Sharaf DG Reviews 937

TrustScore 1.5 out of 5

1.3

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Review summary

Created with AI, based on recent reviews

Evaluating 156 reviews, most reviewers were let down by their experience overall. Many people were dissatisfied with the products, frequently reporting issues with items being faulty, damaged, or not as described, including instances of receiving unsealed or refurbished goods sold as new. Customers also experienced very poor service, with staff often appearing uninformed about products and specifications. The delivery service was a major point of frustration, characterized by significant delays, missed deliveries, and a lack of proper coordination. Reviewers consistently found the customer service to be unhelpful, unresponsive, and difficult to reach, with many feeling ignored after a purchase. Though some customers reported positive interactions with specific staff members who were professional and helpful in guiding their purchases.

What people talk about most

Product

Consumers express significant dissatisfaction with product quality and accuracy. Many report receiving... See more

Customer service

People report negative experiences with customer service, citing issues such as unhelpful support, lack of... See more

Service

Reviewers mention negative feedback about service. Many customers express disappointment with poor... See more

Staff

Users describe negative interactions with staff. Many reviewers report that staff are unprofessional,... See more

Delivery service

Customers consistently note negative experiences with delivery service. Many report unprofessional and poorly... See more

Reviews shaping this summary

Rated 1 out of 5 stars

In shop experience in mirdif city centre is Ok. But with purchase of MacBook I purchased Microsoft word. The salesperson gave me a receipt to follow and activate on line. But when I tried to activate... See more

Company replied

Rated 1 out of 5 stars

Extremely frustrating experience with Sharaf DG online delivery. Fully paid order blocked just because the contact number was outside the country. Support team is helpless and trapped by a nonsense... See more

Company replied

Rated 1 out of 5 stars

Terrible experience! Avoid buying online from Sharaf DG at all costs! Order number W5037189-A — I ordered routers with same-day delivery, and after waiting over two days, nothing showed up. All I go... See more

Company replied

Rated 1 out of 5 stars

Absolutely terrible service from Sharaf DG! We bought a water dispenser for 2,000 AED, and while they delivered it quickly, it didn’t even work from day one. We plugged it in completely dead. We r... See more

Company replied


Company details

Information provided by various external sources

Shop online for Phones, Sunglasses, Laptops, Televisions, Perfumes & more at Sharaf DG. Get free* delivery across UAE - Dubai, Abu Dhabi & Sharjah. ✓100% Authentic Products ✓COD


Contact info

1.3

Bad

TrustScore 1.5 out of 5

937 reviews

5-star
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1-star

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 1 out of 5 stars

bad service and store manager behavior

I bout a cloths washing machine and it ripped my clothes and some times leaving a brown marks they fix it 2 times and still the same issue in the first 2 months so I told them I don't want it and I want to return it they refuse to return, shame on this company and Samsung as well.

November 17, 2025
Unprompted review
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Reply from Sharaf DG

Hi, Please accept our sincere apology. We are very sorry to know about your experience with us. Please let us know more details at support@sharafdg.com and we assure you to get this resolved at the earliest.

Rated 1 out of 5 stars

Not good service

They r selling their electronics particularly phones with insurance. But the time u requested for repair or their service u still need to pay and waited for almost one month. Their service is very slow and expensive, very frustrating knowing that u paid ahead for the insurance but still u have to pay and waiting for so long , it feels like I was legitimately scammed by established company like them. Even 1 star still not deserve for their service.

November 17, 2025
Unprompted review
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Reply from Sharaf DG

We regret hearing about your experience and will take immediate steps to address it. Please contact us at support@sharafdg.com for further assistance.

Rated 1 out of 5 stars

Don't trust any salesman there

Bad experience, I can't buy any things again from your side

November 10, 2025
Unprompted review
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Reply from Sharaf DG

We regret hearing about your experience and will take immediate steps to address it. Please contact us at support@sharafdg.com for further assistance.

Rated 1 out of 5 stars

If you pre order you will not receive on time because they don’t have stock you have to wait for long time and they can not tell the date for delivery also

I was pre order Iphone 17 pro max it’s will delivery on 10 nov but they said the product not available I have to wait till they have stock.Once I asked customer service they can not help me also.This is my first experience with them I can say it’s very bad.

