I've been wearing Gas permeable rigid lenses for 61yrs & always sorted new ones in London. The clinic closed & so I tried Barracloughs as quite a few friends recommended. They were absolutely brillia... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Ritz was absolutely lovely – she really looked after me and explained everything so clearly. The lady who helped me choose my glasses was also wonderful; she made me feel completely comfortable throug... See more
Company replied
Great experience in the Seaford branch. You just knew that you were with professionals who knew their business. I saw Mrs Baxter who was wonderful then I was passed to the delightful Sam who made giv... See more
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My wife and I have been having our eyes tested regularly by Stephen Fowles over many years and he always provides an excellent professional service. It is also good to have such long continuity as Ste... See more
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Company details
About Barracloughs the Opticians
Written by the company
We are an independent group who have been caring for eyes for over 68 years. Established in 1957 by Frank Barraclough in St. Leonards and later joined by Peter Stiles, we gained a reputation founded on expertise combined with a kind and helpful manner.
Investing in the latest technology and equipment such as OCT imaging and Optomap® retinal scanning and keeping the practices modern and up to date has all helped in passing the 65 year milestone.
However, a significant contribution has been made by the people working in the company and a large proportion of our staff have been with us for many years enabling them to build excellent relationships with our clients. We're proud of the solid reputation we have built up over the years and will continue to deliver the very best possible service when it comes to eye care and customer care.
Book Now Our website OCT Imaging
The Barracloughs Promise
Written by the company
- You'll see, we care
- As a trusted independent optician, we've been caring for eyes for over six decades. Our commitment to excellence and customer satisfaction has been a cornerstone of our business since our founding in 1957.
Contact info
Head Office: 41 Western Road, TN40 1DT, Bexhill-on-Sea, United Kingdom
- enquiries@barracloughs.net
- www.barracloughs.net
Trusted in East Sussex for over 68 years
4.9
Excellent
711 reviews
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This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 24 hours
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Lovely welcoming staff very efficient…
Lovely welcoming staff very efficient and Customer friendly. Optician was very thorough and explained the health of my eyes in detail but easy to understand language. Overall an excellent experience.
April 16, 2026
Unprompted review
Reply from Barracloughs the Opticians
This is brilliant, thank you so much Mr Wolfe. We couldn't ask for more than our service being described as an excellent experience!
We really appreciate you choosing Barracloughs and look forward to seeing you again!
Friendly helpful team
April 8, 2026
Reply from Barracloughs the Opticians
Thank you for your lovely words Rosie! It's comments like this which really add a sparkle to our day - and it tells us we're doing things right.
We look forward to seeing you again in a couple of weeks - you know where to find us if you need us in the meantime!
Excellent service from friendly professional staff.
Cannot fault the service. Friendly professional and efficient. A pleasure to visit.
April 9, 2026
Unprompted review
Reply from Barracloughs the Opticians
This makes us happy to read Mr Wakeling! Thanks so much for sharing - we're really pleased you enjoyed your visit and the fact that you find zero faults is the icing on the cake.
Thanks again and we look forward to seeing you next time!
Excellent service with a smile
Easy to book an appointment on line. The details of eye test fully explained and any questions were answered on the day. All the members of staff were very polite and helpful.
April 7, 2026
Unprompted review
Reply from Barracloughs the Opticians
Thanks Karen! This amazing to read - we're really happy that you found the booking process simple, we find so many customers like to book online these days it's really valuable feedback.
It's so important that your questions are answered, our aim is for you to leave Barracloughs completely satisfied with every aspect of your visit - a visit to the opticians can be daunting for some, so we're pleased you asked questions and were happy with your overall visit.
We really appreciate you taking the time to share your feedback and thank you for choosing Barracloughs to care for your vision!
I am very happy with Harpreet,who is…
I am very happy with Harpreet,who is always a mine of info. about my contact lenses. The office staff are good too!
April 1, 2026
Unprompted review
Reply from Barracloughs the Opticians
Jan this is lovely to read! Harpreet really is fantastic at what he does, and has a very calm, kind manner too.
We really appreciate your feedback on the team! Thanks for choosing Barracloughs and we look forward to seeing you next time!
Competent.
All staff were both competent and cheerful. A well run company usually has staff who smile and they did!
March 27, 2026
Unprompted review
Reply from Barracloughs the Opticians
This means an awful lot to us Mr Shelford, thank you for your thoughtful feedback. We really do aim to create a happy work environment and we find it quite rewarding to read that you picked up on the atmosphere by way of team observations. We're lucky to have an incredible workforce and it's so nice to read that the smiles were clear!
Thanks so much for taking the time to share this feedback and we look forward to welcoming you back next month!
Reply from Barracloughs the Opticians
This is what we aim for Julie, thank you so much for taking the time to share your feedback! We really appreciate you choosing Barracloughs, and look forward to seeing you again next time!
Very impressed with the optician Harpreet Bahra
Very impressed with Harpreet Bahra. Good humour, informative, friendly, and what's important for me, he gave plenty of time for my eyes to adjust when doing "better or worse". I hope he is around when my next sight test is due.
