Sigma Sports Reviews 

47,525
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Considering 3,809 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently mention that the staff are exceptionally helpful, friendly, and knowledgeable during product consultations. Consumers also appreciate the wide selection of quality items available at very competitive market prices. People frequently note the prompt and efficient shipping process that ensures online orders arrive safely and quickly. However, some reviewers were not happy with postal delivery services, explaining that external carrier delays or local office closures occasionally caused inconveniences. A few consumers also mentioned encountering minor communication challenges or extended waiting periods regarding specific customized orders.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, competitive pricing, and fast delivery times.... See more

Delivery service

Customers consistently note positive experiences with delivery service, often highlighting how quickly items... See more

Service

Reviewers mention positive feedback about service, highlighting professional and friendly support from... See more

Staff

Customers report overwhelmingly positive experiences with staff, praising their welcoming attitude and... See more

Price

People report positive experiences with price, frequently highlighting competitive rates and great bargains... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Very friendly helpful staff, lots of choice for cyclists from bikes, clothing and accessories. Booked a cycle fit following a change of bike, Andrew is always very friendly, helpful and knowledgeable... See more

Rated 5 out of 5 stars

Great service. Good choice of premium apperel that I was looking for. Initial interest ion with in store staff (Oakham) and online chat gave me good guidance on garment sizing. Item I ordered was out... See more

Rated 5 out of 5 stars

Very welcome responses in phone conversations. Appreciated my thank you when I phoned back to say how very satisfied I was when they upgraded my delivery service to Saturday delivery. All sorted... See more

Rated 5 out of 5 stars

This company is baller. I love it. Bought a bike in 2021 and have continued to buy from them since. They've got everything at competitive prices. Aftersales support is magic, before sales support magi... See more


Company details

  1. Bicycle Store
  2. Bike Accessories Store
  3. Running Store

Written by the company

We sell only the best in road cycling and triathlon bikes, cycling clothing, accessories and running and swimming products, backed up by our industry-leading customer care and superior knowledge from people who love the products we sell. Shop online or visit our London or Midlands stores or use our Reserve and Collect service.

About Sigma Sports

Written by the company

Easy Returns!
Sigma Sports will fully refund products for a period of 30 days. Some restrictions apply.
Free UK Delivery!
We offer a free delivery service on all orders over £60.00 shipped to the UK mainland!
Save £25 Off Your First Order
New customers can save up to £25 off their first order. Sign-up to the Sigma Sports newsletter at sigmasports.com. Some restrictions apply.
0% Finance
Now offering 0% finance for UK customers, on a huge range of bicycles, wheels, components and accessories. For full details visit our website.
Worldwide Delivery
Shop in your local currency and pay with your local payment method. We ship worldwide with DHL at competitive delivery prices.
Shop on the Sigma Sports app!
Shop on the Sigma Sports mobile phone iOS or Android app for a quick and easy shopping experience. Available now to UK customers.

Contact info


4.8

Excellent

TrustScore 5 out of 5

48K reviews

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4.8

All reviews

(47,525)

3,735 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

Great customer service to correct an error

Error in web page image of helmetwhich Sigma quickly confirmed they would correct and offered a full refund.

August 31, 2026
Sigma Sports logo

Reply from Sigma Sports

Hi Graham,

Thank you for your feedback. We are sorry to hear the helmet wasn't what you expected. Accurately displaying plain white products online can sometimes be challenging due to lighting and web backgrounds, and we regret any confusion the images caused.

As Trustpilot is meant for reviewing our overall service rather than individual items, we kindly encourage product-specific feedback to be left directly on our website, as this helps inform other customers.

If you are unhappy with your purchase, please contact our support team with your order details so we can assist you with a return or exchange, if you would like - customercare@sigmasports.com

Kind regards,
Jason - Customer Care Supervisor

Rated 5 out of 5 stars

Plastic Bottle Bliss!

I ordered a plastic water bottle online. The process was straightforward. I received clear confirmation and updates via email to inform me of progress. My item was dispatched and arrived within a few days of ordering. Quality item. Would recommend. Thanks.

August 31, 2026
Rated 5 out of 5 stars

Great experience.

I had to replace some gear after a crash. My insurance company offered Sigma Sports vouchers. I had a quick look on the website and then agreed. Got exactly what I needed with a simple checkout process, great prices, really quick delivery and a vast selection of products. I’ve bought a bike from them before and that was an equally pleasant experience. Thank you Sigma.

August 28, 2026
Rated 2 out of 5 stars

IPOOR

I, the sender received the £100 voucher on the 1st September and Matt Rees the recipient received a £0 voucher on his birthday.
Something obviously went wrong!!!!!
Fortunately I was able to send the £100 voucher on to Matt.
POOR!!!

August 29, 2026
Sigma Sports logo

Reply from Sigma Sports

Hi Bas,

Thank you for your feedback.

Your order was unfortunately affected by a major system migration. Between the time you placed your order and the delivery date of Matt's voucher, we transitioned to a new website and backend platform. As part of this process, voucher codes from our previous system were deactivated, transferred to the new system, and updated details were emailed to customers.

We sincerely apologise for the frustration and inconvenience this caused. If you reached out to our team, we would have been more than happy to resolve this for you right away.

Apologies again for the issue, but we're glad it's resolved.

Kind regards,
Jason – Customer Care Supervisor

Rated 5 out of 5 stars

Great after sales service

Great after sales service. The shop at Wilmslow were ready to assist if my Ortlieb panniers did not arrive in time by Royal Mail.
The panniers arrived as quoted and everything is sorted. Thanks.

August 31, 2026
Rated 5 out of 5 stars

Good Service

I asked to be informed when my item was back in stock. Sigma did this and despatched the item the same day. My one slight issue is with Royal Mail who threw the parcel over a gate without telling me.

August 27, 2026
Rated 5 out of 5 stars

I had a direct mount derailleur hanger…

I had a direct mount derailleur hanger fitted to my S-Works Sl8 today.The work was quickly completed and I was notified to collect asap.

The workshop at Sigma is one of the appeal's of the shop,the work carried out is always first class and I have great faith in them with my expensive bikes....this for me is impotant.

So a big shout out to the Workshop at Sigma Sports,thank you fellas,great job again.

September 3, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent Customer Service at Sigma…

Excellent Customer Service at Sigma Sports

I would like to express my sincere appreciation to the team at Sigma Sports for the excellent service and support I received.

A special thank you to Neal, who was extremely helpful, knowledgeable, and approachable throughout the process. He took the time to understand exactly what I needed and helped me find the right bike that properly suits my requirements. I was particularly impressed that everything I had requested during my previous visit was taken care of and completed as promised.

I would also like to recognise Marc for his excellent assistance. He was very helpful, accommodating, and made sure that everything I needed was properly addressed.

In fact, all the staff I encountered at Sigma Sports were friendly, professional, knowledgeable, and genuinely willing to help. The level of customer service made the whole experience enjoyable and reassuring.

I am extremely happy with my experience and very pleased that I chose Sigma Sports. It is a fantastic company with a great team who clearly care about their customers.

Massive thank you to Neal, Marc, and the entire Sigma Sports team for going above and beyond. Highly recommended!

August 30, 2026
Unprompted review

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