Premier Car Supermarket Reviews 

397
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Evaluating 81 reviews, reviewers had a great experience with this company. Customers frequently praise the sales team for being exceptionally friendly, knowledgeable, and creating a completely relaxed environment without any heavy sales pressure during visits. Consumers truly appreciate the smooth purchasing process, clear communication, and dedicated assistance provided by staff during every step of their car journey. However, some customers also noted that vehicles were occasionally delivered uncleaned, featuring lingering valeting oversights and missing items upon collection. A few other people also felt that after-sales support was deeply frustrating when trying to resolve unexpected mechanical faults and third-party warranty repairs.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, noting that employees are friendly, helpful, and professional... See more

Product

People report ambiguous experiences with product, noting both satisfactory purchases and significant... See more

Service

Users describe ambiguous interactions with service, highlighting a sharp divide in their overall experiences.... See more

Customer service

Clients share negative opinions on customer service, frequently describing interactions as rude, unhelpful,... See more

Quality

Customers consistently express deep disappointment and frustration with the poor quality and lack of... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Had a great experience buying our car. Hassan was very friendly, helpful and professional throughout the whole process. He made everything easy and stress-free. Really happy with the service.

Company replied

Rated 4 out of 5 stars

Picked up our Ford Puma from the Kettering site today and just wanted to say thank you to Ash for his help throughout the process. Went over last week to have a look round no pressure to buy key us ge... See more

Company replied

Rated 4 out of 5 stars

Richard was excellent throughout. Dealt with my calls efficiently and made the process of the car purchase very seamless. Couple of points on the valet which have been highlighted.

Company replied

Rated 4 out of 5 stars

Brought a Ford eco sport from here . Served by Ash who went above and beyond to help. No pushy salesman. Very informative. Purchase went through easily. The only fault we had to wait quite a while... See more

Company replied


Company details

  1. Used Car Dealer
  2. Car Dealer
  3. Motor Vehicle Dealer

Written by the company

At Premier Car Supermarket, we are committed to providing vehicles that combine affordability with exceptional quality. Established in 2005 in Leicester, we expanded our presence by opening a larger site in Derby in 2016 and an additional showroom in Kettering in 2023. ​ Our extensive inventory caters to a wide range of preferences and budgets, featuring over 500 vehicles, including: - Small, Medium, and Large Cars​ - Estate Cars​ - People Carriers (MPVs)​ - Prestige Vehicles​ - 4x4s​ - Electric vehicles We invite you to explore our stock online or visit one of our showrooms to find your next vehicle. We look forward to welcoming you soon!


Contact info

3.9

Great

TrustScore 4 out of 5

397 reviews

5-star
4-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 93% of negative reviews

Typically takes over 1 month to reply

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3.9

All reviews

(397)

81 reviews in the last 12 months

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Rated 5 out of 5 stars

Really Helpful .. not at all pushy

Darren has sorted all the bits I thought would be complicated buying our daughter’s first car. Really quick and easy from the moment I first called. Thank you!

December 3, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

You’re welcome! I’m glad we could help make the process quick and easy for you buying your daughter’s first car.
If you need any more assistance in the future, feel free to reach out.

Rated 5 out of 5 stars

Kyle made my experience exceptionally…

Kyle made my experience exceptionally well and helped me understand everything in clearer details .

October 31, 2025
Premier Car Supermarket logo

Reply from Premier Car Supermarket

I’m glad to hear that Kyle made your car buyer experience exceptional and helped you understand clearly everything you needed to know about your car.
Happy Driving!

Rated 5 out of 5 stars

Bought a transit custom crew cab from…

Bought a transit custom crew cab from them and it was a fantastic experience nothing was to much trouble to them got a good part exchange price would recommend to anyone to use them I give them 5 star review

November 8, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your kind words and for giving us a 5-star review! We’re thrilled to hear that you had a fantastic experience with your Transit Custom Crew Cab purchase. We look forward to assisting you in the future.
Happy Driving!

Rated 1 out of 5 stars

Check for scratches and key marks that…

Check for scratches and key marks that have been well hidden and only show after a few weeks.
A wax was used to hide a long key or bush scratch on drivers side.
I can tell it was hidden because a part of it had touch up paint on it. Apart from this all was great. I don’t appreciate the hidden scratch though. Will cover with side stripes.

October 23, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We are a second hand vehicle supermarket selling very competitively priced vehicles.
A 2020 Ford Transit Courier with 55k on the clock would always have a few scratches / marks on the bodywork and we wouldn’t describe it as being in a perfect condition. We always allow customers time to examine the vehicle prior to the sale and any concerns can be rectified.

