Premier Car Supermarket Reviews 

397
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Evaluating 81 reviews, reviewers had a great experience with this company. Customers frequently praise the sales team for being exceptionally friendly, knowledgeable, and creating a completely relaxed environment without any heavy sales pressure during visits. Consumers truly appreciate the smooth purchasing process, clear communication, and dedicated assistance provided by staff during every step of their car journey. However, some customers also noted that vehicles were occasionally delivered uncleaned, featuring lingering valeting oversights and missing items upon collection. A few other people also felt that after-sales support was deeply frustrating when trying to resolve unexpected mechanical faults and third-party warranty repairs.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, noting that employees are friendly, helpful, and professional... See more

Product

People report ambiguous experiences with product, noting both satisfactory purchases and significant... See more

Service

Users describe ambiguous interactions with service, highlighting a sharp divide in their overall experiences.... See more

Customer service

Clients share negative opinions on customer service, frequently describing interactions as rude, unhelpful,... See more

Quality

Customers consistently express deep disappointment and frustration with the poor quality and lack of... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Had a great experience buying our car. Hassan was very friendly, helpful and professional throughout the whole process. He made everything easy and stress-free. Really happy with the service.

Company replied

Rated 4 out of 5 stars

Picked up our Ford Puma from the Kettering site today and just wanted to say thank you to Ash for his help throughout the process. Went over last week to have a look round no pressure to buy key us ge... See more

Company replied

Rated 4 out of 5 stars

Richard was excellent throughout. Dealt with my calls efficiently and made the process of the car purchase very seamless. Couple of points on the valet which have been highlighted.

Company replied

Rated 4 out of 5 stars

Brought a Ford eco sport from here . Served by Ash who went above and beyond to help. No pushy salesman. Very informative. Purchase went through easily. The only fault we had to wait quite a while... See more

Company replied


Company details

  1. Used Car Dealer
  2. Car Dealer
  3. Motor Vehicle Dealer

Written by the company

At Premier Car Supermarket, we are committed to providing vehicles that combine affordability with exceptional quality. Established in 2005 in Leicester, we expanded our presence by opening a larger site in Derby in 2016 and an additional showroom in Kettering in 2023. ​ Our extensive inventory caters to a wide range of preferences and budgets, featuring over 500 vehicles, including: - Small, Medium, and Large Cars​ - Estate Cars​ - People Carriers (MPVs)​ - Prestige Vehicles​ - 4x4s​ - Electric vehicles We invite you to explore our stock online or visit one of our showrooms to find your next vehicle. We look forward to welcoming you soon!


Contact info

3.9

Great

TrustScore 4 out of 5

397 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 93% of negative reviews

Typically takes over 1 month to reply

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3.9

All reviews

(397)

81 reviews in the last 12 months

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Rated 5 out of 5 stars

Alan was so helpful

Alan was so helpful, for buying a van for the first time he helped us with everything and told us everything we need to know. Could get hold of him and he helped with every query we have. Would come back and recommend to everyone we know

September 20, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Allan prides himself on providing customers with a great buying experience. He will be pleased to hear you have recommended him.

Rated 5 out of 5 stars

Olly was very Efficient helpful and…

Olly was very Efficient helpful and friendly.
Made the whole process of buying the car easy

August 30, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your kind words about Oli. We are pleased you found the process of buying a car an easy one.

Rated 5 out of 5 stars

Jay at Premier car supermarket was…

Jay at Premier car supermarket was fantastic. He was super patient when we wanted to look at lots of different cars. Purchase was smooth and efficient. Thank you

August 29, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We are pleased you had a smooth and efficient buying experience.

Rated 5 out of 5 stars

Oli was great

Oli was great, efficient and very concise with the process. Just would be better if he supported a better team🤷🏽‍♂️ still deserves a raise though 🤞🏽

August 22, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your feedback, sounds like you are a fan of Oli

Rated 5 out of 5 stars

Customer service and communication was…

Customer service and communication was great, kept me updated throughout the way. Very thorough with the car checks. Jay was great !

August 22, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We are pleased that you appreciated Jay's customer service and communication skills

Rated 5 out of 5 stars

Quick and prompt service

Quick and prompt service, excellent to do business with. Darren and Alantis went the extra mile, highly recommend.

August 21, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank for your feedback, we have shared your kind words with Darren and Alantas.

Rated 5 out of 5 stars

Pleasure to deal with

Pleasure to deal with, great communication. Oli was extremely helpful throughout the process.

August 20, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your positive feedback and kind words about Oli.

Rated 1 out of 5 stars

Untrustworthy

Bought a second-hand Audi.

Sales process appeared to have been handled professionally, but when I got home I discovered that one of the two car keys supplied didn't work. Changed the battery, but still didn't work.

Then telephoned the salesman who suggested that maybe I was given the wrong key (it had a tag on it with correct registration number) but then said I should email Aftersales.

When I did this, the initial response I received was:

"It may be that the key needs to be programmed , all our cars are sold with one working key and if a second is supplied it is classed as a spare only".

When responding that this was an unsatisfactory excuse and as a customer it was reasonable to presume both keys worked, I received the further response:

"It can be reprogrammed by the main dealer or there will be auto locksmiths that can do it as well ... On the day of the completion the handover sheet was signed to say you had received one working key".

When emailing further to be sent a copy of the handover sheet purportedly stating that only one key was operable and the other 'a dud', I perhaps unsurprisingly received no further reply.

I really would not recommend anyone dealing with this Company if it is willing to engage in such 'sharp practices' and without either transparency or integrity. This may have been a relatively minor matter (albeit still a cost and inconvenience) but must be illustrative of a wider untrustworthiness.

