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Review summary

Created with AI, based on recent reviews

Considering 51 reviews, reviewers overwhelmingly had a great experience with this company. Customers are really happy with the product, often describing it as innovative, well-designed, and robust. Many appreciate its quality and how it keeps their dogs engaged and stimulated, with some noting its effectiveness even for strong chewers or older dogs. The staff is also frequently praised for their kindness and excellent customer service. However, some customers mentioned that the toy's size might be frustrating for smaller dogs trying to carry it, and a few found the main hole a bit too large, making it easier for treats to come out. There was also an instance where a dog created a second hole in the product.

What people talk about most

Product

Consumers find the product to be highly positive, with many praising its ability to keep dogs engaged and... See more

Quality

Users describe positive interactions with quality, consistently praising the products' durability and robust... See more

User experience

Customers consistently note positive experiences with the user experience. Many reviewers found the product... See more

Staff

Customers had positive experiences with staff, highlighting their kindness and helpfulness. Reviewers... See more

Reviews shaping this summary

Rated 5 out of 5 stars

He absolutely loves it! We always use some kind of enrichment tool for his mealtimes and he was getting a little bored of the current options, spaniels certainly are too clever and fast! This is perfe... See more

Rated 5 out of 5 stars

We absolutely love our Roolo and all the team at Play9! Alfie has always learnt how to hack puzzles and other enrichment games but he still hasn’t managed to out smart the Roolo which makes it much... See more

Rated 5 out of 5 stars

I'm genuinely impressed with Play9's new range of all-natural, air-dried treats. Their single-protein recipes and UK-sourced meats make them a trustworthy option for dog owners who value quality.... See more

Rated 5 out of 5 stars

The Roolo has been an absolute game-changer for our dachshund on crate rest. He was becoming very frustrated that he couldn’t go for his usual walk and he was desperately seeking stimulation and enric... See more


Company details

  1. Pet Store

Written by the company

Welcome to Play9, home of The Roolo® 🎉 We're driven by one sole mission: to enrich the lives of your furry friends 🐾 We're committed to all pooches' happiness & welfare so we're stopping at nothing to help as many of these amazing creatures as possible 🐶 Join us at Play9, where every happy wag of the tail is a testament to our mission fulfilled. Viva the #enrichmentrevolution ✌️


Contact info

4.8

Excellent

TrustScore 5 out of 5

382 reviews

5-star
4-star
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1-star

How this company uses Trustpilot

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Rated 5 out of 5 stars

Rollo toys are a must!

Such a great experience with the guys from Play9 🥰
The Rollo is super durable, interactive & keeps our pups busy for a long while!
Thanks so much!

April 17, 2025
Unprompted review
Rated 5 out of 5 stars

Fantastic!

We love this company! The Roolo enrichment toy is aboustley FANTASTIC and I couldn’t recommend it enough, my dog Arlo aboustley LOVES it!

April 17, 2025
Unprompted review
Rated 5 out of 5 stars

Best customer experience.

The team at Play9 are amazingly friendly, helpful and give an amazing customer experience. Their passion and pride for their work is inspiring! The Roolo is an a great enrichment toy that keeps my cockers entertained and enriched without bashing the skirting/walls like some other treat dispensing toys! Can take some training to get the dogs used to but is part of the fun and afterwards there's no stopping them!

April 1, 2025
Unprompted review
Rated 5 out of 5 stars

Love this toy!!

Love this toy! It arrived and my pup immediately knew what to do. He’s semi needy (I’ve only had him a week but this you has allowed me to have unsupervised, bark free showers, clean the house and have meetings (though I do have to warn clients about excited yelps and thumping in the background). I filled it with chopped carrot and a couple of treats and let Ollie go nuts. Might buy another for when I take him into the office.

April 12, 2025
Unprompted review
Rated 5 out of 5 stars

Raving about the Roolo

Marlie and Rex absolutely adore their Roolo. They’ve thoroughly enjoyed running around sniffing out their treats. It’s been so enjoyable seeing them engage with this new toy, as others they’ve tried before either dispense loads of treats or none at all; the Roolo dispenses just enough each time to keep them on their paws.

April 7, 2025
Unprompted review
Rated 5 out of 5 stars

100% happy!

I found Play9 searching for an interactive dog toy for my son's very full on spaniel pup age 1.
I ordered the Roolo treat dispenser ball and it was despatched the same Friday afternoon and arrived Monday morning.
My son informed me that Rufus spaniel was immediately curious and spent the next half hour pushing it round to the point where he was worn out and went to sleep! The result they had hoped for.
So when morning walkies doesn't seem to be enough, it looks like Roolo ball will come to the rescue to bring a little more peace to working from home!
Can't thank Play9 enough for great customer service and their genuine care that Rufus and my son and his girlfriend were happy with the purchase. I'm glad to report they are 100% happy!

April 9, 2025
Unprompted review
Rated 5 out of 5 stars

Amazing Enrichment Toy!

Amazing Enrichment Toy!

The Roolo has been a fantastic addition to my dog's toy collection. It’s a great enrichment toy that kept him busy for ages! I love that it’s made from durable, dog-safe material — it feels really solid, and I can’t see it getting ruined any time soon.

One of the best features is the small exit hole for treats. It makes the toy more challenging, which keeps my dog engaged and mentally stimulated for longer. Plus, the fun design means it rolls around unpredictably, adding an extra layer of excitement during playtime.

