Exceptional service from Alex at Balfe’s Bikes (Fulham.) As this was my first high-end bike, his knowledge, patience and willingness to help were phenomenal. He made the whole experience easy and en... See more
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Basic service very well done. The team are very knowledgeable and very good at answering all my questions. They imparted some super practical and useful advice. I will keep using them for all my bike... See more
Great experience buying a bike through the cycle to work scheme. Very knowledgeable team and very patient with lots of questions from me as a beginner into road biking, would highly recommend!
Wonderful service from the staff in the Fulham shop, very friendly and helpful to me when I picked the bike up. I took my own pedals and they were fitted in an instant. No problems with collection... See more
Company details
About Balfe's Bikes - Fulham
Written by the company
The Bike Sales and Servicing Specialists.
Founded in 2008, Balfe’s Bikes has 12 bike shops in London and the South East. We stock the world’s best bike brands including Trek, Specialized, Brompton, Whyte, Giant, BMC, Frog and more, plus all the acccessories you would expect.
We are proud to maintain high standards of service in our shops, our workshops and online. View our website for the latest product releases, deals and more to find everything you need to enjoy cycling.
About Balfe's Bikes
Written by the company

- Free Click & Collect
- To our 12 stores across London and the South East
- Free delivery
- Free delivery on all bikes over £500 - Free delivery non-bike orders over £30 (*excluding bulky or restricted items free delivery over £100)
- 0% finance
- Available to help spread the cost via Klarna. Terms & Conditions apply.
- Cycle to Work available
- Vouchers accepted to save 25-39%
- Online service booking
- For our professional workshops
- Balfe’s personal bike delivery
- No unpacking required. Bike built and ready to ride straight away, for local customers
Contact info
592 Fulham Road, Fulham, SW6 5NT, London, United Kingdom
- 020 7731 1700
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Outstanding service
My bike is about 20 years old and was in need of replacement parts in addition to a tune up. When I dropped my bike off for its service, I was told it might be 5 days, given their current workload. But it was ready 24 hours later! Talk about under promising and over delivering! I was thrilled. I’ve used Balfe’s for about 5 years now. Always great service and very nice & helpful staff
Have been lied to by the shop person at the Fulham shop
The person Simon at the Fulham shop sold me on Sunday 17th May a bike on display that had the display broken, he then told me to wait and come pick it up on Tuesday 19th, then on Tuesday I went to the shop and the bike was still broken. Then he calls me and says he will order a new bike to be pick up on Monday 25th and then on Monday 25th I arrive at the shop, he is not there and the bike has not been ordered.
I have filed a formal complain against him and have posted in every social media channel I have in Fulham about him and the poor customer services.
Now Alex has finally ordered a new bike and I expect to receive the bike by June 4th.
All that while I have paid £270 in deposit, cash that conveniently Balfe must be using as working capital for something else while ignoring my order.
Disappointing
Didn't get noticed when walked in and it was pretty quite. 1 of the staff was trying to help apart from that no information on bikes. Quite useless really.
Terrible experience - don’t go near
Terrible. Have had my bike for 2 weeks for a routine service. It was booked several days in advance. Each time I call they claim it’s the next bike. Going in tomorrow to take it back and go somewhere else who’d like my money. Will never go there again for service or a bike purchase.
The repair team always go above and…
The repair team always go above and beyond when I take my bicycle in for repair. Even if it is just changing an inner tube, my bike will come out fully serviced, checking if the brakes are fully functional, etc.
Balfe’s are what your local bike shop…
Balfe’s are what your local bike shop should be. Items ordered arrive very fast and you are notified accordingly. Also the staff are very friendly and helpful in sorting out issues with your bike or components on the spot: time and time again. A big shout out to Luno and Simon the shop manager at Fulham 👍🏾👍🏾
My wife recently bought a bike from…
My wife recently bought a bike from Balfes for an upcoming ride, after a week of riding she discovered the frame was too small for her. Balfe's replaced for a larger frame with no fuss and minor cleaning cost, excellent customer service!
Charged for components that I was told…
Charged for components that I was told were fine.
Charged extra for labour to replace cables even though I paid £200 for the service.
I sent two bikes to fix/service of…
I sent two bikes to fix/service of late. The staff was great with professional and friendly advice. I surely will return for the repair/maintenance of my bikes.
Bought a Brompton C
Bought a Brompton C. The guys in Fulham were helpful but not at all salesy. I felt under no pressure to buy from them so I did.
Superb customer service
Every touch point with Balfe's Bikes was superb. From an initial conversation when I wandered in (the window offer had caught my eye - great merchandising) to purchase, to follow up and collection was retail perfection. Utterly brilliant - cannot recommend highly enough
Great customer service from Marlon on…
Great customer service from Marlon on the front desk
Excellent service, just what I was after
I was helped by Sam who listened to what I needed, gave several good options and recommended what’s proven to be an excellent bike. He also recommended a couple of additions, such as a rack, which have proven helpful without overselling or being pushy. Overall it was a great experience from a team that knows what it’s talking about. They also offered a free service within 8 weeks of purchase. I’ll go back to this shop in future.
Super friendly and professional staff
Super friendly and professional staff. Good service! Well done.
Incredible friendly, genuine, caring and high level expertise bike store Balfe’s Bikes Fulham-worth travelling here!
Nuno is an outstanding bike specialist with a warm, honest, and friendly approach. The reception team —Simon, Marlon, Jaco, Jessi and all-are very welcoming, offer knowledgeable advice, and genuinely care about each customer. Nuno did an amazing job. Everything he touches feels like magic — even my old bike feels like new after his work.
I can’t recommend Nuno and Balfe’s Bikes Fulham enough — it is absolutely worth travelling there for such incredibly friendly, genuine, caring and high-level expert service. Try it yourself, you won’t regret it and you won’t be overcharged!!
Good communications and prompt service!
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