The sales person Claire was polite and knowledgeable about the product offered once we had completed the assessment on the Dreams bed . She guided my wife mainly to the product that would suit her as... See more
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Kevin was very knowledgeable about the different styles of bed bases. We were offered water. We finally homed in on one style and bought it. Very good delivery timescale including assembly and takin... See more
We were shopping to swap our mattress in the Reading store and Will was so helpful! He had a lot of knowledge and was able to advise us based on what we have and what our problems were. Would definite... See more
Ordered beds are good but not happy with service provided. I did not opt for assembling beds by mistake when purchased beds and asked for assembling beds after they were delivered but Dreams customer... See more
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Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Brunel Retail Park, RG2 0HS, Reading, United Kingdom
- 01182068447
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I was able to buy what I needed in the…
I was able to buy what I needed in the price range!
Staff were friendly and knowledgeable…
Staff were friendly and knowledgeable and helpful
My experience buying a mattress at…
My experience buying a mattress at dreams was excellent my mattress I chose is very comfortable for me im pleased with my purchase .
We popped into Dreams this morning not…
We popped into Dreams this morning not intending to buy. We have been in quite a few bed shops over the last couple of weeks but nobody seemed to listen to what we needed.
Today in the Reading store we were served by a young man by the name of Alex. We left very pleased with our purchase.
Alex was so knowledgeable he knew about every bed, including the different frames,ans all the different mattresses as well as pillows..It was so refreshing as he listened to what suited our needs. Also he had a great personality very happy disposition Andrade us feel very welcome offering us a choice of hot drinks or water. We Will highly recommend him to our friends and relatives.
ALIX IS A GREAT ASSET TO YOURCOMPANY.
TGANK YOU SO MUCH ALEX.
Reading Dreams store. Alex was super helpful!
I visited the Reading Dreams store to buy a mattress. The Dreams Sleep Match machine was very comfortable to lie on whilst it dkid its analysis. Then Alex was fantastic at taking me through all the various mattress recommendations. He was patient whilst I tried (& retried) different mattresses.
He was informative about the different types of mattress constructions, answering all my questions in a friendly manner. I never felt pressured into buying any specific mattress, and the 100 Night Guarantee was clearly explained to me.
The whole experience from arriving in store, all the way through to placing my order was fantastic.
Excellent service received from Reading…
Excellent service received from Reading shop provided from manager Sam and her male colleague , they are patienly giving their advice and professional opinion to assist me and my husband - will encouge people go there shop for beding staffs
We actually brought a new mattress
Yesterday we visited the Dreams shop in Reading to see what mattresses were available as the last time we brought one was embarrassing 😳 far too long ago!! We were looked after by Alex who was very funny and professional, we went on a sleep 😴 mattresses machine which sorts out which mattress you require for how you sleep we were offered a hot drink twice a taken around the shop..... and before we knew it we had actually brought a new mattress, thank you Alex for being so helpful and guiding us through what would have been a difficult experience which as usual would have resulted in not buying anything. I am looking forward to our new mattress and headboard arriving soon.
Outstanding
Absolutely amazing staff . So warm and welcoming, really friendly super helpful . I was served by Sam and she is truly amazing super friendly and helpful and patient, was very understanding and lovely . Highly recommend Dreams you will not be disappointed.
Amazing end-to-end service!
Our in-store experience was absolutely perfect thanks to Alex that carefully explained everything we needed to know to make the best decision. The whole team was very kind and flexible to our demands. Delivery service very smooth and no single issue. 100% recommended.
May use AI-assist with repliesRead more
Not as cooling as told
Delivery was good. The mattress itself is good. A bit firmer than I expected to start but softened up.
My only disappointment is that it doesn't keep me cool. When you touch the mattress when changing the sheets it feels lovely and cool. But when sleeping on it it doesn't feel much difference to an ordinary mattress. I paid £200 over my budget as I was assured by the assistant it would keep me cool as he had one himself. Other than that it is comfortable so I will keep it.

Reply from Dreams - Reading
I liked the polite and no pressure…
I liked the polite and no pressure approach by the staff to sell their goods! They also offer you fantastic coffee Free. Highly recommended to do business with!
From the moment I walked into the shop…
From the moment I walked into the shop nothing was to much trouble. Also the day of delivery went like clockwork, really pleased.
Me and my partner sleep completely…
Me and my partner sleep completely different to each other and have different areas of pain when it comes to sleeping so we had no idea what type of mattress we were looking for. We came to your Reading branch and Alex went above and beyond to help us pick the correct mattress! He was so knowledgeable about mattresses, there is actually a lot more to it than we thought. He set us up on the machine to figure out what type suited us both best then went from there. Absolutely over the moon with our experience with Alex. We both felt extremely comfortable and 100% happy. We used the 0% interest finance which was so easy and fast to use which again Alex helped us with so much to come to monthly payments which suited us best. Our friends are also looking for a new bed and mattress so we have recommended going in to speak with Alex. Overall the experience was 10/10. Couldn’t of asked for better customer service!
Good Product
Good Product, delivered on time, and being a bulky item, appreciate your helpful Delivery Staff taking the mattress upstairs to the bedroom!
Now enjoying a very comfortable and good night sleep!
Much appreciated!
Very helpful salesperson
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