Sunnamusk LondonReviews 

8,323
TrustScore 4.5 out of 5

4.4

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 1,306 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products, highlighting their gorgeous, unique, and long-lasting fragrances that often draw compliments from others. The quality of the items is frequently mentioned as exceptional, with many appreciating the care and attention evident in each product. Reviewers also commend the staff for their helpfulness, knowledge, and non-pushy approach, making the shopping experience pleasant and informative. The service, including quick delivery and elegant packaging, further contributes to a positive overall impression. However, some people were dissatisfied with the performance of certain fragrances, noting that they did not last as long as expected or that new formulas differed from previous versions. A few other people also felt that specific advertised scents were substituted in discovery sets, leading to disappointment.

What people talk about most

Product

Clients share positive opinions on product, with many reviewers praising the quality and longevity of the... See more

Quality

Customers consistently note positive experiences with quality, praising the beautiful and unique fragrances... See more

Staff

Customers had positive experiences with staff, often describing them as lovely, patient, and helpful in... See more

Service

Reviewers highlight positive aspects of service, consistently praising the helpfulness and knowledge of the... See more

Delivery service

Reviewers mention positive feedback about delivery service, consistently praising its speed and efficiency.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Besides Abid Ambre being absolutely gorgeous, after becoming a member I got points which enabled me to get £5 off an order. It's like having a reward card, the more points you get, the more offers.... See more

Company replied

Rated 5 out of 5 stars

I visited Reading, I usually shop Brighton. The same great consistent service and product story in both stores A warm non pushy welcome, lots of open questions to establish my wants and needs, matche... See more

Company replied

Rated 5 out of 5 stars

The staff member at the Wood Green shopping mall was genuinely incredible and so kind. His service was amazing and I had such a wonderful time buying my perfumes from him — I’d honestly go back to... See more

Company replied

Rated 5 out of 5 stars

Easy to purchase on line - and arrives in quick time , but I also love going into one of your stores to inhale all the uplifting , soul quenching aromas . Amber rose oil is my go to , but I also have... See more

Company replied


Company details

  1. Perfume Store
  2. Cosmetics and Perfumes Supplier
  3. Cosmetics Store

Written by the company

Sunnamusk is a British fragrance house adored for its elegant and captivating scents inspired by the beauty of Arabia, led by co-founder Kazi Abidur Rahman. The Sunnamusk journey started in 2009 from humble beginnings on the streets of East London, where five brothers settled into the bustling Whitechapel market bringing an Eastern-inspired aroma to the heart of London. An unwavering commitment to a philosophy of ‘Fragrance First’ propelled Sunnamusk from market stalls to Malls and stores quickly opened across the United Kingdom and eventually into Europe. Today the Sunnamusk portfolio of products has expanded beyond Eau de Parfums to include heavenly home fragrances, rich perfume oils infused with our signature scents and bespoke fragrances available across a network of 36 exclusive Sunnamusk branded stores and ecommerce sites in 5 countries. Kazi Abidur Rahman, co-founder and brand director, remains the driving force behind Sunnamusk. His passion for design, graphics and video along with an expert nose for beautifully-formulated fragrance, has helped transform Sunnamusk from a small bespoke brand to an instantly recognised label. Sunnamusk invites you to embark on an immersive fragrance journey that inspires and enchants, making the world a more beautiful place, one scent at a time.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.4

All reviews

(8,323)

1,241 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

This was excellent i really recommed…

This was excellent i really recommed people to go here it was wonderfull experience and golden dust was amazing

June 3, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Suela

Thank you for your wonderful feedback. We’re delighted to hear you had such an excellent experience and that you enjoyed Golden Dust! We really appreciate your recommendation.

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Easy to purchase on line

Easy to purchase on line - and arrives in quick time , but I also love going into one of your stores to inhale all the uplifting , soul quenching aromas . Amber rose oil is my go to , but I also have Oud , Very Berry and some other smaller bottles , which I sometimes wear together . The oil lasts a long time , both in physically and what ever I place on my skin. So many people comment that I smell ‘intoxicating’ , or ‘gorgeous’ . I also place some oil in small vessels , as I want my entire home to be saturated with your scents .

May 28, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Helen

Thank you for your wonderful feedback. We’re delighted to hear how much you enjoy both shopping online and visiting our stores. It’s fantastic to know Amber Rose Oil is your go-to fragrance and that you enjoy layering it with other scents. We love hearing that you receive so many compliments and that our fragrances have become part of your home as well as your personal collection!

Kind Regards
The Sunnamusk Team

Rated 4 out of 5 stars

Great experience ordering from the…

Great experience ordering from the site, I received a lot of promotional codes to add to my order and they came in on time. The perfumes smell amazing I just wish they came in 100ml

May 28, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Malfoof

Thank you for your feedback. We’re delighted to hear you had a great experience ordering from our website, enjoyed the promotional offers, and received your order on time. It’s wonderful to know you love the fragrances, and we appreciate your suggestion regarding larger bottle sizes.

Kind Regards
The Sunnamusk Team

Rated 4 out of 5 stars

Great service

Great service

May 27, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Khadra

Thank you for your lovely feedback. We’re pleased to hear you received great service!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

I just love the oil and the perfume

I just love the oil and the perfume

May 28, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Appiah

Thank you for your lovely feedback. We’re delighted to hear you love both the oil and the perfume!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Stunning unique almost niche fragrance

Stunning unique almost niche fragrance

May 28, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Tracey

Thank you for your wonderful feedback. We’re thrilled to hear you find the fragrance stunning, unique, and niche-like in character!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

It’s a must

It’s a must. Absolutely brilliant, an amazing and delicate product.

