Lovell Sports Reviews 

8,120
TrustScore 2 out of 5

2.1

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Review summary

Created with AI, based on recent reviews

Looking at 173 reviews, most reviewers experienced dissatisfaction with the company overall. Numerous parties reported significant issues with the products received, including receiving the incorrect items or items that were visibly worn. Consumers frequently expressed problems with the order process, such as items going missing after supposed delivery or incorrect sizes being dispatched. However, some customers noted positive aspects, mentioning quick delivery times and overall good quality for their purchases. A few other people also felt that communication was difficult, citing issues like unavailable return forms and an inability to reach human assistance by phone.

What people talk about most

Order

People report profound dissatisfaction and frustration with their order experiences. Consumers frequently... See more

Product

Users describe negative interactions with product quality and fulfillment, consistently highlighting issues... See more

Delivery service

Reviewers share mixed feedback regarding the delivery service, noting broken promises regarding paid express... See more

Customer service

Clients share negative opinions on customer_service, frequently citing poor communication, unresponsive... See more

Response time

Reviewers highlight negative aspects of response_time, reporting widespread frustration over prolonged delays... See more

Reviews shaping this summary

Rated 2 out of 5 stars

No customer service contact number. Replies have taken too long when using their query page. The delivery company delivered my trainers to the wrong address as my house is brick not render. Delivery c... See more

Company replied

Rated 2 out of 5 stars

Ordered 2 t- shirts and Evri states delivery due 2 weeks ago. Advised by courier to contact Lovell about replacement or refund while they investigate. No reply from them(Lovell)

Company replied

Rated 2 out of 5 stars

Well..easy to order and have the item next day but if the sizing is not correct, it is super difficult to return. Will not be buying from them again.

Company replied

Rated 2 out of 5 stars

Hello, I need someone to contact me as I need to return items as wrong items were essentially to me

Company replied


Company details

  1. Running Store
  2. Cricket Shop
  3. Golf shop
  4. Rugby Store
  5. Soccer Store
  6. Tennis Store

Written by the company

With over 30 years of expertise in the sporting industry, Lovell Sports is committed to excellence. As the UK's leading specialist in Football, Rugby, Hockey, Cricket, Netball, Tennis and Running, our purpose is not only to deliver top-notch sporting equipment, but also to provide customers with seasoned advice across all categories, ensuring a seamless shopping experience. Our commitment to excellence is reflected in our Trustpilot reviews, guiding us to consistently improve and better serve you. So, what are you waiting for? Dive into a world of quality sports gear and expert guidance at Lovell Sports today.


Contact info

2.1

Poor

TrustScore 2 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 56% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

2.1

All reviews

(8,120)

209 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

e-bike order nightmare

I have ordered a GBP 1700 e-bike in late April26. Immediate msg said bike on way. 2 weeks later almost zero communication. ArrowXL the courier indicate with vendor (Lovell). Appalling comms and hope it does not turn into nightmare. I will contact media if not resolved soon.

Response below noted. What company did to resolve the matter was cancel the order. Disgraceful service.

Was offered 10% discount on future purchase, that is plain weird... why would I ever buy anything again from Lovell, JD, Evans Cycles or Fraser Group ever again. Bad service needs to be called out!

May 12, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for the issue on your order. We have emailed you for an offer. I do apologise for the inconvenience.
Kind Regards,
Lovell Sports

Rated 1 out of 5 stars

Do Not Buy Anything From This Company

Do Not Buy Anything From This Company. Lined Crocs Received Covered In Stains. Disgusting Goods & Service.