Rated 1 out of 5 stars

Shocking

Absolutely awful... I purchased a van via the Kettering branch, finance apparently all agreed and full deposite paid, picked van up and traveled about 30 miles to a job that I was working on, got a call from Darren who sold me the van and said I had to bring van back as the fiance had not paid out, so total incompetence to start with as never read that this agreement was only if I was part exchanging, which I wasn't, wanted me to pay more deposit with another company which I refused.
So the agreement was I gave the van back and would receive my full deposit back by the end of the day , well I'm still waiting! I've had to cancel van insurance, let customers down. Now in the process of sorting a van with a reliable company, they don't care about their customers not interested in the fact I'm losing income due to this or the costs that I've accrued during the short time of having this van... advise if you want good customer service go else where, eg synta

November 8, 2025
Unprompted review
Rated 5 out of 5 stars

Great service and honest would use them…

Great service and honest would use them again no problem
Thank you

September 10, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thankyou for your 5* review! We appreciate your feedback and look forward to helping you again in the future.

Rated 5 out of 5 stars

Absolutely brilliant customer care from…

Absolutely brilliant customer care from start to finish with Hasan and Craig going the extra mile ! Highly recommend and a pleasure to deal with. Everything taken care of with ease and smooth delivery !
Thank you again !

October 31, 2025
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for taking the time out to give such nice feedback.

Rated 5 out of 5 stars

Richard - top guy

Richard was helpful, knowledgeable and chilled out, just what I wanted from a sales executive.

October 7, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We are pleased that Richard was able to help and you were kind enough to feedback about your positive experience.

Rated 5 out of 5 stars

Dej was very helpful and down to earth

Dej was very helpful and down to earth. Was great experience and would definitely recommend.

October 24, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We are pleased you had a good experience and are able to recommend us. We will pass your kind words on to Dej.

Rated 4 out of 5 stars

Richard was excellent throughout

Richard was excellent throughout. Dealt with my calls efficiently and made the process of the car purchase very seamless.
Couple of points on the valet which have been highlighted.

October 26, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for taking the time to let us know about your experience, we will pass your kind comments on to Richard who in turn will liaise with the valet team about the points you highlighted.

Rated 5 out of 5 stars

Everything was straight forward with…

Everything was straight forward with very pleasant staff who were easy to contact.
My only disappointment is there was no ford badge on the tailgate.

October 22, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for taking the time to leave a review about your experience,

Rated 1 out of 5 stars

The way my son was treated was terrible

The way my son was treated was terrible
Saved up for a new van for work - had problems withinone hour of driving away - had to go back twice as warning lights and van in limp mode - they tried to tell him all fixed and sorted - total lies and eventually got the money back but would not compensate hime for the full two days he lost from work as had to take the van back three hour round trip each way on two consequitive days - after service terrible and they clearly do not care about their customers - been in customer service for years and never experience it so bad as this - would not trust them or buy anything from them

September 8, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

I am sorry you are disappointed following your son’s purchase, we care about all our customers and we are equally frustrated when an issue occurs.
Our workshop is on site and as many customers travel for our great prices we do also offer a nationwide warranty above the free of charge ‘back to base’ warranty.
Thankyou for your feedback which we will take on board to help improve customer experience

Rated 5 out of 5 stars

Great experience

Great experience

October 23, 2025
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your comment, hope you are enjoying driving your new van.

Rated 1 out of 5 stars

What Cam Belt !

terrible website with robots continually chipping in. Telephoned about a Range Rover and asked if the belts had been done to be told " WHAT BELTS ! then i contacted again and was told i would be contacted when they asked about the belt receipts. Never contacted will now not trust them.

October 17, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Hello,

We’re sorry to hear you felt disappointed after your enquiry. As a car supermarket, we stock hundreds of vehicles across many different makes and models, so while our team is always happy to help, they may not have every specific detail on hand immediately — especially for cars like Range Rovers, which we sell less frequently.

At the time of your call, the vehicle had only just arrived, and as we explained, we were still waiting for the paperwork to confirm details such as service history and belts. We advised that it might take a few days to gather everything accurately before getting back to you.

It’s unfortunate that this timescale wasn’t acceptable, but we would prefer to provide correct information.

It is unfortunate you felt the need to publish this review on our Trustpilot account and google account - and deem us as untrustworthy for being unable to answer you question immediately.

Kind Regards,
Premier Car Supermarket Derby

Rated 5 out of 5 stars

Jay was excellent and made sure…

Jay was excellent and made sure everything ran smoothly.
Lovely van

Many thanks

October 17, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We are pleased to hear you found the buying experience a smooth one and are happy with your purchase.

Rated 5 out of 5 stars

Great service from oli

Great service on both our visits from oli, Wasnt pushy and answered all our questions, helped us pick the best car for us, swift services... couldn't fault it will be back when my husband needs a new car.

October 10, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your review, we are pleased that you found Oli to be non pushy and helpful. Exactly the kind of experience we would like people to have.

Rated 1 out of 5 stars

Kettering branch

Kettering branch -
We bought a 5 year old Ford KUGA from this dealership back in June 2025.
We were told the car would have a FULL service prior to us collecting it.
Within a month of purchase the Clutch burned out. The car started smoking out on our drive.
The car has 50,000 miles on the clock - They told us it was 'wear and tear' implying we did it. After 30 years of driving we had never had a clutch issue. Our old car had almost 200,000 miles on the clock. The clutch worked perfectly when we sold it.
We are confident the clutch was already 99% gone when we bought the car and the service was never carried out. If it was - they were keeping quiet about it.