November 12, 2025
Unprompted review
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Reply from Sharaf DG

We sincerely apologize for the inconvenience you experienced with your iPhone 17 Pro Max pre-order. Due to the exceptionally high demand for this launch, stock availability has been limited across all channels, which unfortunately caused unexpected delays in delivery.

We completely understand your frustration and regret that our team was unable to provide a confirmed delivery date at the time. Please rest assured that orders are being fulfilled strictly on a first-come, first-served basis, and our team is working closely with the supplier to ensure all pending pre-orders are delivered as soon as stock becomes available.

We truly value your feedback and patience, and we hope to have the opportunity to serve you better in the future.

Rated 1 out of 5 stars

Worst delivery service partner they…

3Worst delivery service partner they chose, the guy ask for my live location and i said i am not there , you follow the address given to you and its correct also and if you cant find the location I will talk to the shop and the guy said "Ok" like go to hell . Since than I am following ( its been 3 days) now to get my money back. What is my fault that i annoyed the delivery guy or I purchased with Sharaf DG ?
I got my delivery afterall but still they should choose a more efficient partner rather than cost effective partner who bring bad name to the company

November 8, 2025
Unprompted review
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Reply from Sharaf DG

We’re very sorry to hear about your experience and the inconvenience caused during delivery. This is not the level of service we strive for. Your feedback has been shared with our logistics team for immediate review, and we’re ensuring your refund is processed as soon as possible.

Thank you for bringing this to our attention—we truly appreciate your patience and understanding.

Rated 1 out of 5 stars

★☆☆☆☆ Terrible Service!

★☆☆☆☆ Terrible Service!
The delivery service is very poor. They don’t come at the time we request — instead, they force their own timing and say, “We will come at 4 o’clock,” without caring what the customer wants. Very unprofessional and disappointing. It feels like there is no proper management or owner control, because the employees don’t know how to deal with customers respectfully. Really terrible experience — not recommended at all.
Very Terribleeee Please Close this Company
The Government should know about it !

November 7, 2025
Unprompted review
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Reply from Sharaf DG

Your feedback is important to us. We apologize for the inconvenience and are working to resolve this issue. Please contact us at support@sharafdg.com for prompt assistance.

Rated 1 out of 5 stars

Hell

Hell. I bought steam keys which usually sent instantly as its an E-Key.

3 days and still waiting, and they have a useless opertating team thats does nothing but delay and buy time.

Stay away.

November 7, 2025
Unprompted review
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Reply from Sharaf DG

We regret that your experience did not meet expectations. Please reach out to us at support@sharafdg.com, and we will work on resolving this matter.

Rated 1 out of 5 stars

The worst After sale i have ever seen…

The worst After sale i have ever seen in my life. Complain number 10626980. I bought Huawei tablet, worth $1,000 and clearly informed the sales man that i will use specific 2 applications and he showed me that its working and confirmed that it’s compatible with device 100% , while using those apps both of them started to give me errors and bugs , at the same time both apps works on iPhone 11 perfectly fine.
I went within the cooling period at the first 5 days to return the device they did not accept and after i escalated the case to DET then they accepted but holding my money and not responding to my emails. Very bad customer service since 25th of October till date they did not give me my money back.

October 25, 2025
Unprompted review
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Reply from Sharaf DG

We’re sorry to hear about the inconvenience you’ve encountered. Please provide us with more details at support@sharafdg.com so we can assist you further

Rated 1 out of 5 stars

EXPRESS service is a lie

EXPRESS service is a lie. its a scam
worst Customer service ever!!

November 6, 2025
Unprompted review
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Reply from Sharaf DG

We are saddened to hear about your experience. Please reach out to us at support@sharafdg.com, and our team will promptly address your concerns.

Rated 1 out of 5 stars

Urgent: Non-Delivery of Paid Order – Request for Immediate Action and Compensation

It has been an unreasonably long delay, and I have not received any proper update or support from your team. This situation is highly inconvenient and unacceptable.

I request that you urgently investigate this matter, provide a clear delivery update, and compensate me for the delay and inconvenience caused due to the non-delivery despite full payment.