May 10, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your review. We are sorry to hear that you received your order in such condition. Please email us your order number and a picture of the defect at customerservices@lovellsports.co.uk and a member of our team will assist you. Kind regards, Lovell Sports

Rated 2 out of 5 stars

Ordered 2 t- shirts and Evri states…

Ordered 2 t- shirts and Evri states delivery due 2 weeks ago. Advised by courier to contact Lovell about replacement or refund while they investigate. No reply from them(Lovell)

April 26, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your review. We are sorry to hear that you have not received your order. Please could you provide us with the order number, so that a member of our team can assist you? Thank you for your patience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Thry cancelled order, still waiting for the refund

Placed an order, they took my money, they cancelled my order and still waiting a refund ! Hard to contact to speak to anyone

April 23, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your review. We are sorry to hear that your order was cancelled. Please provide us with the order number, so that we can assist you with the refund. Thank you for your patience. Lovell Sports

Rated 1 out of 5 stars

I bough a pair of Nike running shoes 1…

I bough a pair of Nike running shoes 1 month ago approximately, they have been wore a handful of times maybe 3 times. The back of the heel on both trainers is already ripped. I contacted the customer service team and they got back to me through email a couple days later asking for pictures, so I provided the pictures and 3 days later they get back to me saying it’s not a manufacturing fault it’s my own cause I don’t un-tie the laces before putting them on. Which is so untrue and totally wrong he accused of this by a company is terrible especially when only bought a month ago and been wore 3 times. The customer service is a nightmare and you can’t get hold of them other than through email. I’d advise anyone to think twice before ordering anything form Lovell as this is how your treated 1 month after purchasing trainers that a ripping at the back.

May 4, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear that the item developed fault, please return using the free return label provided for inspection. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Waste of time!

Waste of time ordering from this company. First order was cancelled due to a ‘system error’. Re-ordered with next day delivery but nothing has arrived and status of order not updated since ordering. Money has been taken but no update and no response to message sent to customer service team. Good prices but not worth the wasted time and effort - avoid!

April 20, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for the unfulfilled orders, we have raised this with our relevant team to issue refund. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Wrong shoes

Ordered size 11.5 AG predators, received a box with a printed label on it for the right shoe, inside is a pair of size 10 FG boots with a adidas tag saying 11.5 AG tied to them with a piece of string, what kind of con is this? Who doesn't check what they are sending out? I paid £10 for next day delivery too, no phone number so try sort out, don't buy from them!!!

> After reading other reviews on here, I believe this to be something that should be reported to trading standards by me and others, changing labels on incorrect goods to look like what was ordered is fraudulent. Lovell sports are advertising items they don't have in stock and sending out other items and intentionally changing labels to look like the real thing, if I was the only one I could understand this being a mistake, but as I read through these, this is common practise for them, this should be reported.

Update- despite having an email that states I would be refunded for the item plus the £10 delivery, I was only actually refunded for the trainers, so £10 out of pocket for receiving the wrong item, trading standards have been contacted.

May 1, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for the delay. Original delivery fee has now refunded. Please allow 3-5 working days to receive it. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

The reason companies go bust...

Shockingly low standards. The right trainer turned up visibly worn and yellowed — absolutely not “new”. Feels like they’re shipping out ex‑display stock and hoping no one notices. Won’t be ordering again.

April 30, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your feedback. We are very sorry to hear that you received the item in such condition. A member of our team has been in touch with you via email to assist you. Thank you, Lovell Sports

Rated 1 out of 5 stars

Ordered some Fg predators..Box was…

Ordered some Elite Fg predators..Box was battered looked second hand or someone elses return....and they were Soft Ground boots in the Pro version in the box which are between £50-70.. I paid £103 including delivery.
Got a funny feeling its gonna be a nightmare getting a refund. AVOID

April 22, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for the incorrect item sent. We have provided a free return label for return. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Avoid them. It’s a scam

Avoid them. They are running an online scam. Anything you buy will never get that. They use your money for other purposes and then after two weeks you have to ask for a refund. They don’t have any help line number. Only way to contact them via email and they don’t reply you on time. Waste or your time and money. My order never arrived and i was so pissed.

April 11, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry that the order has not gone through due to system error, full refund issued on 20/4. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Don’t buy from them

Don’t buy from them. They are running an online scam. Poor communication. Items never dispatched. I have to ask to return after one week. They are not trustworthy. They will hold your money for week or two. Anything you buy will never be posted to you. So avoid them.

