An amazing experience selecting our wedding perfumes. Georgia was very helpful and I felt she really wanted to help us find our perfect scent. We didn’t feel any pressure to buy anything but equally f... See more
Company replied
Location
Switch locationUnit 44, The Merry Hill Centre, Brierley Hill, West Midlands, DY5 1SP MERRY HILL, GB
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See what reviewers are saying
Very good and very kind. Was so helpful finding me the perfect gift for my daughters for her birthday. And I know she’s going to love it. Thank you to the ladies at the perfume shop.
Abby was awesome and her service was fantastic, she really helped me pick a great gift for my wife, much appreciated
Company replied
Although the assistant was unable to obtain the perfume I wanted to purchase she went out of her way to help me order it on line as she was unable to do it on the shop ordering system. Perfume shop to... See more
Company replied
Company details
- Perfume Store
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
Unit 44, The Merry Hill Centre, Brierley Hill, West Midlands, DY5 1SP, MERRY HILL, United Kingdom
4.9
Excellent
82 reviews
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Very good and very kind
Very good and very kind. Was so helpful finding me the perfect gift for my daughters for her birthday. And I know she’s going to love it. Thank you to the ladies at the perfume shop.
June 9, 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Abby was awesome and her service was…
Abby was awesome and her service was fantastic, she really helped me pick a great gift for my wife, much appreciated
June 1, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Fantastic customer service
Joanne was excellent in her service - took the time to show me so many options and was very polite and professional! Best customer service I’ve had! Thank you!
May 5, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
An amazing experience selecting our…
An amazing experience selecting our wedding perfumes. Georgia was very helpful and I felt she really wanted to help us find our perfect scent. We didn’t feel any pressure to buy anything but equally felt that she gave us the best opportunity to find a good deal! Thank you!
May 3, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Julie and Steph were fabulous please…
Julie and Steph were fabulous please ask for them when you go. Excellent service. 👍👍 best customer service ever.
April 29, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Mirah and jay helped me out a lot with…
Mirah and jay helped me out a lot with which spray best suited my occasion and were really kid and helpful. Definitely coming back
January 21, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Excellent service
March 13, 2026
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Karen , customer service
Karen served me today, went for a leaving gift for a work colleague, was really helpful, I was introduced to the ribbon printing, very impressive, she was so lovely and made my visit a pleasure..
February 4, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
i was served by the lovely joanne and…
i was served by the lovely joanne and she was amazingly accommodating and very polite and helpful. she did a remarkable job on my gift wrap hamper and it was well wrapped and presented! i would definitely recommend her and i always come here and will always continue to
February 2, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Brilliant service from Joanne greatful.
January 25, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Served by a wonderful lady named Steph
Served by a wonderful lady named Steph! Extremely patient, very welcoming and sociable. Thank you for being you!!
January 24, 2026
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Reply from The Perfume Shop - Merry Hill 261
Hi,
Thanks for your lovely feedback & for choosing us to shop with us.
The Perfume Shop
Abbey and Capreece were so helpful…
Abbey and Capreece were so helpful today in store. They made every customer feel like they were the only one despite being so busy. Very attentive and helpful - thank you so much! :)
December 19, 2025
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hi,
Thanks for your feedback. It's great to know of your 5* experience.
The Perfume Shop.
Although the assistant was unable to…
Although the assistant was unable to obtain the perfume I wanted to purchase she went out of her way to help me order it on line as she was unable to do it on the shop ordering system. Perfume shop top brass should re look at their system so the sales assistants can do their job
December 6, 2025
Reply from The Perfume Shop - Merry Hill 261
Hi,
We appreciate your feedback. We're sorry the item was unavailable, but happy the assistant helped you order online. We'll review our shop ordering system so sales assistants can better assist customers.
The Perfume Shop
Merry Hill upper mall
After being let down by a different fragrance retailer, I went into the Merry Hill upper mall store on the 2nd Dec to see if they could assist with the aftershave I wanted for my husband and engraving. I was assisted by Mel and Sophia who were incredible and helpful. I needed the aftershave and engraving by the Saturday 6th dec. Mel and Sophia advised they couldn't guarantee it would arrive by then which I was understanding, however they'll try their best. The lovely ladies chatted to me about my upcoming wedding and they hoped I get my order in time. The aftershave then arrived a day early on the 5th Dec all engraved and perfect, just in time for our wedding.
Mel and Sophia you are both amazing and so welcoming! They were willing to assist me every step of the way and I really appreciate their help!
December 2, 2025
Unprompted review
Reply from The Perfume Shop - Merry Hill 261
Hi,
Thanks for your lovely feedback. It's great to hear you are pleased with your recent experience.
Thank you for choosing The Perfume Shop.
great customer service …
i got a perfume but then 3 days later it went on sale from 87 to 35!! so i took it back they refunded me and let me rebuy it back at lower price and excellent customer service from the ladies at marry hill store, they also gift wrapped it beautifully and i ended up getting 3 more items x
November 17, 2025
Reply from The Perfume Shop - Merry Hill 261
Hi,
Thanks for your review! It's great to hear you are happy with your recent experience.
Kind regards,
Sharain - The Perfume Shop
I was very pleased with the…
I was very pleased with the service…very quick and easy delivery
November 13, 2025
Reply from The Perfume Shop - Merry Hill 261
Hi,
Thanks for your review.
It's great to hear your feedback. We appreciate you!
The Perfume Shop.
Always use the merry hill shop .staff…
Always use the merry hill shop .staff are lovely very welcoming and helpful
November 13, 2025
Reply from The Perfume Shop - Merry Hill 261
Hi,
Thanks for your review.
It's great to hear your feedback. We appreciate you!
The Perfume Shop.
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