Lookers Reviews 

21,971
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Looking at 8,265 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their friendliness, extensive product knowledge, and helpfulness, often noting a no-pressure sales approach. The service provided is frequently described as excellent, with many appreciating the clear explanations, efficient processes, and proactive communication throughout their interactions. Reviewers also highlight the exceptional customer service, noting that staff go above and beyond to ensure a smooth and pleasant user experience, from initial inquiries to vehicle collection. However, some customers also noted issues with certain products, such as ceramic coatings not lasting as expected. A few other people also felt that post-sale customer service could be disappointing, with concerns about communication, unfulfilled promises regarding vehicle features, and unresolved issues after purchase.

What people talk about most

Staff

Customers had positive experiences with staff, frequently highlighting their helpfulness, professionalism,... See more

Service

People report positive experiences with service, often highlighting the professionalism and helpfulness of... See more

Product

Reviewers mention ambiguous feedback about product, with some customers expressing significant... See more

Customer service

Consumers find customer service to be positive, with many praising helpful, knowledgeable, and friendly staff... See more

User experience

Reviewers highlight positive aspects of user experience, with many describing it as seamless, outstanding,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Extremely friendly & knowledgeable staff. Nothing was too much trouble. Helped with the all the technical side of the car & functions & seven synchronised my phone etc plus set up favourites etc... See more

Company replied

Rated 5 out of 5 stars

Sarah was a pleasure to deal with straight from the start. Professional, polite, good product knowledge, a no pressure approach to selling, arranged a test drive immediately. On collection day t... See more

Company replied

Rated 5 out of 5 stars

We purchased our first ever new car (Skoda Karoq Estate) from Lookers in Guildford. We would like to thank Ismail Shah who patiently guided us through all the many options available which really helpe... See more

Company replied

Rated 5 out of 5 stars

From entry into Lookers we were offered help if we wanted it but experienced no sales pressure which was appreciated. Once we asked for help it was quickly given and we met Jack Ashurst who was very p... See more

Company replied


Company details

  1. Motor Vehicle Dealer
  2. Car Dealer
  3. Car Repair and Maintenance
  4. Truck Dealer
  5. Used Car Dealer
  6. Used Truck Dealer

About Lookers

Written by the company

As one of the top three motor vehicle retailers in the UK, Lookers represents some of the world's leading new and used car and van manufacturers for sale within our dealerships and online. With hundreds of dealerships and showrooms throughout the UK covering a wide variety of franchises, our dealerships really do offer the widest choice of new and used vehicles.

Our new and used car dealers are located throughout England and Scotland, and with helpful staff at all our showrooms we will be happy to answer any questions regarding buying a new car, used car,or van and can even demonstrate the various features of each model as well as arrange test drives, or find you the latest offers and deals available.

At Lookers car dealerships and accident repair centres we believe in exceptional customer service whether you are a first-time car buyer, or a client looking for a fleet of cars or commercial vans for sale, we consider customer satisfaction to be paramount.

At Lookers you can get whatever you want, however you want it. Choose from 32 manufacturers and over 5,000 new and used vehicles.

Buy online with Click and Drive or in person with our transparent pricing and 14 day money back guarantee. Collect or have it delivered. In addition to that, our expert vehicle technicians will Service, MOT or repair your car to the highest standard using genuine parts with Lookers signature care and attention.

Written by the company

The success of The Lookers Group has always relied on the satisfaction of our customers and this continues to be the driving force behind our business today.
Lookers is one of the UK’s most established automotive retailers which has been operating for over 100 years. We are proud to represent more than 30 leading car manufacturers, offering our customers a wide variety of new, nearly new and used cars and vans. Our dealerships are located throughout the UK and Ireland.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

22K reviews

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4.5

All reviews

(21,971)

7,765 reviews in the last 12 months

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Rated 5 out of 5 stars

Great MOT experience

Great MOT experience. Pick up from home, report on Pre-MOT by phone and video, required work carried out and car MOT'd and returned to my home. Excellent service. Highly recommend.

July 8, 2026
Unprompted review
Rated 4 out of 5 stars

Reception staff

Reception staff - particularly Harriet and Rachel - were extremely helpful, knowledgeable and kind. We were kept informed of progress and updates regarding our vehicle. Service staff also deserve a positive mention. Excellent customer service.

July 10, 2026
Unprompted review
Rated 5 out of 5 stars

Ask for Steven Robertson ⭐️

I seen a Tiguan online and enquired about it, response was fast! Visited the Lookers Volkswagen silverlink and was assigned Steven Robertson, friendly & professional throughout! Very helpful and met my expectations. Ask for Steven Robertson if you are looking for a great deal and a genuine person !!