April 12, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for our system issue. Full refund has been issued. I do apologise for the inconvenience.
Kind regards,
Lovell Sports

Rated 1 out of 5 stars

Never will purchase from this…

Never will purchase from this horrendous company ever again. Purchased items that did not fit. Returned items costing £4.99 to return via yodel ( as per company request). Tracked parcel and company received 4 days after posting. Writing this 19 days after goods received and after 8 emails still have not received my money of any communication from this company. Despicable customer service. Gangsters holding money from customers

April 1, 2026
Unprompted review
Rated 1 out of 5 stars

I ordered a high-value e-bike on 15th…

I ordered a high-value e-bike on 15th April and expected it to arrive on Saturday. However, it never arrived and I’ve yet to receive any apology for the delay. I’ve now requested a refund via email but I haven’t heard back. This is one of the worst experiences I’ve had with a company. It’s not like I ordered a pair of socks; I ordered a £2000 bike!

April 18, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for late reply. Our courier should have sent you a link to book the delivery. I've resent the link to you. Should you need further assistance please do not hesitate to contact us.
Kind Regards,
Lovell Sports

Rated 2 out of 5 stars

Need contact

Hello, I need someone to contact me as I need to return items as wrong items were essentially to me

April 20, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for late reply. Free return label emailed to you. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 3 out of 5 stars

Hi my name Laura can someone get in…

Hi my name Laura can someone get in touch with me please I sent a parcel back by evri the parcel not moved since the 10th I need a refund please thank u my order number LOVE40761 ive email couple times got a reply then dont emailed quite fews times on website form and email thanks again if u could email me

April 19, 2026
Unprompted review
Rated 1 out of 5 stars

Email been the only way to contact on…

**update - IT IS NOW MONDAY AND STILL NO CONTACT BACK, ABSOLUTELY RIDICULOUS SERVICE!!

Email been the only way to contact on the site I've emailed twice but getting no response, need someone to contact me back about my order!
Order no LOVE42730
It's now Friday and still waiting for this to be resolved

April 8, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your review. We are sorry to hear this. Our team is currently investigating your query, we will contact you as soon as we get any update. Thank you for your patience. Lovell Sports

Rated 1 out of 5 stars

I have been trying to contact Lovell…

I have been trying to contact Lovell Sports to enquire about a product, and they are uncontactable. Based on the difficulty in trying to contact them, I would not purchase anything.

April 14, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello,

Thank you for your review.

Please contact us through the webform via the link:

https://support.lovellsports.com/contact.php

We hope that this helps.
Kind regards,
Lovell Sports

Rated 1 out of 5 stars

If I could give no stars I would!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

This company is a complete let down. I have not received my order in nearly a month. The parcel was left outside my front door and they have not done anything to put it right. I wasn’t offered a replacement or a refund I’m still waiting and have been for nearly a month!!!!!!!!

I have been emailing for an update but just seem to be getting ignored. I will never shop with this company again and looking at there previous reviews you can see they don’t know what they are doing.

I am so disappointed and will be looking to arrange a charge back with my bank as I have not received the items I paid for and have not been refunded.

Do not shop here terrible customer services.

April 13, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your review. We are sorry to hear that you have not received your parcel. A member of our customer services team will be in touch with you shortly with further assistance. Thank you, Lovell Sports

Rated 1 out of 5 stars

Still no refund

Ordered a coach shoulder bag, the wrong product was delivered. When I’ve returned I’ve tracked my parcel which was delivered 5 days ago. Still no confirmation that the return has been received and no contact regarding the full refund. I’ve used the online contact form and still no response. Still awaiting full refund.

April 12, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can look into this for you. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Awful customer service

Running trainers ordered and didn’t fit. I returned them for a refund and this still hasn’t been paid back despite the item being back with them for over a week and time period they said the refund would be issued. The replies are slow and there is no consistency to the replies. Would not buy again and advise against.

April 2, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for late reply. We are speeding up for the refund process for you. I do apologise for the inconvenience. Kind regards, Lovells Sports

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