Opticians Direct Reviews 13,707

TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Reviewers overwhelmingly had a great experience with this company. Customers frequently praise the excellent service, highlighting the helpfulness and outstanding communication from staff. Many consumers are particularly satisfied with the product quality and the wide range of glasses available, often at significantly lower prices compared to other retailers. The delivery service is consistently described as quick and efficient, with many orders arriving earlier than expected. However, some customers also noted issues with the ordering process and delivery times. A few people experienced significant delays, with orders taking several weeks to arrive or being stuck in processing without updates. There were also instances where customers were informed of product unavailability or discontinuation after placing an order, leading to frustration and, in some cases, difficulty with refunds or exchanges.

What people talk about most

Delivery service

Clients share positive opinions on delivery service, frequently highlighting speedy and efficient deliveries,... See more

Product

Consumers generally express satisfaction with the products, often describing them as "dream glasses" and... See more

Price

Customers had positive experiences with price, consistently finding products at great prices, often much... See more

Order

Customers consistently note ambiguous experiences with order. While some reviewers found the ordering process... See more

Service

Users describe positive interactions with service, highlighting excellent and speedy delivery, with some... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I bought a pair of sunglasses last year with Opticians Direct and unfortunately lost them! I contacted customer services to see if they could find my order as I wanted to re order the same pair, Darby... See more

Rated 5 out of 5 stars

Website was easy and simple to navigate and found the item I was looking for straight away. I bought a Ray Ban with polarised lenses sunglasses and very good price in comparison with other Suppliers o... See more

Rated 5 out of 5 stars

They had the best offer for the glasses I was looking for. Although it took around 1 month to come into stock (due to Christmas season) they were prompt with any emails sent and kept me updated and ev... See more

Rated 5 out of 5 stars

A fantastic shopping experience from start to finish. I have previously had problems buying this particular frame from other sellers as they were advertised as available only to be told after my orde... See more


Company details

  1. Glasses Store
  2. Contact Lenses Supplier
  3. Eye Care Center
  4. Optician
  5. Sunglasses Store

Written by the company

Our website offers a one stop solution for your prescription needs, stocking the largest and most up to date frame styles and trends in branded eyewear, alongside the latest in lens and coating technology from the worlds leading suppliers.

Why Opticians Direct?

Written by the company

Our Promise
We promise to give you the best optical advice, excellent customer service, the highest standards in prescription glazing, and save you up to 50% Off High Street Prices on designer brands.
We're Commited to our Customers
We pride ourselves in delivering the very best service to our customers, our highly trained team of qualified opticians and prescription specialists provide you with the best and most accurate and up to date optical advice, while our user-friendly website offers you a hassle-free shopping experience.
The Prescription Experts
With over 20 years optical experience in practice, and 10 years online, www.opticiansdirect.co.uk is a prescription focused website offering a comprehensive choice of designer frames. With thousands of orders passing through our laboratory over the years, and with a wealth of experience, we are able to deliver the highest quality in prescription glazing, guaranteeing your new glasses are manufactured exactly as specified, with each pair carefully inspected by a registered Optician ensuring you're completely satisfied with you purchase.

100% Satisfaction Guaranteed

30 day no quible return

We guarantee your satisfaction with a full 100% money back or exchange guarantee. If you do not like your glasses you can return them to us within 30 days

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

14K reviews

5-star
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1-star

Replied to 87% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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Rated 5 out of 5 stars

Brilliant service

Glasses didn’t fit properly sent back was refunded immediately just cost me return very good service

April 13, 2026
Opticians Direct logo

Reply from Opticians Direct

Hi Deborah,

thank you for taking the time to leave your review.

I am not able to see any emails from yourself to us regarding the fit of this frame.

I can see that the order was returned and refunded just yesterday.

The funds will be with you within 3-5 working days.

Kind Regards,
Opticians Direct

Rated 5 out of 5 stars

Fantastic product, price and service!

I saw a pair of ray bans in a store and looked online and found them much cheaper here. Some reviews were poor so I was concerned but, I ordered, had continuous updates re picking, packing and shipping… they were delivered by Royal Mail registered 4 working days later to a timed slot. Well packaged and absolutely perfect. I love them, love the experience on the website and for me, I will be using these again, also for my prescription lenses.

Thank you Opticians Direct for keeping the costs so competitive for us.

April 12, 2026
Unprompted review
Rated 1 out of 5 stars

Well I’ve ordered a glasses with them I…

Well I’ve ordered a glasses with them I thought let’s go with them as I was looking for some quirky glasses. Service was ok at the beginning. Send the prescription in same day. I was waiting for new glasses 14days. Glasses as to thigh looks like for small kid. And apparently it’s a designer glasses. Spend 150£ for one pair with lenses and they don’t even offer adjustments. They told me to go to local optician to adjust it. There is no point to use online best way is to go to specsaver or any other opticians. Ps glasses don’t even look premium more like cheap plastic.

April 9, 2026
Unprompted review
Opticians Direct logo

Reply from Opticians Direct

Hi Mike,

Thank you for taking the time to leave your review.

We always recommend trying frames on first to ensure the best fit. All frame sizes are listed on our website to help customers choose the most suitable option for themselves.

It can be much more difficult to adjust a frame that is too small, and in such cases, a larger size is usually required.

As an online-only company, we’re unable to offer in-person adjustments or fittings.

We’re sorry to hear that this frame was not the right fit for you.

Kind regards,
Opticians Direct

Rated 5 out of 5 stars

Rayban RB4451

Nearly bought my Rayban RB4451 at the airport . Decided to look online and this company were £60 cheaper. Easy to order and super quick delivery with excellent packaging. Really pleased.

April 8, 2026
Rated 1 out of 5 stars

Where are my sunglasses and why do you…

Where are my sunglasses and why do you think they've been delivered?

April 5, 2026
Opticians Direct logo

Reply from Opticians Direct

Hi,

I can see the order was dispatched on the 30/03 to the address giving for this order.

Please contact us if you need your tracking number again.

Kind Regards,
Opticians Direct

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