My daughter absolutely loves Prima Dancewear! She wears it for competitions, training, and even just day-to-day because it’s so comfortable and we love the designs. The quality is amazing – it holds u... See more
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Providing a wide range of high-quality dancewear and custom costumes for dancers across the United Kingdom, Ireland, Europe, and worldwide. From premium leotards and performance tops to training essentials and bespoke designs, we offer affordable and beautiful desings, crafted to support every style of dance. With reliable global shipping and flexible customisation options, we help performers look and feel their best on and off the stage.
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United Kingdom
- primadancewear.co.uk
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Such a disappointment of a company
I contacted prima dance wear to exchange a leotard, they advised me to reorder instead which I did but after already sending back for a exchange they reassured me that when they receive it they will just refund as I had re ordered as advised. I then received two leotards and no refund. After having to prove they had agreed to cancel the exchange they told me to send it back again for a refund which I did. This was well over a month ago since this problem started and nearly a month since they have received the return and haven’t refunded me. Please beware as email is the only way to contact them and they take such along time to reply and DO NOT refund when you have an incorrect size after a loss of over £55 including all postage for there mistake I will never go near this company again

Reply from Primadancewear
Super Happy!!
I needed some advice on size and matching items, prima customer service was so helpful and arranged the items to be sent quickly for me. The quality is lovely and value for money above other brands. I would highly recommend for all dance wear. Thanks Prima xx

Reply from Primadancewear
Jazz costume
I just received a jazz costume for my daughter’s upcoming festival. So happy with the service. Quick delivery, cute packaging and it fits well.
Really pleased with the price and we can now buy some bits to personalise it!
Thank you Prima x

Reply from Primadancewear
Such an inclusive brand
Such an inclusive brand, my daughters go to every time. Thanks Prima 🩷

Reply from Primadancewear
Fabulous range of well-made dancewear
Fabulous range of well-made dancewear.
Super communication.

Reply from Primadancewear
Ordered a set online
Ordered a set online, the picture doesn’t reflect what was sent, meant to come with a skirt as in the picture but it came with briefs. The blurb did say with briefs but many people would assume this particular colour would come with the skirt as per the picture. Sent it back and it wasnt in the clear packaging and they now won’t refund the item, the clear packaging broke when opened so it’s just a get out clause for them to mislead and not refund. Won’t be using them again- customer service is awful too.

Reply from Primadancewear
Love Prima
Prima dance wear is my daughters favourite and go to dance wear. Love seeing the Prima team at events, they are so kind, always take time to chat. Delivery’s are always quick and on time. The quality is fantastic, with a wide range of styles and colours. Nothing is to much trouble when placing an order or chatting to Prima about it.

Reply from Primadancewear
Gorgeous dancewear💕
I’ve ordered from Prima loads of times, such good customer service and beautiful items. The items are also super reasonable🩷

Reply from Primadancewear
Would recommend!!
Great range of leotards and sets for a range of dance styles catering for all ages and sizes

Reply from Primadancewear
incredible 🤍
absaloutley adore all their dancewear with amazing service, quick delivery and great condition. i’ve never considered buying anywhere else !! 💕💕

Reply from Primadancewear
incredible
such good quality dancewear. such a lovely company and everything is gorgeous

Reply from Primadancewear
Beautiful ✨
My daughter loves dancing in her Prima leotard. Always guaranteed to beautiful, and the quality is amazing.
Delivery was super fast.
She can’t wait wear her dress for the next competition.
✨

Reply from Primadancewear
Highly recommend Prima
Highly recommend Prima! My daughter loves their leotards and sets. She lives in them. We’ve never had a problem returning items and love picking up a bargain in their sale every now and again.

Reply from Primadancewear
Perfect costume selection
I was in need of a costume for my adult lyrical team on fairly short notice when I came across Prima. The selection is stunning and when I reached out for help regarding sizing and stock they were so helpful in fulfilling my order. Safe to say the girls are in love with their costumes, they are breathtaking and the quality is unmatched. Thank you so much!!!

Reply from Primadancewear
Gorgeous lyrical costume for my…
Gorgeous lyrical costume for my daughter's dance competition - just what she was envisaging. Arrived promptly, and easy to return the alternative size ordered.

Reply from Primadancewear
the most amazing dancewear brand!
the most amazing dancewear brand!!
i am incredibly thankful to be an ambassador for there brand, as they have a wide variety of products and sizes. i highly recommend purchasing ❤️

Reply from Primadancewear
I ordered 2 sizes to try
I ordered 2 sizes to try. The company have refused to refund as they say it shows signs of wear and a stain on the crutch. The item was tried on in a bedroom whilst wearing knickers, taken off, folded, and returned in original packaging. Shame on them! Absolute lie from Prima. Obtaining money by deception? I think so. I received no explanation or photographic evidence either to prove. Use a better company would be my advice! I've been completely ripped off.**** edit.. I have been sent back the item which shows extensive fraying and looks deliberate in nature. It was not returned this way. Also, there is not a stain on the crutch on the item they have returned to me which was one of their reasons not to redund..They then say they will not refund as I haven't asked nicely. I did in fact send 3 emails before finally settling on taking pictures of the item that returned me and warning others on my IG account. Anyone who knows me, knows w wouldn't sentd back anything stained or all frayed like they said. What the heck. The items were not sent back with any stains and the pictures Prima sent were of the lycra all frayed as well?? They are dishonest and kept my money sadly.

Reply from Primadancewear
Great customer service
Super fast delivery and beautiful good quality costumes. Great costumer service and sorted out my problems straight away!! Definitely recommend buying from here. I’ve got a few costumes from prima now and they are most definitely my favourites. Can’t wait to order again😊

Reply from Primadancewear
Amazing costumes.
I have ordered a few things over the years from Prima Dancewear for my daughter and the delivery is always fast. If I have any queries I always get a quick response from the team. The dance wear is always beautifully made, comfortable and at an affordable price. I will 100% be ordering more things from this great brand for my daughter.

Reply from Primadancewear
Quad costumes
I ordered costumes, in different colours to be made ,arrived a week early than agreed, service was 💯

Reply from Primadancewear
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