Animal Friends Insurance Reviews 

54,977
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Considering 10,188 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently mention that the claims process is exceptionally fast and straightforward, especially when veterinary practices submit paperwork directly through the online portal. People also deeply appreciate the supportive customer service and quick payout times during stressful veterinary emergencies. However, some reviewers were not happy with claim payouts, mentioning unexpected deductions, disputes over covered conditions, or difficulties receiving the full expected amounts. A few other people also felt that phone support lacked empathy, noting long reply delays and inconsistent information when trying to reach representatives for help.

What people talk about most

Claim

Reviewers highlight positive aspects of claim procedures, noting that they are generally straightforward and... See more

Service

Customers had positive experiences with service, noting fast reimbursement and helpful communication.... See more

Payment

Customers consistently note positive experiences with payment, highlighting fast payouts and seamless direct... See more

Customer service

Clients share positive opinions on customer_service, noting that advisors are generally pleasant,... See more

Response time

Users describe positive interactions with response_time, highlighting consistently prompt and efficient... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Pet insurance gives peace of mind for your beloved pet costs, especially when getting older. You pay a premium for a pets age, but overall reasonably priced. We are very pleased with the customer se... See more

Company replied

Rated 5 out of 5 stars

Can't fault them. They paid for my dogs hydrotherapy treatment for the 10 week sessions without question to treat luxating patella. Hopefully this will strengthen his knees so surgery can be avoided.... See more

Company replied

Rated 5 out of 5 stars

We've been with Animal Friends for a few years with both of our elderly cats. Vet has put numerous claims in on my behalf via Pawtal. All paid within a couple of days of submission with no problems... See more

Company replied

Rated 5 out of 5 stars

Had a referral to an orthopaedic surgeon to fix a ruptured cruciate ligament for my pooch. X-ray confirmed it - procedure complete and doing well. Paid in full at the vet hospital, but they dealt w... See more

Company replied


Company details

  1. Insurance Agency
  2. Pet Insurance Company

About Animal Friends Insurance

Written by the company

Animal Friends, providing trusted insurance to protect the nation’s pets.


  • Multi-award winning pet insurance

  • FREE 24/7 vet video consultations for dogs and cats

  • Fuss-free claims

  • Over 1 million pets insured with us

  • Founded to support animal charities  

Animal Friends was founded in 1998 with the sole aim of creating a better life for every animal. We provide pet insurance that also give back to animal welfare charities and conservancies. Since then, we have donated more than £9 million to over 830 charities, with each policy bought helping us to continue improving the lives of pet and wildlife around the world. We’re proud to be wildly different.

Written by the company


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

55K reviews

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4.6

All reviews

(54,977)

9,935 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

It was easy to set up I’ve not used…

It was easy to set up I’ve not used them via other service in regards to making a claim thankfully but the setup was super easy

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Stephanie,

We are so pleased to hear this, thank you for your review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Amazing service

Amazing service! Definitely recommend! They are so helpful and quick

August 13, 2026
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Reply from Animal Friends Insurance

Hi Ozan,

We are so pleased to hear this, thank you for your review and recommendation!

Take care,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Animal Friends response to…

Animal Friends response to correspondence and claims was quick and straight forward which was extremely reassuring during a difficult time.

August 13, 2026
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Reply from Animal Friends Insurance

Hi Susan,

We are so pleased to hear that we have been able to help, thank you for your review.

Take care,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Well Covered

Easy to cancel renewal and take out another policy with the same provider. Prompt replies to enquiries.

August 13, 2026
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Reply from Animal Friends Insurance

Hi Malcolm,

Many thanks for your review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

React prompt to claims submitted and…

React prompt to claims submitted and inform me when they have received one from my vets and then confirm payment of the claim .

August 13, 2026
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Reply from Animal Friends Insurance

Hi Donna,

We are thrilled to hear that we have been able to help, thank you for your review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Excellent service

Excellent service, friendly staff. Claim was hassle free and delt with efficiently

August 13, 2026
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Reply from Animal Friends Insurance

Hi Jennifer,

We are delighted to hear that you are happy with the service provided, thank you for taking the time to leave a review.

Best wishes,

Becky - Animal Friends Insurance

Rated 2 out of 5 stars

Pays out for very little

Pays out for very little. My elderly cat has had 2 dental operations over the last few years. Both cost £1000 each and nothing from my insurance to help with this. Only paid a quarter of my last vet bill to have bloods done. Have decided it is more sensible to cancel the insurance and save the money in an account as that way i can guarantee financial assistance. Renewal quote was extortionate for something that never pays out.

