Soru Jewellery Reviews 360

TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 48 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the exceptional quality and unique designs of the jewelry, often describing pieces as stunning and meticulously crafted. Many people highlight the outstanding customer service, noting the staff's helpfulness, prompt responses, and personalized approach, which makes the shopping experience comfortable and reliable. Reviewers also appreciate the fast delivery and the high-quality, stylish packaging, which adds to the overall positive impression of the brand. However, some customers also noted issues with product durability, reporting instances where gems fell out or paint peeled off shortly after purchase, and expressed dissatisfaction when customer service refused to address these problems outside the warranty period. A few other people also felt that some earring studs were loose, making them prone to falling out.

What people talk about most

Product

Customers consistently note positive experiences with product, praising the unique designs, excellent... See more

Quality

Consumers find quality to be positive, with many reviewers consistently praising the unique designs,... See more

Customer service

People report positive experiences with customer service, highlighting the team's exceptional care and... See more

Staff

Users describe positive interactions with staff, highlighting their helpfulness, clear communication, and... See more

Delivery service

Clients share positive opinions on delivery service, frequently highlighting fast delivery and secure... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I've ordered twice from Soru now. The quality of the earrings is unparalleled - they are stunning online but even more so in person. Wore the pearl crystal studs to my work Christmas party yesterday a... See more

Company replied

Rated 5 out of 5 stars

I was unsure as to whether Soru's charms were compatible for all bracelets. So I messaged via what's app. Deb responded and was unbelievably helpful. She even suggested small charms that wouldn't be t... See more

Company replied

Rated 5 out of 5 stars

This is my second time ordering from Soru Jewelry, and I couldn’t be happier. The pieces are absolutely beautiful! I get compliments all the time on their pieces. Their customer service is truly unmat... See more

Company replied

Rated 5 out of 5 stars

Soru’s jewelry is beautiful and their service is sublime! Deb has been incredibly helpful with my many requests over the last years. It makes the shopping experience so much more comfortable when I kn... See more

Company replied


Company details

  1. Jewelry Store
  2. Costume Jewelry Shop
  3. Diamond Dealer
  4. Fashion Accessories Store
  5. Gift Shop
  6. Jeweler

About Soru Jewellery

Written by the company

Soru Jewellery

Our vision is to create statement jewellery that exudes creativity, happiness and Italian flair, made using high quality materials and sold at attainable prices.

Our jewellery is designed in the UK and is ethically handmade mostly in Italy and Turkey, using solid gold, gold plated solid silver and genuine gemstones.

Drawing inspiration from nature, our collections are closely connected to all things celestial and nautical, including suns, moons, stars and shells. Loved among influencers and celebrities, including the Royals, The princess of Wales is known to have worn Soru Jewellery on many occasions.

Our statement pearl earrings and hoop earrings have gained cult status and are instantly recognisable as Soru and our detachable charm collection is versatile and fun.

Founded by sisters, Francesca Kelly and Marianna Doyle in 2013, Soru Jewellery has become the go to brand for beautifully made statement jewellery using the finest materials at an attainable price.

New Arrivals Best Sellers All Jewellery Follow on Instagram

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

360 reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

Excellent customer care

I’ve ordered jewellery from Soru for over 4 years now and have always been delighted with my new pieces. I recently had a few crystals fall out of a necklace purchased last year and the customer service response was great: communication was clear and my necklace will be repaired within the next week. Very happy customer and will always support Soru!

January 15, 2025
Unprompted review
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Reply from Soru Jewellery

Hi Lucy, So lovely to hear form a long standing customer! We really appreciate you taking the time to leave your review for us and are looking forward to welcoming you back again soon

Rated 5 out of 5 stars

Exceptional Customer Service

I had some issue with a necklace I bought in 11/24 and needed to have it repaired. After emailing customer service I was given the instruction on how to send it back. However, little did I know that sending a package from the U.S. to the U.K. could be quite costly and in my case it would have ended up being 20% of the price I paid for the necklace. I almost decided to not have the necklace repaired. Deb, a customer service rep. was so kind as to offer me a free return label upon hearing about my problem. I am so appreciative of her go-above-and-beyond attitude for customer service. Also, knowing that Soru is a small business and cannot always offer free return shipping like some big American brand names can, I am even more appreciative of the exception they made for me. I will remain a loyal customer!

January 9, 2025
Unprompted review
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Reply from Soru Jewellery

Hi Yujun, Thank you so much for taking the time to leave you review for us, we really appreciate it and ill be passing your lovely comments on to Deb who I know will be so pleased she could help :-) We look forward to welcoming you back again soon!

Rated 5 out of 5 stars

My favourite jewelers

My favourite jewelers, these ladies offer unique stunning pieces I can't resist 😍 always exciting to wait for new collaborations and designs I've never been disappointed with a single piece and always get complicated. Delivery is always so quick and the email communication is always kind and business is always appreciated by these ladies...I can't say enough good things about them and I will forever be a customer!