We wanted to hand the car back and cancel our contract but at the time we had a 10 day road trip booked - ( just days after the clutch burned out). one of the few reasons for buying a new car in the first place.

When we called Kettering Car Supermarket, they assured us they would fix it in time.

They did - and charged us £750 for the new clutch to be installed. Something we assumed they would cover as the car was still in warranty. They told us clutches were not covered in any warranty in any garage across the UK. Luckily for them - this means they can sell all of their cars with 99% burned out clutches and absolutely no consequences.

We had to pay up or lose out on our holiday. Something booked and paid for a year in advance.

Since owning the car - the exhaust pipe has fallen off - the digital radio does not work in fact we are lucky if we can get one radio station for more than 20 minutes at a time - would never recommend them to anyone.

Every opportunity I get - I am letting people know this is NOT the place to go.

June 7, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Hello Claire,

Thank you for getting in touch, and I’m sorry to hear that you were disappointed with your recent experience with us.

Regarding the issue with your clutch, you mentioned that you believe it was “99% gone when we bought the car.” If that had been the case, it’s likely that a driver with 30 years of experience would have noticed a problem shortly after collecting the vehicle.

From reviewing our records, I can see that when you first contacted our aftercare team about the clutch, you were advised that this repair would not be covered under warranty. However, as a gesture of goodwill, we agreed to waive the labour cost and only charge for the parts required. This work was authorised by yourself before we proceeded.

Since then, we haven’t received any further correspondence from you until your recent review, which was around four months after the repair.

If you’re currently experiencing an issue with your radio, we’d be happy to book your vehicle into our workshop so our team can take a look. As you can appreciate, we’re only able to address issues once we’ve been made aware of them.

Thank you again for your feedback, Claire. We always value the opportunity to improve and assist our customers wherever possible.

Rated 1 out of 5 stars

Atrocious after saIes service.

My 20 year oId Son purchased a 69 pIate, Peugeot Expert from this DeaIership on 30/8/25. The vehicIe as in good over-aII condition and given we were toId it onIy arrived the day before was very presentabIe. The deaI agreed was that the van wouId have a fuII service pre deIivery which was agreed for 13/9/25 giving two weeks for the vehicIe to be properIy prepared.On handover - which was exceIIent - my Son was advised 'not to Iet fueI run down to Iess than 50 miIes range. When we Ieft the forecourt the range was 37 miIes!!!! My Son did the 49 miIe journey home and before he got home the engine warning Iight came on. The foIIowing day the vehicIe went into Iimp mode and one of the side doors fIew open on it's own and wouId not cIose. My Son returned the van the foIIowing day, taking a fuII day off work and when he arrived at the DeaIership they were Iess than heIpfuI. My Son was toId that the van had not had a fuII service but that their 'extensive muIti-point pre deIivery inspection covered most items covered by a service' - not what was contractuaIIy agreed. After I spoke to a Manager they agreed to undertake items that a fuII service wouId cover that had not been addressed by the inspection whiIe he waited. They aIso fitted a new Add-bIu pump and after some arguing agreed to fix a new Iock to the door instead of the originaI pIan of 'bending' the existing Iock?! Assured that the probIem was soIved my Son Ieft having been at the deaIership from 09.00 - 4 pm and before he got home the van went into Iimp mode again. My Son then had to take a second day off work and returned the vehicIe the foIIowing day to reject it. He was promsied a fuII refund by cIose of business that day. Part of the refund came through after chasing the foIIowing day and he had to wait severaI days for the portion paid by credit card to be recieved. When asking about compensation for Ioss of earnings, dieseI used and inconvenience he was advised to write in to Customer Services which I did earIier this week. No meaningfuI apoIogy, cIaims that 'after 40 years in the industry' they have never known of Ioss of earnings being covered due to breakdown and offered a refund for dieseI provided a reciept was suppIied. After further corrspondence an offer of £200 off a future vehicIe purchase was offered - totaIIy unsatisfactory. AII together a costIy, time consuming and disappointing experience. We have made every effort to seek an amicabIe and satisfactory resoIution with this DeaIer who have decIined to make a meaningfuI offer to cover my Son's inconvenience, disappointment and financiaI Iosses. I have to say we couId not fauIt the saIes man or the saIes process but the experience foIIowing coIIection was the worst I have experienced from any deaIer in 45 years of car buying with comments Iike 'it is not our fauIt your Son chose to buy a vehicIe 49 miIes from his home' - unbeIievabIe. Think very carefuIIy before buying from this DeaIer.

September 13, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

I am sorry to hear about the frustrating experience you and your son had with our dealership. We take customer satisfaction very seriously and regret that we did not meet your expectations. It is concerning to learn about the issues with the vehicle and the lack of support you received. We are committed to addressing these matters and ensuring that our customers are treated with the utmost care and respect. Thank you for bringing this to our attention.

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