July 10, 2026
Unprompted review
Rated 3 out of 5 stars

We arrived at our given timeslot 9am…

We arrived at our given timeslot 9am collected our car back at 5pm does not take 8hrs for a service, when they found it. When our car war dropoed off it was clean inside out including windows. We got it back with fingerprints over the bonnet, fingerprints over doors spashed water droplets on passenger an rear passenger windows. Windscreen was cover in water runs for want of better word. An the service book not even stamped.

July 10, 2026
Unprompted review
Rated 4 out of 5 stars

I couldn’t give it a 5 star rating this…

I couldn’t give it a 5 star rating this time around, which is usually the case.

During the process of break fluid change a lock/nut on one of the wheel cylinders snapped resulting in an additional part/cost. I appreciate these things happen, but some offer to offset some of that additional cost would have been welcome (whether it be labour charges or VAT) whereas I had to fork out full price. To add to that, the replacement part required was not delivered in time for same day service/return, resulting in the car being kept overnight.

The staff themselves were friendly and apologetic etc. so can’t fault the personal service, else it might have been a 3 star rating.

July 7, 2026
Unprompted review
Rated 5 out of 5 stars

Friendly welcoming and helpful staff…

Friendly welcoming and helpful staff made the whole experience stress free.
Everything was explained and communicated clearly

July 8, 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi, thank you for your kind review; we are happy to pass along your comments to the team! Please don't hesitate to reach out if there's anything additional we can do for you. 
Lookers customer service & resolution team

Rated 5 out of 5 stars

Customer service is out this world.

Wow, this is the best time I’ve been buying a car, would like to say thank you Audi Gilford,there are not enough stars to rate my sales lady Jidu on here.
The experience was second to none and presentation was amazing.
Anyone thinking about buying an Audi, go to Guildford Audi, promise you won’t be disappointed.

July 11, 2026
Unprompted review
Lookers logo

Reply from Lookers

Hi Bruce, we are very happy to have provided you with such a positive experience! Please don't hesitate to reach out if there's anything additional we can do for you.

- Lookers customer service & resolution team

Rated 1 out of 5 stars

Poor standard of car for approved used

Absolutely horrendous car my daughter purchased from Audi farnborough, damaged paint, holograms, dents and scratches she was promised they would be taken care of.

Once they did the "prep" still has holograms still has dents who ever the neanderthal that did the polish job left so much residue all over it got it all into the black plastic left a sheet of sand paper on the scuttle panel the interior was filthy dirt in the peddles, I've seen better back street garages in Slough total joke of a car.

I've also questioned the legitimacy of the milage of the car as it appears to have done more miles than the clock shows, also impact damage on the side of the car that's not recorded for a 2nd hand approved used car it's shocking, poor response from the staff after letting them know we are still not satisfied with it.

Failed to respond to a follow-up email regarding the problems

June 25, 2026
Unprompted review
Lookers logo

Reply from Lookers

Hello Jay, thank you for bringing this matter to our attention. We regret that you had a negative experience, and will use this as an opportunity to improve. If you would like to share more details and raise a complaint, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide more information on how we manage complaints.

Thank you,
Lookers customer service & resolution team

Rated 3 out of 5 stars

Poor customer service - no communication

Lookers have been chasing me multiple times to get my feedback which I would not normally provide publicly but since this is the only option I’ll provide it here. I dropped my car off for a simple oil service & inspection. After getting a text to confirm my car had “arrived” at the garage, I heard nothing more for the rest of the day. The link to track progress didn’t work all day. When I called the garage for an update I hit a recorded message saying please try later. I finally managed to get through on the phone at the very end of the day and had to then drop everything to pick up my car before it closed. I still don’t have the inspection video (probably because it wasn’t recorded) and I don’t have the details in writing, however it was verbally discussed at pick up. The service I assume was done to a high standard but I’m not a mechanic and that’s why I’m paying the main dealer to do it. I wish the same effort going into chasing feedback from me was also applied to the customer communications whilst they had my car, so I could plan my day better. 3 stars - need to try harder.

July 6, 2026
Unprompted review
Lookers logo

Reply from Lookers

Hello Ed, thank you for taking the time to leave us feedback about your experience with us. If you would like to share more details and raise a complaint, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide more information on how we manage complaints.

Thank you,
Lookers customer service & resolution team

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