Highly recommend this for anyone looking to keep their pup entertained and happy!

April 8, 2025
Unprompted review
Rated 3 out of 5 stars

Great customer service. Questionable product durability

Unfortunately I had issues with the product hence the 3 out for 5 stars. The first Roolo came apart at the seam after a short time. I was promptly sent a replacement which lasted longer but eventually had the same problem.
I was then sent a third Roolo which didn't last too long and suffered from the same fate as the first two.
I can't fault the customer service as they promptly sent me replacements free of charge.

February 1, 2025
Unprompted review
Play9 logo

Reply from Play9

Hey H.P.

Hope you’re having an awesome day 🙂

Oh noooooo this is not good and extremely unlucky - we found out we had a small batch of defects and it seems you’ve received 3.

We’re so so sorry about this and more than happy to issue a full refund if you can drop us a message to the link below:

https://play9.co.uk/contact-us/

Hope that helps,

Cheers!

Play9
🐶✌️

Rated 5 out of 5 stars

Got the Roolo back when they first were…

Got the Roolo back when they first were marketed. My wee rescue dude is food driven and loves his Roolo 3 years on! His wee buddies loved it too, so i bought 2 more and gifted them. All the dogs love it! Indoors and out, it’s always played with. I would absolutely recommend this for any and all dog owners. Very durable, no wee bite marks or bits bitten out, just a great wee toy for dogs of any size.

April 7, 2025
Unprompted review
Rated 5 out of 5 stars

A good purchase

My pup has had a little go with it. But as he's only 13 weeks, I think it's probably a bit too big for him as yet. However, he did get the hang of it, and I'm expecting he will find it real fun, once he gets a bit bigger. Definitely a good purchase.

April 7, 2025
Unprompted review
Rated 5 out of 5 stars

A huge success!

It took my dog, a labrador, a few days to get to grips with Play9 but once he did it was a great success. I found the website easy to navigate and once ordered, the toy arrived within a few days. I would genuinely recommend Play9!

April 5, 2025
Unprompted review
Rated 5 out of 5 stars

When I saw the Roolo pop up on Facebook…

When I saw the Roolo pop up on Facebook I knew that I needed them in my shop. I contacted them via email and got a very quick reply from Lee and a sample was sent out straight away.

It is so unique in the way that it bounces and self-propels, the material has a lovely smoothness about it that makes it difficult, but not impossible to pick up and the hole is just right to pop dry treats or kibble in. It is light weight and doesn't bang and crash like other similar type food dispenser/enrichment toys.

I ordered my first 12, sold them quickly and reordered, the following 12 also flew off the shelf. It is great to know that I can now purchase them direct from my wholesaler, good choice :-)

We had a customer return one that was faulty and this was dealt with immediately, such a great product and a wonderful team at Play9. I wish you all the success in the world. It means a great deal to be able to support local innovation, just wish that the cost of manufacture in UK wasn't prohibitive.

Tracy
Around the Block Dog Supplies, Bognor Regis

April 4, 2025
Unprompted review
Rated 3 out of 5 stars

Not so sure

Unfortunately my pup did not engage with the toy. Not really used it but also the older pup at 14mnth old loved it and played well but lost total interest in it.
I think at this minute is a bit of a novelty for them and just another thing lying around.
Update. Call from the guys at Play9 to discuss my review. Got to say what a professional and responsible team to deal with and I will be keen to see what new products they have online. Well done Play9

April 4, 2025
Unprompted review
Play9 logo

Reply from Play9

Hey Darron,

Hope you’re having an awesome one 🙂

Pleasure to chat with you just now on the phone, and again so sorry for your experience here - it’s the last thing we want.

As promised I will issue you a full refund and you can gift the Roolo you have to a local doggo charity, rehoming shelter or worthy pooch pal.

Hope that’s ok, cheers!

Play9
🐶✌️

Rated 5 out of 5 stars

Absolutely love our Roolo!

Absolutely love our Roolo!
We have a 4 month old and a 1 year old and both are obsessed!
The team at Play9 are super friendly and helpful too
Would highly recommend

April 3, 2025
Unprompted review
Rated 5 out of 5 stars

The best customer experience!

The best customer experience I've received. Less than 10mins after filling in the online enquiry form I received a call, Lee looked after me and got a new Roolo toy sent out for me the same day.

They toy has arrived and the quality is excellent and my dog absolutely loves it. Looking forward to seeing future products 🐾

March 27, 2025
Unprompted review
Rated 5 out of 5 stars

The Roolo gets the paws up from Wilbur!

Wilbur absolutely loves his Roolo! It keeps him engaged and stimulated. Wilbur gets super excited when I get the Roolo out of the cupboard, as he knows some fun enrichment is on the way! As he is a working cocker spaniel, I sometimes find that a walk is not enough and he needs some extra stimulation. This is where the Roolo comes in handy!
I have purchased so many enrichment products over the years and the Roolo is definitely one of my favourites. It's easy to clean and the unique design and material of the Roolo means by cupboards don't get knocked and damaged (something we found to be an issue with other enrichment balls). I would definitely recommend the Roolo!

March 29, 2025
Unprompted review
Rated 5 out of 5 stars

One excited lab

My Lab absolutely loves it gets so excited when I get it out he can't wait for it to be filled. Best treat dispenser we have.

March 29, 2025
Unprompted review

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