I was asking imaginefire support team about a replacement closer tool that I lost in our house move and asked how I could add it to my biofuel order? I was advised they will include that free of charg... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Wow. This makes out toom so cozy ! It’s great. Simply a Va lovely focal point which is so much easier and cheaper and environmentally friendlier than getting wood burner. Heat is just right for o... See more
Company replied
Have always bought our fuel from this company Might be more expensive than elsewhere - haven't checked in too much detail as trust that their fuel keeps our fire in good service Excellent delivery... See more
Company replied
Amazing company. Exceptional & faultless customer service. Brenda and team were so helpful with changing our order from the Burford Stove to the Howarth. This was processed and delivered within 5 day... See more
Company replied
Company details
Information provided by various external sources
At ImaginFires we exclusively design and manufacture stylish Bio Ethanol fireplaces. Whether you require a contemporary or more traditional style fireplace, we have the solution for you. Our fireplaces are all compliant with the European Standard EN/BS 16647 and come with a one year warranty and free delivery as standard.
Contact info
20-22 Wenlock Rd, N1 7GU, London, United Kingdom
- 01443 203994
- support@imaginfires.com
- www.imaginfires.co.uk
4.7
Excellent
3K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 24 hours
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Reply from Imaginfires
Thank you for the 5 star.
Reply from Imaginfires
We love hearing you are enjoying our vanilla fuel.
The fire came within 2 days
The fire came within 2 days. Great product and great service .
March 3, 2026
Reply from Imaginfires
Thank you for the kind words about our service and product. We’re so glad you’re impressed. Thanks for choosing us!"
Great company & service
Great company & service. Regularly but bio fuel (vanilla) from them for my bio fuel fire I bought from them. Recommend this company to everyone.
March 2, 2026
Reply from Imaginfires
We love hearing that our bio-fuel and fires are a hit. Your recommendation means the world to us—thanks for being such a loyal customer!"
Fantastic product
Choosing the right fire was made easy on the website.
Such a fantastic product. It has completed changed our room.
Gives out more heat that originally anticipated.
March 5, 2026
Reply from Imaginfires
What a fantastic result! We love hearing how our fires can change the look and feel of a room. So glad you’re enjoying that extra heat—thanks for the great recommendation!"
Quick and easy ordering and payment…
Quick and easy ordering and payment options. Delivery exceptional. Highly recommend
February 23, 2026
Reply from Imaginfires
"Thank you for sharing your experience ,Jeff. We pride ourselves on providing a quick, efficient service, and it’s wonderful to know we met your expectations. We appreciate your recommendation!"
Great customer service
No issues with product or delivery but due to change in circumstance we had to return the fire. Customer service was very helpful. Would recommend.
November 15, 2025
Reply from Imaginfires
Thank you for sharing your experience. It’s great to know you were happy with the product and delivery, and that our team supported you through the return. Wishing you all the best!"
Superb service from Imaginfires when I…
Superb service from Imaginfires when I used the wrong fuel in my box and ruined it. Thank you so much for your advice and support.
February 24, 2026
Reply from Imaginfires
Thank you for your review. Our customer service team are always on hand to give advice and support.
Good communication with customer…
Good communication with customer support,sorted out the damage to unit from transit quickly and effectively.
Fire is great
February 16, 2026
Reply from Imaginfires
Happy to hear our customer service team were able to sort out the damage to the fire quickly.
Reply from Imaginfires
Thank you for the 5 star.
Quick response to questions and stock…
Quick response to questions and stock availability
Good product
February 6, 2026
Reply from Imaginfires
Thanks for the review! We’re glad we could get those answers to you quickly and that you’re happy with the Moritz fire.
Efficient service
February 12, 2026
Reply from Imaginfires
Happy to hear you are happy with our service .
Reply from Imaginfires
Thank you! We're glad your order arrived on time and that you were happy with the service.
Reply from Imaginfires
Thank you for the 5 star review.
Well done, Imaginfires!
Easy to order from website. Good communication and items are delivered promptly. Excellent customer service.
February 3, 2026
Reply from Imaginfires
Wonderful to know you're happy with our service and our product.
l have not had my delivery yet when i…
l have not had my delivery yet when i recieve in match i shall up my stars .
February 2, 2026
Reply from Imaginfires
Hi Apologies you have received an email asking to review it is an automated email sent by TRUSTPILOT. We are on track for delivery middle of March.
Thank you for your continued patience.
There was a problem with delivery and…
There was a problem with delivery and Customer Services were excellent.
My fire is even better then anticipated.
The heat is produces heats my hallway perfectly.
February 4, 2026
Reply from Imaginfires
Glad we were able to sort out your delivery quickly and you are enjoying your fire
Reply from Imaginfires
Happy to hear the Stow is keeping you warm and cosy.
So glad we brought this fire
We brought a bio ethanol fire for Christmas
We have since brought oil and logs
The quality of the products are amazing
I cannot believe the heat we get from this and the feeling of a real fire
I Thank imagin fires for there great fast customer service in any questions I had. And the fast delivery of everything we have ordered
February 4, 2026
Reply from Imaginfires
We are delighted you are enjoying you fire and thank you for a fantastic review.
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