August 13, 2026
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Reply from Animal Friends Insurance

Hi Melanie,

We are sorry to hear this.

To confirm, all claims are assessed based on the Terms and Conditions of your chosen policy.

Details of what we do and do not provide cover for, can be found within your policy documents which are sent at point of purchase and at every renewal after.

To confirm, dental is something that we can look to provide cover for depending on your chosen policy. Please note, for new business policies and existing policies, dental is not covered on the following; Accident Only, Basic Plus, Max Value, Super and Lifetime £1,000.

We do have capped fees on certain claimable items. These can be found on the “Important Information on Vet Fee Claims Limits” document sent to you at point of purchase and each year after at renewal.

Our Underwriters take a number of factors into consideration when annually reviewing our premiums, which include, but are not limited to: a pet’s age and breed, any health conditions associated with the breed, where the pet is living and vet fees in that area, as well as any claims history.

If you would like to discuss your premium with our team, they are available on 0344 557 0300 between 09:00-17:00, Monday-Friday.

Kind regards,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Eric

It came as a great shock when my little dog was diagnosed with diabetes an pancreatitis and would be on insulin injection for the rest of his life. Animal Friends were excellent in processing my insurance claim very quickly and efficiently considering I only took out the policy less than 12 months. Would definitely recommend this Company.

August 13, 2026
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Reply from Animal Friends Insurance

Hi Rosemary,

We are sorry to hear that Eric has needed treatment.

Thank you for your review and recommendation, we really appreciate this.

If we can help you or Eric further, please do not hesitate to contact the team.

Kind regards,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Very professional and efficient

Very professional and efficient. Once my claim was approved, the payment was in my account within a couple of days. Certainly recommend.

August 13, 2026
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Reply from Animal Friends Insurance

Good Afternoon,

We are thrilled to hear this, thank you for your review and recommendation.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

My claim was processed efficiently and…

My claim was processed efficiently and the communication and support is professional

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Deb,

We are so pleased to hear that we have been able to help, thank you for taking the time to leave a review.

Take care,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Prompt and exceptional customer service…

Prompt and exceptional customer service .
Always happy to help wouldn’t go anywhere else for Pet Insurance .Pricing one of the cheapest quoted 💯

August 13, 2026
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Reply from Animal Friends Insurance

Hi Leanora,

We are delighted to hear that you are happy with the service provided, thank you for taking the time to leave a review.

Best wishes,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Paid out all claims quickly and easily

Paid out all claims quickly and easily. Everything was hassle free

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Heather,

We are thrilled to hear this, thank you for taking the time to leave a review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

great with paying out on claims in a…

great with paying out on claims in a timely manner

August 13, 2026
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Reply from Animal Friends Insurance

Hi Zinia,

We are so pleased to hear this, thank you for your review.

Best wishes,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Making the claim for willow was easy…

Making the claim for willow was easy and straight forward the vets used the portal to make the claim and once the claim was accepted the payment made directly to the vets which made a worrying and stressful time easier.

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Linda,

We are so pleased to hear that we have been able to help you and Willow, thank you for taking the time to leave a review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Brilliant

Brilliant from start to finish. Very efficient. Very prompt. Liaised with vet directly to minimise stress and worry. Kept very well informed of progress and claim paid super efficiently.

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Chris,

We are so pelased to hear that we have been able to help, thank you for taking the time to leave a review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Always very easy to put through claims…

Always very easy to put through claims and resolved very quickly

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Karen,

We are thrilled to hear this, thank you for taking the time to leave a review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

Prompt payment and service

My dog needed a operation and during a very stressful and difficult time Animal Friends never once questioned the treatment and paid what was due on time and promptly to the vet
A first class service at a very difficult time

July 20, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Good Afternoon,

We are so pleased to hear that we have been able to help, thank you for taking the time to leave a review.

All the best,

Becky - Animal Friends Insurance

Rated 5 out of 5 stars

I have had to claim 3 times for various…

I have had to claim 3 times for various pets over the years, each time thwyve reacted quickly, informed me as soon as vets had submitted the claim and paid all reasonable amounts. They do list some clear exceptions (ie consultant fees are capped at 265) but these are upfront in policy for you to check before arranging.

August 13, 2026
Animal Friends Insurance logo

Reply from Animal Friends Insurance

Hi Sally,

Many thanks for taking the time to leave a review, we really appreciate this.

All the best,

Becky - Animal Friends Insurance

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