February 27, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Karen,
Thank you so much for taking the time out to leave your review it means so much to us and to know you are as excited as us when we are launching new collaborations and designs makes me so happy! We really appreciate you too, thank you, ill be passing all your lovely comments on to the rest of the team :-)

Rated 5 out of 5 stars

Vincenzina Linear Earrings

I was lucky enough to receive the beautiful Vincenzina Linear earrings from my husband for Christmas this year, You have placed them in the category “statement earrings” and they most definitely live up to that description! They’re absolutely stunning, not too heavy and will enhance any outfit. They had their first outing on NYE to great acclaim and I looking forward to wearing them many times throughout the year.
I now have a number of Soru earrings and have also given them as gifts. I must applaud you on your wonderful jewellery and fabulous customer service. Everything I have ordered has arrived promptly and beautifully packaged. Thank you!

December 25, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Catherine,
Thank you so much for taking the time out to leave your review for us, we really appreciate it. I adore the Vincenzina Linear earrings! So pleased they were your choice for NYE :-) So very lovely to hear how happy you are and we look forward to welcoming you back again soon

Rated 5 out of 5 stars

Another stunning piece from Soru !

I’ve just purchased my 5th piece of jewellery from Soru, and again I was absolutely delighted.
Beautiful packaging as always , and extremely good quality , The ring I purchased is adjustable which is perfect for my small fingers , as I have trouble finding rings to fit me . The ring looks far more expensive than it was , a real stunning piece . It’s also so nice to shop and support a small family business that are clearly so passionate about their brand.

December 27, 2024
Unprompted review
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Reply from Soru Jewellery

Hi,
This is so lovely to read, thank you for taking the time out to leave your review for us, we really appreciate it. I also have very small fingers which is why I like to have so many adjustable options so I know the problem you have and this way we can wear them on any finger too :-) Hope you continue to enjoy wearing all your Soru jewels and we look forward to welcoming you back again soon

Rated 5 out of 5 stars

Stunning Jewelry

The Green Etruria Necklace and Bracelet are stunning! Light, feminine, adjustable and gorgeous. These are the first two pieces of jewelry I’ve ever bought myself and I could not be happier. Highly recommend.

December 24, 2024
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Reply from Soru Jewellery

Hi Jen,
Thank you so much for taking the time to leave your review for us, we really appreciate it and to know that this was the first time purchasing jewelry for yourself too! Honoured :-) We hope it won't be your last! Enjoy wearing your gift to your self and we look forward to welcoming you back again soon

Rated 2 out of 5 stars

Make sure you follow all care instructions.

These are beautiful pieces of jewellery but not to be worn daily. After 3 weeks, my ammonite necklace plating waa coming off. I was disappointed as its a gorgeous necklace. Perhaps I wore it too much or expected too much from it. I wanted this to be something I could wear day in and out. This is not it. An expensive mistake. But, it is beautiful

August 1, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Milly,
Thank you so much for taking the time to leave your review for us, we really appreciate it. I am sorry to hear you have experienced the plating coming away from your necklace. Please can you contact our care team at customercare@sorujewellery.com as we will be happy to replace or re-plate this depending on when it was purchased. Either way we would like you to continue enjoying your purchase :-)

Rated 5 out of 5 stars

Fantastic jewelry as always

Fantastic jewelry as always
Joe in CS was so very helpful also
Very efficient with my query , most helpful

December 5, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Anne Marie,
Thank you so much for taking the time to leave your review for us, I will pass on your comments on to Jo, she will be pleased to hear how helpful she was and look forward to welcoming you back again soon

Rated 5 out of 5 stars

Jo at customer service of Soru was very…

Jo at customer service of Soru was very helpful. Very prompt to reply and easefully solved my question.

December 16, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Martina,
Thank you so much for your lovely review, we really appreciate you taking the time to leave this for us and hope to welcome you back again soon

Rated 1 out of 5 stars

Still no refund or help since 05.12.24

Still no refund or help since 05.12.24, despite canceling the contract. Really disappointed with Soru. They don’t want to help. Package not delivered, but they want to keep the money. Update: they blocked me on Instagram and don’t respond to my messages anymore. It’s unbelievable! Never experienced something like this.

December 13, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Goldy,
I am sorry to hear you have been disappointed with your shopping experience at Soru. Rest assured we do respond to each and every contact in a timely manner with an extremely high level of customer service. DHL Express delivered your order to you within a couple of days of placing, providing photographic evidence, however, as you decided to sign a waiver with DHL (something we strongly advice against on our website) to take full responsibility to have your order left in a 'safe' place of your choosing they will not now refund the delivery since a theft has taken place at your residence this is now a matter for the police. We will continue to talk with DHL on your behalf to help conclude the matter and update you daily.
UPDATE: DHL confirmed delivery of the parcel, with photographic and GPR evidence, the customer waived the need for a signature at her own request. The customer did not leave me messages on social media, she left me abuse- daily. Hence why we had to unfortunately block her as a very last resort.

