my policy.

    March 2, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Julie, thank you for leaving us a review.

    Rated 5 out of 5 stars

    Ollie was very helpful as I have taken…

    Ollie was very helpful as I have taken over as Freya’s owner and have never dealt with pet insurance before, he was very informative and friendly.

    February 27, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Rosie, thank you for taking the time to leave us your feedback.

    Rated 1 out of 5 stars

    Lied to me

    Lied to me. Didn’t give us cheaper price they promised

    February 11, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hi Louise, we have been unable to locate a policy under your name. We have sent you a message directly via TrustPilot (please note that this will come directly from TrustPilot and not Now Pet Insurance) if you can reply to that message with the information provided we will be able to look into this matter further for you.

    Rated 5 out of 5 stars

    Great communication and very helpful

    Great communication and very helpful. Not needed to use any vets hopefully never but sure will be a great company

    February 25, 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Leigh, thank you for taking the time to leave us a review.

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