ItsHot.com Diamond Jewelry & Watches Reviews 216

TrustScore 4.5 out of 5

4.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 99 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the quality and variety of the products, finding many beautiful pieces and a wide selection of jewelry. The customer service is frequently highlighted as amazing, with staff described as friendly, attentive, professional, and very helpful in answering questions and assisting with purchases. Many people appreciate the competitive and fair pricing, making high-quality items affordable. However, some customers also noted issues with product quality, specifically with chains breaking easily and watches not functioning correctly or having incorrect specifications. There were also concerns about damaged packaging upon delivery and discrepancies in product descriptions, such as a watch band not being solid gold as expected or a watch being smaller than advertised.

What people talk about most

Product

Reviewers mention positive feedback about product quality, with many customers expressing satisfaction with... See more

Quality

Clients share positive opinions on quality, with many reviewers praising the excellent craftsmanship,... See more

Customer service

Reviewers highlight positive aspects of customer service, consistently describing it as amazing, outstanding,... See more

Price

Customers consistently note positive experiences with price, often describing them as very competitive and... See more

Staff

Consumers consistently report positive experiences with staff, highlighting their helpfulness,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Amazing Customer Service!! The Navel Ring was Beautiful! My Girlfriend Loved it. Keep up the excellent work and Service I will definitely be back to shop! Thank you, Luis Acosta

Rated 5 out of 5 stars

I got the 14k white gold inside out diamond hoop huggie earrings they fit perfect. Not too big or small it’s just right for men earrings. I’m all smiles looking in the mirror when I put them on. Tina... See more

Rated 5 out of 5 stars

The silver diamond pavé cross that I ordered with a custom bail, was made to perfection. Better than the photo representations on their website. Beautiful. I am also impressed with how quickly I recei... See more



Company details

  1. Jewelry Store
  2. Diamond Dealer
  3. Gold Dealer
  4. Jeweler
  5. Jewelry Designer
  6. Watch Store

Written by the company

ItsHot Diamond Watches & Jewelry Store NYC. We specialize in High Quality Custom Designer Jewelry and custom watches. We have been in jewelry business since 2004. You can purchase our designs online at www.ItsHot.com or at our Manhattan jewelry store in NYC. Visit us for top designs and best prices on Diamond Watches, Diamond Engagement Rings & Wedding Rings, Diamond Earrings, Diamond Bracelets, women's and men's diamond ring, necklaces, gold chains and more!


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

216 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 85% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great experience

Great experience! Joan was super helpful and really listened to what I wanted. Explained everything clearly and I bought the perfect bracelet for my wife. I'll definitely be coming back for more jewelry!

March 11, 2026
Unprompted review
Rated 5 out of 5 stars

Great experience from start to finish

The Cuban link chain is something I’ve been looking for for a long time, but it was always the price or quality that I was not quite satisfied with. Here it was a perfect match and the price is great!! Very happy customer here!

February 20, 2026
Rated 5 out of 5 stars

Excellent experience from start to…

Excellent experience from start to finish. It was my dream to get a diamond tennis bracelet, and my dream came true! I am obsessed with the one that I've got and what to thank them for all of their help and attention to my needs throughout!

November 14, 2025
Rated 3 out of 5 stars

I bought a Cartier watch

I bought a Cartier watch. The watch arrived undamaged.
The Cartier box is badly damaged.
Neither FedEx or itshot will give compensation for destroying an integral part of my purchase. Very disappointed with the after sales service

I acknowledge your reply.
I'm pretty sure the reason that FedEx have rejected the claim is because the watch wasn't packed sufficiently to travel from New York to Sydney Australia.
Therefore I see it as your responsibility to compensate for the Cartier box
Thank you for your most recent reply.

As you are not prepared to accept any responsibility for the packaging of the item, I will no longer continue this dialogue.

August 28, 2025
Unprompted review
ItsHot.com Diamond Jewelry & Watches logo

Reply from ItsHot.com Diamond Jewelry & Watches

We are very sorry about the box, but we warn our clients not to accept damaged boxes from FedEx.
No, lets not come up with theories but stick to facts please:
1. FedEx does not reject claims because of how item was packaged (they do not know it, nor do they care how the item was packaged inside the outer box). They rejected the claim because although the package (outer box) showed clear signs of damage at delivery time, it was accepted and it is not possible to put a value on the damage to the watch box since watch is not damaged.
2. we have been selling online and shipping international packages since 2005 (for 20 years now), so we do know how to package a watch (in the watch is not damaged as you stated while the outer box was practically destroyed and watch box has just some damage).
I do see from notes we did try to do our best to assist as soon as you contacted us and filed a claim with FedEx right away. The problem is at this point it is impossible to get FedEx to admit their fault and claim the insurance on the damaged box. We also can not do any compensation as we are not getting anything from the insurance company, and it is impossible to put a value on the some damage to the Cartier box (which is still functional) while the watch was not damaged at all.
So if FedEx tries to deliver a visibly damaged package please do not accept it (we ship all our packages fully insured, with delivery confirmation, so they won't just leave package outside, customers always have a chance to inspect the box), or at the very least open it right in front of delivery person to inspect if everything inside the package is in proper condition.