May 28, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Elba

Thank you for your fantastic feedback. We’re delighted to hear you think our products are absolutely brilliant and such a delicate, enjoyable experience!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Very good and excellent perfume

Very good and excellent perfume

May 26, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Hey!

Thank you for your wonderful feedback. We’re delighted to hear you enjoy our fragrances and find them excellent!

Kind Regards
The Sunnamusk Team

Rated 1 out of 5 stars

Abid Ambre Elixir - Scam!

I am not pleased at all with Abid Ambre Elixir. As an elixir I thought it would have strong longevity and projection but it actually is very very poor. I am really disappointed and dissatisfied with the performance of the fragrance. I would actually say the original lasts longer

June 2, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Mr Khan

We’re sorry to hear that Abid Ambre Elixir did not meet your expectations. We understand your disappointment, particularly as you were expecting stronger longevity and projection from the fragrance.

Please contact our customer care team so we can look into this further and assist you directly.

Kind Regards
The Sunnamusk Team

Rated 1 out of 5 stars

It’s not strong I sprayed a lot of…

It’s not strong I sprayed a lot of times and people couldn’t smell it nice smell but what’s the point if only you can smell it quite disappointed if I’m being honest spent 120 on them

June 2, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Hey

We’re sorry to hear that you’re disappointed with the performance of your fragrance. We understand your concerns, especially after making such a significant purchase.

Please contact our customer care team so we can review this further and assist you accordingly.

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Great staff always super helpful and…

Great staff always super helpful and attentive to our needs

June 1, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Carl

Thank you for your wonderful feedback. We’re delighted to hear our team are always super helpful and attentive to your needs. We truly appreciate your continued support!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

I love the smell of Amore di mari

I love the smell of Amore di mari
This is my second time to buy it and i love it, its last all day

May 27, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Sue

Thank you for your lovely feedback. We’re delighted to hear you love Amore Di Mari and that you’ve come back for a second purchase. It’s fantastic to know it lasts all day for you!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Lovely helpful assistant

Lovely helpful assistant - however, range of products not all available for gift box - only one fragrance of candle left - otherwise, beautiful fragrance and nice experience.

June 1, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Margaret

Thank you for your feedback. We’re pleased to hear you received helpful service and enjoyed the beautiful fragrances. We apologise that not all products were available for your gift box on this occasion and appreciate your understanding.

Kind Regards
The Sunnamusk Team

Rated 4 out of 5 stars

Good serivce nice perform

Good serivce nice perform

May 27, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Ahmed

Thank you for your feedback. We’re pleased to hear you received good service and are enjoying your perfume!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Fab Customer services…. And amazing fragrances

Customer services responded within a few hours - which was great.
I was suppose to choose next day delivery but forgot to select it - contacted customer services to get this changed and was willing to pay for the next day delivery - but they offered to change it to next day delivery for free!

The fragrances are absolutely beautiful. They are perfect - don’t need to much on and lasts the whole day!

Thank you ♥️

May 26, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Naseeb

Thank you for your fantastic feedback. We’re delighted to hear our customer service team were able to assist quickly and help with your delivery request. It’s wonderful to know you love the fragrances and their long-lasting performance!

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

Great staff at Nottingham Victoria…

Great staff at Nottingham Victoria Centre, great customer service. Would recommend to anyone to be served by the gentleman there.

May 26, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Emmanuel

Thank you for your wonderful feedback. We’re thrilled to hear you received great customer service at our Nottingham Victoria Centre location. We’ll be sure to pass your kind comments on to the team!

Kind Regards
The Sunnamusk Team

Rated 1 out of 5 stars

I am a long-time user of Golden Dust…

I am a long-time user of Golden Dust EDP and have recently purchased my third bottle of this fragrance. I still love the scent itself and it appears to smell the same as before; however, I have noticed a significant difference in its longevity compared to my previous bottles.

My last bottle, purchased around December 2025, lasted much longer on both my skin and clothing. The new bottle seems much more fleeting, and the fragrance fades considerably faster despite being applied in the same way and under similar conditions.

I was therefore wondering whether there have been any changes to the formula, concentration, ingredients, or production process of Golden Dust EDP in recent months. If not, could this perhaps be due to batch variation?

As a loyal customer, I would greatly appreciate any insight you can provide regarding this noticeable difference in performance.

May 31, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Amandip

Thank you for your feedback and for your continued loyalty to Golden Dust EDP. We’re sorry to hear that you’ve noticed a difference in longevity compared to your previous bottles.

Please contact our customer care team so we can investigate this further and provide you with the most accurate information regarding your concerns.

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars
Sunnamusk London logo

Reply from Sunnamusk London

Dear Abigail

Thank you for your lovely feedback. We’re delighted to hear you received a warm welcome from our team!

Kind Regards
The Sunnamusk Team

Rated 2 out of 5 stars

Doesn’t last or project

Smells nice but it disappears in about a minute so it’s pointless

May 28, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Ayaz,

Thank you for your feedback. We’re glad to hear you like the scent, though we’re sorry to learn that the longevity did not meet your expectations. Our fragrances are designed to provide a lasting scent experience, but performance can vary depending on factors such as skin type, application, and environment.

If you would like us to look into this further, please contact our customer care team and we will be happy to assist.

Kind Regards
The Sunnamusk Team

Rated 5 out of 5 stars

The customer service provided was top…

The customer service provided was top quality and so was my Oud and cologne.

May 24, 2026
Sunnamusk London logo

Reply from Sunnamusk London

Dear Edwin

Thank you for your fantastic feedback. We’re thrilled to hear you received top-quality customer service and are enjoying your oud!

Kind Regards
The Sunnamusk Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look