Strongly recommend steer clear of this lot!

August 16, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Hello Stephen,

Thank you for taking the time to share your feedback, and we’re sorry for the frustration this has caused. We do acknowledge that it should have been explained verbally at handover that all of our cars are supplied with one working key, and if a second is provided, it is classed as a spare which may need recoding. This was a mistake on our part, made by a new salesman, and we apologise for the lack of clarity.

As noted, the handover form signed at the time of collection confirms this policy, and the same information is also displayed on our website under the “How many keys will my car have” section.

To help resolve matters, I did offer to arrange for the spare key to be coded at trade price, but I have not yet heard back from you. The offer still stands, and we would be more than happy to assist you with this.

Kind regards,
PCS Derby

Rated 1 out of 5 stars

AVOID AT ALL COSTS

AVOID AT ALL COSTS

I paid a £99 deposit on auto trader and went to view. The car was advertised with 53,000 miles on the clock. Upon arriving, I went to do a test drive and found the mileage to be 57,990. I complained about this, and after a period of arguing they agreed to knock £200 off. I then transferred the money, and they pulled out a form asking me to sign to say that I was a business not a consumer, which would have waived my consumer rights and standard warranty.

I had made it very clear upon arrival that I would be personally buying the car, and it was not going into a company. The name on the invoice is a made up business name, and does not exist on companies house, They took it upon themselves to make this name and got the address from my drivers license.

I then had to get a £70 taxi back home, which they refused to pay for.

They will reply to this review with a load of b*llocks like they have to all of their previous reviews, but this company is not worth dealing with, they are con artists, and clearly will not take any fall back when they sell you a dodgy car. The managers are obnoxious and rude.

August 7, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Hello Tom,

We understand your frustration, but we do need to clarify the situation accurately.

This vehicle was clearly advertised online as a trade sale, meaning it must be sold business to business, and the price of the car reflected this. The form you were asked to sign was required specifically because of the trade sale status — not to waive your rights, but to confirm that the purchase was being made by a business.

We refunded you while you were still on site, once it became clear that you were not intending to buy this vehicle for your signage and car-wrapping business, as was initially assumed based on the nature of the advert online you saw stating a Trade Sale. At that point, the sale could not go ahead and you were refunded.

We acknowledge the mileage confusion and apologise for this — we take responsibility for the error.

We offered to drop you at the station and pay for your train ticket which was refused and you behaviour was extremely rude, swearing at the manager.

Premier Car Supermarket Kettering

Rated 5 out of 5 stars

Jay was very helpful and very kind…

Jay was very helpful and very kind helped me with any questions or queries i had. would definitely recommend

August 9, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thankyou for your positive feedback about your experience.

Rated 5 out of 5 stars

Very satisfied with the experience

I recently purchased a used car through Oli at PCS Premier in Kettering and I couldn’t be more satisfied with the experience. From the moment I walked in, he was friendly, knowledgeable, and never pushy. Oli took the time to understand what I was looking for, answered all my questions honestly, and provided a pressure-free environment.

What really stood out was his transparency throughout the process. He was upfront about the vehicle history, offered a fair price, and even helped me navigate financing options smoothly. The car was clean, well-maintained, and exactly as advertised.

Highly recommend Oli to anyone looking for a trustworthy and reliable used car buying experience. Thank you for making what can often be a stressful process feel easy and enjoyable!

August 8, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your review, we are pleased that you found Oli to be non pushy and helpful. Exactly the kind of experience we would like people to have.

Rated 5 out of 5 stars

Olly was awesome

Olly was awesome, genuinely could not have been a more pleasant experience

August 8, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your review, we are pleased that you had a pleasant experience.

Rated 5 out of 5 stars

Great experience buying a car from PCS

Great experience buying a car from PCS. Friendly and knowledgeable salesperson called Oli took me through the whole process and went from enquiry to driving away with the car within 24 hours.

Nicely valeted car. Accurate pictures provided beforehand.

August 7, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

It sounds like you had exactly the kind of experience we would like people to have, thank you for your feedback.

Rated 5 out of 5 stars

Oli was very helpful throughout the…

Oli was very helpful throughout the process and ensured we got everything we wanted in our purchase.

August 7, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Thank you for your review, we are pleased that you found Oli to be helpful when making your purchase.

Rated 5 out of 5 stars

We were served by Ollie

We were served by Ollie, he was so kind and patient as we had issues with finance paying out a lot later than expected. The customer service from him was 5 stars. Would recommend this dealership, Ollie especially!

August 6, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

We appreciate your positive review about our dealership and Oli in particular.

Rated 5 out of 5 stars

Richard was great to work with

Richard was great to work with. He went out of his way to keep me updated throughout the process of buying my new car. No hard sells and left us to look around independently. He was always on hand when needed, all round great service!

August 5, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Hello Kirsty,

Thank you for your kind feedback! We're so pleased to hear that Richard made your car-buying experience a smooth and enjoyable one. It's great to know you felt well-informed, supported, and never pressured. We’ll be sure to pass on your lovely comments to him and hope you enjoy your new car!

All the best,
Premier Car Supermarket 😊

Rated 5 out of 5 stars

Jay was very helpful!

Jay was fantastic lots of knowledge, friendly and professional! Made everything really smooth. Very happy with his service.

August 4, 2025
Unprompted review
Premier Car Supermarket logo

Reply from Premier Car Supermarket

Hello Edd,

Thank you for your great review! We're so pleased to hear that Jay provided such a friendly, knowledgeable, and professional service. It's wonderful to know everything went smoothly and that you're happy with the experience. We'll be sure to pass on your kind words to him and we hope you enjoy your new vehicle!

All the best,
Premier Car Supermarket 😊

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