November 3, 2025
Unprompted review
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Reply from Sharaf DG

Dear Mr. Sharun Xavier,

We sincerely apologize for the delay and the inconvenience you’ve faced with your order. We completely understand how important it is to receive your purchase on time, and we’re truly sorry that this has not been your experience with us.

Please note that your concern has been registered under reference number 10636156, and our team is reviewing it on top priority. We are coordinating with the concerned department to expedite the delivery and ensure this matter is resolved as soon as possible.

Rated 1 out of 5 stars

SHARAF DG HAS THE WORST ONLINE SHOPPING EXPERIENCE

Dear Sharaf DG Team,

I am writing to express my deep frustration and disappointment regarding my recent phone order, which has now been delayed for the fourth time. It has been over a week since I placed my order, and every time I call customer service, I receive the same vague response to “please wait.” This repeated lack of clarity and action is unacceptable, especially considering I urgently need this phone for my daily use.

What makes the situation even more disappointing is that when I asked to cancel the order and receive a refund, I was informed that it would take 14 working days to process. This means I could be left without a phone for nearly 21 days—an unreasonable delay for a service that prides itself on reliability and customer satisfaction.

I have spoken with multiple representatives over the past week, but no one seems able or willing to provide a proper resolution. I’m sincerely requesting that Manisha Singh or a senior representative take ownership of this issue and resolve it urgently—either by ensuring immediate delivery of my phone or by processing my refund without further delay.

This experience has been incredibly disappointing and has seriously affected my trust in Sharaf DG’s customer service. I hope this matter can be resolved swiftly and professionally

November 3, 2025
Unprompted review
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Reply from Sharaf DG

Dear Eria Mulindwa,

We’re truly sorry to hear about your experience and understand how frustrating repeated delays can be, especially when you rely on your device for daily use. Please accept our sincere apologies for the inconvenience caused.

Your concern has been logged under reference number 10652380, and our team is already reviewing it on top priority. We are working closely with our logistics and finance departments to ensure this matter is resolved as quickly as possible.

Rated 1 out of 5 stars

Worst recommendation for Water…

Worst recommendation for Water Dispenser from Sharaf DG, Tornado is very bad quality.
Brand new received with problem, problem existed after returning for service and now it's leaking.
Very bad customer service.

January 25, 2025
Unprompted review
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Reply from Sharaf DG

We deeply regret any inconvenience caused and are taking your feedback seriously. Please send us your concern at support@sharafdg.com for prompt action

Rated 1 out of 5 stars

000000 very bed experience never ever I…

000000 very bed experience never ever I get something online from sharf dj they are scammers

October 13, 2025
Unprompted review
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Reply from Sharaf DG

Your feedback is important to us. We apologize for the inconvenience and are working to resolve this issue. Please contact us at support@sharafdg.com for prompt assistance.

Rated 1 out of 5 stars

Dear Ms/Mr

Dear Ms/Mr
I bought a new Samsung mobile S25 U from Sharaf DG Sharjah and since i don't have time to transfer my data he told me kindly visit Dubai branch and they will help you. yesterday i went to midriff city center branch and i was shocked with the attitude everyone transfer me to another one because they don't want to do the job it will take time for them. when i reach to customer service they told me you need to pay for transfer a data. Really i blame Samsung how they deal with people represent their product with this attitude. i took the mobile and i didn't do anything.

October 31, 2025
Unprompted review
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Reply from Sharaf DG

We appreciate you bringing this matter to our attention. Our team is reviewing the issue and will ensure corrective actions are taken.

Rated 1 out of 5 stars

Very bad and so lazy service I never…

Very bad and so lazy service I never get any other online company like sharaf DG so unprofessional

November 1, 2025
Unprompted review
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Reply from Sharaf DG

We understand your concerns and are dedicated to providing a solution. Please email us at support@sharafdg.com with more information, and we will assist you right away

Rated 1 out of 5 stars

Worst customer service experience

Worst customer service experience on the earth, never ever help you or solve your problem. I bought LG 84 inch TV with 2 years extended warranty, display is gone and now its been more than a week I’m waiting for my TV to repair as they promised it will be done in 2-3 days. However customer service team is to increase your problems and always coming back with vogue answers that once we have an update we will get back to you, they never come back unless you waste more time to reach them.

