Cruise1st Reviews 

7,374
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 253 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the friendly and knowledgeable staff members for providing truly exceptional assistance throughout the entire holiday planning phase. People note that the booking process is extremely straightforward, highly efficient, and thoroughly well-managed from start to finish. Consumers frequently emphasize the great quality of customer service and the valuable recommendations offered by helpful representatives. However, some people mentioned unexpected issues with flight bookings and experienced difficulties when trying to make sudden trip changes. Reviewers noted that communication regarding flight arrangements or handling certain alterations could sometimes become quite frustrating and complicated.

What people talk about most

Staff

Customers consistently note positive experiences with staff, highlighting their helpful, professional, and... See more

Booking process

Consumers find booking process to be positive and straightforward. Many reviewers praise the helpful staff... See more

Service

Reviewers highlight positive aspects of service, noting that agents are patient, professional, and always go... See more

Customer service

People report positive experiences with customer service, highlighting helpful and knowledgeable agents who... See more

Holidays

Reviewers mention ambiguous feedback about holidays, with opinions varying widely depending on individual... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We had no problems whatsoever making the original booking everything ticked the boxes, we then had to change our dates which incurred some costs (mainly from the cruise company) but the whole package... See more

Rated 5 out of 5 stars

Stop!! Look no further- these are the very best cruise holiday people, service is excellent, price is unbeatable. Everything from start to finish is polished and professional but they are also so frie... See more

Rated 5 out of 5 stars

This is our 6th cruise booked through cruise 1st and two of them were for a larger family group so had some added complexity. MIchael Thomas is a cruise consultant and specialist that we have spoken t... See more

Rated 5 out of 5 stars

I saw the advertised cruise and needed to know more about it. Victoria Benjamin has booked cruises for us before and we are always delighted with her work. She listens to what the customer wants and o... See more


Company details

  1. Cruise Agency

About Cruise1st

Written by the company

We are compliant with ABTA & ATOL:
So your booking is protected when made with Cruise1st.

We are an award winning Cruise Agency:
AAA: Agent Achievement Awards 2021

We specialise in Cruise bookings:
Unlike some Travel Agencies, who offer Cruise Holidays as an extra. We are specialised in Cruise Holidays. Each of our cruise specialists are trained to have an in-depth understanding of the cruises we offer. Plus many of our cruise specialists are ex crew members. So they have a very detailed knowledge of what to expect while on-board a cruise ship.

We are honest with our customers:
We are looking to have a positive long term relationship with our customers. Many of our first time customer, are repeat customers. We pride ourselves on the quality service both our booking agents and customer service staff provide. They always do their best to help our customer requests or enquiries.

More than 20+ Cruise experience:
We have been working as a Cruise Travel Agency for more than 20 years. The times might have changed! But our desire to provide valuable information and best cruise offers for our customers remains the same.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

7K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

Hasn’t replied to negative reviews

How this company uses Trustpilot

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4.4

All reviews

(7,374)

235 reviews in the last 12 months

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Rated 5 out of 5 stars

Barbara Thompson

This lady has saved my life, the agent I booked my holiday told me I would loose my deposit of £1150, with no help whatsoever of what could be done to help me. I was absolutely devastated, I rang back and luckily I spoke to Barbara Thompson, she was the most helpful person I have ever spoken too, she has hopefully sorted my problem out(just waiting for confirmation email) she has managed to rebook my holiday and I have not lost anything. My faith has been restored today, that there are nice people i this world and Barbara is one of them.

January 17, 2026
Unprompted review
Rated 1 out of 5 stars

Biggest con merchants

Biggest con merchants. Advertising a holiday at a price, you work through the booking process and accept the extra £60 for a local flight. When you get to book it they add a further £300 for the flight on the basis that the price was correct at the time they put it on the website. Absolutely false advertising.

January 15, 2026
Unprompted review
Rated 2 out of 5 stars

After sales is not there we booked this…

After sales is not there we booked this package with cruise 1st well over a year ago and had nothing back from them like voucher’s for transfer from airport to hotel and then to the port terminal even tickets for flights have not turned up yet and we are now 6 weeks before we travel we have booked package vacations with other companies and never had this worry I feel this is not the right way to get further bookings

January 9, 2026
Unprompted review
Rated 3 out of 5 stars

Great company

Great company, the rating was due to the motel In Miami, cruise1st booked me. It was dirty & the staff did not seem interested in anything.

January 2, 2026
Rated 5 out of 5 stars

Second to none…

We've always booked our cruises with Cruise 1st. For the last 20 years we have enjoyed a great standard of customer service and support.
Thank you

January 8, 2026
Rated 5 out of 5 stars

Excellent service David Dove, Cruise 1st

Excellent service from David Dove at Cruise 1st, attention to detail throughout our booking process, very efficient reviewing details, and factual information given re cruise line, ports, transport, onboard amenities. David phoned back when promised to confirm reservation details and was more than helpful giving advice. He's very much an asset to Cruise 1st and I will definitely use again. Thank You!

January 3, 2026
Rated 5 out of 5 stars

Cruise advis

He was very knowledgeable about the options. He was very helpful and gave me good advice. I was very satisfied with the service I received.

January 4, 2026
Rated 5 out of 5 stars

Brilliant, nothing more to say.

We have booked many times through cruise 1st, even sailed with their presenter Derek and quite frankly have nothing but good things to say.
Their prices, staff and customer service is incredible, I would recommend this company to anyone and have already recommended to family and friends who have booked and enjoyed the same hight standards of satisfaction we have received. Thankyou to all at cruise 1st.

January 4, 2026
Unprompted review

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