Apologies to the main guy who helped us today as we have forgotten your name but you were great. There was no hard sell we were allowed to look round with no pressure. The sofa we went in to look at w... See more
Company replied
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We had been into the store multiple times over the past 2 weeks and each time we went everyone was always friendly and asked if they could help. Dan met us on 3 occasions and each time he didn’t push... See more
Company replied
Originally spoke with Dan who was just the most welcoming and friendly man who went through everything with us and sent us all the details of our order. Went into order sofa and dealt with Bethany and... See more
Company replied
Simon was very knowledgeable and helpful through out the entire purchase. He gave us all the information and breakdown of each item, the time frame and how each stage would work. He answered all our q... See more
Company replied
Company details
- Furniture Store
- Furniture Accessories
- Home Goods Store
- Living Room Furniture Store
- Sofa Store
- Upholstery Shop
Written by the company
Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk
Written by the company
Contact info
Salhouse Road, Unit 5, NR7 9AZ, Norwich, United Kingdom
- 0333 999 9764
4.9
Excellent
8K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
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Excellent customer service
Excellent customer service, good knowledge of products, item was just want we wanted
August 12, 2026
Great approach by Sam
Great approach by Sam, very friendly and kept coming back to us which was nice
August 12, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Great support and help from Simon and…
Great support and help from Simon and the rest of the team.
August 11, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Reply from DFS Furniture - Norwich
Hello Lyn,
Thanks for your fabulous review, we love to hear it!
Kind regards,
Lia
DFS Customer Support
Just Excellent........
My wife and I called into DFS (Norwich) earlier today and was greeted with a very warm welcome by Chris, eventually we decided on what we needed and sat down to discuss our next steps and queries we had, all of which were answered and clarified by Chris, to the point that we placed an order there and then not overlooking Shaun who double checked our requirements.
Finally to say what a pleasurable experience as nothing was too much trouble and there was no pressure or hard selling, we were just left to decide at our own pace. Such a change to find this approach in our modern world!
August 11, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for taking your time to write us a 5* review. We are really happy to hear that you had a great experience in store and that you were able to choose the right furniture to suit you and your home!
Kind regards,
Lia
DFS Customer Support
STAFF MANNERS The staff were really polite and…
The staff were really polite and explained everything very well.
August 10, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for your kind review.
Kind Regards,
Holly M
DFS Customer Support
Daniel was very polite and helpful I am…
Daniel was very polite and helpful I am looking forward to having my furniture.I haven’t met any of the staff as I did it over the phone and spoke to Daniel.
Thank you
August 3, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for your kind words and for taking the time to give us an amazing review.
Kind regards
Holly M
DFS Customer Support
Chris @Norwich store was extremely…
Chris @Norwich store was extremely helpful in choosing and configuring the right furniture.
August 9, 2026
Reply from DFS Furniture - Norwich
Hello Sanjay,
Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!
Kind regards,
Lia
DFS Customer Support
Great Service
Apologies to the main guy who helped us today as we have forgotten your name but you were great. There was no hard sell we were allowed to look round with no pressure. The sofa we went in to look at wasn't what we wanted in the end, we were shown the resilience finishes that we wouldn't have ever considered and ended up buying the Braylan 2 & 3 seater sofa. The guys made sure we knew all the information. I would definitely recommend this store and order from there again and please say thank you to the guy who supported us through our search.
August 10, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for sharing this lovely 5* review with us. Your feedback is much appreciated. We are really happy to hear that you had a great experience in store and we hope you love your furniture when it arrives!
Kind regards,
Lia
DFS Customer Support
customer service was fantastic…
customer service was fantastic everything sorted no problems
August 10, 2026
Reply from DFS Furniture - Norwich
Hello,
Thanks for sharing your lovely review!
Kind regards,
Lia
DFS Customer Support
Megan was very helpful and…
Megan was very helpful and knowledgeable , made buying our sofa very easy .
August 10, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind regards,
Lia
DFS Customer Support
Fantastic customer service as always
Fantastic customer service as always, no pushy sales person just listened to what we wanted and happy to help.
August 9, 2026
Reply from DFS Furniture - Norwich
Good Afternoon,
Thank you so much for taking the time to give us an amazing review and to share your experience with others. We really do appreciate it!
Kind Regards,
Jordan
DFS Customer Support
Salesperson was very helpful
Salesperson was very helpful, listened and gave me exactly what I wnated.
August 7, 2026
Reply from DFS Furniture - Norwich
Good Afternoon,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards,
Jordan
DFS Customer Support
Service was superb from start to finish…
Service was superb from start to finish very informative and a decision made will definitely recommend to family and friends .
August 2, 2026
Reply from DFS Furniture - Norwich
Hello,
We are really grateful for your kind words and for sharing your experience!
Kind regards,
Holly M
DFS Customer Support
Served by a very nice helpful man…
Served by a very nice helpful man Richard I think he’s name is and he made lovely coffee
August 9, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for sharing your lovely review with us.
Kind regards
Holly M
DFS Customer Support
Great customer service
Nat from DFS Norwich explained all about the leather sofa and armchair in detail, what it was made of and how to look after it. We bought on interest free credit and she explained all of that clearly to us. Gave us an indication of delivery times too. We enjoyed the free latte too!
August 9, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you so much for your kind words and for taking the time to give us an amazing review. We really do appreciate it and hope you enjoy your furniture when it arrives!
Kind regards
Holly M
DFS Customer Support
Brilliant help from the staff couldn’t…
Brilliant help from the staff couldn’t ask for more. Beth and Katie were very helpful in picking the right sofa for us. Highly recommend this store.
August 9, 2026
Reply from DFS Furniture - Norwich
Hello Connor,
Thanks for your lovely feedback, we’re glad to hear Beth met your expectations and gave you all the info you needed to make your purchase.
Kind regards,
Lia
DFS Customer Support
Sales staff not pushy
Sales staff not pushy, product knowledge was outstanding and also found a better priced option for us.
August 9, 2026
Reply from DFS Furniture - Norwich
Hello,
Thank you for taking the time to give us a 5* rating, it is much appreciated!
Kind Regards
Lorraine E DFS Customer Support
Customer service is excellent was made…
Customer service is excellent was made to feel very welcome and did not feel pressured to make any decisions
August 9, 2026
Reply from DFS Furniture - Norwich
Hello,
We are really grateful for your kind words and for taking the time to share your experience. Thank you so much!
Kind regards,
Lorraine E
DFS Customer Support
The gentleman who assisted us was very…
The gentleman who assisted us was very polite and cheerful
August 9, 2026
Reply from DFS Furniture - Norwich
Hello,
We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.
Kind regards,
Lorraine E
DFS Customer Support
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