October 31, 2025
Unprompted review
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Reply from Sharaf DG

We are truly sorry for the experience you've had. Kindly send us further details to support@sharafdg.com, and we will ensure a swift resolution.

Rated 1 out of 5 stars

Delivery experience left much to be…

Delivery experience left much to be desired. I opted for the fast delivery option, even paying extra for it, but unfortunately, my order didn’t arrive on time. Disappointing!... I highly endorse this to anyone looking for a recommendation.

October 30, 2025
Unprompted review
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Reply from Sharaf DG

Our sincere apologies for the experience you encountered. Kindly share your details at support@sharafdg.com, and we will ensure this matter is resolved swiftly.

Rated 1 out of 5 stars

Complaint Regarding Incorrect Product Sold and Distressing Experience at Sharaf DG Burjaman

My complaint to Sharaf: Dear Sharaf DG Customer Service Team
I am writing to formally raise a complaint about a very disappointing and distressing experience I had with your Burjaman store in Dubai.
On Wednesday, 22 October, I purchased an earphone for my phone from your Sharaf DG Times Square branch. The sales assistant checked my phone and advised me which model to buy. I explained that I was only visiting Dubai and just needed the cheapest compatible earphone, but he recommended one priced at AED 51, which I purchased.
The earphone did not work with my phone, though it did work with my laptop. On Saturday, 25 October, I visited your Burjaman Centre branch to ask if it might be a phone setting issue. The staff told me I had been sold the wrong product — a cheaper model (around AED 23) would have been appropriate.
I requested an exchange, but staff refused, saying it could not be replaced because I had not provided my phone number at the time of purchase. I had declined at Times Square to avoid promotional messages. They also questioned how they could verify my purchase, even though I showed proof on my credit card statement, along with the original packaging and serial number.
The staff were dismissive, unhelpful, and unsympathetic, taking no responsibility for their own mistake. The manager was equally unsympathetic and offered no apology, telling me I must return to the Times Square branch — an impractical solution given the AED 80 return taxi fare or spending more than half a day by public transport. I was distressed and upset by this treatment.
I also attempted to submit a complaint via your website, but the form was very unfriendly, with insufficient space to explain the situation and no submit button, making it impossible to lodge a proper complaint online.
I hope Sharaf DG will review this matter and arrange a replacement or refund for the AED 51 earphone. I can provide any further documentation if required.
Thank you for your attention, and I hope this matter can be resolved promptly.
Yours sincerely,
Dr Robin Mann, New Zealand

October 25, 2025
Unprompted review
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Reply from Sharaf DG

Thank you for bringing this to our attention. We’re sorry to hear about your experience. To help us review and resolve your concern promptly, we kindly request you to email us at support@sharafdg.com with your purchase details and any supporting documents. Our team will look into the matter and get back to you as soon as possible.

Rated 1 out of 5 stars

Absolutely dreadful service

Absolutely dreadful service. Very good at taking your money - delivery coordination skills zero. Customer service skills zero. Will never shop here again.

Answer to your response: do you think we haven’t been in contact with your support. I have called, I have emailed, I have whatsapped - zero service. If you care to help email me

October 25, 2025
Unprompted review
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Reply from Sharaf DG

We are saddened to hear about your experience. Please reach out to us at support@sharafdg.com, and our team will promptly address your concerns.

Rated 1 out of 5 stars

I bought two LG AC and they r defected

I bought two LG AC and they had installation problem and the installation service was booked from SharafDg. This is not only the issue, but the AC now are not cold. I emailed them twice at support and at cc_warehouse and they are not even responding to my email. Even though I noticed this problem from the beginning and requested a refund, they refused, I requested a new AC, they all refused. Now I’m requesting maintenance for the brand new defected AC and they are ignoring me

October 25, 2025
Unprompted review
Sharaf DG logo

Reply from Sharaf DG

We’re sorry to hear about the inconvenience you’ve encountered. Please provide us with more details at support@sharafdg.com so we can assist you further

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