Rated 5 out of 5 stars

Jo was sooo Lovely to deal with 🥰💕

Jo was sooo Lovely to deal with 🥰💕
Prompt Responses to any questions
Amazing Customer Service & Communication!
I ordered The Treasures Sun Pendant Necklace 🌞On 1st December 2024 & to my amazement it arrived on 13th December 🤩from London to New Zealand
.. I opened the box & The necklace was in a pouch & gift box 🎁 ✨already wrapped for Christmas 🎄✨💕
Very Nicely Presented
The Necklace Is Really Beautifully Quality too! 🥰✨💕
I Love it! It will always be treasured !
Thank you Very Much Jo! 🤗💕
I Gratefully Appreciate Your Amazing Customer Service 🥰✨💕💫
Love & Best Wishes
Sheryl 🧚🏽‍♀️✨💕✨💫

December 13, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Sheryl,
This is so lovely to hear, Jo will be pleased when I pass these comments on! It would have arrived even faster if it hadn't been for our Black Friday sale too as we usually deliver to New Zealand within 5 days :-)
We really appreciate you taking the time to leave your review for us and hope you enjoy wearing your new Treasures Sun necklace!

Rated 5 out of 5 stars

Amazing customer care!

Amazing customer care!! Fast replies and always open to helping fix jewellery if broken. Thank you Soru!

December 11, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Daisy,
Thank you so much, this means the world! So glad you are happy with the service you received :-)

Rated 5 out of 5 stars

Stunning

My first order from Soru and I didn’t know what to choose as so many lovely pieces .
I am really delighted with these earrings, they are stunning. Beautiful sheen to the pearls and a lovely sparkle. Can’t wait to wear them , could be evening or day time !!

November 27, 2024
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Reply from Soru Jewellery

Hi Kirsty,
So pleased you have discovered us! Hope you will love wearing your new earrings and we really appreciate you taking the time to leave your review for us. Hope to welcome you back again soon :-)

Rated 5 out of 5 stars

Always the best gift ideas

Always the best gift ideas, Soru! Love this brand ✨🌞🌙—my daughter's favorite! A massive thank you to Jo, she was super helpful and sorted my order so quickly. Highly recommend! Thank you so much!"

December 6, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Erika,
Thank you for such a lovely review, we really appreciate you taking the time and ill pass on your kind comments to Jo too, she will be pleased :-)

Rated 5 out of 5 stars

I love this brand and have lots of…

I love this brand and have lots of pieces from here but couldn’t resist the fabulous Black Friday sale. As always with Soru, the most fantastic customer service, speedy delivery and beautiful jewelry. Would 100% recommend and a special mention to Jo for her top notch Customer service. !

December 5, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Dee,
This is so lovely to hear, thank you for taking the time to leave your review for us :-) i'll pass on your comments to Jo, she will be delighted!

Rated 5 out of 5 stars

I’ve had my eye on the Sicilian heart…

I’ve had my eye on the Sicilian heart charm for some time and with Black Friday offers couldn’t resist
The website is really easy to use
Delivery quick and efficient
Packaging is gorgeous
Highly recommend

November 29, 2024
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Reply from Soru Jewellery

Hi Maria,
Thank you so much for taking the time to leave your review for us, we really appreciate it. So pleased you enjoyed shopping our Black Friday sale. I love that charm and hope you will love wearing it too :-) Thankyou for your recommendation!

Rated 5 out of 5 stars

I feel fortunate to possess a nice…

I feel fortunate to possess a nice collection of jewelry from Soru. Among my last treasures is this exquisite charm, reminiscent of a talisman, capturing the spirit of an angel from the Commedia dell'Arte. As always, Soru's creations embody unparalleled originality and artistry...

November 29, 2024
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Reply from Soru Jewellery

Hi Chloe,
What a lovely review! Thank you so much for taking the time to leave such beautiful words for us, we really appreciate it. So pleased you are enjoying your charm :-)

Rated 5 out of 5 stars

Great delivery service and fabulous…

Great delivery service and fabulous pieces

November 27, 2024
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Reply from Soru Jewellery

Hi Mary,
Thank you so much for taking the time to leave your review for us, we really appreciate it and hope to welcome you back again soon.

Rated 5 out of 5 stars

Necklace for Christmas

I purchased the necklace for my wife for Christmas, so she has not seen it yet. However, I love the piece and am sure that she will as well.

Soru was VERY responsive about keeping me informed about the shipment and due date. Everything arrived quickly and when expected.

November 27, 2024
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Reply from Soru Jewellery

Hi Edward,
Thank you so much for taking the time to leave your review for us, we really appreciate it and hope that your wife will love her thoughtful gift this Christmas

Rated 5 out of 5 stars

Super impressed with this gorgeous…

Super impressed with this gorgeous brand!! Jewellery to die for and Jo has delivered an excellent speed of service I ordered a pair of earrings for a friend, Jo sent me lots of photos so that I could choose the perfect colour/pair,
Fantastic friendly professional service. I will certainly be purchasing many more gorgeous gifts from this fantastic brand !! ❤️

November 30, 2024
Unprompted review
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Reply from Soru Jewellery

Hi Julie,
Thank you so much for taking the time to leave your review for us, I will pass on these lovely comments to Jo who I know will be so pleased! Really hope your friend will love her new earrings too and we look forward to welcoming you back again soon

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