Soufeel Reviews 1,940

TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Considering 382 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the unique and special nature of the products, often finding them to be well-made and gorgeous, especially personalized items. Reviewers frequently highlight the excellent customer service and the helpful, attentive, and professional staff who are quick to resolve issues and provide clear communication. However, some people were dissatisfied with the quality of certain products, describing them as poor, pixelated, or not matching website photos. There were also occasional issues with orders, such as not receiving confirmation emails, incorrect items, or products arriving broken or with missing parts, leading to frustration with the overall service.

What people talk about most

Product

Customers consistently note ambiguous experiences with product quality, with many expressing disappointment... See more

Order

Users describe ambiguous interactions with order, with many expressing disappointment due to receiving... See more

Customer service

Clients share positive opinions on customer service, with many reviewers highlighting helpful and... See more

Staff

Reviewers mention positive feedback about staff, highlighting their helpfulness, kindness, and... See more

Quality

Customers had negative experiences with product quality, with many describing items as cheap, poorly made,... See more

Reviews shaping this summary

Rated 3 out of 5 stars

The important thing to say about this company is that their products are unique and well made. I have 2 products so far and they are gorgeous. The personalised fridge magnet and the gallery of us ar... See more

Company replied

Rated 3 out of 5 stars

Hello, I placed an order with you guys about a week or so ago, for some reason I have not received any email to say the order had been accepted but payment has been taken so I have no order number... See more

Company replied

Rated 3 out of 5 stars

Item arrived after maybe 2 weeks. I ordered the Customized Music Fridge Magnet with Personalised Photo and song. The sound quality is pretty poor and the picture is extremely pixelated. So the site is... See more

Company replied



Contact info

3.6

Average

TrustScore 3.5 out of 5

2K reviews

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1-star

No history of asking for reviews

This company hasn't invited their customers, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 2 out of 5 stars

Soufeel has a .co.uk website but is…

Soufeel has a .co.uk website but is Chinese and goods take about a month to get to the UK. I personally feel this is unacceptable and ordering for an occasion will leave you short, guaranteed. Comms are also very slow. Be warned.

March 20, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We’re truly sorry for the inconvenience and for any frustration caused by the delivery time and communication. If you have any concerns or need assistance, could you please contact our customer service team at cs@soufeel.co.uk? We’ll do our best to help and improve your experience.

Rated 1 out of 5 stars

Have bought string art kit half of…

Have bought string art kit half of stuff missing including instructions. Downloaded ap but cannot open same .Have tried to open on three different machines .

March 19, 2026
Unprompted review
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Reply from Soufeel

We’re really sorry for the inconvenience caused. We have already sent you an email regarding this issue — please kindly check your inbox (and spam/junk folder just in case). We will handle this for you as soon as possible and make sure it gets resolved.

Rated 1 out of 5 stars

JLSL269700

JLSL269700

I ordered a photo box for a friend's birthday. It arrived and all the photos had fallen out and it felt really cheaply made. It was over £40 to have it delivered. I contacted customer service and was sent a video link to fix it.. bare in mind this was a gift for a friend and I'm now being asked to send them a video on how to fix this gift. If it wasn't possible to fix they were going to refund £2.99. Poor quality, do not order

March 18, 2026
Unprompted review
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Reply from Soufeel

We’re really sorry to hear about your experience. Please accept our sincere apologies for the quality issue and for any frustration caused by the previous response. This is definitely not the experience we want for our customers. Our customer service team will follow up with you directly to properly resolve this issue and make things right for you. We truly appreciate your feedback, as it helps us improve both our products and service.

Rated 5 out of 5 stars

Amy L

Amy L. Was fast, efficient,and courteous when addressing my issue. Her responses were prompt and processed my order modification and refund so quickly! Exceptional customer service! Thank you so much!

March 17, 2026
Unprompted review
Rated 5 out of 5 stars

Amazing customer service

Amazing customer service ! Beyond attentive , fast responses and so kind !!!
My package was completely damaged upon arrival. Amy and Cherry kindly helped me and was able to re order my personalized musuem. It is adorable and i love it ! I will recommend to all! Thank you so much Amy and Cherry !

February 16, 2026
Unprompted review
Rated 1 out of 5 stars

Terrible experience

Kept on delaying the time to ship the product, meaning it came almost 2 weeks later than it should’ve. Quality was really poor, and wouldn’t give a full refund due to “restocking fees”. Awful

February 27, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We’re very sorry to hear about your experience and sincerely apologize for the delays and quality issues you encountered. We completely understand your frustration.

To help resolve this matter as quickly as possible, please contact our customer service team directly at cs@soufeel.co.uk. They will be able to assist you further and work toward a suitable solution.

Rated 5 out of 5 stars

Great service

Great service, great product!
Unsure, my first order from you.
But your customer relation service made the perfect gift to be even better…

February 23, 2026
Unprompted review
Rated 1 out of 5 stars

Do not buy anything from these people

Do not buy anything from these people.

You cannot get a response for love nor money.

Order never reach shipping stage and you cannot cancel as you get charged.

Scammers buy at ypur peril you will loose your money.

February 13, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We are sorry for any disappointment caused. Please know this was certainly never our intent. We appreciate you taking a moment to bring this feedback to our attention so we may continue to work to improve going forward. After checking our customer service has contacted you via email to offer a better solution to you. We will help resolve this issue soon.

Rated 1 out of 5 stars

Nothing Arrived and no refund

Apparently it lost but I have to contact carriers to find the package. What can I say? People save your money and time and avoid this company at all costs. Avoid Avoid Avoid Avoid Avoid Avoid

February 24, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We are sorry for any disappointment caused. Please know this was certainly never our intent. We appreciate you taking a moment to bring this feedback to our attention so we may continue to work to improve going forward. After checking our customer service has contacted you via email to offer a better solution to you. We will help resolve this issue soon.

Rated 1 out of 5 stars

DO NOT BUY FROM THIS COMPANY!!!

AFTER WAITING QUITE A WHILE - MY ‘MUSEUM OF US’ ARRIVED. I WROTE AN EMAIL OF COMPLAINT (below) WITH NO RESPONSE TO DATE:

Where to start!

After waiting a significant period of time for my product, I was looking forward to receiving it however it falls way below standard for the following reasons:

1. There was a protective film over both sides of the Perspex cover. That in itself is fine however the perspex was fixed into the frame and couldn’t be removed. I had to peel off the film but the edges couldn’t be removed fully so the edges had the film or bits of it left. When I plugged in the lighting, this highlighted the ‘messy’ edges of remaining film even further, so that is unacceptable.

2. The chandelier that I purchased is way too long for the picture. To attach it, it hung over two of the photographs, so not effective at all.

3. I ordered a bench to place with the figures, which I received however, the bench was far too big! The figures were tiny in comparison. The bench was nowhere near the same scale/size as the figures, so is useless.

4. Finally the glue stick is no good. Once the figures dried the figures just fell down and ‘unstuck’.

The quality of this item is nowhere near worth what I paid for it!

BE WARY OF THIS COMPANY!!

February 10, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We’re very sorry for the trouble you’ve experienced. Thank you for letting us know. Our customer service team will contact you shortly by email to assist with your order and make sure the issue is resolved as soon as possible. Thank you for your patience and understanding.

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