Rated 5 out of 5 stars

This team is great at communication

This team is great at communication, super welcoming, and responsive. Purchasing a Rolex watch from them has been such a smooth process. Appreciate their attention to every detail and personable approach very much!

October 14, 2025
Rated 5 out of 5 stars

I bought a Rolex watch from itshot…

I bought a Rolex watch from itshot recently and they were very helpful and attentive. Mac was great and the girls there are great. I got a beautiful watch at a very good price. Thank you!!

October 10, 2025
Unprompted review
Rated 5 out of 5 stars

Awesome customer service

Awesome customer service! Joan was so nice and helped us with all our questions. I lover their jewelry collection, so many beautiful pieces. And the prices are great, too. Highly highly recommended!!

September 24, 2025
Rated 5 out of 5 stars

I bought a 7 row diamond mens braclet I…

I bought a 7 row diamond mens braclet I had seen it online which I was very afride of spending that type of money without seeing the piece in person... Well I must say I was very satisfyied with my purchase... Now Im thinking of buying the Gucci Diamond watch just want the price to drop some more... Thanks again

June 18, 2025
Unprompted review
Rated 1 out of 5 stars

Sold me a Rolex with a fake wristband.

I purchased a Rolex watch, model 1603. I have had the watch for 2 years and decided to sell it. The watch they sent me was actually a 1641. The wrist band was not solid gold, but gold plated. The diamonds and bezel were real. I paid $7,600 and the appraisal certificate stated a value of $14,784. I took the watch to 6 different businesses and could barely get $1,700 for it 2 years later.

June 26, 2025
Unprompted review
ItsHot.com Diamond Jewelry & Watches logo

Reply from ItsHot.com Diamond Jewelry & Watches

We tried to reach you but not getting a response. Not sure where you took the watch and in what condition it is, but depending on condition, we can offer you up to a full value for trade in for any other jewelry or watch items or up to $5,000 as a buyback, which is a lot more than the amount you claim it is worth.

Rated 5 out of 5 stars

Ordered a ring for my fiancé and had…

Ordered a ring for my fiancé and had them replicate a ring for me from another site so ours would match. Came out perfect, Mark was the person who helped us from front to back and followed through with everything.
Great work!

March 29, 2025
Unprompted review
Rated 5 out of 5 stars

After reading the reviews here

After reading the reviews here, I felt I had to take the time to tell you about my experience. I ordered some products all the way to Norway, and yes, there were a lot of fees and customs duties, but it shouldn't go to the detriment of the store.
When I received the goods I had hopes that it would look as exclusive as in the pictures, but I didn't expect anything.
For the prices they have, the products are good enough, especially in relation to how much fraud there is around. The diamonds are of very low quality but it is real, and you get what you pay for. One of my products had a defect, and when I contacted customer service and explained the situation, we came to an agreement after some time and I was sent a new product.
So my conclusion is that those who order from here should be aware of what they are paying for, and the store lives up to its promises.
I will give them a thumbs up and have no hesitation in ordering from them again.
By the way, I would like to order a new leather strap for my watch, as it has become worn after a lot of use.
Regards, a very satisfied customer

February 12, 2025
Unprompted review
Rated 1 out of 5 stars

Fraud alert

Fraud alert! Don’t trust this company. They’re using bad quality parts for the Rolex watch. Their Rolex watch is a piece of shit! You guys just throwing your money away.

October 5, 2024
Unprompted review
ItsHot.com Diamond Jewelry & Watches logo

Reply from ItsHot.com Diamond Jewelry & Watches

This is a repeat of the review for the same watch/experience. We are not using "bad quality parts". The watch you purchased we clearly stated in the listing that bezel and dial in the watch are aftermarket, but that does not make the watch "fake". Rolex dealer will declare a watch fake if it has any aftermarket parts, even if those have no influence on the watch movement and functionality. Now if you purchase a Mercedes which had rims, tires, wipers, even seats redone by not Mercedes to make it nicer, but the body, engine and all major parts are the same, does it mean you have a fake Mercedes? No, right? Same logic here. We have been in business for 20 years now, with actual location in NYC which you can visit and view, test and purchase products in person. We are New York registered business. Had we done a single scam in all these years in business we would long be closed. So we are a real business, information on your item purchased was clearly stated in the listing. And you could have returned the watch without problems within 30 days of receiving it, as long as it was in original condition.

Rated 5 out of 5 stars

I'm afraid to shop anywhere else for online jewelry

As I watch all the negative reviews and the response back to the customer it amazes me to see It'sHot stick up for themselves. I'm honestly scared to shop for jewelry anywhere else online. My first purchase was some years back but I bought my fiancé her ring here, tested to be sure as I spent $7K on it, and it was genuine. The lab asked where I got the ring from and how much... They were astounded at it and more so, the cost.

October 9, 2023
Unprompted review
Rated 1 out of 5 stars

Purchase black diamond infinity ring…

Purchase black diamond infinity ring fake paid extremely to much for a fugazi

June 28, 2023
Unprompted review
ItsHot.com Diamond Jewelry & Watches logo

Reply from ItsHot.com Diamond Jewelry & Watches

This is actually a fraudster who tried to place the order using financing program, was declined by Acima and by Affirm and left this review. He did try to purchase a black diamond eternity band from us, but his payment never went though so the ring was never shipped.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look