March 25, 2026
Unprompted review
Reply from Barracloughs the Opticians
Thank you for sharing! You're right, Harpreet has a very kind and gentle manner and is such a pleasant person to chat to as well!
We're really happy that you were pleased with your visit, and look forward to seeing you again. Thanks for choosing Barracloughs!
Outstanding service!
Ritz was absolutely lovely – she really looked after me and explained everything so clearly. The lady who helped me choose my glasses was also wonderful; she made me feel completely comfortable throughout. I left feeling really happy to have everything sorted, and I’m looking forward to receiving my new glasses. Thank you for such a fantastic service!
March 25, 2026
Unprompted review
Reply from Barracloughs the Opticians
Your words have really made us smile, Selina - honestly this really is the kind of service and the kind of reaction we aim for every day. You're going to look fantastic in your new frames and we totally appreciate you choosing Barracloughs.
We look forward to seeing you back soon!
A treat, not a chore
I only interacted with Sam and Weronika but both were charming, knowledgeable and friendly.Every part of my visit was explained and I came aware positively pampered!
March 9, 2026
Unprompted review
Reply from Barracloughs the Opticians
Oh wow, "A treat, not a chore". Now that really makes us happy Mr Hull! Thank you so much for leaving your feedback. We really appreciate you choosing Barracloughs and look forward to seeing you again!
Easy to find and get to.…Nice staff.
Ryan was very knowledgeable and put me at ease. I loved reading the interesting information on wall in waiting area about animals eye sight.
February 25, 2026
Unprompted review
Reply from Barracloughs the Opticians
Thanks Caroline - we love that you liked so many points during your visit, and we really appreciate you choosing Barracloughs 😃 Thank you for taking the time to share your feedback and we look forward to seeing you again!
friendly and knowledgeable
All the staff were friendly professional and knowledgeable Ritzy the optician helped me to feel relaxed and was clearly very knowledgeable great service by everyone
February 24, 2026
Unprompted review
Reply from Barracloughs the Opticians
Such lovely words Sarah, thank you! We'll be sure to pass on your feedback, which really made us smile by the way.
Thank you so much for choosing Barracloughs and we look forward to seeing you again!
Reply from Barracloughs the Opticians
These are all boxes we love to tick! Thank you so much for choosing Barracloughs as your opticians Mr Gilbey, and we look forward to your next visit!
Reply from Barracloughs the Opticians
This is such lovely feedback! Thank you Richard - we'll make sure that the Eastbourne team sees your kind words!
Reply from Barracloughs the Opticians
Very kind, Jack, thank you!
We appreciate the feedback and value you choosing Barracloughs Opticians and Hearing Care!
We look forward to seeing you again 🙂
My son has special needs and is non…
My son has special needs and is non verbal. Veronica was lovely to him and spoke to him telling him what she was doing at each stage. Veronica was very professional and very caring. Thankyou
February 9, 2026
Unprompted review
Reply from Barracloughs the Opticians
This totally warms our hearts Sarah, thank you for sharing! Kate, our Bexhill Manager, has already shared your lovely feedback with the team as it really meant so much to read this.
We've always strived to create an inclusive environment and if our team can take even the smallest amount of stress away from what can be a daunting experience for many, then that's a win!
Thank you again for your extremely kind words and we're so happy that you both walked away pleased with the service at Barracloughs.
All staff behavioured in a professional…
All staff behavioured in a professional and friend way, and went that little bit extra ordering in frames from another shop for me to try before having my glasses made.
January 31, 2026
Unprompted review
Reply from Barracloughs the Opticians
We're really happy to read this feedback Kim, thank you so much! Offering a personal service is right up there on our list so we're glad you were pleased with your visit.
We look forward to seeing you again!
Excellent service
I always feel I am being treated as an individual rather than the next person on a conveyer belt. I have a lot of confidence in all staff members. I trust the information and advice I am given. This has not been my experience at other larger chains of opticians. I therefore choose to use Barracloughs for their excellent customer service and not just because it is local.
January 22, 2026
Unprompted review
Reply from Barracloughs the Opticians
Wow, these words couldn't align more perfectly with our ethos and the service we strive to provide. Thank you SO much for your feedback.
We have just shared your kind words with the team who will no doubt be grinning as they read it. Honestly, words like this mean the absolute world to us. It's all about a personal and memorable service. It doesn't end there either, you know where we are for any aftercare needs.
Sincere thanks again and we look forward to your next visit!
I was given clear advice.
January 22, 2026
Reply from Barracloughs the Opticians
This is wonderful, we need every one of our valued customers to leave with a clear understanding of how the visit went and how best to look after your vision. Thank you so much for sharing your feedback!
We look forward to seeing you again next time.
Terrible service
Terrible service. They took three attempts to get right the prescription and fit of my new contact lenses and they are still not right.
January 3, 2026
Unprompted review
Reply from Barracloughs the Opticians
We are very sorry to read this, we always strive to provide the very best service but it seems we have fallen short of that on this occasion. We cannot seem to find you on our system, so please email complaints@barracloughs.net and we will deal with this as a priority.
Many thanks and apologies again.
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